The table below looks at the prevalence of the term Marketing in IT contracts advertised for the East Midlands region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 24 April 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
24 Apr 2015
Same period 2014 Same period 2013
Marketing
Rank 49 65 52
Rank change year-on-year
+16 -13
Contract jobs citing Marketing 48 35 33
As % of all contract IT jobs located in the East Midlands 2.75% 2.20% 2.52%
As % of the General category 8.21% 7.06% 7.67%
Number of daily rates quoted 37 23 13
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£400 £325 £425
Average daily rate % change year-on-year
+23.07% -23.52%
90% offered a daily rate of more than £225 £275 £151
10% offered a daily rate of more than £635 £379 £980
UK excluding London average daily rate £350 £350 £330
% change year-on-year
- +6.06%
Number of hourly rates quoted 1 0 0
Average hourly rate £11.00 - -
UK excluding London average hourly rate £16.00 £21.50 £17.33
% change year-on-year
-25.58% +24.09%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the East Midlands region.

General Category
East Midlands
Contract IT job ads with a match in the
General category
585 496 430
As % of all contract IT jobs located in the East Midlands 33.56% 31.23% 32.85%
Number of daily rates quoted 333 302 231
Average daily rate £420 £410 £400
Average daily rate % change year-on-year
+2.43% +2.50%
90% offered a daily rate of more than £250 £70 £250
10% offered a daily rate of more than £550 £550 £550
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 23 12 34
Average hourly rate £10.80 £12.50 £20.50
Average hourly rate % change year-on-year
-13.58% -39.02%
90% offered a hourly rate of more than £10.44 £9.14 £12.42
10% offered a hourly rate of more than £29.15 £33.00 £34.50
UK excluding London average hourly rate £24.00 £25.00 £26.50
% change year-on-year
-4.00% -5.66%

Marketing
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the East Midlands region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in the East Midlands

Marketing
Daily Rate Trend in the East Midlands

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the East Midlands region.

Marketing Daily Rate Trend in the East Midlands

Marketing
Daily Rate Histogram in the East Midlands

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the East Midlands region over the 3 months to 24 April 2015.

Marketing Daily Rate Histogram in the East Midlands

Marketing
Hourly Rate Trend in the East Midlands

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the East Midlands region.

Marketing Hourly Rate Trend in the East Midlands

Marketing
Contract Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the East Midlands region over the 3 months to 24 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northamptonshire +5 20 £350 -16.91% 11
Nottinghamshire +3 15 £475 +46.15% 11
Leicestershire -2 7 £300 -7.69% 7
Lincolnshire - 2 £450 - 4
Derbyshire - 1 £265 - 1
Marketing
England

Marketing
Top 30 Related IT Skills in the East Midlands

For the 6 months to 24 April 2015, IT contractor jobs across the East Midlands region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 30 (37.97%) Finance
2 25 (31.65%) Retail
3 22 (27.85%) Agile Software Development
4 21 (26.58%) Java
5 20 (25.32%) Analytics
6 19 (24.05%) E-Commerce
7 17 (21.52%) B2B
8 15 (18.99%) HTML
8 15 (18.99%) Endeca
8 15 (18.99%) Scrum
9 14 (17.72%) SQL
10 13 (16.46%) Web Services
11 12 (15.19%) Digital Marketing
12 11 (13.92%) User Experience
12 11 (13.92%) Oracle
12 11 (13.92%) SAP
13 10 (12.66%) PRINCE2
13 10 (12.66%) B2C
13 10 (12.66%) Project Management
13 10 (12.66%) Programme Management
13 10 (12.66%) hybris
14 9 (11.39%) Apache Solr
14 9 (11.39%) HTML5
14 9 (11.39%) Analytical Skills
14 9 (11.39%) Business Analysis
14 9 (11.39%) Banking
14 9 (11.39%) Business Intelligence
14 9 (11.39%) UNIX
14 9 (11.39%) Linux
14 9 (11.39%) Apache

