The table below looks at the statistics for SEO skills in IT jobs advertised for the North West region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 28 September 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Sep 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 177 165 121
Rank change year-on-year
-12 -44
Permanent jobs citing SEO 85 92 161
As % of all permanent IT jobs located in the North West 1.34% 1.37% 2.20%
As % of the Processes & Methodologies category 1.51% 1.54% 2.54%
Number of salaries quoted 80 78 103
Median salary £32,500 £29,500 £27,500
Median salary % change year-on-year
+10.16% +7.27%
90% offered a salary of more than £25,000 £22,500 £21,000
10% offered a salary of more than £50,000 £54,000 £47,000
UK excluding London median salary £32,500 £32,500 £30,000
% change year-on-year
- +8.33%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5614 5957 6331
As % of all permanent IT jobs located in the North West 88.27% 88.42% 86.64%
Number of salaries quoted 4682 4934 5176
Median salary £42,500 £42,000 £40,000
Median salary % change year-on-year
+1.19% +5.00%
90% offered a salary of more than £29,000 £28,500 £27,500
10% offered a salary of more than £60,000 £58,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in the North West

The demand trend of job ads across the North West region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in the North West

SEO
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the North West region.

SEO Salary Trend in the North West

SEO
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing SEO across the North West region over the 3 months to 28 September 2016.

SEO Salary Histogram in the North West

SEO
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the North West region over the 3 months to 28 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +1 56 £30,000 -12.40% 8
Cheshire +22 15 £35,000 +32.07% 2
Merseyside -11 8 £32,500 +30.00% 5
Lancashire +2 6 £26,250 -6.25% 5
SEO
England

SEO
Top 30 Related IT Skills in the North West

For the 6 months to 28 September 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for SEO.

1 89 (64.96%) Marketing
2 74 (54.01%) Google
2 74 (54.01%) Analytics
3 73 (53.28%) HTML
3 73 (53.28%) CSS
4 67 (48.91%) Google Analytics
5 53 (38.69%) WordPress
6 49 (35.77%) Digital Marketing
7 44 (32.12%) Web Development
8 43 (31.39%) E-Commerce
9 42 (30.66%) JavaScript
9 42 (30.66%) jQuery
10 36 (26.28%) Social Media
11 35 (25.55%) CMS
12 33 (24.09%) AdWords
13 32 (23.36%) Pay per click
14 27 (19.71%) MVC
15 26 (18.98%) PHP
16 25 (18.25%) Degree
17 23 (16.79%) .NET
17 23 (16.79%) HTML5
18 21 (15.33%) Analytical Skills
19 19 (13.87%) CSS3
19 19 (13.87%) C#
20 18 (13.14%) Blog
21 17 (12.41%) Magento
21 17 (12.41%) Twitter
21 17 (12.41%) Photoshop
21 17 (12.41%) MySQL
21 17 (12.41%) SQL

