The first table below looks at the prevalence of the term Advertising in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Reading region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Advertising
Rank 119 102 104
Rank change year-on-year
-17 +2
Permanent jobs citing Advertising 20 37 38
As % of all permanent IT jobs located in Reading 0.80% 1.73% 1.60%
As % of the General category 2.03% 4.22% 4.73%
Number of salaries quoted 12 27 33
Average salary £33,500 £47,500 £37,500
Average salary % change year-on-year
-29.47% +26.66%
90% offered a salary of more than £20,000 £33,500 £25,800
10% offered a salary of more than £62,000 £65,000 £50,000
UK excluding London average salary £40,000 £40,000 £35,000
% change year-on-year
- +14.28%
General Category
Reading
Permanent IT job ads with a match in the
General category
984 877 803
As % of all permanent IT jobs located in Reading 39.42% 41.08% 33.87%
Number of salaries quoted 578 625 656
Average salary £49,000 £45,000 £45,000
Average salary % change year-on-year
+8.88% -
90% offered a salary of more than £30,000 £30,000 £27,500
10% offered a salary of more than £75,000 £65,000 £65,000
UK excluding London average salary £42,500 £42,000 £42,500
% change year-on-year
+1.19% -1.17%
Advertising
Berkshire

Advertising
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing Advertising across the Reading region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Reading

Advertising
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising across the Reading region.

Advertising Salary Trend in Reading

Advertising
Salary Histogram in Reading

This chart provides a salary histogram for IT jobs citing Advertising across the Reading region over the 3 months to 18 April 2014.

Advertising Salary Histogram in Reading

Advertising
Top 30 Related IT Skills in Reading

For the 6 months to 18 April 2014, IT jobs across the Reading region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 9 (26.47%) Telecoms
2 8 (23.53%) Marketing
3 7 (20.59%) MS Excel
4 6 (17.65%) Digital Marketing
4 6 (17.65%) Web Development
4 6 (17.65%) Analytics
5 5 (14.71%) Data Protection
5 5 (14.71%) MS PowerPoint
5 5 (14.71%) CMS
5 5 (14.71%) SharePoint
6 4 (11.76%) CSS
6 4 (11.76%) SQL
6 4 (11.76%) HTML
6 4 (11.76%) MS Office
6 4 (11.76%) SEO
6 4 (11.76%) Finance
6 4 (11.76%) Project Management
6 4 (11.76%) Web Analytics
6 4 (11.76%) Degree
6 4 (11.76%) Marketing Management
6 4 (11.76%) Social Media
6 4 (11.76%) Pay per click
6 4 (11.76%) Time Management
6 4 (11.76%) Web Marketing
7 3 (8.82%) HTML5
7 3 (8.82%) Performance Management
7 3 (8.82%) CSS3
7 3 (8.82%) Continuous Improvement
7 3 (8.82%) SQL Server Integration Services
7 3 (8.82%) VB6

