The first table below looks at the prevalence of the term Marketing in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 21 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Berkshire region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
21 May 2013
Same period 2012 Same period 2011
Marketing
Rank 46 59 51
Rank change year-on-year
+13 -8
Contract jobs citing Marketing 85 88 83
As % of all contract IT jobs located in Berkshire 3.441% 2.821% 2.834%
As % of the General category 8.049% 5.652% 7.192%
Number of daily rates quoted 18 19 34
Average daily rate £400 £275 £300
Average daily rate % change year-on-year
+45.45% -8.33%
90% offered a daily rate of more than £295 £190 £170
10% offered a daily rate of more than £435 £390 £409
UK excluding London average daily rate £350 £338 £338
% change year-on-year
+3.70% -
Number of hourly rates quoted 16 11 5
Average hourly rate £17.16 £14.50 £14.50
Average hourly rate % change year-on-year
+18.36% -
90% offered a hourly rate of more than £15.00 £9.50 £14.00
10% offered a hourly rate of more than £17.50 £38.00 £15.50
UK excluding London average hourly rate £19.00 £16.50 £20.00
% change year-on-year
+15.15% -17.50%
All of the General Category
Berkshire
Contract IT job ads with a match in the
General category
1056 1557 1154
As % of all contract IT jobs located in Berkshire 42.75% 49.90% 39.40%
Number of daily rates quoted 350 439 390
Average daily rate £365 £340 £330
Average daily rate % change year-on-year
+7.35% +3.03%
90% offered a daily rate of more than £190 £226 £175
10% offered a daily rate of more than £480 £470 £475
UK excluding London average daily rate £375 £375 £375
Number of hourly rates quoted 37 30 37
Average hourly rate £17.00 £14.50 £20.00
Average hourly rate % change year-on-year
+17.24% -27.50%
90% offered a hourly rate of more than £13.55 £9.50 £11.00
10% offered a hourly rate of more than £32.50 £50.00 £40.90
UK excluding London average hourly rate £25.00 £25.00 £26.50
% change year-on-year
- -5.66%
Marketing
South East

Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Berkshire region as a proportion of the total demand within the General category.

Berkshire Marketing Jobs Demand Trend

Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Berkshire region.

Berkshire Marketing Daily Rate Trend

Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Berkshire region over the 3 months to 21 May 2013.

Berkshire Marketing Daily Rate Histogram

Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Berkshire region.

Berkshire Marketing Hourly Rate Trend

Marketing
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the Berkshire region over the 3 months to 21 May 2013.

Berkshire Marketing Hourly Rate Histogram

Marketing
Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Berkshire region over the 3 months to 21 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Reading +30 38 £400 +45.45%
Bracknell -10 13 £425 -
Slough -18 10 £388 +29.16%
Maidenhead -9 4 £350 -
Newbury - 2 £300 -
Marketing
South East

Marketing
Top 30 Related IT Skills

For the 6 months to 21 May 2013, IT contractor jobs across the Berkshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 49 (32.45%) Telecoms
2 35 (23.18%) JavaScript
3 30 (19.87%) CSS
4 26 (17.22%) Project Management
4 26 (17.22%) HTML
5 23 (15.23%) Digital Marketing
6 22 (14.57%) Degree
6 22 (14.57%) Photoshop
6 22 (14.57%) Finance
7 19 (12.58%) CMS
8 18 (11.92%) XML
8 18 (11.92%) Product Management
9 17 (11.26%) jQuery
10 16 (10.60%) Advertising
11 15 (9.934%) Legal
11 15 (9.934%) Flash
11 15 (9.934%) E-Commerce
12 12 (7.947%) Service Delivery
12 12 (7.947%) HTML5
12 12 (7.947%) Analytics
13 11 (7.285%) Product Marketing
13 11 (7.285%) Online Marketing
13 11 (7.285%) Content Management
13 11 (7.285%) 3G
13 11 (7.285%) MS Excel
14 10 (6.623%) Microsoft
14 10 (6.623%) Adobe
14 10 (6.623%) Web Services
14 10 (6.623%) Programme Management
14 10 (6.623%) Retail

