The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Cambridgeshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 1 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
1 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 64 58 48
Rank change year-on-year
-6 -10
Contract jobs citing Marketing 9 4 17
As % of all contract IT jobs located in Cambridgeshire 1.08% 0.52% 2.09%
As % of the General category 5.49% 1.63% 7.17%
Number of daily rates quoted 2 2 11
Average daily rate
Keep up to 90%
of your Daily Rate
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£350 £438 £300
Average daily rate % change year-on-year
-20.00% +45.83%
UK excluding London average daily rate £350 £350 £338
% change year-on-year
- +3.70%
Number of hourly rates quoted 1 0 0
Average hourly rate £39.50 - -
UK excluding London average hourly rate £21.62 £21.50 £17.50
% change year-on-year
+0.53% +22.85%
Marketing
East of England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Cambridgeshire region.

General Category
Cambridgeshire
Contract IT job ads with a match in the
General category
164 245 237
As % of all contract IT jobs located in Cambridgeshire 19.62% 32.07% 29.12%
Number of daily rates quoted 88 103 123
Average daily rate £338 £375 £375
Average daily rate % change year-on-year
-10.00% -
90% offered a daily rate of more than £130 £257 £266
10% offered a daily rate of more than £450 £500 £450
UK excluding London average daily rate £390 £385 £375
% change year-on-year
+1.29% +2.66%
Number of hourly rates quoted 22 15 24
Average hourly rate £37.00 £36.00 £40.00
Average hourly rate % change year-on-year
+2.77% -10.00%
90% offered a hourly rate of more than £22.30 £11.00 £19.50
10% offered a hourly rate of more than £49.30 £45.00 £50.00
UK excluding London average hourly rate £23.00 £22.00 £29.00
% change year-on-year
+4.54% -24.13%

Marketing
Jobs Demand Trend in Cambridgeshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Cambridgeshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Cambridgeshire

Marketing
Daily Rate Trend in Cambridgeshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Cambridgeshire region.

Marketing Daily Rate Trend in Cambridgeshire

Marketing
Hourly Rate Trend in Cambridgeshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Cambridgeshire region.

Marketing Hourly Rate Trend in Cambridgeshire

Marketing
Contract Job Locations in Cambridgeshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Cambridgeshire region over the 3 months to 1 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridge -7 5 £350 -20.00% 20
Peterborough - 3 - - 7
Huntingdon - - - - 3
Marketing
East of England

Marketing
Top 30 Related IT Skills in Cambridgeshire

For the 6 months to 1 September 2014, IT contractor jobs across the Cambridgeshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 8 (40.00%) HTML
2 7 (35.00%) Retail
3 6 (30.00%) Copywriting
3 6 (30.00%) E-Commerce
4 5 (25.00%) Internet
4 5 (25.00%) Finance
5 4 (20.00%) MS Visio
5 4 (20.00%) CSS
5 4 (20.00%) XML
5 4 (20.00%) VPN
5 4 (20.00%) HTTPS
5 4 (20.00%) Content Management
5 4 (20.00%) Advertising
5 4 (20.00%) Games
5 4 (20.00%) SEO
5 4 (20.00%) JIRA
6 3 (15.00%) CSS3
6 3 (15.00%) Online Marketing
6 3 (15.00%) HTML5
6 3 (15.00%) Adobe Illustrator
6 3 (15.00%) Web Design
6 3 (15.00%) Publishing
6 3 (15.00%) CRM
6 3 (15.00%) Photoshop
6 3 (15.00%) Project Management
7 2 (10.00%) W3C
7 2 (10.00%) RoboHelp
7 2 (10.00%) Manufacturing
7 2 (10.00%) SAS
7 2 (10.00%) Microsoft

