The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Peterborough region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 8 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
8 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank 16 29 22
Rank change year-on-year
+13 -7
Contract jobs citing Marketing 3 5 5
As % of all contract IT jobs located in Peterborough 3.37% 2.96% 3.76%
As % of the General category 10.34% 6.85% 15.15%
Number of daily rates quoted 2 2 3
Average daily rate £161 £238 £400
Average daily rate % change year-on-year
-32.10% -40.62%
90% offered a daily rate of more than £154 £208 £200
10% offered a daily rate of more than £168 £268 £480
UK excluding London average daily rate £365 £363 £350
% change year-on-year
+0.68% +3.57%
Number of hourly rates quoted 0 1 0
Average hourly rate - £20.00 -
UK excluding London average hourly rate £20.00 £18.00 £15.50
% change year-on-year
+11.11% +16.12%
Marketing
Cambridgeshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Peterborough region.

General Category
Peterborough
Contract IT job ads with a match in the
General category
29 73 33
As % of all contract IT jobs located in Peterborough 32.58% 43.20% 24.81%
Number of daily rates quoted 21 56 19
Average daily rate £400 £400 £299
Average daily rate % change year-on-year
- +33.89%
90% offered a daily rate of more than £170 £110 £148
10% offered a daily rate of more than £550 £600 £455
UK excluding London average daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 2 1 1
Average hourly rate £32.50 £20.00 £14.00
Average hourly rate % change year-on-year
+62.50% +42.85%
UK excluding London average hourly rate £35.00 £26.00 £22.00
% change year-on-year
+34.61% +18.18%

Marketing
Jobs Demand Trend in Peterborough

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Peterborough region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Peterborough

Marketing
Daily Rate Trend in Peterborough

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Peterborough region.

Marketing Daily Rate Trend in Peterborough

Marketing
Hourly Rate Trend in Peterborough

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Peterborough region.

Marketing Hourly Rate Trend in Peterborough

Marketing
Top 18 Related IT Skills in Peterborough

For the 6 months to 8 February 2016, IT contractor jobs across the Peterborough region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 3 (75.00%) Microsoft
2 2 (50.00%) Analytical Skills
2 2 (50.00%) Manufacturing
3 1 (25.00%) Stakeholder Management
3 1 (25.00%) CMS
3 1 (25.00%) Web Design
3 1 (25.00%) Content Management
3 1 (25.00%) MS PowerPoint
3 1 (25.00%) Degree
3 1 (25.00%) Dutch Language
3 1 (25.00%) German Language
3 1 (25.00%) Digital Marketing
3 1 (25.00%) Adobe Experience Manager
3 1 (25.00%) User Experience
3 1 (25.00%) Finance
3 1 (25.00%) Adobe
3 1 (25.00%) MS Excel
3 1 (25.00%) E-Commerce

Marketing
Top Related IT Skills in Peterborough by Category

For the 6 months to 8 February 2016, IT contractor jobs across the Peterborough region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (25.00%) Adobe Experience Manager
1 1 (25.00%) CMS
Applications
1 1 (25.00%) MS Excel
1 1 (25.00%) MS PowerPoint
General
1 2 (50.00%) Manufacturing
2 1 (25.00%) Dutch Language
2 1 (25.00%) Finance
2 1 (25.00%) German Language
Job Titles
1 2 (50.00%) Analyst
1 2 (50.00%) Support Analyst
2 1 (25.00%) Author
2 1 (25.00%) E-Commerce Manager
2 1 (25.00%) E-Commerce Product Manager
2 1 (25.00%) Product Manager
2 1 (25.00%) Web Author
2 1 (25.00%) Web Manager
Miscellaneous
1 2 (50.00%) Analytical Skills
2 1 (25.00%) User Experience
Processes & Methodologies
1 1 (25.00%) Content Management
1 1 (25.00%) Digital Marketing
1 1 (25.00%) E-Commerce
1 1 (25.00%) Stakeholder Management
1 1 (25.00%) Web Design
Qualifications
1 1 (25.00%) Degree
Vendors
1 3 (75.00%) Microsoft
2 1 (25.00%) Adobe