The first table below looks at the demand for SEO skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the England region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Search Engine Optimisation (SEO)
Rank 359 366 392
Rank change year-on-year
+7 +26
Contract jobs citing SEO 157 198 186
As % of all contract IT jobs located in England 0.378% 0.371% 0.331%
As % of the Processes & Methodologies category 0.529% 0.543% 0.487%
Number of daily rates quoted 95 100 103
Average daily rate £260 £310 £300
Average daily rate % change year-on-year
-16.12% +3.33%
90% offered a daily rate of more than £125 £175 £117
10% offered a daily rate of more than £400 £400 £423
UK excluding London average daily rate £260 £290 £300
% change year-on-year
-10.34% -3.33%
Number of hourly rates quoted 10 14 10
Average hourly rate £13.50 £16.50 £28.50
Average hourly rate % change year-on-year
-18.18% -42.10%
90% offered a hourly rate of more than £12.50 £14.40 £16.25
10% offered a hourly rate of more than £42.75 £27.35 £35.25
UK excluding London average hourly rate £13.75 £16.50 £22.50
% change year-on-year
-16.66% -26.66%
All Processes & Methodologies
England
Contract IT job ads with a match in the
Processes & Methodologies category
29704 36492 38199
As % of all contract IT jobs located in England 71.44% 68.42% 67.98%
Number of daily rates quoted 18148 21397 22087
Average daily rate £420 £413 £450
Average daily rate % change year-on-year
+1.81% -8.33%
90% offered a daily rate of more than £275 £275 £275
10% offered a daily rate of more than £575 £588 £600
UK excluding London average daily rate £365 £365 £375
% change year-on-year
- -2.66%
Number of hourly rates quoted 918 1197 1399
Average hourly rate £32.00 £25.00 £28.50
Average hourly rate % change year-on-year
+28.00% -12.28%
90% offered a hourly rate of more than £13.55 £13.21 £13.50
10% offered a hourly rate of more than £50.00 £45.00 £45.00
UK excluding London average hourly rate £30.00 £25.00 £29.50
% change year-on-year
+20.00% -15.25%
SEO
UK

SEO
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the England region as a proportion of the total demand within the Processes & Methodologies category.

England SEO Jobs Demand Trend

SEO
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the England region.

England SEO Daily Rate Trend

SEO
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the England region over the 3 months to 24 May 2013.

England SEO Daily Rate Histogram

SEO
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the England region.

England SEO Hourly Rate Trend

SEO
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing SEO across the England region over the 3 months to 24 May 2013.

England SEO Hourly Rate Histogram

SEO
Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing SEO within the England region over the 3 months to 24 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
London +33 88 £250 -23.07%
South East +8 21 £205 -25.45%
West Midlands +13 19 £315 -1.17%
East of England +16 9 £268 +7.00%
North West -3 7 - -
East Midlands -7 7 £189 -10.11%
South West +22 2 £300 +20.60%
Yorkshire -5 2 £253 -19.20%
Midlands - 1 £280 -
SEO
UK

SEO
Top 30 Related IT Skills

For the 6 months to 24 May 2013, IT contractor jobs across the England region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 164 (48.81%) CSS
2 145 (43.15%) HTML
3 141 (41.96%) JavaScript
4 127 (37.80%) Analytics
5 101 (30.06%) jQuery
6 100 (29.76%) Marketing
7 93 (27.68%) CMS
8 89 (26.49%) E-Commerce
9 88 (26.19%) Google
10 77 (22.92%) Content Management
11 76 (22.62%) Photoshop
12 70 (20.83%) HTML5
13 67 (19.94%) Google Analytics
14 66 (19.64%) Web Analytics
15 65 (19.35%) XML
16 60 (17.86%) PHP
16 60 (17.86%) .NET
16 60 (17.86%) CSS3
17 59 (17.56%) Ajax
18 56 (16.67%) Web Development
19 55 (16.37%) ASP.NET
20 52 (15.48%) XHTML
21 46 (13.69%) SQL Server
22 45 (13.39%) C#
23 42 (12.50%) Adobe
23 42 (12.50%) Social Media
24 41 (12.20%) Degree
25 40 (11.90%) SQL
26 38 (11.31%) Publishing
27 34 (10.12%) Agile Software Development

