The table below looks at the statistics for knowledge and experience of Google products and/or services in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google over the 3 months to 10 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Google.

Location
3 months to
10 Feb 2016
Same period 2015 Same period 2014
Google
Rank 109 124 111
Rank change year-on-year
+15 -13
Contract jobs citing Google 12 5 16
As % of all contract IT jobs located in Berkshire 0.47% 0.18% 0.60%
As % of the Vendors category 0.97% 0.39% 1.25%
Number of daily rates quoted 9 3 6
Average daily rate £375 £350 £375
Average daily rate % change year-on-year
+7.14% -6.66%
90% offered a daily rate of more than £175 £318 £233
10% offered a daily rate of more than £415 £430 £475
UK excluding London average daily rate £390 £300 £350
% change year-on-year
+30.00% -14.28%
Number of hourly rates quoted 0 1 0
Average hourly rate - £13.00 -
UK excluding London average hourly rate £19.25 £28.50 £22.25
% change year-on-year
-32.45% +28.08%
Google
South East

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised in the Berkshire region.

Vendors Category
Berkshire
Contract IT job ads with a match in the
Vendors category
1242 1285 1285
As % of all contract IT jobs located in Berkshire 48.88% 47.38% 48.47%
Number of daily rates quoted 610 614 613
Average daily rate £380 £375 £390
Average daily rate % change year-on-year
+1.33% -3.84%
90% offered a daily rate of more than £235 £237 £210
10% offered a daily rate of more than £525 £525 £513
UK excluding London average daily rate £375 £375 £350
% change year-on-year
- +7.14%
Number of hourly rates quoted 67 35 63
Average hourly rate £27.00 £16.50 £17.50
Average hourly rate % change year-on-year
+63.63% -5.71%
90% offered a hourly rate of more than £9.50 £11.50 £11.90
10% offered a hourly rate of more than £63.00 £47.76 £30.00
UK excluding London average hourly rate £21.50 £17.50 £16.50
% change year-on-year
+22.85% +6.06%

Google
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing Google across the Berkshire region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Berkshire

Google
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google across the Berkshire region.

Google Daily Rate Trend in Berkshire

Google
Daily Rate Histogram in Berkshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Google across the Berkshire region over the 3 months to 10 February 2016.

Google Daily Rate Histogram in Berkshire

Google
Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Google across the Berkshire region.

Google Hourly Rate Trend in Berkshire

Google
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Google within the Berkshire region over the 3 months to 10 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading -1 5 £175 -61.11% 2
Windsor - 3 £375 -
Slough - 2 £340 -
Maidenhead - 1 £210 -
Google
South East

Google
Top 30 Related IT Skills in Berkshire

For the 6 months to 10 February 2016, IT contractor jobs across the Berkshire region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google.

1 21 (70.00%) Analytics
2 17 (56.67%) Marketing
2 17 (56.67%) Google Analytics
3 15 (50.00%) HTML
4 11 (36.67%) CSS
4 11 (36.67%) Microsoft
4 11 (36.67%) Digital Marketing
5 10 (33.33%) JavaScript
6 9 (30.00%) SEO
6 9 (30.00%) HTML5
7 8 (26.67%) CSS3
7 8 (26.67%) Email Marketing
7 8 (26.67%) jQuery
8 7 (23.33%) Windows Server 2008
8 7 (23.33%) Windows
8 7 (23.33%) Analytical Skills
8 7 (23.33%) Windows Server
9 6 (20.00%) User Experience
9 6 (20.00%) Marketing Strategy
9 6 (20.00%) MS Excel
9 6 (20.00%) Finance
9 6 (20.00%) CMS
9 6 (20.00%) Agile Software Development
10 5 (16.67%) .NET
10 5 (16.67%) AngularJS
10 5 (16.67%) AdWords
11 4 (13.33%) Coaching
11 4 (13.33%) React
11 4 (13.33%) Google Tag Manager
11 4 (13.33%) Sass

