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The first part of the table below looks at the demand for Pay per click skills in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 19 March 2010 with a comparison to the same period in the previous 2 years. The second part of the table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Scotland region.
| Pay per click (PPC) |
| 3 months to
19 Mar 2010 | Same period 2009 | Same period 2008 |
| Rank | 100 | 114 | - |
| Rank change year-on-year |
 +14 |  - |
|
| Matching permanent IT job ads | 2 | 2 | 0 |
| As % of all permanent IT jobs located in Scotland | 0.107 % | 0.097 % | - |
| As % of the Processes & Methodologies category | 0.166 % | 0.159 % | - |
| Salaries quoted | 2 | 2 | 0 |
| Average salary | £22,500 | £28,000 | - |
| Average salary % change year-on-year | |
| UK excluding London average salary | £30,000 | £27,500 | £27,500 |
| % change year-on-year | |
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Permanent IT job ads with a match in the
Processes & Methodologies category | 1208 | 1260 | 2881 |
| As % of all permanent IT jobs located in Scotland | 64.88 % | 61.31 % | 54.12 % |
| Salaries quoted | 722 | 888 | 1848 |
| Average salary | £38,500 | £40,000 | £40,000 |
| Average salary % change year-on-year | |
| 90% of jobs offered a salary of more than | £27,500 | £25,750 | £26,000 |
| 10% of jobs offered a salary of more than | £55,000 | £60,000 | £60,000 |
| UK excluding London average salary | £40,000 | £40,000 | £40,000 |
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Pay per click
Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Pay per click across the Scotland region as a proportion of the total demand within the Processes & Methodologies category.
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