SEO
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT contractor jobs across the England region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Development
1 164 (48.81%) CSS
2 145 (43.15%) HTML
3 101 (30.06%) jQuery
4 70 (20.83%) HTML5
5 65 (19.35%) XML
6 60 (17.86%) .NET
6 60 (17.86%) CSS3
7 59 (17.56%) Ajax
8 55 (16.37%) ASP.NET
9 52 (15.48%) XHTML
10 27 (8.036%) XSLT
11 20 (5.952%) Web Services
11 20 (5.952%) JSON
12 15 (4.464%) ASP.NET MVC
12 15 (4.464%) SOAP
13 12 (3.571%) ASP
13 12 (3.571%) Flash
14 11 (3.274%) .NET Framework
14 11 (3.274%) Node.js
15 10 (2.976%) CodeIgniter
Application Platforms
1 93 (27.68%) CMS
2 26 (7.738%) WordPress
3 22 (6.548%) SharePoint
4 16 (4.762%) IIS
5 13 (3.869%) Drupal
6 10 (2.976%) SharePoint 2010
6 10 (2.976%) Apache
7 7 (2.083%) Sitecore CMS
7 7 (2.083%) Umbraco
8 5 (1.488%) concrete5
9 4 (1.190%) OpenCms
10 3 (0.893%) SAS
10 3 (0.893%) Joomla!
11 2 (0.595%) DotNetNuke
11 2 (0.595%) Magento
11 2 (0.595%) Adobe CQ
11 2 (0.595%) Confluence
11 2 (0.595%) Commerce Server
12 1 (0.298%) TeamSite
12 1 (0.298%) Oracle Spatial
Applications
1 76 (22.62%) Photoshop
2 32 (9.524%) Adobe Illustrator
3 19 (5.655%) MS PowerPoint
4 13 (3.869%) MS Office
5 12 (3.571%) MS Excel
6 11 (3.274%) Fireworks
7 4 (1.190%) Acrobat
8 3 (0.893%) InDesign
9 2 (0.595%) QuarkXPress
9 2 (0.595%) FreeHand
9 2 (0.595%) SPSS
10 1 (0.298%) MS Project
10 1 (0.298%) InfoPath
10 1 (0.298%) Spreadsheet
Business Applications
1 67 (19.94%) Google Analytics
2 17 (5.060%) SiteCatalyst
3 3 (0.893%) WebTrends
3 3 (0.893%) Dynamics CRM
4 1 (0.298%) Oracle Applications
4 1 (0.298%) Oracle BPM
Communications & Networking
1 31 (9.226%) Internet
2 13 (3.869%) Intranet
3 5 (1.488%) FTP
4 4 (1.190%) HTTP
5 2 (0.595%) Broadband
6 1 (0.298%) Extranet
6 1 (0.298%) SSL
6 1 (0.298%) DNS
6 1 (0.298%) TCP/IP
6 1 (0.298%) SMS
Database & Business Intelligence
1 46 (13.69%) SQL Server
2 32 (9.524%) MySQL
3 10 (2.976%) Data Mining
4 5 (1.488%) SQL Server 2005
4 5 (1.488%) PostgreSQL
4 5 (1.488%) MongoDB
4 5 (1.488%) Redis
4 5 (1.488%) Big Data
5 2 (0.595%) SQL Server 2008
5 2 (0.595%) SQL Server Reporting Services
5 2 (0.595%) OLTP
6 1 (0.298%) GIS
6 1 (0.298%) Data Warehouse
6 1 (0.298%) Crystal Reports
6 1 (0.298%) DB2
6 1 (0.298%) OLAP
6 1 (0.298%) SQL Server Integration Services
6 1 (0.298%) NoSQL
6 1 (0.298%) Spotfire
Development Applications
1 16 (4.762%) Git (software)
2 13 (3.869%) Visual Studio
3 11 (3.274%) Subversion
4 10 (2.976%) JIRA
4 10 (2.976%) Dreamweaver
5 5 (1.488%) NetBeans
6 4 (1.190%) Jasmine
6 4 (1.190%) PHPUnit
7 3 (0.893%) GitHub
8 2 (0.595%) SpecFlow
8 2 (0.595%) Moq
8 2 (0.595%) Axure RP
8 2 (0.595%) Eclipse
9 1 (0.298%) JUnit
9 1 (0.298%) Cucumber
9 1 (0.298%) QUnit
9 1 (0.298%) Atlassian Bamboo
General
1 100 (29.76%) Marketing
2 38 (11.31%) Publishing
3 28 (8.333%) Retail
4 26 (7.738%) Finance
5 15 (4.464%) Banking
6 7 (2.083%) Legal
6 7 (2.083%) Retail Banking
6 7 (2.083%) French Language
6 7 (2.083%) German Language
7 6 (1.786%) Advertising
8 5 (1.488%) Local Government
8 5 (1.488%) Games
9 4 (1.190%) Multimedia
9 4 (1.190%) Telecoms
10 3 (0.893%) Front Office
11 2 (0.595%) Portuguese Language
11 2 (0.595%) Manufacturing
11 2 (0.595%) Electronics
11 2 (0.595%) Music
12 1 (0.298%) Billing
Job Titles
1 128 (38.10%) Developer
2 55 (16.37%) Web Developer
3 40 (11.90%) Analyst
4 33 (9.821%) .NET Developer
5 26 (7.738%) ASP.NET Developer
6 24 (7.143%) Front-End Developer
7 17 (5.060%) Designer
7 17 (5.060%) .NET Web Developer
8 16 (4.762%) VB.NET Developer
8 16 (4.762%) Web Manager
8 16 (4.762%) Project Manager
8 16 (4.762%) VB.NET/ASP.NET Developer
9 15 (4.464%) PHP Developer