Marketing
Top Related IT Skills by Category

For the 6 months to 21 May 2013, IT contractor jobs across the Berkshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Development
1 30 (19.87%) CSS
2 26 (17.22%) HTML
3 18 (11.92%) XML
4 17 (11.26%) jQuery
5 15 (9.934%) Flash
6 12 (7.947%) HTML5
7 10 (6.623%) Web Services
8 8 (5.298%) XHTML
8 8 (5.298%) JSP
9 5 (3.311%) Apache Flex
10 4 (2.649%) CSS3
11 3 (1.987%) .NET
11 3 (1.987%) COM
12 2 (1.325%) ASP.NET
13 1 (0.662%) Symfony
13 1 (0.662%) soapUI
13 1 (0.662%) REST
13 1 (0.662%) ASP
13 1 (0.662%) SOAP
13 1 (0.662%) WSDL
Application Platforms
1 19 (12.58%) CMS
2 5 (3.311%) Drupal
3 2 (1.325%) IIS
4 1 (0.662%) Kentico
4 1 (0.662%) Adobe CQ
4 1 (0.662%) WebLogic
4 1 (0.662%) Apache
4 1 (0.662%) Tomcat
4 1 (0.662%) SharePoint
Applications
1 22 (14.57%) Photoshop
2 11 (7.285%) MS Excel
3 9 (5.960%) MS Visio
4 8 (5.298%) Fireworks
4 8 (5.298%) MS PowerPoint
5 6 (3.974%) MS Office
6 2 (1.325%) MS Project
Business Applications
1 3 (1.987%) Dynamics CRM
Communications & Networking
1 11 (7.285%) 3G
2 8 (5.298%) SMS
2 8 (5.298%) FTP
3 6 (3.974%) Broadband
3 6 (3.974%) GGSN
3 6 (3.974%) SGSN
4 5 (3.311%) Internet
5 3 (1.987%) HTTP
5 3 (1.987%) Wireless
6 2 (1.325%) SAN
6 2 (1.325%) Radio Access Network
6 2 (1.325%) BSS
7 1 (0.662%) LDAP
7 1 (0.662%) GSM
7 1 (0.662%) UMTS
7 1 (0.662%) VPN
7 1 (0.662%) SS7
7 1 (0.662%) Intranet
Database & Business Intelligence
1 3 (1.987%) MySQL
2 2 (1.325%) SQL Server
3 1 (0.662%) SQL Server 2005
3 1 (0.662%) SQL Server 2008
3 1 (0.662%) MS Access
3 1 (0.662%) Data Mining
Development Applications
1 8 (5.298%) Dreamweaver
2 1 (0.662%) Subversion
2 1 (0.662%) GCC
2 1 (0.662%) Visual Studio
General
1 49 (32.45%) Telecoms
2 22 (14.57%) Finance
3 16 (10.60%) Advertising
4 15 (9.934%) Legal
5 10 (6.623%) Retail
6 8 (5.298%) Billing
6 8 (5.298%) Japanese Language
6 8 (5.298%) Korean Language
7 5 (3.311%) Publishing
7 5 (3.311%) Games
8 4 (2.649%) Manufacturing
9 2 (1.325%) Financial Institution
9 2 (1.325%) Pharmaceutical
9 2 (1.325%) Multimedia
10 1 (0.662%) Electronics
Job Titles
1 29 (19.21%) Project Manager
2 16 (10.60%) Analyst
3 15 (9.934%) Developer
4 12 (7.947%) Web Developer
5 10 (6.623%) Marketing Manager
5 10 (6.623%) Sales Manager
6 9 (5.960%) Business Analyst
7 8 (5.298%) Performance Manager
7 8 (5.298%) Web Producer
8 7 (4.636%) Designer
9 5 (3.311%) Digital Project Manager
9 5 (3.311%) User Experience Manager
9 5 (3.311%) Web Designer
10 4 (2.649%) Development Manager
10 4 (2.649%) Digital Marketing Specialist
10 4 (2.649%) Product Analyst
10 4 (2.649%) Business Manager
11 3 (1.987%) PHP Developer
11 3 (1.987%) Information Analyst
11 3 (1.987%) Product Manager
Miscellaneous
1 7 (4.636%) Mobile App
2 6 (3.974%) W3C
3 4 (2.649%) Social Media
4 3 (1.987%) Computer Science
4 3 (1.987%) Digital Media
4 3 (1.987%) Management Information System
4 3 (1.987%) Clustering
5 2 (1.325%) RIA
5 2 (1.325%) Handset
5 2 (1.325%) Mobile Payment
6 1 (0.662%) Economics
6 1 (0.662%) Blog
6 1 (0.662%) Social Network
6 1 (0.662%) FMCG
6 1 (0.662%) SaaS
6 1 (0.662%) Oracle Exalogic
6 1 (0.662%) E-Learning
6 1 (0.662%) BBC
Operating Systems
1 4 (2.649%) Windows
2 3 (1.987%) UNIX
2 3 (1.987%) Linux
3 2 (1.325%) HPUX
3 2 (1.325%) Solaris
3 2 (1.325%) Apple iOS
