The table below looks at the prevalence of the term Marketing in IT contracts advertised for the East Midlands region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 27 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
27 Sep 2016
Same period 2015 Same period 2014
Marketing
Rank 76 58 65
Rank change year-on-year
-18 +7
Contract jobs citing Marketing 33 44 32
As % of all contract IT jobs located in the East Midlands 2.01% 2.75% 2.06%
As % of the General category 5.72% 7.79% 6.43%
Number of daily rates quoted 13 26 18
Median daily rate £313 £355 £370
Median daily rate % change year-on-year
-11.97% -3.92%
90% offered a daily rate of more than £200 £250 £218
10% offered a daily rate of more than £425 £488 £515
UK excluding London median daily rate £363 £375 £375
% change year-on-year
-3.33% -
Number of hourly rates quoted 0 1 0
Median hourly rate - £8.00 -
UK excluding London median hourly rate £17.50 £33.15 £25.00
% change year-on-year
-47.20% +32.58%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the East Midlands region.

General Category
East Midlands
Contract IT job ads with a match in the
General category
577 565 498
As % of all contract IT jobs located in the East Midlands 35.08% 35.29% 32.07%
Number of daily rates quoted 413 344 290
Median daily rate £400 £413 £425
Median daily rate % change year-on-year
-3.03% -2.94%
90% offered a daily rate of more than £175 £200 £283
10% offered a daily rate of more than £550 £525 £550
UK excluding London median daily rate £400 £400 £400
Number of hourly rates quoted 19 18 14
Median hourly rate £9.13 £12.00 £9.94
Median hourly rate % change year-on-year
-23.95% +20.72%
90% offered a hourly rate of more than £8.63 £8.50 £9.10
10% offered a hourly rate of more than £25.00 £18.50 £13.20
UK excluding London median hourly rate £20.50 £30.00 £26.50
% change year-on-year
-31.66% +13.20%

Marketing
Jobs Demand Trend in the East Midlands

The demand trend of contract jobs across the East Midlands region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the East Midlands

Marketing
Daily Rate Trend in the East Midlands

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the East Midlands region.

Marketing Daily Rate Trend in the East Midlands

Marketing
Daily Rate Histogram in the East Midlands

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the East Midlands region over the 3 months to 27 September 2016.

Marketing Daily Rate Histogram in the East Midlands

Marketing
Hourly Rate Trend in the East Midlands

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the East Midlands region.

Marketing Hourly Rate Trend in the East Midlands

Marketing
Contract Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the East Midlands region over the 3 months to 27 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northamptonshire -18 10 £313 -16.66% 12
Nottinghamshire -16 9 £425 +19.71% 9
Leicestershire +8 8 £200 - 8
Lincolnshire - 2 - - 9
Marketing
England

Marketing
Top 30 Related IT Skills in the East Midlands

For the 6 months to 27 September 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East Midlands region with a requirement for Marketing.

1 23 (35.94%) Finance
2 20 (31.25%) Digital Marketing
3 16 (25.00%) Agile Software Development
3 16 (25.00%) Business Intelligence
4 14 (21.88%) SAP
4 14 (21.88%) Telecoms
5 13 (20.31%) Manufacturing
5 13 (20.31%) Electronics
5 13 (20.31%) Programme Management
5 13 (20.31%) Oracle
5 13 (20.31%) SAP Oil and Gas
5 13 (20.31%) Analytics
6 12 (18.75%) CRM
6 12 (18.75%) E-Commerce
6 12 (18.75%) Stakeholder Management
7 10 (15.63%) Java
8 9 (14.06%) JavaScript
8 9 (14.06%) SQL
8 9 (14.06%) SharePoint
8 9 (14.06%) Banking
9 8 (12.50%) Unix
9 8 (12.50%) MS Excel
9 8 (12.50%) Web Development
10 7 (10.94%) Waterfall
10 7 (10.94%) Microsoft
10 7 (10.94%) Salesforce.com
10 7 (10.94%) CMS
10 7 (10.94%) Migration
11 6 (9.38%) Retail
11 6 (9.38%) Linux

