The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Peterborough region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
Marketing
Rank 16 32 34
Rank change year-on-year
+16 +2
Permanent jobs citing Marketing 28 17 29
As % of all permanent IT jobs located in Peterborough 9.96% 5.12% 6.95%
As % of the General category 30.43% 17.00% 20.28%
Number of salaries quoted 22 12 29
Average salary £38,750 £34,000 £40,000
Average salary % change year-on-year
+13.97% -15.00%
90% offered a salary of more than £17,850 £25,350 £35,000
10% offered a salary of more than £49,500 £42,250 £55,000
UK excluding London average salary £38,000 £35,000 £35,000
% change year-on-year
+8.57% -
Marketing
Cambridgeshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Peterborough region.

General Category
Peterborough
Permanent IT job ads with a match in the
General category
92 100 143
As % of all permanent IT jobs located in Peterborough 32.74% 30.12% 34.29%
Number of salaries quoted 79 80 138
Average salary £40,000 £37,500 £40,000
Average salary % change year-on-year
+6.66% -6.25%
90% offered a salary of more than £18,750 £26,722 £26,000
10% offered a salary of more than £57,000 £55,000 £47,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Peterborough

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Peterborough region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Peterborough

Marketing
Salary Trend in Peterborough

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Peterborough region.

Marketing Salary Trend in Peterborough

Marketing
Salary Histogram in Peterborough

This chart provides a salary histogram for IT jobs citing Marketing across the Peterborough region over the 3 months to 29 August 2014.

Marketing Salary Histogram in Peterborough

Marketing
Top 30 Related IT Skills in Peterborough

For the 6 months to 29 August 2014, IT jobs across the Peterborough region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 17 (33.33%) Project Management
1 17 (33.33%) JavaScript
1 17 (33.33%) Business Development
2 16 (31.37%) Subversion
2 16 (31.37%) Git (software)
2 16 (31.37%) CRM
3 13 (25.49%) C++
4 12 (23.53%) HTML
4 12 (23.53%) Java
4 12 (23.53%) Windows
5 11 (21.57%) CSS
5 11 (21.57%) Finance
6 10 (19.61%) Cocoa
6 10 (19.61%) Objective-C
6 10 (19.61%) Python
6 10 (19.61%) Eclipse
6 10 (19.61%) Perl
6 10 (19.61%) Hudson
6 10 (19.61%) Bash Shell
6 10 (19.61%) Multithreading
6 10 (19.61%) Android
6 10 (19.61%) Mac OS
6 10 (19.61%) Jenkins
6 10 (19.61%) Android SDK
7 9 (17.65%) Customer Insight
7 9 (17.65%) Time Management
7 9 (17.65%) Customer Engagement
7 9 (17.65%) Direct Marketing
7 9 (17.65%) .NET
7 9 (17.65%) E-Commerce

