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The first part of the table below looks at the prevalence of the term Advertising in IT jobs advertised for the Liverpool region. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 19 March 2010 with a comparison to the same period in the previous 2 years. The second part of the table is for comparison and provides aggregates for all terms in our General category for the Liverpool region.
| Advertising |
| 3 months to
19 Mar 2010 | Same period 2009 | Same period 2008 |
| Rank | 29 | 42 | 65 |
| Rank change year-on-year |
 +13 | +23 |
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| Matching permanent IT job ads | 1 | 2 | 1 |
| As % of all permanent IT jobs located in Liverpool | 0.410 % | 0.576 % | 0.131 % |
| As % of the General category | 0.901 % | 1.325 % | 0.348 % |
| Salaries quoted | 1 | 2 | 1 |
| Average salary | £23,500 | £33,000 | £19,000 |
| Average salary % change year-on-year | |
| UK excluding London average salary | £32,000 | £27,500 | £32,500 |
| % change year-on-year | |
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Permanent IT job ads with a match in the
General category | 111 | 151 | 287 |
| As % of all permanent IT jobs located in Liverpool | 45.49 % | 43.52 % | 37.52 % |
| Salaries quoted | 89 | 135 | 239 |
| Average salary | £26,000 | £34,000 | £35,000 |
| Average salary % change year-on-year | |
| 90% of jobs offered a salary of more than | £22,500 | £22,500 | £22,500 |
| 10% of jobs offered a salary of more than | £59,000 | £56,500 | £75,000 |
| UK excluding London average salary | £40,000 | £38,000 | £37,500 |
| % change year-on-year | |
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Advertising
Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Advertising across the Liverpool region as a proportion of the total demand within the General category.
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