Marketing
Top Related IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (14.06%) SharePoint
2 7 (10.94%) CMS
3 5 (7.81%) SAS
4 3 (4.69%) Apache
5 2 (3.13%) Apache Solr
5 2 (3.13%) WordPress
6 1 (1.56%) Adobe Experience Manager
6 1 (1.56%) Elasticsearch
6 1 (1.56%) Sitecore CMS
6 1 (1.56%) Skype for Business
6 1 (1.56%) WebSphere
Applications
1 8 (12.50%) MS Excel
2 3 (4.69%) MS Office
3 2 (3.13%) MS PowerPoint
4 1 (1.56%) Adobe Illustrator
4 1 (1.56%) AutoCAD
4 1 (1.56%) InDesign
4 1 (1.56%) MS Project
4 1 (1.56%) MS Visio
4 1 (1.56%) Photoshop
4 1 (1.56%) Revit
Business Applications
1 13 (20.31%) SAP Oil and Gas
2 2 (3.13%) WebTrends
3 1 (1.56%) Dynamics CRM
Cloud Services
1 2 (3.13%) Adobe Analytics
1 2 (3.13%) Google Tag Manager
2 1 (1.56%) Google Analytics
2 1 (1.56%) Google Apps
2 1 (1.56%) Office 365
2 1 (1.56%) OneDrive
Communications & Networking
1 4 (6.25%) HTTP
2 2 (3.13%) Internet
2 2 (3.13%) LDAP
2 2 (3.13%) SSL
2 2 (3.13%) TCP/IP
3 1 (1.56%) Skype
3 1 (1.56%) VoIP
Database & Business Intelligence
1 4 (6.25%) DB2
1 4 (6.25%) Hadoop
1 4 (6.25%) Oracle Database
1 4 (6.25%) SQL Server
2 2 (3.13%) Big Data
2 2 (3.13%) BusinessObjects
2 2 (3.13%) MySQL
2 2 (3.13%) Oracle BI EE
2 2 (3.13%) PostgreSQL
2 2 (3.13%) Relational Database
3 1 (1.56%) Base SAS
3 1 (1.56%) PowerPivot
3 1 (1.56%) SAS Enterprise Guide
Development Applications
1 3 (4.69%) Jenkins
2 2 (3.13%) Git (software)
2 2 (3.13%) JIRA
2 2 (3.13%) Subversion
3 1 (1.56%) Cucumber
3 1 (1.56%) Selenium
3 1 (1.56%) SoapUI
3 1 (1.56%) WebDriver
General
1 23 (35.94%) Finance
2 14 (21.88%) Telecoms
3 13 (20.31%) Electronics
3 13 (20.31%) Manufacturing
4 9 (14.06%) Banking
5 6 (9.38%) Retail
6 3 (4.69%) Advertising
7 2 (3.13%) Back Office
7 2 (3.13%) Billing
7 2 (3.13%) Front Office
8 1 (1.56%) Games
8 1 (1.56%) Legal
Job Titles
1 13 (20.31%) Developer
2 12 (18.75%) Architect
3 11 (17.19%) Analyst
4 9 (14.06%) Solutions Architect
5 4 (6.25%) Designer
5 4 (6.25%) Project Manager
5 4 (6.25%) Senior Manager
5 4 (6.25%) UI Designer
6 3 (4.69%) Commercial Architect
6 3 (4.69%) Content Manager
6 3 (4.69%) Digital Content Manager
6 3 (4.69%) Marketing Manager
6 3 (4.69%) PHP Developer
6 3 (4.69%) Senior Project Manager
6 3 (4.69%) Software Project Manager
7 2 (3.13%) Digital Communications Manager
7 2 (3.13%) Marketing Communications Manager
7 2 (3.13%) Senior Software Project Manager
7 2 (3.13%) Supply Chain Architect
7 2 (3.13%) Technical Analyst
Libraries, Frameworks & Software Standards
1 6 (9.38%) .NET
2 5 (7.81%) CSS
