The table below looks at the statistics for SEO skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 3 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Sep 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 167 98 143
Rank change year-on-year
-69 +45
Permanent jobs citing SEO 96 195 102
As % of all permanent IT jobs located in the North West 1.43% 2.61% 1.48%
As % of the Processes & Methodologies category 1.67% 3.13% 1.86%
Number of salaries quoted 79 112 80
Average salary £28,000 £27,000 £28,500
Average salary % change year-on-year
+3.70% -5.26%
90% offered a salary of more than £22,000 £21,000 £20,000
10% offered a salary of more than £57,500 £44,750 £45,000
UK excluding London average salary £32,500 £30,000 £31,500
% change year-on-year
+8.33% -4.76%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5762 6239 5491
As % of all permanent IT jobs located in the North West 85.95% 83.59% 79.87%
Number of salaries quoted 4790 4994 4671
Average salary £41,500 £40,000 £38,500
Average salary % change year-on-year
+3.75% +3.89%
90% offered a salary of more than £28,300 £27,500 £27,500
10% offered a salary of more than £60,000 £55,000 £57,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the North West region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the North West

SEO
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the North West region.

SEO Salary Trend in the North West

SEO
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing SEO across the North West region over the 3 months to 3 September 2015.

SEO Salary Histogram in the North West

SEO
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the North West region over the 3 months to 3 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -62 55 £30,000 - 11
Cheshire +13 26 £27,500 -18.51% 5
Lancashire -7 12 £28,000 +16.66% 2
Merseyside +14 2 £22,000 -8.33%
SEO
England

SEO
Top 30 Related IT Skills in the North West

For the 6 months to 3 September 2015, IT jobs across the North West region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 130 (62.20%) Marketing
2 121 (57.89%) HTML
3 104 (49.76%) CSS
4 88 (42.11%) Pay per click
5 83 (39.71%) Digital Marketing
6 72 (34.45%) jQuery
7 70 (33.49%) Social Media
8 63 (30.14%) PHP
8 63 (30.14%) Analytics
9 62 (29.67%) JavaScript
9 62 (29.67%) Google
10 54 (25.84%) E-Commerce
11 53 (25.36%) WordPress
12 52 (24.88%) Google Analytics
13 51 (24.40%) Web Development
14 50 (23.92%) Email Marketing
15 49 (23.44%) Content Management
16 39 (18.66%) MySQL
17 35 (16.75%) CMS
18 29 (13.88%) Online Marketing
19 26 (12.44%) Microsoft
19 26 (12.44%) User Experience
20 25 (11.96%) Social Media Marketing
21 24 (11.48%) Adobe
22 23 (11.00%) Photoshop
22 23 (11.00%) HTML5
23 21 (10.05%) CSS3
24 20 (9.57%) Analytical Skills
25 18 (8.61%) Responsive Web Design
25 18 (8.61%) .NET