10 14 (4.167%) SQL Developer
11 13 (3.869%) Junior
12 12 (3.571%) SEO Analyst
13 11 (3.274%) Consultant
13 11 (3.274%) Web Designer
14 10 (2.976%) Copywriter
14 10 (2.976%) Web Analyst
Miscellaneous
1 42 (12.50%) Social Media
2 28 (8.333%) N-Tier
3 17 (5.060%) W3C
4 15 (4.464%) Digital Media
5 12 (3.571%) Mobile App
6 9 (2.679%) Management Information System
6 9 (2.679%) New Media
6 9 (2.679%) Animation
7 8 (2.381%) Copywriting
7 8 (2.381%) E-Learning
8 7 (2.083%) Open Source
9 5 (1.488%) Statistics
9 5 (1.488%) Blog
9 5 (1.488%) Mathematics
10 4 (1.190%) Graphic Design
10 4 (1.190%) Blackberry
11 3 (0.893%) WURFL
11 3 (0.893%) Learning Management System
11 3 (0.893%) Social Network
11 3 (0.893%) Computer Science
Operating Systems
1 18 (5.357%) Windows
2 13 (3.869%) Linux
3 8 (2.381%) Android
3 8 (2.381%) Apple iOS
4 4 (1.190%) Windows Server 2008
4 4 (1.190%) Windows Server 2003
5 3 (0.893%) Windows Mobile
5 3 (0.893%) BlackBerry OS
6 1 (0.298%) UNIX
Processes & Methodologies
1 127 (37.80%) Analytics
2 89 (26.49%) E-Commerce
3 77 (22.92%) Content Management
4 66 (19.64%) Web Analytics
5 56 (16.67%) Web Development
6 34 (10.12%) Agile Software Development
6 34 (10.12%) Project Management
7 33 (9.821%) Pay per click
7 33 (9.821%) Online Marketing
8 32 (9.524%) OO
9 27 (8.036%) MVC
10 25 (7.440%) Digital Marketing
10 25 (7.440%) Web Design
11 22 (6.548%) Unit Testing
11 22 (6.548%) TDD
12 21 (6.250%) SOA
12 21 (6.250%) Migration
13 20 (5.952%) Information Architecture
14 18 (5.357%) Web Application Development
15 15 (4.464%) Continuous Improvement
Programming Languages
1 141 (41.96%) JavaScript
2 60 (17.86%) PHP
3 45 (13.39%) C#
4 40 (11.90%) SQL
5 21 (6.250%) VB.NET
6 19 (5.655%) Java
7 8 (2.381%) PHP5
8 5 (1.488%) XPath
9 3 (0.893%) C
9 3 (0.893%) VB
10 2 (0.595%) Scala
10 2 (0.595%) R
10 2 (0.595%) Ruby
10 2 (0.595%) VBA
10 2 (0.595%) T-SQL
11 1 (0.298%) C++
11 1 (0.298%) Perl
Qualifications
1 41 (12.20%) Degree
2 2 (0.595%) Security Cleared
3 1 (0.298%) PRINCE2 Certification
Quality Assurance & Compliance
1 9 (2.679%) QA
1 9 (2.679%) WAI
2 4 (1.190%) SLA
3 1 (0.298%) ISO 9001
Systems Management
1 1 (0.298%) Plesk
1 1 (0.298%) EMC NetWorker
Vendors
1 88 (26.19%) Google
2 42 (12.50%) Adobe
3 29 (8.631%) Omniture
4 22 (6.548%) Microsoft
5 19 (5.655%) Facebook
6 18 (5.357%) Twitter
7 12 (3.571%) Zend
8 10 (2.976%) Unica
8 10 (2.976%) Oracle
9 7 (2.083%) Interwoven
9 7 (2.083%) Sitecore
10 6 (1.786%) AccuRev
11 5 (1.488%) FatWire
12 4 (1.190%) Hitwise
12 4 (1.190%) ATG
12 4 (1.190%) Apple
13 3 (0.893%) IBM
13 3 (0.893%) Vignette
13 3 (0.893%) SAP
14 2 (0.595%) Atlassian
West London
Job Title: ASP.Net Developer Location: West London Position: Contract Web Developer with strong ASP.Net, a CSS & HTML skill that also brings considerable experience and understanding of...
Elevate Platform Ltd
Rate: max £315/day
Posted: 16 May 2013
Cheshire
Due to our clients continued success an exciting opportunity has arisen for an SEO Programmer SEO, HTML, PHP, JavaScript to join their dynamic team in Cheshire... The successful...
Oscar Associates (UK) Ltd
Rate: £10 - £17 per hour
Posted: 21 May 2013
Havant, South East
You must be passionate about semantic HTML and CSS and be able to hand code JavaScript and understand the DOM and UX... Required Skills HTML5, CSS3, JavaScript, AJAX &...
Progressive Recruitment
Rate: £250 - £300 per annum
Posted: 22 May 2013
Portsmouth, South East
The successful International E-Commerce Executive will be responsible for implementing and supporting all sales activity in their international digital channel, and improve and maximise conversion across the...
Deerfoot IT Resources Ltd
Rate: £300 - £350 per day