SEO
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 53 (38.69%) WordPress
2 35 (25.55%) CMS
3 15 (10.95%) Drupal
4 12 (8.76%) Joomla!
5 5 (3.65%) Umbraco
6 1 (0.73%) ExpressionEngine
6 1 (0.73%) Kentico
6 1 (0.73%) nginx
6 1 (0.73%) SharePoint
6 1 (0.73%) SharePoint 2013
6 1 (0.73%) SharePoint Server
Applications
1 17 (12.41%) Photoshop
2 7 (5.11%) MS Excel
2 7 (5.11%) MS Office
3 6 (4.38%) MS PowerPoint
4 4 (2.92%) Adobe Illustrator
5 3 (2.19%) Spreadsheet
6 1 (0.73%) Adobe Creative Suite
6 1 (0.73%) Fireworks
6 1 (0.73%) GIMP
6 1 (0.73%) PaintShop Pro
Business Applications
1 17 (12.41%) Magento
2 12 (8.76%) OpenCart
3 5 (3.65%) WebTrends
4 2 (1.46%) Payment Gateway
Cloud Services
1 67 (48.91%) Google Analytics
2 33 (24.09%) AdWords
3 7 (5.11%) Amazon AWS
4 2 (1.46%) MailChimp
5 1 (0.73%) Adobe Creative Cloud
5 1 (0.73%) Amazon S3
5 1 (0.73%) Microsoft Azure
5 1 (0.73%) Office 365
5 1 (0.73%) Sage Pay
5 1 (0.73%) Trello
Communications & Networking
1 8 (5.84%) Internet
2 2 (1.46%) DNS
2 2 (1.46%) FTP
2 2 (1.46%) Skype
3 1 (0.73%) Firewall
3 1 (0.73%) HTTPS
Database & Business Intelligence
1 17 (12.41%) MySQL
2 14 (10.22%) SQL Server
3 5 (3.65%) Data Warehouse
4 4 (2.92%) Relational Database
5 3 (2.19%) SQL Server Reporting Services
6 1 (0.73%) RDBMS
Development Applications
1 9 (6.57%) Git (software)
1 9 (6.57%) gulp
2 8 (5.84%) Grunt
3 7 (5.11%) Visual Studio
4 1 (0.73%) Axure RP
4 1 (0.73%) Mercurial
4 1 (0.73%) Subversion
General
1 89 (64.96%) Marketing
2 10 (7.30%) Finance
3 9 (6.57%) Advertising
4 7 (5.11%) Brand Awareness
4 7 (5.11%) Games
5 6 (4.38%) Retail
6 4 (2.92%) Automotive
6 4 (2.92%) Telecoms
7 1 (0.73%) Legal
7 1 (0.73%) Publishing
Job Titles
1 43 (31.39%) Developer
2 20 (14.60%) SEO Executive
3 17 (12.41%) Web Developer
4 11 (8.03%) Front End Developer (Client-Side Developer)
4 11 (8.03%) PHP Developer
5 10 (7.30%) JavaScript Developer
6 9 (6.57%) Digital Executive
6 9 (6.57%) PPC Manager
7 8 (5.84%) Junior
7 8 (5.84%) SEO Developer
7 8 (5.84%) SEO Specialist
8 7 (5.11%) Junior Developer
8 7 (5.11%) Junior Web Developer
8 7 (5.11%) Senior Developer
9 6 (4.38%) Account Manager
9 6 (4.38%) Digital Account Manager
9 6 (4.38%) Senior Data Warehouse Specialist
9 6 (4.38%) Senior SEO Specialist
9 6 (4.38%) Web Manager
10 5 (3.65%) Development Manager
Libraries, Frameworks & Software Standards
1 73 (53.28%) CSS
1 73 (53.28%) HTML
2 42 (30.66%) jQuery
3 23 (16.79%) .NET
3 23 (16.79%) HTML5
4 19 (13.87%) CSS3
5 15 (10.95%) ASP.NET
6 10 (7.30%) AngularJS
6 10 (7.30%) Sass
7 9 (6.57%) Twitter Bootstrap
7 9 (6.57%) XML
8 8 (5.84%) ASP.NET MVC
9 7 (5.11%) Laravel
9 7 (5.11%) LESS
9 7 (5.11%) Node.js
10 6 (4.38%) Web Services
11 5 (3.65%) JSON
11 5 (3.65%) REST
11 5 (3.65%) SOAP
11 5 (3.65%) XHTML
Miscellaneous
1 36 (26.28%) Social Media
2 21 (15.33%) Analytical Skills
3 18 (13.14%) Blog
4 12 (8.76%) User Experience
5 11 (8.03%) iPad
6 8 (5.84%) Algorithms
7 7 (5.11%) Copywriting
7 7 (5.11%) Digital Media
8 6 (4.38%) Mobile App
8 6 (4.38%) Social Network
9 5 (3.65%) Computer Science
10 2 (1.46%) Fintech
10 2 (1.46%) W3C
11 1 (0.73%) Driving Licence