SEO
Top Related IT Skills in the North West by Category

For the 6 months to 3 September 2015, IT jobs across the North West region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 53 (25.36%) WordPress
2 35 (16.75%) CMS
3 12 (5.74%) Joomla!
4 8 (3.83%) Drupal
5 4 (1.91%) Node.js
6 3 (1.44%) Kentico
6 3 (1.44%) Apache
6 3 (1.44%) SharePoint
7 2 (0.96%) Umbraco
Applications
1 23 (11.00%) Photoshop
2 12 (5.74%) MS Office
3 10 (4.78%) Adobe Illustrator
3 10 (4.78%) MS PowerPoint
4 9 (4.31%) Spreadsheet
5 7 (3.35%) MS Excel
6 6 (2.87%) MS Project
6 6 (2.87%) Adobe Creative Suite
Business Applications
1 8 (3.83%) Magento
2 2 (0.96%) Dynamics NAV
Cloud Services
1 52 (24.88%) Google Analytics
2 5 (2.39%) GitHub
3 3 (1.44%) MailChimp
Communications & Networking
1 15 (7.18%) Intranet
2 7 (3.35%) Internet
3 1 (0.48%) FTP
Database & Business Intelligence
1 39 (18.66%) MySQL
2 17 (8.13%) SQL Server
3 2 (0.96%) Microsoft Analysis Services
3 2 (0.96%) SQL Server Analysis Services
4 1 (0.48%) Big Data
Development Applications
1 9 (4.31%) Subversion
2 6 (2.87%) Dreamweaver
3 5 (2.39%) Visual Studio
4 3 (1.44%) Git (software)
4 3 (1.44%) Axure RP
4 3 (1.44%) Grunt
4 3 (1.44%) gulp
5 2 (0.96%) Team Foundation Server
6 1 (0.48%) SQL Server Management Studio (SSMS)
General
1 130 (62.20%) Marketing
2 16 (7.66%) Finance
3 13 (6.22%) Retail
4 11 (5.26%) Advertising
5 5 (2.39%) Multimedia
5 5 (2.39%) Manufacturing
6 1 (0.48%) Back Office
6 1 (0.48%) Law
6 1 (0.48%) Legal
6 1 (0.48%) Italian Language
Job Titles
1 81 (38.76%) Developer
2 27 (12.92%) PHP Developer
3 24 (11.48%) Marketing Manager
3 24 (11.48%) Web Developer
4 22 (10.53%) Front-End Developer
5 18 (8.61%) Account Manager
6 17 (8.13%) Technical Manager
6 17 (8.13%) Marketing Executive
7 16 (7.66%) PPC Manager
7 16 (7.66%) PPC Analyst
7 16 (7.66%) Digital Marketing Executive
7 16 (7.66%) PPC Executive
7 16 (7.66%) PPC Specialist
8 15 (7.18%) Development Manager
9 14 (6.70%) Junior
10 12 (5.74%) Junior Developer
11 10 (4.78%) SEO Executive
11 10 (4.78%) Online Marketing Manager
12 9 (4.31%) Technical Development Manager
12 9 (4.31%) SEO Account Manager
Libraries, Frameworks & Software Standards
1 121 (57.89%) HTML
2 104 (49.76%) CSS
3 72 (34.45%) jQuery
4 23 (11.00%) HTML5
5 21 (10.05%) CSS3
6 18 (8.61%) .NET
7 15 (7.18%) .NET Framework
7 15 (7.18%) Entity Framework
8 12 (5.74%) XHTML
9 9 (4.31%) XML
9 9 (4.31%) ASP.NET
9 9 (4.31%) WCF
10 7 (3.35%) JSON
11 6 (2.87%) Ajax
12 5 (2.39%) Flash
12 5 (2.39%) Sass
13 4 (1.91%) AngularJS
13 4 (1.91%) Laravel
13 4 (1.91%) DHTML
14 2 (0.96%) Symfony
Miscellaneous
1 70 (33.49%) Social Media
2 26 (12.44%) User Experience
3 20 (9.57%) Analytical Skills
4 13 (6.22%) Blog
4 13 (6.22%) Graphic Design
5 9 (4.31%) W3C
6 6 (2.87%) Copywriting
6 6 (2.87%) Animation
6 6 (2.87%) Video Editing
6 6 (2.87%) Algorithms
7 4 (1.91%) Performance Metrics
7 4 (1.91%) Management Information System
7 4 (1.91%) Mobile App
8 2 (0.96%) N-Tier
8 2 (0.96%) Mathematics
8 2 (0.96%) Computer Science