Marketing
Top Related IT Skills in Peterborough by Category

For the 6 months to 29 August 2014, IT jobs across the Peterborough region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (3.92%) SAS
1 2 (3.92%) CMS
Applications
1 4 (7.84%) FastStats
2 3 (5.88%) MS Office
2 3 (5.88%) MS Excel
3 2 (3.92%) MS Visio
3 2 (3.92%) SPSS
4 1 (1.96%) InDesign
4 1 (1.96%) Adobe Premiere
4 1 (1.96%) Photoshop
Business Applications
1 1 (1.96%) WebTrends
1 1 (1.96%) SalesLogix
1 1 (1.96%) Dynamics CRM
1 1 (1.96%) Google Analytics
Communications & Networking
1 3 (5.88%) GPRS
1 3 (5.88%) GSM
1 3 (5.88%) ZigBee
Database & Business Intelligence
1 7 (13.73%) SQL Server
2 6 (11.76%) MySQL
3 1 (1.96%) Crystal Reports
3 1 (1.96%) SQL Server Reporting Services
3 1 (1.96%) SQL Server Integration Services
Development Applications
1 16 (31.37%) Subversion
1 16 (31.37%) Git (software)
2 10 (19.61%) Hudson
2 10 (19.61%) Jenkins
2 10 (19.61%) Eclipse
3 1 (1.96%) LabVIEW
General
1 11 (21.57%) Finance
2 3 (5.88%) Advertising
3 2 (3.92%) Telecoms
4 1 (1.96%) Electronics
4 1 (1.96%) Publishing
Job Titles
1 19 (37.25%) Developer
2 11 (21.57%) Java Developer
3 9 (17.65%) UI Developer
3 9 (17.65%) UI Programmer
4 8 (15.69%) Senior Manager
5 6 (11.76%) Analyst
6 5 (9.80%) Coordinator
7 3 (5.88%) Software Engineer
7 3 (5.88%) Data Analyst
7 3 (5.88%) Principal Software Engineer
7 3 (5.88%) Principal Engineer
7 3 (5.88%) Embedded Software Engineer
7 3 (5.88%) CRM Analyst
8 2 (3.92%) Java Programmer
8 2 (3.92%) Front-End Developer
8 2 (3.92%) Programmer
8 2 (3.92%) Web Developer
8 2 (3.92%) Sales Executive
9 1 (1.96%) Junior
9 1 (1.96%) Communications Manager
Libraries, Frameworks & Software Standards
1 12 (23.53%) HTML
2 11 (21.57%) CSS
3 10 (19.61%) Android SDK
3 10 (19.61%) Cocoa
4 9 (17.65%) .NET
5 7 (13.73%) ASP.NET
5 7 (13.73%) XML
5 7 (13.73%) Ajax
5 7 (13.73%) jQuery
6 6 (11.76%) .NET Framework
7 2 (3.92%) HTML5
8 1 (1.96%) CSS3
8 1 (1.96%) LESS
8 1 (1.96%) WCF
8 1 (1.96%) Swing
8 1 (1.96%) XHTML
8 1 (1.96%) AWT
8 1 (1.96%) ATL
8 1 (1.96%) Web Services
Miscellaneous
1 3 (5.88%) Digital Media
2 2 (3.92%) Social Media
3 1 (1.96%) Video Editing
Operating Systems
1 12 (23.53%) Windows
2 10 (19.61%) Android
2 10 (19.61%) Mac OS
Processes & Methodologies
1 17 (33.33%) Project Management
1 17 (33.33%) Business Development
2 16 (31.37%) CRM
3 10 (19.61%) Multithreading
4 9 (17.65%) Time Management
4 9 (17.65%) Customer Engagement
4 9 (17.65%) Direct Marketing
4 9 (17.65%) Customer Insight
4 9 (17.65%) E-Commerce
5 8 (15.69%) Programme Management
5 8 (15.69%) Campaign Management
6 7 (13.73%) Analytics
7 5 (9.80%) Digital Marketing
7 5 (9.80%) SEO
8 4 (7.84%) Continuous Improvement
9 3 (5.88%) Data Analytics
9 3 (5.88%) OO
9 3 (5.88%) Software Engineering
9 3 (5.88%) Pay per click
9 3 (5.88%) Agile Software Development
Programming Languages
1 17 (33.33%) JavaScript
2 13 (25.49%) C++
3 12 (23.53%) Java
4 10 (19.61%) Perl
4 10 (19.61%) Python
4 10 (19.61%) Objective-C
4 10 (19.61%) Bash Shell
5 8 (15.69%) C#
6 6 (11.76%) PHP
6 6 (11.76%) VB.NET
7 5 (9.80%) SQL
8 4 (7.84%) C
9 1 (1.96%) T-SQL
9 1 (1.96%) VBScript
9 1 (1.96%) MATLAB
Vendors
1 7 (13.73%) Microsoft
2 3 (5.88%) Google
2 3 (5.88%) Unica
3 2 (3.92%) SmartFocus
3 2 (3.92%) Neolane
3 2 (3.92%) Adobe
3 2 (3.92%) Salesforce.com
3 2 (3.92%) Alterian
3 2 (3.92%) Business Objects
4 1 (1.96%) Sage
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