The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Cambridgeshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank 43 58 49
Rank change year-on-year
+15 -9
Contract jobs citing Marketing 11 8 11
As % of all contract IT jobs located in Cambridgeshire 1.86% 1.11% 2.08%
As % of the General category 9.82% 4.55% 7.24%
Number of daily rates quoted 9 3 5
Average daily rate £400 £275 £400
Average daily rate % change year-on-year
+45.45% -31.25%
UK excluding London average daily rate £363 £363 £350
% change year-on-year
- +3.57%
Number of hourly rates quoted 0 1 0
Average hourly rate - £20.00 -
UK excluding London average hourly rate £19.00 £18.00 £15.50
% change year-on-year
+5.55% +16.12%
Marketing
East of England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Cambridgeshire region.

General Category
Cambridgeshire
Contract IT job ads with a match in the
General category
112 176 152
As % of all contract IT jobs located in Cambridgeshire 18.92% 24.34% 28.79%
Number of daily rates quoted 70 114 71
Average daily rate £425 £400 £400
Average daily rate % change year-on-year
+6.25% -
90% offered a daily rate of more than £200 £177 £252
10% offered a daily rate of more than £550 £550 £545
UK excluding London average daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 4 9 16
Average hourly rate £32.50 £42.50 £38.00
Average hourly rate % change year-on-year
-23.52% +11.84%
90% offered a hourly rate of more than £28.60 £35.75 £33.80
10% offered a hourly rate of more than £33.60 £45.00 £43.50
UK excluding London average hourly rate £33.66 £25.50 £23.00
% change year-on-year
+31.98% +10.86%

Marketing
Jobs Demand Trend in Cambridgeshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Cambridgeshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Cambridgeshire

Marketing
Daily Rate Trend in Cambridgeshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Cambridgeshire region.

Marketing Daily Rate Trend in Cambridgeshire

Marketing
Daily Rate Histogram in Cambridgeshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Cambridgeshire region over the 3 months to 12 February 2016.

Marketing Daily Rate Histogram in Cambridgeshire

Marketing
Hourly Rate Trend in Cambridgeshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Cambridgeshire region.

Marketing Hourly Rate Trend in Cambridgeshire

Marketing
Contract Job Locations in Cambridgeshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Cambridgeshire region over the 3 months to 12 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Peterborough +11 3 £161 -32.10% 3
Cambridge -6 1 - - 17
Marketing
East of England

Marketing
Top 30 Related IT Skills in Cambridgeshire

For the 6 months to 12 February 2016, IT contractor jobs across the Cambridgeshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 10 (52.63%) Microsoft
2 9 (47.37%) CRM
2 9 (47.37%) SaaS
3 8 (42.11%) MS Excel
3 8 (42.11%) Migration
3 8 (42.11%) Stakeholder Management
4 7 (36.84%) Salesforce.com
4 7 (36.84%) COM
4 7 (36.84%) Business Analysis
4 7 (36.84%) NetSuite
4 7 (36.84%) Dynamics CRM
4 7 (36.84%) Data Migration
4 7 (36.84%) Data Quality
5 6 (31.58%) Manufacturing
5 6 (31.58%) SAP
6 5 (26.32%) Finance
6 5 (26.32%) Digital Marketing
7 4 (21.05%) Programme Management
7 4 (21.05%) SAP Oil and Gas
7 4 (21.05%) Business Intelligence
7 4 (21.05%) Electronics
7 4 (21.05%) Telecoms
7 4 (21.05%) CSS
7 4 (21.05%) HTML
7 4 (21.05%) SQL
8 3 (15.79%) JavaScript
8 3 (15.79%) Ruby
8 3 (15.79%) TDD
8 3 (15.79%) Ruby on Rails
8 3 (15.79%) BDD

