The first table below looks at the demand for SEO skills in IT contracts advertised for the North West region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 17 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the North West region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
17 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 124 106 116
Rank change year-on-year
-18 +10
Contract jobs citing SEO 11 11 20
As % of all contract IT jobs located in the North West 0.35% 0.46% 0.65%
As % of the Processes & Methodologies category 0.49% 0.65% 1.03%
Number of daily rates quoted 6 1 7
Average daily rate £275 £165 £350
Average daily rate % change year-on-year
+66.66% -52.85%
UK excluding London average daily rate £325 £266 £300
% change year-on-year
+22.06% -11.25%
Number of hourly rates quoted 0 3 3
Average hourly rate - £13.50 £20.00
Average hourly rate % change year-on-year
- -32.50%
UK excluding London average hourly rate £65.50 £13.50 £16.50
% change year-on-year
+385.18% -18.18%
Processes & Methodologies Category
North West
Contract IT job ads with a match in the
Processes & Methodologies category
2253 1702 1940
As % of all contract IT jobs located in the North West 71.18% 70.59% 63.40%
Number of daily rates quoted 1160 852 965
Average daily rate £375 £340 £350
Average daily rate % change year-on-year
+10.29% -2.85%
90% offered a daily rate of more than £250 £230 £230
10% offered a daily rate of more than £535 £485 £480
UK excluding London average daily rate £375 £363 £370
% change year-on-year
+3.44% -2.02%
Number of hourly rates quoted 125 82 91
Average hourly rate £30.50 £25.97 £20.00
Average hourly rate % change year-on-year
+17.44% +29.85%
90% offered a hourly rate of more than £12.49 £13.30 £13.50
10% offered a hourly rate of more than £45.00 £61.00 £40.00
UK excluding London average hourly rate £30.00 £32.00 £27.50
% change year-on-year
-6.25% +16.36%
SEO
England

SEO
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the North West region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the North West

SEO
Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the North West region.

SEO Daily Rate Trend in the North West

SEO
Daily Rate Histogram in the North West

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the North West region over the 3 months to 17 April 2014.

SEO Daily Rate Histogram in the North West

SEO
Hourly Rate Trend in the North West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the North West region.

SEO Hourly Rate Trend in the North West

SEO
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing SEO within the North West region over the 3 months to 17 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Find
Job
Vacancies
Manchester -7 7 £275 +66.66% 15
Cheshire -12 3 - - 8
Lancashire -20 1 £550 - 7
Merseyside - - - - 1
SEO
England

SEO
Top 30 Related IT Skills in the North West

For the 6 months to 17 April 2014, IT contractor jobs across the North West region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 14 (63.64%) HTML
1 14 (63.64%) CSS
2 13 (59.09%) JavaScript
3 9 (40.91%) jQuery
3 9 (40.91%) HTML5
3 9 (40.91%) CSS3
4 8 (36.36%) PHP
4 8 (36.36%) E-Commerce
5 7 (31.82%) Adobe
5 7 (31.82%) Photoshop
6 6 (27.27%) MySQL
6 6 (27.27%) WordPress
7 5 (22.73%) Web Development
7 5 (22.73%) Adobe Illustrator
7 5 (22.73%) Responsive Web Design
8 4 (18.18%) Sass
8 4 (18.18%) Axure RP
8 4 (18.18%) Magento
8 4 (18.18%) SQL Server
8 4 (18.18%) Java
8 4 (18.18%) SQL
8 4 (18.18%) XHTML
8 4 (18.18%) Web Design
8 4 (18.18%) TDD
8 4 (18.18%) JSON
9 3 (13.64%) Dreamweaver
9 3 (13.64%) Social Media
9 3 (13.64%) BDD
10 2 (9.09%) Apple iOS
10 2 (9.09%) Laravel