Posted: 21 May 2013
London
As a PHP developer, you'll need these essential skills: - 2+ Years PHP Development- XHTML/HTML5/CSS3- CMS Experience (Preferably Magento)- Hand-Coding ability- Javascript/jQuery- LAMP Stack (...
NFP Group Ltd
Rate: £225 - £300 per day
Posted: 25 May 2013
London
This role entails building consumer-orientated websites using Wordpress, PHP and HTML to promote the company`s authors and corporate divisions... * Implementing responsive web design across a wide...
Opilio Recruitment
Rate: £250 - 275 Per Annum
Posted: 20 May 2013
Portsmouth, Hampshire
The successful International E-Commerce Executive will be responsible for implementing and supporting all sales activity in their international digital channel, and improve and maximise conversion across the...
Deerfoot IT Resources Ltd
Rate: £300 - £350 per day
Posted: 20 May 2013
Bournemouth, Dorset
My Bournemouth based client is urgently seeking a Digital Marketing Account Manager responsible for critical digital marketing activities across multiple brands to achieve target customer numbers and sales...
GCS IT Recruitment Specialists
Posted: 22 May 2013
Bournemouth, Dorset
My Bournemouth based client is urgently seeking a Digital Marketing Executive responsible for critical digital marketing activities across multiple brands to achieve target customer numbers and sales acquisition...
GCS IT Recruitment Specialists
Posted: 22 May 2013
London
Digital Marketing Manager - Digital, Online, Marketing, Customer journeys, SEO. Working as part of a large digital programme, we are looking for a Digital Marketing Manager to join the...
Reed Professional Services
Rate: £350 - £450 per day
Posted: 21 May 2013
London
Wordpress, SharePoint 2010, HTML and CSS) and content management experience (as a superuser or admin) *Strong verbal and written communications skills, including copywriting for the web and digital...
Connectus
Rate: £150 - £175 per day
Posted: 23 May 2013
Hertfordshire, South East
Key focuses; SEO, Marketing Consultancy, Digital & Mobile display, & PPC. Role: Work closely with the Director in delivering effective SEO campaigns that exceed client objectives, Managing at least 2...
Salt
Rate: £150 - £250 per day + Depending on Experience
Posted: 24 May 2013
Bristol, Avon
You will need excellent knowledge of LAMP Web Development technologies with object oriented programming experience and skills such as: At least 2 years experience in Magento Developed at...
SEC Recruitment Limited
Rate: Daily rate negotiable
Posted: 24 May 2013
Buckinghamshire, Thames Valley
My Government related Client is urgently recruiting for a Web Online Content Coordinator to help them write, co-ordinate and maintain content for a specific project.The role...
Hays Specialist Recruitment
Rate: £13.00 - £15.00 per hour + Dep on Exp
Posted: 17 May 2013
Central London / West End
Ideally, you’ll already have experience of managing multiple stakeholders at all levels.You are a competent digital project management professional, and have broad experience working as part...
Age UK
Rate: £35,000 per annum
Posted: 24 May 2013
Cheltenham, Gloucestershire
SEO: UNIX, Solaris, RedHat, Linux, Team Lead, Manager, support, admin, administrator, administration, Cheltenham The Role: provide technical support, maintenance and ultimate technical leadership for Unix based systems and...
Think IT Recruitment
Rate: £350 - £400 per day
Posted: 21 May 2013
North West England
Our client based in North West England is currently seeking a Digital Project Manager to start an initial 6 month contract as soon as possible.
Progressive Recruitment
Rate: Negotiable
Posted: 20 May 2013