3 2 (1.325%) Android
3 2 (1.325%) Windows Server 2008
3 2 (1.325%) Windows 2000 Server
3 2 (1.325%) Red Hat Enterprise Linux
Processes & Methodologies
1 26 (17.22%) Project Management
2 23 (15.23%) Digital Marketing
3 18 (11.92%) Product Management
4 15 (9.934%) E-Commerce
5 12 (7.947%) Service Delivery
5 12 (7.947%) Analytics
6 11 (7.285%) Product Marketing
6 11 (7.285%) Online Marketing
6 11 (7.285%) Content Management
7 10 (6.623%) Programme Management
8 9 (5.960%) Agile Software Development
9 8 (5.298%) Stakeholder Management
10 7 (4.636%) Web Development
10 7 (4.636%) Performance Management
10 7 (4.636%) SEO
11 6 (3.974%) B2B
11 6 (3.974%) Continuous Improvement
12 5 (3.311%) Root Cause Analysis
12 5 (3.311%) Customer Insight
12 5 (3.311%) Information Architecture
Programming Languages
1 35 (23.18%) JavaScript
2 8 (5.298%) Perl
3 4 (2.649%) PHP
3 4 (2.649%) C
4 2 (1.325%) C#
4 2 (1.325%) SQL
5 1 (0.662%) PHP5
5 1 (0.662%) Java
Qualifications
1 22 (14.57%) Degree
2 2 (1.325%) PMP
2 2 (1.325%) PMI Certification
2 2 (1.325%) Security Cleared
3 1 (0.662%) SC Cleared
3 1 (0.662%) HNC
3 1 (0.662%) HND
3 1 (0.662%) ACCA
3 1 (0.662%) CIMA
3 1 (0.662%) MBA
Quality Assurance & Compliance
1 4 (2.649%) SLA
System Software
1 2 (1.325%) Active Directory
1 2 (1.325%) Veritas Volume Manager
1 2 (1.325%) VMware Infrastructure
2 1 (0.662%) NDS
Systems Management
1 2 (1.325%) NetBackup
2 1 (0.662%) EMC NetWorker
Vendors
1 10 (6.623%) Microsoft
1 10 (6.623%) Adobe
2 7 (4.636%) Nokia Siemens Networks
3 2 (1.325%) VMware
3 2 (1.325%) Red Hat
3 2 (1.325%) HP
3 2 (1.325%) EMC
3 2 (1.325%) Vignette
3 2 (1.325%) Twitter
3 2 (1.325%) Brocade
4 1 (0.662%) Yahoo!
4 1 (0.662%) Facebook
4 1 (0.662%) Oracle
4 1 (0.662%) SAP
4 1 (0.662%) Alcatel-Lucent
4 1 (0.662%) TIBCO
4 1 (0.662%) Salesforce.com
4 1 (0.662%) Sony
Slough, Berkshire
Location: Slough. Duration: 3 months... Rate: £300 - £350pd. My client urgently requires an experienced Process Analyst to join their busy Slough based team... The process analyst will work...
Assured Recruitment Solutions
Rate: 300 - 350
Posted: 15 May 2013
Berkshire
The successful candidate will have the following experience, Expert experience in business analysis & process change/optimisation, ideally within a sales and marketing environment for a retail sectors or...
Mortimer Spinks
Posted: 17 May 2013
Berkshire
An exciting new contract opportunity for an IT Support Engineer working with Microsoft Office and Sharepoint, supporting both businesses as usual and a fast moving project team of...
Venn Group
Posted: 15 May 2013
Slough, Berkshire
Key responsibilities: Expert experience in business analysis & process change/optimisation, ideally within a sales and marketing environment for Manufacturing, Retail sectors or with a consultancy practice... Good understanding...
MAPP Ltd - IT & Business Management Recruitment Specialists
Rate: £365 per day
Posted: 17 May 2013
Slough, Berkshire
Key responsibilities: Expert experience in business analysis & process change/optimisation, ideally within a sales and marketing environment for Manufacturing, Retail sectors or with a consultancy practice... Good understanding...
MAPP Ltd - IT & Business Management Recruitment Specialists
Rate: Up to £365 per day
Posted: 20 May 2013