Marketing
Top Related IT Skills in Cambridgeshire by Category

For the 6 months to 12 February 2016, IT contractor jobs across the Cambridgeshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (10.53%) CMS
2 1 (5.26%) Adobe Experience Manager
2 1 (5.26%) Apache Pig
2 1 (5.26%) Drupal
2 1 (5.26%) ExpressionEngine
2 1 (5.26%) NetWeaver
2 1 (5.26%) WordPress
Applications
1 8 (42.11%) MS Excel
2 1 (5.26%) MS PowerPoint
Business Applications
1 7 (36.84%) Dynamics CRM
2 4 (21.05%) SAP Oil and Gas
3 1 (5.26%) Oracle CRM
3 1 (5.26%) Payment Gateway
3 1 (5.26%) SAP CRM
3 1 (5.26%) SAP ERP
Cloud Services
1 9 (47.37%) SaaS
2 1 (5.26%) Google Analytics
2 1 (5.26%) Google Tag Manager
Database & Business Intelligence
1 2 (10.53%) SAP HANA
2 1 (5.26%) Apache Hive
2 1 (5.26%) BusinessObjects
2 1 (5.26%) Hadoop
2 1 (5.26%) Impala
General
1 6 (31.58%) Manufacturing
2 5 (26.32%) Finance
3 4 (21.05%) Electronics
3 4 (21.05%) Telecoms
4 1 (5.26%) Dutch Language
4 1 (5.26%) Games
4 1 (5.26%) German Language
4 1 (5.26%) Publishing
Job Titles
1 7 (36.84%) CRM Specialist
1 7 (36.84%) Migration Specialist
2 5 (26.32%) Developer
3 3 (15.79%) Architect
3 3 (15.79%) Data Migration Specialist
3 3 (15.79%) Programmer
3 3 (15.79%) Ruby on Rails Developer
3 3 (15.79%) Senior Developer
3 3 (15.79%) Senior Programmer
3 3 (15.79%) Senior Ruby on Rails Developer
4 2 (10.53%) Analyst
4 2 (10.53%) SAP Architect
4 2 (10.53%) SAP Solutions Architect
4 2 (10.53%) Solutions Architect
4 2 (10.53%) Support Analyst
5 1 (5.26%) Author
5 1 (5.26%) E-Commerce Manager
5 1 (5.26%) Technical Artist
5 1 (5.26%) Web Author
5 1 (5.26%) Web Manager
Libraries, Frameworks & Software Standards
1 7 (36.84%) COM
2 4 (21.05%) CSS
2 4 (21.05%) HTML
3 3 (15.79%) Ruby on Rails
4 1 (5.26%) CSS3
4 1 (5.26%) Middleware
4 1 (5.26%) Unreal Engine
4 1 (5.26%) Web Services
Miscellaneous
1 2 (10.53%) Analytical Skills
2 1 (5.26%) User Experience
Processes & Methodologies
1 9 (47.37%) CRM
2 8 (42.11%) Migration
2 8 (42.11%) Stakeholder Management
3 7 (36.84%) Business Analysis
3 7 (36.84%) Data Migration
4 5 (26.32%) Digital Marketing
5 4 (21.05%) Business Intelligence
5 4 (21.05%) Programme Management
6 3 (15.79%) BDD
6 3 (15.79%) DevOps
6 3 (15.79%) TDD
7 2 (10.53%) E-Commerce
7 2 (10.53%) Web Design
8 1 (5.26%) Content Management
8 1 (5.26%) Data Modelling
8 1 (5.26%) ERP
8 1 (5.26%) Front End Development
8 1 (5.26%) SOA
8 1 (5.26%) Texturing
8 1 (5.26%) Web Development
Programming Languages
1 4 (21.05%) SQL
2 3 (15.79%) JavaScript
2 3 (15.79%) Ruby
3 1 (5.26%) Java
3 1 (5.26%) R
Qualifications
1 1 (5.26%) Degree
Quality Assurance & Compliance
1 7 (36.84%) Data Quality
System Software
1 1 (5.26%) HDFS
Vendors
1 10 (52.63%) Microsoft
2 7 (36.84%) NetSuite
2 7 (36.84%) Salesforce.com
3 6 (31.58%) SAP
4 1 (5.26%) Adobe
4 1 (5.26%) Ariba
4 1 (5.26%) Google
4 1 (5.26%) Oracle
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