The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 28 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 May 2015
Same period 2014 Same period 2013
Marketing
Rank 31 30 41
Rank change year-on-year
-1 +11
Contract jobs citing Marketing 126 136 94
As % of all contract IT jobs located in Berkshire 4.99% 5.22% 3.87%
As % of the General category 11.83% 13.09% 9.12%
Number of daily rates quoted 44 47 24
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£325 £300 £375
Average daily rate % change year-on-year
+8.33% -20.00%
90% offered a daily rate of more than £133 £173 £250
10% offered a daily rate of more than £501 £438 £428
UK excluding London average daily rate £360 £350 £350
% change year-on-year
+2.85% -
Number of hourly rates quoted 6 10 16
Average hourly rate £17.75 £22.00 £17.33
Average hourly rate % change year-on-year
-19.31% +26.98%
90% offered a hourly rate of more than £16.00 £13.00 £15.00
10% offered a hourly rate of more than £20.00 £24.50 £23.75
UK excluding London average hourly rate £17.50 £21.50 £21.75
% change year-on-year
-18.60% -1.14%
Marketing
South East

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Berkshire region.

General Category
Berkshire
Contract IT job ads with a match in the
General category
1065 1039 1031
As % of all contract IT jobs located in Berkshire 42.16% 39.90% 42.41%
Number of daily rates quoted 501 461 361
Average daily rate £400 £356 £365
Average daily rate % change year-on-year
+12.35% -2.46%
90% offered a daily rate of more than £204 £201 £199
10% offered a daily rate of more than £525 £500 £480
UK excluding London average daily rate £400 £375 £375
% change year-on-year
+6.66% -
Number of hourly rates quoted 17 21 33
Average hourly rate £15.75 £20.50 £17.00
Average hourly rate % change year-on-year
-23.17% +20.58%
90% offered a hourly rate of more than £10.93 £13.00 £15.00
10% offered a hourly rate of more than £25.70 £24.50 £32.50
UK excluding London average hourly rate £24.25 £25.00 £26.00
% change year-on-year
-3.00% -3.84%

Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Berkshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Berkshire

Marketing
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Berkshire region.

Marketing Daily Rate Trend in Berkshire

Marketing
Daily Rate Histogram in Berkshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Berkshire region over the 3 months to 28 May 2015.

Marketing Daily Rate Histogram in Berkshire

Marketing
Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Berkshire region.

Marketing Hourly Rate Trend in Berkshire

Marketing
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Berkshire region over the 3 months to 28 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bracknell +12 26 £213 -22.72% 3
Reading -16 24 £220 -32.30% 17
Slough +7 21 £268 -6.14% 5
Maidenhead -3 7 £379 +99.34%
Newbury -9 3 £350 +19.14% 4
Windsor -5 1 - - 1
Marketing
South East

Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 28 May 2015, IT contractor jobs across the Berkshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 61 (27.11%) Telecoms
2 51 (22.67%) Finance
3 43 (19.11%) Digital Marketing
4 36 (16.00%) Project Management
5 35 (15.56%) HTML
6 32 (14.22%) Microsoft
6 32 (14.22%) Analytics
7 31 (13.78%) Adobe
7 31 (13.78%) Stakeholder Management
8 30 (13.33%) Retail
8 30 (13.33%) User Experience
9 29 (12.89%) E-Commerce
10 27 (12.00%) Business Intelligence
11 26 (11.56%) CSS
11 26 (11.56%) Analytical Skills
12 23 (10.22%) MS Excel
12 23 (10.22%) Photoshop
13 22 (9.78%) Social Media
14 21 (9.33%) JavaScript
15 20 (8.89%) Salesforce.com
15 20 (8.89%) Agile Software Development
15 20 (8.89%) Manufacturing
15 20 (8.89%) Degree
16 17 (7.56%) SAP
16 17 (7.56%) Programme Management
16 17 (7.56%) Electronics
17 16 (7.11%) MS PowerPoint
17 16 (7.11%) CRM
18 15 (6.67%) SAP Oil and Gas
19 14 (6.22%) Advertising

Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 28 May 2015, IT contractor jobs across the Berkshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 11 (4.89%) CMS
2 9 (4.00%) SAS
3 4 (1.78%) Drupal
4 3 (1.33%) Apache
4 3 (1.33%) WebLogic
4 3 (1.33%) Confluence
4 3 (1.33%) WordPress
5 2 (0.89%) SharePoint
6 1 (0.44%) IBM Notes
6 1 (0.44%) IIS
6 1 (0.44%) WebSphere
6 1 (0.44%) Mule
6 1 (0.44%) Joomla!
6 1 (0.44%) Adobe Experience Manager
6 1 (0.44%) Apache Pig
6 1 (0.44%) Mule ESB
Applications
1 23 (10.22%) MS Excel
1 23 (10.22%) Photoshop
2 16 (7.11%) MS PowerPoint
3 13 (5.78%) MS Office
4 9 (4.00%) Adobe Illustrator
4 9 (4.00%) Adobe Creative Suite
5 8 (3.56%) SPSS
6 7 (3.11%) InDesign
7 2 (0.89%) Spreadsheet
7 2 (0.89%) MS Visio
8 1 (0.44%) Fireworks
8 1 (0.44%) PowerPivot
8 1 (0.44%) OmniGraffle
Business Applications
1 15 (6.67%) SAP Oil and Gas
2 4 (1.78%) Dynamics CRM
3 3 (1.33%) Unica
4 1 (0.44%) WebTrends
4 1 (0.44%) Adobe Campaign
4 1 (0.44%) Radian6
Cloud Services
1 12 (5.33%) Office 365
2 10 (4.44%) Google Analytics
3 8 (3.56%) Adobe Analytics
3 8 (3.56%) Cloud Computing
4 7 (3.11%) SaaS
5 3 (1.33%) Microsoft Azure
5 3 (1.33%) Amazon AWS
5 3 (1.33%) PaaS
5 3 (1.33%) IaaS
6 2 (0.89%) Force.com
Communications & Networking
1 11 (4.89%) Ethernet
2 10 (4.44%) Broadband
3 7 (3.11%) LTE
3 7 (3.11%) VoLTE
4 6 (2.67%) ATM
4 6 (2.67%) WAN
4 6 (2.67%) Internet
5 5 (2.22%) SDH
5 5 (2.22%) Radio Access Network
6 4 (1.78%) Skype
6 4 (1.78%) SMS
6 4 (1.78%) 3GPP
6 4 (1.78%) HTTP
6 4 (1.78%) MPLS
7 3 (1.33%) IPv6
7 3 (1.33%) Network Security
8 2 (0.89%) PSTN
8 2 (0.89%) TCP/IP
8 2 (0.89%) VPN
8 2 (0.89%) UMTS
Database & Business Intelligence
1 8 (3.56%) SQL Server
2 6 (2.67%) SQL Server Integration Services
3 4 (1.78%) SQL Server 2008
3 4 (1.78%) Data Warehouse
4 3 (1.33%) MySQL
4 3 (1.33%) SQL Server Analysis Services
5 2 (0.89%) MongoDB
5 2 (0.89%) NoSQL
5 2 (0.89%) QlikView
5 2 (0.89%) Data Mart
5 2 (0.89%) SQL Server Reporting Services
5 2 (0.89%) MS Access
5 2 (0.89%) SAP BI
6 1 (0.44%) SAP BW
6 1 (0.44%) BusinessObjects
6 1 (0.44%) Oracle Database 10g
6 1 (0.44%) Data Mining
6 1 (0.44%) Oracle Reports
6 1 (0.44%) DB2
6 1 (0.44%) Hadoop
Development Applications
1 10 (4.44%) Dreamweaver
2 5 (2.22%) Axure RP
3 3 (1.33%) JIRA
4 2 (0.89%) Git (software)
4 2 (0.89%) TestDirector
5 1 (0.44%) Subversion
5 1 (0.44%) WebDriver
5 1 (0.44%) Selenium
5 1 (0.44%) Balsamiq Mockups
5 1 (0.44%) Zephyr
General
1 61 (27.11%) Telecoms
2 51 (22.67%) Finance
3 30 (13.33%) Retail
4 20 (8.89%) Manufacturing
5 17 (7.56%) Electronics
6 14 (6.22%) Advertising
7 13 (5.78%) Legal
8 12 (5.33%) Multimedia
9 9 (4.00%) Italian Language
10 8 (3.56%) French Language
11 6 (2.67%) Billing
12 5 (2.22%) Games
13 4 (1.78%) German Language
14 3 (1.33%) Back Office
15 2 (0.89%) Hebrew Language
15 2 (0.89%) Polish Language
15 2 (0.89%) Russian Language
15 2 (0.89%) Spanish Language
15 2 (0.89%) Automotive
15 2 (0.89%) Pharmaceutical
Job Titles
1 41 (18.22%) Analyst
2 25 (11.11%) Designer
3 19 (8.44%) Architect
4 16 (7.11%) Developer
5 12 (5.33%) Marketing Manager
5 12 (5.33%) Product Manager
5 12 (5.33%) Project Manager
6 11 (4.89%) Junior
7 10 (4.44%) Digital Designer
7 10 (4.44%) Data Analyst
8 8 (3.56%) Senior Digital Designer
8 8 (3.56%) Senior Designer
