The table below looks at the prevalence of the term Advertising in IT contracts advertised for the Reading region. Included is a guide to the contractor rates offered in IT contracts that have cited Advertising over the 3 months to 28 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Feb 2017
Same period 2016 Same period 2015
Advertising
Berkshire / Reading
Rank 56 76 65
Rank change year-on-year
+20 -11
Contract jobs citing Advertising 8 7 2
As % of all contract IT jobs located in Reading 1.11% 0.69% 0.22%
As % of the General category 2.79% 2.19% 0.76%
Number of daily rates quoted 2 3 2
Median daily rate £481 £360 £375
Median daily rate % change year-on-year
+33.68% -4.00%
90% offered a daily rate of more than £466 £302 £335
10% offered a daily rate of more than £496 £392 £415
UK excluding London median daily rate £400 £365 £375
% change year-on-year
+9.58% -2.66%
Number of hourly rates quoted 0 1 0
Median hourly rate - £12.50 -
UK excluding London median hourly rate £15.00 £15.00 £11.00
% change year-on-year
- +36.36%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Reading region.

General Category
Reading
Contract IT job ads with a match in the
General category
287 319 262
As % of all contract IT jobs located in Reading 39.97% 31.58% 28.76%
Number of daily rates quoted 135 147 112
Median daily rate £425 £405 £406
Median daily rate % change year-on-year
+4.93% -0.30%
90% offered a daily rate of more than £236 £227 £223
10% offered a daily rate of more than £600 £575 £650
UK excluding London median daily rate £410 £400 £400
% change year-on-year
+2.50% -
Number of hourly rates quoted 6 6 2
Median hourly rate £13.00 £27.00 £19.00
Median hourly rate % change year-on-year
-51.85% +42.10%
UK excluding London median hourly rate £26.00 £32.50 £23.43
% change year-on-year
-20.00% +38.74%

Advertising
Jobs Demand Trend in Reading

The demand trend of contract jobs across the Reading region citing Advertising as a proportion of all IT contracts with a match in the General category.

Advertising Jobs Demand Trend in Reading

Advertising
Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the Reading region.

Advertising Daily Rate Trend in Reading

Advertising
Hourly Rate Trend in Reading

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the Reading region.

Advertising Hourly Rate Trend in Reading

Advertising
Top 30 Related IT Skills in Reading

For the 6 months to 28 February 2017, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Reading region with a requirement for Advertising.

1 7 (58.33%) Marketing
2 6 (50.00%) Analytical Skills
3 5 (41.67%) Microsoft
4 4 (33.33%) Competitor Analysis
4 4 (33.33%) Psychology
4 4 (33.33%) Market Research
5 3 (25.00%) Office 365
5 3 (25.00%) Telecoms
6 2 (16.67%) Business Intelligence
6 2 (16.67%) Active Directory
6 2 (16.67%) Data Warehouse
6 2 (16.67%) SQL Server
6 2 (16.67%) Migration
6 2 (16.67%) SQL Server Reporting Services
6 2 (16.67%) Degree
6 2 (16.67%) MDX
6 2 (16.67%) SQL Server 2005
6 2 (16.67%) SQL Server Integration Services
6 2 (16.67%) SQL Server Analysis Services
6 2 (16.67%) Microsoft Azure
6 2 (16.67%) IaaS
6 2 (16.67%) Kimball Methodology
6 2 (16.67%) SQL Server 2014
7 1 (8.33%) Mandarin Language
7 1 (8.33%) Microsoft Intune
7 1 (8.33%) PaaS
7 1 (8.33%) Google Drive
7 1 (8.33%) OneDrive
7 1 (8.33%) Azure Active Directory
7 1 (8.33%) Windows 10

Advertising
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (8.33%) SharePoint
Cloud Services
1 3 (25.00%) Office 365
2 2 (16.67%) IaaS
2 2 (16.67%) Microsoft Azure
3 1 (8.33%) Azure Active Directory
3 1 (8.33%) Cloud Computing
3 1 (8.33%) Google Drive
3 1 (8.33%) OneDrive
3 1 (8.33%) PaaS
Communications & Networking
1 1 (8.33%) Network Security
1 1 (8.33%) SMS
Database & Business Intelligence
1 2 (16.67%) Data Warehouse
1 2 (16.67%) SQL Server
1 2 (16.67%) SQL Server 2005
1 2 (16.67%) SQL Server 2014
1 2 (16.67%) SQL Server Analysis Services
1 2 (16.67%) SQL Server Integration Services
1 2 (16.67%) SQL Server Reporting Services
General
1 7 (58.33%) Marketing
2 3 (25.00%) Telecoms
3 1 (8.33%) Finance
3 1 (8.33%) Mandarin Language
Job Titles
1 6 (50.00%) Marketing Assistant
2 2 (16.67%) Administration Assistant
2 2 (16.67%) Administrator
2 2 (16.67%) Developer
2 2 (16.67%) Graduate
2 2 (16.67%) Marketing Administrator
2 2 (16.67%) Support Assistant
3 1 (8.33%) Architect
3 1 (8.33%) Azure Architect
3 1 (8.33%) Azure Consultant
3 1 (8.33%) Cloud Architect
3 1 (8.33%) Consultant
3 1 (8.33%) Migration Specialist
3 1 (8.33%) Office 365 Architect
3 1 (8.33%) SCCM Architect
3 1 (8.33%) SharePoint Specialist
3 1 (8.33%) Technical Consultant
Libraries, Frameworks & Software Standards
1 2 (16.67%) MDX
Miscellaneous
1 6 (50.00%) Analytical Skills
Operating Systems
1 1 (8.33%) Windows
1 1 (8.33%) Windows 10
Processes & Methodologies
1 4 (33.33%) Competitor Analysis
1 4 (33.33%) Market Research
1 4 (33.33%) Psychology
2 2 (16.67%) Business Intelligence
2 2 (16.67%) Kimball Methodology
2 2 (16.67%) Migration
3 1 (8.33%) Product Marketing
Qualifications
1 2 (16.67%) Degree
2 1 (8.33%) SC Cleared
2 1 (8.33%) Security Cleared
System Software
1 2 (16.67%) Active Directory
Systems Management
1 1 (8.33%) Microsoft Intune
1 1 (8.33%) SCCM
1 1 (8.33%) SCOM
Vendors
1 5 (41.67%) Microsoft
2 1 (8.33%) Google
Reading
Nigel Frank International
Rate: £300 - £350 per day
Posted: 5 days ago