The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 31 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Jul 2015
Same period 2014 Same period 2013
Pay per click (PPC)
Rank 154 175 161
Rank change year-on-year
+21 -14
Permanent jobs citing Pay per click 8 1 3
As % of all permanent IT jobs located in Scotland 0.25% 0.027% 0.092%
As % of the Processes & Methodologies category 0.29% 0.032% 0.11%
Number of salaries quoted 7 0 1
Average salary £33,000 - £24,500
UK excluding London average salary £28,000 £26,250 £30,000
% change year-on-year
+6.66% -12.50%
Pay per click
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Scotland region.

Processes & Methodologies Category
Scotland
Permanent IT job ads with a match in the
Processes & Methodologies category
2798 3082 2673
As % of all permanent IT jobs located in Scotland 88.38% 83.80% 82.12%
Number of salaries quoted 1779 2049 1746
Average salary £43,500 £42,500 £41,500
Average salary % change year-on-year
+2.35% +2.40%
90% offered a salary of more than £32,000 £30,000 £30,000
10% offered a salary of more than £62,500 £56,900 £60,000
UK excluding London average salary £45,000 £42,500 £40,995
% change year-on-year
+5.88% +3.67%

Pay per click
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Scotland region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Scotland

Pay per click
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Scotland region.

Pay per click Salary Trend in Scotland

Pay per click
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Pay per click across the Scotland region over the 3 months to 31 July 2015.

Pay per click Salary Histogram in Scotland

Pay per click
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the Scotland region over the 3 months to 31 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh - 4 £35,250 - 1
West Lothian - 2 £32,500 - 1
Glasgow +12 1 £37,500 -
Pay per click
UK

Pay per click
Top 30 Related IT Skills in Scotland

For the 6 months to 31 July 2015, IT jobs across the Scotland region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 12 (92.31%) SEO
1 12 (92.31%) Marketing
2 11 (84.62%) Social Media
3 8 (61.54%) CRM
4 7 (53.85%) Digital Marketing
4 7 (53.85%) Analytics
5 5 (38.46%) Google
5 5 (38.46%) HTML
6 4 (30.77%) Advertising
6 4 (30.77%) Google Analytics
7 3 (23.08%) Email Marketing
7 3 (23.08%) Internet
7 3 (23.08%) JavaScript
7 3 (23.08%) PHP
7 3 (23.08%) Adobe
7 3 (23.08%) Adobe Creative Suite
7 3 (23.08%) Big Data
8 2 (15.38%) Campaign Management
8 2 (15.38%) Marketing Intelligence
8 2 (15.38%) E-Commerce
8 2 (15.38%) Retail
8 2 (15.38%) Internet Marketing
8 2 (15.38%) Data Conversion
8 2 (15.38%) Degree
9 1 (7.69%) Joomla!
9 1 (7.69%) Blog
9 1 (7.69%) Photography
9 1 (7.69%) Technical Architecture
9 1 (7.69%) WordPress
9 1 (7.69%) Compatibility Testing

Pay per click
Top Related IT Skills in Scotland by Category

For the 6 months to 31 July 2015, IT jobs across the Scotland region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 1 (7.69%) Joomla!
1 1 (7.69%) WordPress
Applications
1 3 (23.08%) Adobe Creative Suite
Cloud Services
1 4 (30.77%) Google Analytics
Communications & Networking
1 3 (23.08%) Internet
Database & Business Intelligence
1 3 (23.08%) Big Data
2 1 (7.69%) MySQL
General
1 12 (92.31%) Marketing
2 4 (30.77%) Advertising
3 2 (15.38%) Retail
4 1 (7.69%) Finance
Job Titles
1 2 (15.38%) E-Commerce Manager
1 2 (15.38%) PPC Specialist
1 2 (15.38%) Data Conversion Specialist
1 2 (15.38%) PPC Manager
1 2 (15.38%) PPC Analyst
1 2 (15.38%) SEO Manager
1 2 (15.38%) PPC Executive
2 1 (7.69%) Designer
2 1 (7.69%) Digital Marketing Executive
2 1 (7.69%) Account Director
2 1 (7.69%) Digital Marketing Manager
2 1 (7.69%) Marketing Executive
2 1 (7.69%) Marketing Manager
2 1 (7.69%) Account Manager
2 1 (7.69%) Web Designer
2 1 (7.69%) Technical Manager
Libraries, Frameworks & Software Standards
1 5 (38.46%) HTML
2 1 (7.69%) CSS
2 1 (7.69%) XML
2 1 (7.69%) HTML5
Miscellaneous
1 11 (84.62%) Social Media
2 2 (15.38%) Data Conversion
3 1 (7.69%) Analytical Skills
3 1 (7.69%) Photography
3 1 (7.69%) Blog
Processes & Methodologies
1 12 (92.31%) SEO
2 8 (61.54%) CRM
3 7 (53.85%) Digital Marketing
3 7 (53.85%) Analytics
4 3 (23.08%) Email Marketing
5 2 (15.38%) Internet Marketing
5 2 (15.38%) E-Commerce
5 2 (15.38%) Marketing Intelligence
5 2 (15.38%) Campaign Management
6 1 (7.69%) Mentoring
6 1 (7.69%) Compatibility Testing
6 1 (7.69%) Online Marketing
6 1 (7.69%) Marketing Strategy
6 1 (7.69%) Big Data Analytics
6 1 (7.69%) Data Analytics
6 1 (7.69%) OO
6 1 (7.69%) Data Modelling
6 1 (7.69%) Technical Architecture
Programming Languages
1 3 (23.08%) JavaScript
1 3 (23.08%) PHP
Qualifications
1 2 (15.38%) Degree
Vendors
1 5 (38.46%) Google
2 3 (23.08%) Adobe
3 1 (7.69%) Facebook
3 1 (7.69%) Twitter
Edinburgh, Midlothian
Jagger Talent
Salary: From £25,000 to £30,000 per annum Strong benefits package
Posted: 3 days ago
Livingston
Net Talent
Salary: £30000 - £35000 per annum + BENEFITS
Posted: 18 days ago