The table below looks at the prevalence of the term Advertising in IT contracts advertised for the North East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 28 August 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 Aug 2015
Same period 2014 Same period 2013
Advertising
Rank 82 59 -
Rank change year-on-year
-23 -
Contract jobs citing Advertising 4 2 0
As % of all contract IT jobs located in the North East 0.38% 0.34% -
As % of the General category 1.92% 1.98% -
Number of daily rates quoted 2 2 0
Average daily rate
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£315 £431 -
Average daily rate % change year-on-year
-26.95% -
UK excluding London average daily rate £375 £400 £388
% change year-on-year
-6.25% +3.22%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £17.00 £22.50 £18.85
% change year-on-year
-24.44% +19.39%
Advertising
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the North East region.

General Category
North East
Contract IT job ads with a match in the
General category
208 101 116
As % of all contract IT jobs located in the North East 19.62% 17.09% 30.93%
Number of daily rates quoted 133 58 54
Average daily rate £400 £375 £375
Average daily rate % change year-on-year
+6.66% -
90% offered a daily rate of more than £257 £271 £253
10% offered a daily rate of more than £517 £469 £700
UK excluding London average daily rate £400 £388 £385
% change year-on-year
+3.22% +0.64%
Number of hourly rates quoted 4 8 4
Average hourly rate £12.35 £16.25 £13.25
Average hourly rate % change year-on-year
-24.00% +22.64%
90% offered a hourly rate of more than £10.01 £13.00 £10.65
10% offered a hourly rate of more than £13.16 £26.00 £28.45
UK excluding London average hourly rate £25.83 £22.50 £22.47
% change year-on-year
+14.80% +0.15%

Advertising
Jobs Demand Trend in the North East

This chart provides a 3-month moving total of IT contractor jobs citing Advertising across the North East region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the North East

Advertising
Daily Rate Trend in the North East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the North East region.

Advertising Daily Rate Trend in the North East

Advertising
Contract Job Locations in the North East

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Advertising within the North East region over the 3 months to 28 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Tyne and Wear -25 2 £375 -13.04% 30
Durham - 1 £255 - 2
Advertising
England

Advertising
Top 20 Related IT Skills in the North East

For the 6 months to 28 August 2015, IT contractor jobs across the North East region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 3 (60.00%) CRM
1 3 (60.00%) Microsoft
1 3 (60.00%) Dynamics CRM
2 2 (40.00%) SharePoint
3 1 (20.00%) Workflow
3 1 (20.00%) Finance
3 1 (20.00%) Scrum
3 1 (20.00%) Agile Software Development
3 1 (20.00%) Logistics
3 1 (20.00%) Business Analysis
3 1 (20.00%) MS Office
3 1 (20.00%) MS Excel
3 1 (20.00%) Agresso
3 1 (20.00%) Project Management
3 1 (20.00%) Social Network
3 1 (20.00%) Social Media
3 1 (20.00%) Root Cause Analysis
3 1 (20.00%) Mobile App
3 1 (20.00%) Kalman Filter
3 1 (20.00%) User Experience

Advertising
Top Related IT Skills in the North East by Category

For the 6 months to 28 August 2015, IT contractor jobs across the North East region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 2 (40.00%) SharePoint
Applications
1 1 (20.00%) MS Office
1 1 (20.00%) MS Excel
Business Applications
1 3 (60.00%) Dynamics CRM
2 1 (20.00%) Agresso
General
1 1 (20.00%) Finance
Job Titles
1 2 (40.00%) Consultant
2 1 (20.00%) Systems Administrator
2 1 (20.00%) Recruitment Consultant
2 1 (20.00%) Technical Consultant
2 1 (20.00%) Administrator
2 1 (20.00%) IT Recruitment Consultant
2 1 (20.00%) CRM Project Manager
2 1 (20.00%) CRM Consultant
2 1 (20.00%) Microsoft Consultant
2 1 (20.00%) CRM Manager
2 1 (20.00%) Dynamics CRM Consultant
2 1 (20.00%) Microsoft CRM Consultant
2 1 (20.00%) CRM Technical Consultant
2 1 (20.00%) Project Manager
2 1 (20.00%) IT Consultant
Miscellaneous
1 1 (20.00%) Social Network
1 1 (20.00%) Social Media
1 1 (20.00%) Mobile App
1 1 (20.00%) User Experience
Processes & Methodologies
1 3 (60.00%) CRM
2 1 (20.00%) Project Management
2 1 (20.00%) Workflow
2 1 (20.00%) Scrum
2 1 (20.00%) Agile Software Development
2 1 (20.00%) Logistics
2 1 (20.00%) Business Analysis
2 1 (20.00%) Root Cause Analysis
2 1 (20.00%) Kalman Filter
Vendors
1 3 (60.00%) Microsoft