The table below looks at the prevalence of the term Advertising in IT contracts advertised for the Liverpool region. Included is a guide to the contractor rates offered in IT contracts that have cited Advertising over the 3 months to 28 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 May 2016
Same period 2015 Same period 2014
Advertising
Rank - - -
Contract jobs citing Advertising 0 0 0
As % of all contract IT jobs located in Liverpool - - -
As % of the General category - - -
Number of daily rates quoted 0 0 0
Median daily rate - - -
UK excluding London median daily rate £350 £350 £375
% change year-on-year
- -6.66%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £16.25 £12.50 £21.00
% change year-on-year
+30.00% -40.47%
Advertising
Merseyside

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Liverpool region.

General Category
Liverpool
Contract IT job ads with a match in the
General category
58 60 34
As % of all contract IT jobs located in Liverpool 21.72% 23.35% 24.82%
Number of daily rates quoted 36 32 21
Median daily rate £375 £413 £421
Median daily rate % change year-on-year
-9.09% -2.07%
90% offered a daily rate of more than £275 £144 £107
10% offered a daily rate of more than £500 £483 £550
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £27.00 £24.00 £25.00
% change year-on-year
+12.50% -4.00%

Advertising
Jobs Demand Trend in Liverpool

The demand trend of contract jobs across the Liverpool region citing Advertising as a proportion of all IT contracts with a match in the General category.

Advertising Jobs Demand Trend in Liverpool

Advertising
Daily Rate Trend in Liverpool

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the Liverpool region.

Advertising Daily Rate Trend in Liverpool

Advertising
Hourly Rate Trend in Liverpool

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the Liverpool region.

Advertising Hourly Rate Trend in Liverpool

Advertising
Top 30 Related IT Skills in Liverpool

For the 6 months to 28 May 2016, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Liverpool region with a requirement for Advertising.

1 4 (100.00%) Business Intelligence
1 4 (100.00%) Microsoft
2 3 (75.00%) SQL
2 3 (75.00%) SQL Server
2 3 (75.00%) Data Warehouse
2 3 (75.00%) SQL Server Reporting Services
2 3 (75.00%) SQL Server Integration Services
3 2 (50.00%) SQL Server Analysis Services
3 2 (50.00%) ETL
4 1 (25.00%) Data Migration
4 1 (25.00%) Microsoft Certified Architect
4 1 (25.00%) SQL Server 2012
4 1 (25.00%) Relational Database
4 1 (25.00%) AAT
4 1 (25.00%) OLAP Cube
4 1 (25.00%) ETL Development
4 1 (25.00%) Power BI
4 1 (25.00%) Validation
4 1 (25.00%) Migration
4 1 (25.00%) Stakeholder Management
4 1 (25.00%) Agile Software Development
4 1 (25.00%) MCTS
4 1 (25.00%) QlikView
4 1 (25.00%) Data Analysis
4 1 (25.00%) Data Modelling
4 1 (25.00%) OLAP
4 1 (25.00%) ASP.NET
4 1 (25.00%) PRINCE2
4 1 (25.00%) MCDBA
4 1 (25.00%) T-SQL

Advertising
Top Related IT Skills in Liverpool by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Database & Business Intelligence
1 3 (75.00%) Data Warehouse
1 3 (75.00%) SQL Server
1 3 (75.00%) SQL Server Integration Services
1 3 (75.00%) SQL Server Reporting Services
2 2 (50.00%) SQL Server Analysis Services
3 1 (25.00%) BusinessObjects
3 1 (25.00%) MySQL
3 1 (25.00%) OLAP
3 1 (25.00%) OLAP Cube
3 1 (25.00%) Power BI
3 1 (25.00%) QlikView
3 1 (25.00%) Relational Database
3 1 (25.00%) SQL Server 2012
Job Titles
1 3 (75.00%) Developer
2 2 (50.00%) Business Developer
2 2 (50.00%) Business Intelligence Developer
3 1 (25.00%) Agile Project Manager
3 1 (25.00%) Architect
3 1 (25.00%) Business Architect
3 1 (25.00%) Business Intelligence Architect
3 1 (25.00%) Business Intelligence Manager
3 1 (25.00%) Business Intelligence Project Manager
3 1 (25.00%) PRINCE2 Project Manager
3 1 (25.00%) Project Manager
3 1 (25.00%) SQL Developer
Libraries, Frameworks & Software Standards
1 1 (25.00%) .NET
1 1 (25.00%) ASP.NET
Processes & Methodologies
1 4 (100.00%) Business Intelligence
2 2 (50.00%) ETL
3 1 (25.00%) Agile Software Development
3 1 (25.00%) Configuration Management
3 1 (25.00%) Data Analysis
3 1 (25.00%) Data Migration
3 1 (25.00%) Data Modelling
3 1 (25.00%) ETL Development
3 1 (25.00%) Migration
3 1 (25.00%) PRINCE2
3 1 (25.00%) Stakeholder Management
3 1 (25.00%) Validation
Programming Languages
1 3 (75.00%) SQL
2 1 (25.00%) T-SQL
Qualifications
1 1 (25.00%) AAT
1 1 (25.00%) MCDBA
1 1 (25.00%) MCTS
1 1 (25.00%) Microsoft Certification
1 1 (25.00%) Microsoft Certified Architect
1 1 (25.00%) PRINCE2 Certification
Vendors
1 4 (100.00%) Microsoft