11 1 (0.73%) FMCG
11 1 (0.73%) Graphic Design
Operating Systems
1 5 (3.65%) Linux
2 2 (1.46%) Android
2 2 (1.46%) Apple iOS
3 1 (0.73%) CentOS
3 1 (0.73%) Ubuntu
3 1 (0.73%) Windows
3 1 (0.73%) Windows Server
Processes & Methodologies
1 74 (54.01%) Analytics
2 49 (35.77%) Digital Marketing
3 44 (32.12%) Web Development
4 43 (31.39%) E-Commerce
5 32 (23.36%) Pay per click
6 27 (19.71%) MVC
7 17 (12.41%) Agile Software Development
8 14 (10.22%) Front End Development
9 12 (8.76%) Content Management
10 11 (8.03%) Link Building
11 10 (7.30%) Scrum
12 9 (6.57%) Web Design
13 8 (5.84%) Online Marketing
13 8 (5.84%) TDD
14 7 (5.11%) B2B
14 7 (5.11%) Business Development
14 7 (5.11%) Campaign Management
14 7 (5.11%) Email Marketing
15 6 (4.38%) DevOps
15 6 (4.38%) Infographics
Programming Languages
1 42 (30.66%) JavaScript
2 26 (18.98%) PHP
3 19 (13.87%) C#
4 17 (12.41%) SQL
5 5 (3.65%) VB.NET
6 4 (2.92%) Java
7 1 (0.73%) PL/SQL
7 1 (0.73%) TypeScript
Qualifications
1 25 (18.25%) Degree
2 1 (0.73%) Microsoft Certification
2 1 (0.73%) PMP
Quality Assurance & Compliance
1 2 (1.46%) QA
Systems Management
1 1 (0.73%) cPanel
Vendors
1 74 (54.01%) Google
2 17 (12.41%) Twitter
3 16 (11.68%) Facebook
4 10 (7.30%) Microsoft
5 5 (3.65%) Omniture
5 5 (3.65%) Zend
6 2 (1.46%) Adobe
6 2 (1.46%) ATG
6 2 (1.46%) Oracle
6 2 (1.46%) Pardot
7 1 (0.73%) Siemens
7 1 (0.73%) Yahoo!
Liverpool, Merseyside
Searchability
Salary: £25000 - £30000 per annum + Flexible working, pension, CCV
Posted: 7 hours ago
Manchester, Lancashire
Circle Recruitment
Salary: £30000 - £45000 per annum + Benefits
Posted: 12 hours ago
Burnley, Lancashire
Jagger Talent
Salary: From £17,000 to £19,000 per annum
Posted: Yesterday
Liverpool
Searchability
Posted: 2 days ago
Bury, Lancashire
Applause IT Innovation
Salary: £38000 - £45000 per annum + + Bonus + Bens
Posted: 2 days ago
Manchester
Energize Recruitment Solutions Ltd
Salary: £20000 - £35000 per annum + Benefits
Posted: 5 days ago
Altrincham, Cheshire
RecruitmentRevolution.com Limited
Salary: Up to £25,000 per annum depending on experience
Posted: 2 days ago
Lancashire
Energize Recruitment Solutions Ltd
Salary: £20000 - £30000 per annum + Benefits
Posted: 5 days ago
Ellesmere Port, Merseyside
2M Employment Solutions
Salary: £35000.00 per annum + depending on experience
Posted: 6 days ago
Lancashire
Recital Consulting
Salary: £25000 - £35000 Per Annum + Benefits
Posted: 5 days ago
Chorley
Recital Consulting Ltd
Salary: 25000-35000 Per Annum + Benefits
Posted: 5 days ago
Manchester, Lancashire
Wildings Solicitors
Posted: 9 days ago
Liverpool
ECOM
Salary: £25000 - £30000 per annum
Posted: 7 days ago
Lancaster
Recital Consulting Ltd
Salary: 24000-29500 Per Annum Plus Benefits
Posted: 26 days ago
Liverpool
ECOM
Salary: £37500 - £45000 per annum
Posted: 21 days ago
Liverpool
Recruitment Genius Ltd
Salary: £25000 - £38000 per annum
Posted: 21 days ago
Rochdale, Lancashire
Zen Internet Ltd
Salary: From £18,000 to £21,500 per annum depending on experience + benefits
Posted: 23 days ago
Bury
Applause IT Ltd
Salary: £38000 - £45000 per annum + + Bonus + Bens
Posted: 23 days ago