The table below looks at the statistics for Pay per click skills in IT contracts advertised for the Scotland region. Included is a guide to the contractor rates offered in IT contracts that have cited Pay per click over the 3 months to 25 June 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
25 Jun 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 149 - -
Rank change year-on-year
- 0
Contract jobs citing Pay per click 1 0 0
As % of all contract IT jobs located in Scotland 0.035% - -
As % of the Processes & Methodologies category 0.041% - -
Number of daily rates quoted 1 0 0
Median daily rate £350 - -
UK excluding London median daily rate £195 £175 £300
% change year-on-year
+11.42% -41.66%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £19.61 £12.50 -
% change year-on-year
+56.88% -
Pay per click
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Scotland region.

Processes & Methodologies Category
Scotland
Contract IT job ads with a match in the
Processes & Methodologies category
2416 2421 2146
As % of all contract IT jobs located in Scotland 83.45% 80.03% 78.38%
Number of daily rates quoted 1387 1257 1178
Median daily rate £375 £360 £375
Median daily rate % change year-on-year
+4.16% -4.00%
90% offered a daily rate of more than £240 £260 £260
10% offered a daily rate of more than £500 £475 £500
UK excluding London median daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 55 67 39
Median hourly rate £37.50 £30.50 £25.00
Median hourly rate % change year-on-year
+22.95% +22.00%
90% offered a hourly rate of more than £13.50 £13.00 £14.00
10% offered a hourly rate of more than £43.00 £40.00 £38.50
UK excluding London median hourly rate £28.50 £30.00 £29.50
% change year-on-year
-5.00% +1.69%

Pay per click
Jobs Demand Trend in Scotland

The demand trend of contract jobs across the Scotland region citing Pay per click as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Scotland

Pay per click
Daily Rate Trend in Scotland

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Pay per click across the Scotland region.

Pay per click Daily Rate Trend in Scotland

Pay per click
Contract Job Locations in Scotland

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Pay per click within the Scotland region over the 3 months to 25 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stirling - 1 £350 -
Pay per click
UK

Pay per click
Top 6 Related IT Skills in Scotland

For the 6 months to 25 June 2016, IT contractor jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Scotland region with a requirement for Pay per click.

1 1 (100.00%) SEO
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Social Media
1 1 (100.00%) User Experience

Pay per click
Top Related IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

General
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Digital Marketing Manager
1 1 (100.00%) Marketing Manager
1 1 (100.00%) PPC Manager
1 1 (100.00%) SEO Manager
1 1 (100.00%) Social Media Manager
Miscellaneous
1 1 (100.00%) Social Media
1 1 (100.00%) User Experience
Processes & Methodologies
1 1 (100.00%) Digital Marketing
1 1 (100.00%) SEO