SEO
Top Related IT Skills in the North West by Category

For the 6 months to 17 April 2014, IT contractor jobs across the North West region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 6 (27.27%) WordPress
2 2 (9.09%) CMS
3 1 (4.55%) Apache
3 1 (4.55%) SharePoint
3 1 (4.55%) TeamSite
Applications
1 7 (31.82%) Photoshop
2 5 (22.73%) Adobe Illustrator
3 1 (4.55%) Spreadsheet
3 1 (4.55%) Fireworks
3 1 (4.55%) PaintShop Pro
Business Applications
1 4 (18.18%) Magento
Communications & Networking
1 1 (4.55%) Internet
Database & Business Intelligence
1 6 (27.27%) MySQL
2 4 (18.18%) SQL Server
Development Applications
1 4 (18.18%) Axure RP
2 3 (13.64%) Dreamweaver
3 2 (9.09%) Balsamiq Mockups
3 2 (9.09%) Visual Studio
4 1 (4.55%) Eclipse
4 1 (4.55%) Subversion
4 1 (4.55%) Git (software)
4 1 (4.55%) Team Foundation Server
General
1 1 (4.55%) Finance
1 1 (4.55%) Games
1 1 (4.55%) Retail
Job Titles
1 14 (63.64%) Developer
2 6 (27.27%) Front-End Developer
3 5 (22.73%) Web Developer
4 3 (13.64%) Front-End Web Developer
5 2 (9.09%) Consultant
5 2 (9.09%) Junior Developer
5 2 (9.09%) PHP Developer
5 2 (9.09%) Junior Front-End Developer
5 2 (9.09%) Junior
5 2 (9.09%) JavaScript Developer
6 1 (4.55%) UI Developer
6 1 (4.55%) Creative Designer
6 1 (4.55%) SEO Manager
6 1 (4.55%) Digital Project Manager
6 1 (4.55%) Project Manager
6 1 (4.55%) Senior .NET Developer
6 1 (4.55%) PHP Programmer
6 1 (4.55%) Web Manager
6 1 (4.55%) Senior Developer
6 1 (4.55%) Programmer
Libraries, Frameworks & Software Standards
1 14 (63.64%) HTML
1 14 (63.64%) CSS
2 9 (40.91%) jQuery
2 9 (40.91%) HTML5
2 9 (40.91%) CSS3
3 4 (18.18%) Sass
3 4 (18.18%) XHTML
3 4 (18.18%) JSON
4 2 (9.09%) JSP
4 2 (9.09%) Laravel
5 1 (4.55%) Razor View Engine
5 1 (4.55%) AngularJS
5 1 (4.55%) Twitter Bootstrap
5 1 (4.55%) Yii
5 1 (4.55%) ASP.NET MVC
5 1 (4.55%) .NET
5 1 (4.55%) ASP.NET
5 1 (4.55%) Symfony
5 1 (4.55%) CakePHP
5 1 (4.55%) Ajax
Miscellaneous
1 3 (13.64%) Social Media
2 2 (9.09%) Smartphone
3 1 (4.55%) Copywriting
3 1 (4.55%) W3C
Operating Systems
1 2 (9.09%) Android
1 2 (9.09%) Apple iOS
2 1 (4.55%) UNIX
2 1 (4.55%) Linux
Processes & Methodologies
1 8 (36.36%) E-Commerce
2 5 (22.73%) Web Development
2 5 (22.73%) Responsive Web Design
3 4 (18.18%) Web Design
3 4 (18.18%) TDD
4 3 (13.64%) BDD
5 2 (9.09%) Content Management
5 2 (9.09%) Analytics
5 2 (9.09%) Android Development
5 2 (9.09%) iOS Development
5 2 (9.09%) OO PHP
6 1 (4.55%) Integration Testing
6 1 (4.55%) Data Validation
6 1 (4.55%) Multivariate Testing
6 1 (4.55%) Customer Engagement
6 1 (4.55%) Software Testing
6 1 (4.55%) Agile Software Development
6 1 (4.55%) Project Management
6 1 (4.55%) Regression Testing
6 1 (4.55%) MVC
Programming Languages
1 13 (59.09%) JavaScript
2 8 (36.36%) PHP
3 4 (18.18%) SQL
3 4 (18.18%) Java
4 2 (9.09%) C#
4 2 (9.09%) Ruby
Quality Assurance & Compliance
1 1 (4.55%) ISO 9001
Vendors
1 7 (31.82%) Adobe
2 1 (4.55%) Zend
Manchester
Energize Recruitment Solutions Ltd
Posted: 22 days ago