Advertising
Top Related IT Skills in Reading by Category

For the 6 months to 18 April 2014, IT jobs across the Reading region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 5 (14.71%) CMS
1 5 (14.71%) SharePoint
2 1 (2.94%) Exchange Server 2003
2 1 (2.94%) Exchange Server 2010
2 1 (2.94%) Moodle
2 1 (2.94%) Exchange Server 2007
2 1 (2.94%) MS Exchange
Applications
1 7 (20.59%) MS Excel
2 5 (14.71%) MS PowerPoint
3 4 (11.76%) MS Office
4 2 (5.88%) Photoshop
4 2 (5.88%) MS Project
4 2 (5.88%) Acrobat
4 2 (5.88%) Adobe Illustrator
4 2 (5.88%) InDesign
Business Applications
1 2 (5.88%) Dynamics AX
2 1 (2.94%) Sage 200
Cloud Services
1 2 (5.88%) SaaS
Communications & Networking
1 2 (5.88%) DHCP
1 2 (5.88%) DNS
2 1 (2.94%) TCP/IP
Database & Business Intelligence
1 3 (8.82%) SQL Server Integration Services
1 3 (8.82%) DTS
2 1 (2.94%) SQL Server Reporting Services
2 1 (2.94%) SQL Server
General
1 9 (26.47%) Telecoms
2 8 (23.53%) Marketing
3 4 (11.76%) Finance
4 3 (8.82%) Retail
4 3 (8.82%) Law
Job Titles
1 12 (35.29%) Consultant
2 7 (20.59%) Marketing Manager
3 6 (17.65%) Recruitment Consultant
4 5 (14.71%) Digital Marketing Manager
5 4 (11.76%) Developer
6 3 (8.82%) Designer
6 3 (8.82%) Resourcer
6 3 (8.82%) Trainee
6 3 (8.82%) Trainee Consultant
6 3 (8.82%) .NET Developer
7 2 (5.88%) Project Manager
7 2 (5.88%) Web Designer
7 2 (5.88%) Microsoft Consultant
7 2 (5.88%) Photoshop Designer
7 2 (5.88%) Digital Designer
7 2 (5.88%) Visual Designer
7 2 (5.88%) Channel Marketing Manager
8 1 (2.94%) 2nd Line Support Analyst
8 1 (2.94%) Dynamics AX Consultant
8 1 (2.94%) Sage Consultant
Libraries, Frameworks & Software Standards
1 4 (11.76%) CSS
1 4 (11.76%) HTML
2 3 (8.82%) HTML5
2 3 (8.82%) CSS3
2 3 (8.82%) ASP.NET
2 3 (8.82%) .NET
3 1 (2.94%) Web Services
Miscellaneous
1 4 (11.76%) Social Media
2 2 (5.88%) E-Learning
3 1 (2.94%) Psychology
3 1 (2.94%) Computer Science
3 1 (2.94%) Fat Client
3 1 (2.94%) Management Information System
3 1 (2.94%) Thin Client
3 1 (2.94%) PMI
3 1 (2.94%) EPoS
Operating Systems
1 2 (5.88%) Windows
1 2 (5.88%) Windows Server 2008
2 1 (2.94%) Windows Server 2012
2 1 (2.94%) Windows Server 2003
Processes & Methodologies
1 6 (17.65%) Digital Marketing
1 6 (17.65%) Web Development
1 6 (17.65%) Analytics
2 5 (14.71%) Data Protection
3 4 (11.76%) SEO
3 4 (11.76%) Project Management
3 4 (11.76%) Web Analytics
3 4 (11.76%) Marketing Management
3 4 (11.76%) Pay per click
3 4 (11.76%) Time Management
3 4 (11.76%) Web Marketing
4 3 (8.82%) Performance Management
4 3 (8.82%) Continuous Improvement
4 3 (8.82%) Logistics
4 3 (8.82%) Quality Management
4 3 (8.82%) Process Management
4 3 (8.82%) E-Commerce
5 2 (5.88%) ERP
5 2 (5.88%) Responsive Web Design
6 1 (2.94%) Performance Testing
Programming Languages
1 4 (11.76%) SQL
2 3 (8.82%) VB6
2 3 (8.82%) C#
2 3 (8.82%) T-SQL
2 3 (8.82%) VB
2 3 (8.82%) VB.NET
2 3 (8.82%) VBA
3 2 (5.88%) JavaScript
4 1 (2.94%) Java
Qualifications
1 4 (11.76%) Degree
2 3 (8.82%) IRCA
3 1 (2.94%) PMP
3 1 (2.94%) PMI Certification
Quality Assurance & Compliance
1 3 (8.82%) ISO 14001
1 3 (8.82%) ISO 9001
System Software
1 2 (5.88%) Active Directory
2 1 (2.94%) Hyper-V
2 1 (2.94%) XenApp
2 1 (2.94%) XenDesktop
2 1 (2.94%) VMware Infrastructure
Systems Management
1 1 (2.94%) WSUS
1 1 (2.94%) Backup Exec
1 1 (2.94%) Norton AntiVirus
Vendors
1 3 (8.82%) Microsoft
2 2 (5.88%) Adobe
2 2 (5.88%) Huawei
3 1 (2.94%) VMware
3 1 (2.94%) Symantec
3 1 (2.94%) Oracle
3 1 (2.94%) Citrix
3 1 (2.94%) Veritas
3 1 (2.94%) Sage
Reading
Nigel Frank International Limited - Newcastle
Salary: £40000 - £80000 per annum + Home working, Car + Pension
Posted: 12 days ago
Reading
Recruitment Genius
Salary: £25000 - £35000 per annum
Posted: 16 days ago
Reading
Applause IT Innovation
Salary: £50000 - £60000 per annum + +Great Bens
Posted: 19 days ago