Google
Top Related IT Skills in Berkshire by Category

For the 6 months to 10 February 2016, IT contractor jobs across the Berkshire region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 6 (20.00%) CMS
2 4 (13.33%) IIS
3 2 (6.67%) Commerce Server
3 2 (6.67%) Drupal
3 2 (6.67%) Exchange Server 2003
3 2 (6.67%) Exchange Server 2007
3 2 (6.67%) Exchange Server 2010
3 2 (6.67%) Exchange Server 2013
3 2 (6.67%) MS Exchange
3 2 (6.67%) WebSphere
4 1 (3.33%) Apache Pig
4 1 (3.33%) Sitecore CMS
Applications
1 6 (20.00%) MS Excel
2 2 (6.67%) MS Office
Business Applications
1 1 (3.33%) WebTrends
Cloud Services
1 17 (56.67%) Google Analytics
2 5 (16.67%) AdWords
3 4 (13.33%) Google Tag Manager
4 3 (10.00%) SmartFocus
5 2 (6.67%) Amazon AWS
5 2 (6.67%) Cloud Computing
5 2 (6.67%) Google Apps
5 2 (6.67%) Google Cloud Platform
5 2 (6.67%) Google Compute Engine
5 2 (6.67%) Microsoft Azure
5 2 (6.67%) Office 365
5 2 (6.67%) SoftLayer
6 1 (3.33%) IaaS
6 1 (3.33%) SaaS
Communications & Networking
1 2 (6.67%) DNS
1 2 (6.67%) Firewall
1 2 (6.67%) TCP/IP
1 2 (6.67%) Wireless
2 1 (3.33%) BGP
2 1 (3.33%) Cisco ASA
2 1 (3.33%) DMVPN
2 1 (3.33%) EIGRP
2 1 (3.33%) GLBP
2 1 (3.33%) HSRP
2 1 (3.33%) Internet
2 1 (3.33%) IPsec
2 1 (3.33%) MPLS
2 1 (3.33%) PBX
2 1 (3.33%) SSL
2 1 (3.33%) VPN
Database & Business Intelligence
1 2 (6.67%) Big Data
2 1 (3.33%) GIS
Development Applications
1 1 (3.33%) VSS/SourceSafe
General
1 17 (56.67%) Marketing
2 6 (20.00%) Finance
3 4 (13.33%) Advertising
4 2 (6.67%) Banking
4 2 (6.67%) Publishing
5 1 (3.33%) Manufacturing
5 1 (3.33%) Retail
5 1 (3.33%) Telecoms
Job Titles
1 10 (33.33%) Developer
2 6 (20.00%) JavaScript Developer
3 5 (16.67%) HTML CSS Developer
3 5 (16.67%) HTML Developer
3 5 (16.67%) Web Developer
4 4 (13.33%) .NET Developer
4 4 (13.33%) .NET Web Developer
4 4 (13.33%) ASP.NET Developer
4 4 (13.33%) C# .NET Developer
4 4 (13.33%) C# ASP.NET Developer
4 4 (13.33%) C# Developer
4 4 (13.33%) C# Web Developer
5 3 (10.00%) Analyst
5 3 (10.00%) Architect
5 3 (10.00%) CMS Developer
5 3 (10.00%) Coordinator
5 3 (10.00%) Front End Developer (Client-Side Developer)
6 2 (6.67%) Digital Executive
6 2 (6.67%) Email Marketing Specialist
6 2 (6.67%) Help Desk Analyst
Libraries, Frameworks & Software Standards
1 15 (50.00%) HTML
2 11 (36.67%) CSS
3 9 (30.00%) HTML5
4 8 (26.67%) CSS3
4 8 (26.67%) jQuery
5 5 (16.67%) .NET
5 5 (16.67%) AngularJS
6 4 (13.33%) .NET Framework
6 4 (13.33%) ASP.NET
6 4 (13.33%) Backbone.js
6 4 (13.33%) JSON
6 4 (13.33%) LESS
6 4 (13.33%) React
6 4 (13.33%) Sass
6 4 (13.33%) Twitter Bootstrap
7 3 (10.00%) ASP.NET 2.0
8 2 (6.67%) Google Maps API
9 1 (3.33%) Leaflet
9 1 (3.33%) PostGIS
9 1 (3.33%) REST
Miscellaneous
1 7 (23.33%) Analytical Skills
2 6 (20.00%) User Experience
3 2 (6.67%) Mobile App
3 2 (6.67%) Social Media
4 1 (3.33%) Foreign Exchange (FX)
4 1 (3.33%) Life Science
4 1 (3.33%) Smartphone
4 1 (3.33%) Visualisation
Operating Systems
1 7 (23.33%) Windows
1 7 (23.33%) Windows Server
1 7 (23.33%) Windows Server 2008
2 3 (10.00%) Linux
2 3 (10.00%) Windows Server 2012
3 2 (6.67%) Mac OS X
3 2 (6.67%) Windows 8
3 2 (6.67%) Windows Server 2003
3 2 (6.67%) Windows XP
4 1 (3.33%) Windows 10
Processes & Methodologies
1 21 (70.00%) Analytics
2 11 (36.67%) Digital Marketing
3 9 (30.00%) SEO
4 8 (26.67%) Email Marketing
5 6 (20.00%) Agile Software Development
5 6 (20.00%) Marketing Strategy
6 4 (13.33%) Coaching
6 4 (13.33%) Project Management
6 4 (13.33%) TDD
6 4 (13.33%) Unit Testing
6 4 (13.33%) Web Design
6 4 (13.33%) Web Development
7 3 (10.00%) Front End Development
7 3 (10.00%) Web Analytics
8 2 (6.67%) CRM
8 2 (6.67%) Direct Marketing
8 2 (6.67%) Multivariate Testing
8 2 (6.67%) Operations Management
8 2 (6.67%) Pay per click
8 2 (6.67%) UX Design
Programming Languages
1 10 (33.33%) JavaScript
2 4 (13.33%) C#
3 2 (6.67%) Java
3 2 (6.67%) Python
4 1 (3.33%) C++
4 1 (3.33%) Perl
4 1 (3.33%) PHP
4 1 (3.33%) Ruby
Qualifications
1 3 (10.00%) Degree
2 1 (3.33%) CCIE
2 1 (3.33%) CCNP
2 1 (3.33%) Cisco Certification
2 1 (3.33%) MCP
2 1 (3.33%) Microsoft Certification
2 1 (3.33%) MOS
System Software
1 2 (6.67%) Active Directory
1 2 (6.67%) Hyper-V
Systems Management
1 2 (6.67%) Systems Management Server (SMS)
2 1 (3.33%) SCCM
Vendors
1 11 (36.67%) Microsoft
2 3 (10.00%) Salesforce Marketing Cloud
3 2 (6.67%) ClickTale
3 2 (6.67%) Facebook
3 2 (6.67%) Marketo
3 2 (6.67%) Rackspace
3 2 (6.67%) Salesforce.com
4 1 (3.33%) Cisco
4 1 (3.33%) Omniture
4 1 (3.33%) Sitecore