Marketing
Top Related IT Skills in the East Midlands by Category

For the 6 months to 24 April 2015, IT contractor jobs across the East Midlands region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 9 (11.39%) Apache Solr
1 9 (11.39%) Apache
2 6 (7.59%) WordPress
3 5 (6.33%) Mule
3 5 (6.33%) Mule ESB
4 3 (3.80%) Drupal
5 2 (2.53%) SAS
5 2 (2.53%) Oracle Service Bus
Applications
1 9 (11.39%) Photoshop
2 5 (6.33%) Adobe Illustrator
3 4 (5.06%) MS Project
3 4 (5.06%) MS Excel
4 2 (2.53%) Adobe Creative Suite
Business Applications
1 5 (6.33%) SAP Oil and Gas
2 3 (3.80%) Magento
2 3 (3.80%) Dynamics CRM
3 2 (2.53%) Oracle BPM
Cloud Services
1 3 (3.80%) Google Analytics
2 1 (1.27%) PaaS
2 1 (1.27%) GitHub
Database & Business Intelligence
1 5 (6.33%) SQL Server Integration Services
1 5 (6.33%) MySQL
2 3 (3.80%) SQL Server Analysis Services
2 3 (3.80%) SQL Server 2012
2 3 (3.80%) SQL Server Reporting Services
2 3 (3.80%) SQL Server
3 2 (2.53%) MS Access
3 2 (2.53%) RDBMS
3 2 (2.53%) Microsoft Analysis Services
3 2 (2.53%) Relational Database
3 2 (2.53%) SQL Server 2008
3 2 (2.53%) QlikView
4 1 (1.27%) Data Warehouse
Development Applications
1 7 (8.86%) Subversion
2 4 (5.06%) Git (software)
3 3 (3.80%) Grunt
4 2 (2.53%) Dreamweaver
5 1 (1.27%) Axure RP
5 1 (1.27%) ClearCase
General
1 30 (37.97%) Finance
2 25 (31.65%) Retail
3 9 (11.39%) Banking
4 6 (7.59%) Advertising
5 5 (6.33%) Legal
5 5 (6.33%) Manufacturing
5 5 (6.33%) Electronics
5 5 (6.33%) Telecoms
6 4 (5.06%) Corporate Banking
7 2 (2.53%) Retail Banking
8 1 (1.27%) Billing
Job Titles
1 19 (24.05%) Developer
2 17 (21.52%) Analyst
3 9 (11.39%) Architect
4 8 (10.13%) Project Manager
5 7 (8.86%) Senior Analyst
6 6 (7.59%) Web Developer
6 6 (7.59%) Designer
7 5 (6.33%) Change Manager
7 5 (6.33%) Consultant
7 5 (6.33%) Senior Developer
7 5 (6.33%) Business Analyst
8 4 (5.06%) Junior
8 4 (5.06%) Graphic Designer
8 4 (5.06%) Enterprise Architect
8 4 (5.06%) Change Project Manager
9 3 (3.80%) PPC Manager
9 3 (3.80%) PPC Analyst
9 3 (3.80%) PPC Specialist
9 3 (3.80%) Strategy Analyst
9 3 (3.80%) PPC Executive
Libraries, Frameworks & Software Standards
1 15 (18.99%) HTML
2 13 (16.46%) Web Services
3 9 (11.39%) HTML5
3 9 (11.39%) CSS
4 8 (10.13%) Middleware
5 7 (8.86%) jQuery
6 5 (6.33%) RESTful
6 5 (6.33%) SOAP
7 4 (5.06%) Sass
7 4 (5.06%) CSS3
8 3 (3.80%) LESS
8 3 (3.80%) Twitter Bootstrap
9 2 (2.53%) .NET
9 2 (2.53%) XML
10 1 (1.27%) Laravel
10 1 (1.27%) MDX
Miscellaneous
1 11 (13.92%) User Experience
2 9 (11.39%) Analytical Skills
3 5 (6.33%) Social Media
3 5 (6.33%) DTV
4 3 (3.80%) Smart Meter
4 3 (3.80%) Mobile App
5 1 (1.27%) Mobile Banking
5 1 (1.27%) E-Learning
5 1 (1.27%) Mainframe
Operating Systems
1 9 (11.39%) UNIX
1 9 (11.39%) Linux
2 8 (10.13%) Red Hat Enterprise Linux
3 3 (3.80%) Apple iOS
3 3 (3.80%) Android
4 1 (1.27%) Windows
4 1 (1.27%) AIX
4 1 (1.27%) HPUX
4 1 (1.27%) Solaris
Processes & Methodologies
1 22 (27.85%) Agile Software Development
2 20 (25.32%) Analytics
3 19 (24.05%) E-Commerce
4 17 (21.52%) B2B
5 15 (18.99%) Scrum
6 12 (15.19%) Digital Marketing
7 10 (12.66%) PRINCE2
7 10 (12.66%) B2C
7 10 (12.66%) Project Management
7 10 (12.66%) Programme Management
8 9 (11.39%) Business Analysis
8 9 (11.39%) Business Intelligence
9 8 (10.13%) Web Analytics
9 8 (10.13%) Stakeholder Management
10 7 (8.86%) Performance Management
10 7 (8.86%) Data Analysis
11 6 (7.59%) ERP
11 6 (7.59%) EAI
11 6 (7.59%) Mobile Commerce
11 6 (7.59%) Configuration Management
Programming Languages
1 21 (26.58%) Java
2 14 (17.72%) SQL
3 8 (10.13%) PL/SQL
3 8 (10.13%) AWK
4 7 (8.86%) JavaScript
4 7 (8.86%) PHP
5 2 (2.53%) C#
5 2 (2.53%) T-SQL
5 2 (2.53%) VB.NET
5 2 (2.53%) VBA
6 1 (1.27%) PHP5
6 1 (1.27%) REXX
6 1 (1.27%) VB
Qualifications
1 3 (3.80%) PRINCE2 Certification
2 1 (1.27%) MBA
Quality Assurance & Compliance
1 3 (3.80%) SLA
2 1 (1.27%) QA
2 1 (1.27%) P3O
2 1 (1.27%) COBIT
System Software
1 1 (1.27%) VMware Infrastructure
1 1 (1.27%) VMware ESX
Systems Management
1 1 (1.27%) Puppet
1 1 (1.27%) Opscode Chef
1 1 (1.27%) CA Endevor
Vendors
1 15 (18.99%) Endeca
2 11 (13.92%) Oracle
2 11 (13.92%) SAP
3 10 (12.66%) hybris
4 8 (10.13%) Red Hat
5 5 (6.33%) Google
6 4 (5.06%) Facebook
7 3 (3.80%) Twitter
7 3 (3.80%) Microsoft
8 2 (2.53%) Adobe
8 2 (2.53%) HP
8 2 (2.53%) Salesforce.com
8 2 (2.53%) Demandware
9 1 (1.27%) Perforce
9 1 (1.27%) VMware
9 1 (1.27%) Citrix
9 1 (1.27%) Sun
9 1 (1.27%) IBM