9 1 (0.48%) AS400
9 1 (0.48%) Social Network
9 1 (0.48%) iSeries
9 1 (0.48%) Digital Media
Operating Systems
1 7 (3.35%) UNIX
1 7 (3.35%) Linux
2 2 (0.96%) Android
2 2 (0.96%) Apple iOS
Processes & Methodologies
1 88 (42.11%) Pay per click
2 83 (39.71%) Digital Marketing
3 63 (30.14%) Analytics
4 54 (25.84%) E-Commerce
5 51 (24.40%) Web Development
6 50 (23.92%) Email Marketing
7 49 (23.44%) Content Management
8 29 (13.88%) Online Marketing
9 25 (11.96%) Social Media Marketing
10 18 (8.61%) Responsive Web Design
10 18 (8.61%) MVC
11 13 (6.22%) Data Analysis
11 13 (6.22%) TDD
12 12 (5.74%) Agile Software Development
12 12 (5.74%) Project Management
13 10 (4.78%) Web Design
13 10 (4.78%) Mentoring
14 9 (4.31%) Marketing Strategy
15 8 (3.83%) B2B
15 8 (3.83%) Web Analytics
Programming Languages
1 63 (30.14%) PHP
2 62 (29.67%) JavaScript
3 17 (8.13%) C#
4 15 (7.18%) SQL
5 5 (2.39%) VB.NET
6 4 (1.91%) Objective-C
6 4 (1.91%) PHP5
6 4 (1.91%) Java
7 2 (0.96%) T-SQL
7 2 (0.96%) VB
Qualifications
1 10 (4.78%) Degree
Systems Management
1 1 (0.48%) Systems Management Server (SMS)
Vendors
1 62 (29.67%) Google
2 26 (12.44%) Microsoft
3 24 (11.48%) Adobe
4 9 (4.31%) Facebook
5 7 (3.35%) Twitter
6 4 (1.91%) Oracle
7 3 (1.44%) hybris
8 2 (0.96%) Yahoo!
9 1 (0.48%) IBM
9 1 (0.48%) Apple
Manchester, Lancashire
Spring Technology
Salary: £45000.00 - £55000.00 per annum
Posted: 5 hours ago
Manchester
Quantica Technology - London
Salary: + benefits
Posted: 15 hours ago
Cheshire
Net Talent
Salary: £35000 - £45000 per annum + Benefits
Posted: Yesterday
Preston, Lancashire
Spring Technology
Posted: Yesterday
Manchester, Lancashire
Uniting Ambition
Salary: £50k - 70k per year
Posted: Yesterday
Knutsford, Cheshire
Clearwater People Solutions
Salary: £21000 - £23000 Per Annum
Posted: 2 days ago
Chester, Cheshire
Searchability
Salary: £22000 - £30000 per annum + Benefits
Posted: 5 days ago
Manchester, Lancashire
McGregor Boyall
Salary: £22000.00 - £28000.00 per annum + benefits
Posted: 6 days ago
North West
Opus Recruitment Solutions Ltd
Salary: £25000 - £35000 per annum
Posted: 6 days ago
Manchester, Lancashire
The MRJ Group
Salary: £22000 - £25000 per annum
Posted: 6 days ago
Manchester
Sanderson
Salary: £35000 - £38000 per annum
Posted: 6 days ago
Bolton, Lancashire
PJ Web Solutions
Posted: 10 days ago
Manchester, Lancashire
D4 Digital
Salary: £35,000 - £45,000 per year
Posted: 10 days ago
Manchester
D4 Digital
Salary: £35,000 - £45,000 per year
Posted: 13 days ago
Chester
Shortlist Recruitment
Salary: £28000 - £38000 per annum + 42k OTE
Posted: 13 days ago
Manchester
Greywood Associates Limited
Salary: £22000 - £25000 per annum + bens
Posted: 17 days ago
Bury
Applause IT Innovation
Salary: £25000 - £30000 per annum + Benefits
Posted: 17 days ago
Lancashire
Energize Recruitment Solutions Ltd
Salary: £20000 - £25000 per annum + Benefits
Posted: 21 days ago
Chester
Hays IT - Uk Posting account
Salary: £30000.00 - £40000.00 per annum + Package
Posted: 21 days ago