The table below looks at the statistics for knowledge and experience of Google products and/or services in IT contracts advertised for the Reading region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google over the 3 months to 2 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Google.

Location
3 months to
2 Sep 2015
Same period 2014 Same period 2013
Google
Rank 67 68 75
Rank change year-on-year
+1 +7
Contract jobs citing Google 8 1 3
As % of all contract IT jobs located in Reading 0.79% 0.11% 0.29%
As % of the Vendors category 1.51% 0.25% 0.61%
Number of daily rates quoted 7 0 1
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£288 - £200
UK excluding London average daily rate £375 £325 £325
% change year-on-year
+15.38% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £29.25 £15.85 £29.50
% change year-on-year
+84.54% -46.27%
Google
Berkshire

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised in the Reading region.

Vendors Category
Reading
Contract IT job ads with a match in the
Vendors category
531 402 495
As % of all contract IT jobs located in Reading 52.16% 46.15% 48.34%
Number of daily rates quoted 302 184 196
Average daily rate £417 £375 £365
Average daily rate % change year-on-year
+11.20% +2.73%
90% offered a daily rate of more than £233 £255 £169
10% offered a daily rate of more than £550 £500 £475
UK excluding London average daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 29 25 27
Average hourly rate £21.55 £17.07 £30.50
Average hourly rate % change year-on-year
+26.24% -44.03%
90% offered a hourly rate of more than £9.75 £12.50 £12.75
10% offered a hourly rate of more than £30.90 £19.00 £37.50
UK excluding London average hourly rate £18.75 £18.50 £19.30
% change year-on-year
+1.35% -4.14%

Google
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of IT contractor jobs citing Google across the Reading region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Reading

Google
Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google across the Reading region.

Google Daily Rate Trend in Reading

Google
Daily Rate Histogram in Reading

This chart provides a histogram of daily rates quoted in contract IT jobs citing Google across the Reading region over the 3 months to 2 September 2015.

Google Daily Rate Histogram in Reading

Google
Hourly Rate Trend in Reading

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Google across the Reading region.

Google Hourly Rate Trend in Reading

Google
Top 30 Related IT Skills in Reading

For the 6 months to 2 September 2015, IT contractor jobs across the Reading region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google.

1 8 (61.54%) Marketing
1 8 (61.54%) Digital Marketing
1 8 (61.54%) Social Media
2 7 (53.85%) Spiceworks
2 7 (53.85%) Marketing Strategy
2 7 (53.85%) Social Media Marketing
2 7 (53.85%) Eloqua
2 7 (53.85%) Facebook
2 7 (53.85%) Twitter
2 7 (53.85%) Salesforce.com
2 7 (53.85%) Radian6
3 6 (46.15%) Analytics
3 6 (46.15%) Google Analytics
4 5 (38.46%) E-Commerce
5 4 (30.77%) HTML
5 4 (30.77%) SEO
5 4 (30.77%) Veritas
5 4 (30.77%) Information Management
6 3 (23.08%) Umbraco
6 3 (23.08%) Campaign Management
6 3 (23.08%) Continuous Improvement
6 3 (23.08%) HTML5
6 3 (23.08%) CSS3
6 3 (23.08%) jQuery
6 3 (23.08%) CMS
6 3 (23.08%) Intranet
6 3 (23.08%) JavaScript
6 3 (23.08%) .NET
6 3 (23.08%) CSS
7 2 (15.38%) Content Management

Google
Top Related IT Skills in Reading by Category

For the 6 months to 2 September 2015, IT contractor jobs across the Reading region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 3 (23.08%) CMS
1 3 (23.08%) Umbraco
2 1 (7.69%) WebSphere
Applications
1 1 (7.69%) MS Excel
Business Applications
1 7 (53.85%) Radian6
2 1 (7.69%) WebTrends
Cloud Services
1 6 (46.15%) Google Analytics
Communications & Networking
1 3 (23.08%) Intranet
Database & Business Intelligence
1 1 (7.69%) SQL Server
1 1 (7.69%) DB2
Development Applications
1 1 (7.69%) LoadRunner
1 1 (7.69%) Selenium
1 1 (7.69%) TestComplete
1 1 (7.69%) Team Foundation Server
1 1 (7.69%) SoapUI
General
1 8 (61.54%) Marketing
2 1 (7.69%) Retail
Job Titles
1 7 (53.85%) Social Media Manager
2 3 (23.08%) Front-End Developer
2 3 (23.08%) Developer
2 3 (23.08%) Marketing Manager
3 2 (15.38%) Analyst
4 1 (7.69%) Test Analyst
4 1 (7.69%) Web Developer
4 1 (7.69%) Test Engineer
4 1 (7.69%) QA Engineer
4 1 (7.69%) Web Analyst
4 1 (7.69%) Web Manager
4 1 (7.69%) Web Content Manager
4 1 (7.69%) Front-End Web Developer
4 1 (7.69%) Content Manager
4 1 (7.69%) Web Analytics Analyst
4 1 (7.69%) Tester
Libraries, Frameworks & Software Standards
1 4 (30.77%) HTML
2 3 (23.08%) .NET
2 3 (23.08%) jQuery
2 3 (23.08%) HTML5
2 3 (23.08%) CSS3
2 3 (23.08%) CSS
3 1 (7.69%) SOAP
3 1 (7.69%) WebSphere MQ
3 1 (7.69%) WebSphere Message Broker
3 1 (7.69%) ASP.NET
Miscellaneous
1 8 (61.54%) Social Media
2 1 (7.69%) AS400
2 1 (7.69%) iSeries
Operating Systems
1 1 (7.69%) Linux
1 1 (7.69%) Android
1 1 (7.69%) Apple iOS
Processes & Methodologies
1 8 (61.54%) Digital Marketing
2 7 (53.85%) Marketing Strategy
2 7 (53.85%) Social Media Marketing
3 6 (46.15%) Analytics
4 5 (38.46%) E-Commerce
5 4 (30.77%) SEO
5 4 (30.77%) Information Management
6 3 (23.08%) Campaign Management
6 3 (23.08%) Continuous Improvement
7 2 (15.38%) Content Management
7 2 (15.38%) Web Analytics
8 1 (7.69%) Release Management
8 1 (7.69%) Integration Testing
8 1 (7.69%) Manual Testing
8 1 (7.69%) Agile Software Development
8 1 (7.69%) Regression Testing
8 1 (7.69%) Kalman Filter
8 1 (7.69%) System Integration Testing
Programming Languages
1 3 (23.08%) JavaScript
2 1 (7.69%) SQL
2 1 (7.69%) C#
2 1 (7.69%) Java
Qualifications
1 1 (7.69%) Degree
Quality Assurance & Compliance
1 1 (7.69%) QA
Vendors
1 7 (53.85%) Salesforce.com
1 7 (53.85%) Spiceworks
1 7 (53.85%) Eloqua
1 7 (53.85%) Facebook
1 7 (53.85%) Twitter
2 4 (30.77%) Veritas
3 2 (15.38%) Omniture
4 1 (7.69%) Endeca
4 1 (7.69%) Coremetrics
4 1 (7.69%) IBM
4 1 (7.69%) Microsoft