2 5 (7.81%) HTML
3 4 (6.25%) Web Services
4 2 (3.13%) LESS
4 2 (3.13%) Sass
4 2 (3.13%) SOAP
4 2 (3.13%) XML
4 2 (3.13%) XSD
4 2 (3.13%) XSL
5 1 (1.56%) .NET Framework
5 1 (1.56%) Behat
5 1 (1.56%) Django
5 1 (1.56%) HTML5
5 1 (1.56%) J2EE
5 1 (1.56%) Spring
5 1 (1.56%) Spring MVC
5 1 (1.56%) WCF
5 1 (1.56%) WS-I
5 1 (1.56%) Zend Framework
Miscellaneous
1 5 (7.81%) User Experience
2 4 (6.25%) Computer Science
3 3 (4.69%) Analytical Skills
3 3 (4.69%) Data Integration
3 3 (4.69%) Mobile App
4 2 (3.13%) Augmented Reality
4 2 (3.13%) Data Structures
4 2 (3.13%) Visualisation
5 1 (1.56%) Copywriting
5 1 (1.56%) Credit Risk
5 1 (1.56%) Data Extraction
5 1 (1.56%) Mobile Payment
5 1 (1.56%) Smart Meter
5 1 (1.56%) Social Media
5 1 (1.56%) Virtual Team
Operating Systems
1 8 (12.50%) Unix
2 6 (9.38%) Linux
3 5 (7.81%) Windows
4 2 (3.13%) Mac OS X
4 2 (3.13%) Red Hat Enterprise Linux
5 1 (1.56%) Windows Server
Processes & Methodologies
1 20 (31.25%) Digital Marketing
2 16 (25.00%) Agile Software Development
2 16 (25.00%) Business Intelligence
3 13 (20.31%) Analytics
3 13 (20.31%) Programme Management
4 12 (18.75%) CRM
4 12 (18.75%) E-Commerce
4 12 (18.75%) Stakeholder Management
5 8 (12.50%) Web Development
6 7 (10.94%) Migration
6 7 (10.94%) Waterfall
7 5 (7.81%) Continuous Integration
7 5 (7.81%) Project Management
7 5 (7.81%) Scrum
8 4 (6.25%) Data Migration
8 4 (6.25%) MVC
8 4 (6.25%) SEO
8 4 (6.25%) TOGAF
8 4 (6.25%) Translating Business Requirements
8 4 (6.25%) Web Analytics
Programming Languages
1 10 (15.63%) Java
2 9 (14.06%) JavaScript
2 9 (14.06%) SQL
3 5 (7.81%) PHP
4 4 (6.25%) C
5 3 (4.69%) C++
6 2 (3.13%) AWK
6 2 (3.13%) C#
6 2 (3.13%) Groovy
6 2 (3.13%) PL/SQL
7 1 (1.56%) Go
7 1 (1.56%) Python
Qualifications
1 5 (7.81%) Degree
2 1 (1.56%) PMP
2 1 (1.56%) PRINCE2 Certification
2 1 (1.56%) SC Cleared
2 1 (1.56%) Security Cleared
Quality Assurance & Compliance
1 5 (7.81%) QA
2 1 (1.56%) Data Quality
System Software
1 2 (3.13%) Docker
2 1 (1.56%) Active Directory
2 1 (1.56%) Hyper-V
Systems Management
1 1 (1.56%) HP Data Protector
Vendors
1 14 (21.88%) SAP
2 13 (20.31%) Oracle
3 7 (10.94%) Microsoft
3 7 (10.94%) Salesforce.com
4 5 (7.81%) Google
4 5 (7.81%) IBM
5 4 (6.25%) Endeca
6 2 (3.13%) Adobe
6 2 (3.13%) Brio
6 2 (3.13%) Cognos
6 2 (3.13%) Coremetrics
6 2 (3.13%) MicroStrategy
6 2 (3.13%) Omniture
6 2 (3.13%) Red Hat
7 1 (1.56%) HP
7 1 (1.56%) hybris
7 1 (1.56%) NetApp
7 1 (1.56%) Sitecore
7 1 (1.56%) VMware
7 1 (1.56%) Zend
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