Marketing
Top Related IT Skills in Cambridgeshire by Category

For the 6 months to 1 September 2014, IT contractor jobs across the Cambridgeshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (10.00%) SAS
1 2 (10.00%) CMS
1 2 (10.00%) Sitecore CMS
Applications
1 4 (20.00%) MS Visio
2 3 (15.00%) Photoshop
2 3 (15.00%) Adobe Illustrator
3 2 (10.00%) RoboHelp
4 1 (5.00%) SPSS
Business Applications
1 2 (10.00%) Dynamics AX
2 1 (5.00%) SAP CRM
2 1 (5.00%) SAP PM
Communications & Networking
1 5 (25.00%) Internet
2 4 (20.00%) VPN
2 4 (20.00%) HTTPS
3 1 (5.00%) Bluetooth
3 1 (5.00%) GSM
3 1 (5.00%) Ethernet
3 1 (5.00%) 3G
3 1 (5.00%) ZigBee
Database & Business Intelligence
1 1 (5.00%) Base SAS
Development Applications
1 4 (20.00%) JIRA
General
1 7 (35.00%) Retail
2 5 (25.00%) Finance
3 4 (20.00%) Advertising
3 4 (20.00%) Games
4 3 (15.00%) Publishing
5 2 (10.00%) Manufacturing
5 2 (10.00%) General Ledger
6 1 (5.00%) Electronics
Job Titles
1 4 (20.00%) Author
1 4 (20.00%) Technical Author
1 4 (20.00%) Analyst
1 4 (20.00%) Technical Writer
1 4 (20.00%) Designer
2 3 (15.00%) Digital Designer
3 2 (10.00%) Social Media Manager
3 2 (10.00%) Business Analyst
3 2 (10.00%) Marketing Analyst
4 1 (5.00%) CRM Manager
4 1 (5.00%) ScrumMaster
4 1 (5.00%) Project Manager
4 1 (5.00%) CRM Project Manager
4 1 (5.00%) Electronics Engineer
4 1 (5.00%) Graphic Designer
4 1 (5.00%) SAP Manager
4 1 (5.00%) Consultant
4 1 (5.00%) Design Engineer
4 1 (5.00%) Data Analyst
4 1 (5.00%) SAP Project Manager
Libraries, Frameworks & Software Standards
1 8 (40.00%) HTML
2 4 (20.00%) CSS
2 4 (20.00%) XML
3 3 (15.00%) HTML5
3 3 (15.00%) CSS3
4 1 (5.00%) Middleware
4 1 (5.00%) Velocity
Miscellaneous
1 6 (30.00%) Copywriting
2 2 (10.00%) Social Media
2 2 (10.00%) W3C
2 2 (10.00%) Graphic Design
3 1 (5.00%) Field-Programmable Gate Array
Processes & Methodologies
1 6 (30.00%) E-Commerce
2 4 (20.00%) SEO
2 4 (20.00%) Content Management
3 3 (15.00%) Web Design
3 3 (15.00%) CRM
3 3 (15.00%) Project Management
3 3 (15.00%) Online Marketing
4 2 (10.00%) Test Scripting
4 2 (10.00%) Data Migration
4 2 (10.00%) Analytics
4 2 (10.00%) Propensity Modelling
4 2 (10.00%) Migration
4 2 (10.00%) Information Management
4 2 (10.00%) Web Analytics
4 2 (10.00%) Pay per click
5 1 (5.00%) Email Marketing
5 1 (5.00%) SAP Implementation
5 1 (5.00%) Statistical Analysis
5 1 (5.00%) Data Analysis
5 1 (5.00%) Business Analysis
Programming Languages
1 1 (5.00%) C
1 1 (5.00%) Assembly Language
Qualifications
1 1 (5.00%) ISEB
1 1 (5.00%) Degree
Quality Assurance & Compliance
1 1 (5.00%) ISO 9001
Vendors
1 2 (10.00%) Microsoft
1 2 (10.00%) Adobe
1 2 (10.00%) Sitecore
2 1 (5.00%) SAP
2 1 (5.00%) EMC
2 1 (5.00%) SolidWorks