8 8 (3.56%) Web Designer
8 8 (3.56%) Consultant
9 7 (3.11%) Coordinator
9 7 (3.11%) Contracts Manager
9 7 (3.11%) Solutions Architect
9 7 (3.11%) Customer Analyst
10 6 (2.67%) UX Designer
10 6 (2.67%) Network Architect
Libraries, Frameworks & Software Standards
1 35 (15.56%) HTML
2 26 (11.56%) CSS
3 9 (4.00%) .NET
4 8 (3.56%) CSS3
4 8 (3.56%) HTML5
5 5 (2.22%) XML
6 4 (1.78%) jQuery
6 4 (1.78%) WSH
7 3 (1.33%) SOAP
7 3 (1.33%) XHTML
7 3 (1.33%) J2EE
8 2 (0.89%) Mason
8 2 (0.89%) Visualforce
8 2 (0.89%) RESTful
8 2 (0.89%) LAMP
8 2 (0.89%) Flash
8 2 (0.89%) Web Services
9 1 (0.44%) OLE
9 1 (0.44%) ASP.NET
9 1 (0.44%) JSR 170
Miscellaneous
1 30 (13.33%) User Experience
2 26 (11.56%) Analytical Skills
3 22 (9.78%) Social Media
4 14 (6.22%) DTV
5 11 (4.89%) Graphic Design
6 10 (4.44%) Replication
7 7 (3.11%) Photography
8 6 (2.67%) Copywriting
9 5 (2.22%) Social Network
10 4 (1.78%) Data Centre
10 4 (1.78%) Credit Risk
10 4 (1.78%) Blog
10 4 (1.78%) Streaming Video
11 3 (1.33%) GIS
11 3 (1.33%) Computer Science
11 3 (1.33%) Mobile App
12 2 (0.89%) Enterprise Software
12 2 (0.89%) FMCG
12 2 (0.89%) Smart Meter
12 2 (0.89%) Visualisation
Operating Systems
1 10 (4.44%) Windows
2 8 (3.56%) UNIX
3 3 (1.33%) Linux
4 2 (0.89%) Android
5 1 (0.44%) Windows NT
5 1 (0.44%) Windows 2000
5 1 (0.44%) Apple iOS
5 1 (0.44%) Windows 8
5 1 (0.44%) Windows Server 2012
Processes & Methodologies
1 43 (19.11%) Digital Marketing
2 36 (16.00%) Project Management
3 32 (14.22%) Analytics
4 31 (13.78%) Stakeholder Management
5 29 (12.89%) E-Commerce
6 27 (12.00%) Business Intelligence
7 20 (8.89%) Agile Software Development
8 17 (7.56%) Programme Management
9 16 (7.11%) CRM
10 13 (5.78%) B2B
10 13 (5.78%) Web Analytics
10 13 (5.78%) Time Management
11 12 (5.33%) Web Marketing
12 11 (4.89%) SEO
12 11 (4.89%) Marketing Strategy
13 10 (4.44%) Product Marketing
14 9 (4.00%) Online Marketing
14 9 (4.00%) Continuous Improvement
15 8 (3.56%) Responsive Web Design
15 8 (3.56%) OpenUP
Programming Languages
1 21 (9.33%) JavaScript
2 14 (6.22%) SQL
3 10 (4.44%) Java
4 6 (2.67%) VBScript
4 6 (2.67%) PHP
5 3 (1.33%) C#
6 2 (0.89%) Apex Code
6 2 (0.89%) T-SQL
6 2 (0.89%) VB
6 2 (0.89%) VB.NET
6 2 (0.89%) Shell Script
7 1 (0.44%) VBA
7 1 (0.44%) C++
7 1 (0.44%) PL/SQL
7 1 (0.44%) Perl
7 1 (0.44%) Groovy
7 1 (0.44%) Data Analysis Expressions (DAX)
Qualifications
1 20 (8.89%) Degree
2 4 (1.78%) Security Cleared
3 2 (0.89%) ITIL Certification
3 2 (0.89%) ISEB
4 1 (0.44%) HNC
4 1 (0.44%) HND
4 1 (0.44%) CFA
4 1 (0.44%) SC Cleared
Quality Assurance & Compliance
1 8 (3.56%) QA
2 3 (1.33%) Sarbanes-Oxley
3 1 (0.44%) SLA
3 1 (0.44%) WCAG
System Software
1 5 (2.22%) VMware Infrastructure
2 1 (0.44%) NDS
2 1 (0.44%) EMC RecoverPoint
Systems Management
1 1 (0.44%) EMC NetWorker
1 1 (0.44%) Cisco UCCX
Vendors
1 32 (14.22%) Microsoft
2 31 (13.78%) Adobe
3 20 (8.89%) Salesforce.com
4 17 (7.56%) SAP
5 13 (5.78%) Google
6 9 (4.00%) Twitter
7 8 (3.56%) Facebook
7 8 (3.56%) Omniture
7 8 (3.56%) Oracle
8 7 (3.11%) Dell
9 5 (2.22%) Citrix
9 5 (2.22%) VMware
9 5 (2.22%) BT
10 4 (1.78%) Eloqua
10 4 (1.78%) Tableau
11 3 (1.33%) Chordiant
11 3 (1.33%) Siebel
11 3 (1.33%) Business Objects
11 3 (1.33%) Epiphany
11 3 (1.33%) Aprimo
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