The table below looks at the statistics for knowledge and experience of Google products and/or services in IT contracts advertised for the Swindon region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google over the 3 months to 26 March 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Google.

Location
3 months to
26 Mar 2015
Same period 2014 Same period 2013
Google
Rank 39 48 -
Rank change year-on-year
+9 -
Contract jobs citing Google 3 1 0
As % of all contract IT jobs located in Swindon 0.77% 0.25% -
As % of the Vendors category 1.68% 0.63% -
Number of daily rates quoted 3 0 0
Average daily rate
Keep up to 90%
of your Daily Rate
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£350 - -
UK excluding London average daily rate £300 £372 £350
% change year-on-year
-19.35% +6.28%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £28.69 £16.75 £23.13
% change year-on-year
+71.28% -27.56%
Google
Wiltshire

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised in the Swindon region.

Vendors Category
Swindon
Contract IT job ads with a match in the
Vendors category
179 160 130
As % of all contract IT jobs located in Swindon 45.90% 40.51% 45.45%
Number of daily rates quoted 120 123 100
Average daily rate £375 £400 £425
Average daily rate % change year-on-year
-6.25% -5.88%
90% offered a daily rate of more than £256 £250 £288
10% offered a daily rate of more than £538 £500 £550
UK excluding London average daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 12 6 5
Average hourly rate £16.86 £21.00 £20.75
Average hourly rate % change year-on-year
-19.71% +1.20%
90% offered a hourly rate of more than £12.50 £15.20 £13.75
10% offered a hourly rate of more than £21.00 £25.00 £40.00
UK excluding London average hourly rate £17.00 £17.50 £18.46
% change year-on-year
-2.85% -5.20%

Google
Jobs Demand Trend in Swindon

This chart provides a 3-month moving total of IT contractor jobs citing Google across the Swindon region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Swindon

Google
Daily Rate Trend in Swindon

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google across the Swindon region.

Google Daily Rate Trend in Swindon

Google
Top 30 Related IT Skills in Swindon

For the 6 months to 26 March 2015, IT contractor jobs across the Swindon region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google.

1 8 (88.89%) Finance
1 8 (88.89%) Google Analytics
1 8 (88.89%) Analytics
2 6 (66.67%) Marketing
2 6 (66.67%) Adobe
3 5 (55.56%) Project Management
3 5 (55.56%) Web Analytics
3 5 (55.56%) Omniture
4 4 (44.44%) Banking
5 3 (33.33%) CMS
5 3 (33.33%) WebTrends
6 2 (22.22%) CSS
6 2 (22.22%) HTML
6 2 (22.22%) Photoshop
6 2 (22.22%) Business Intelligence
6 2 (22.22%) Publishing
6 2 (22.22%) Content Management
6 2 (22.22%) Information Architecture
6 2 (22.22%) Customer Insight
7 1 (11.11%) Data-Driven Marketing
7 1 (11.11%) User Experience
7 1 (11.11%) Social Media
7 1 (11.11%) Degree
7 1 (11.11%) Digital Marketing
7 1 (11.11%) Time Management
7 1 (11.11%) Pay per click
7 1 (11.11%) Change Management
7 1 (11.11%) Management Information System
7 1 (11.11%) SEO
7 1 (11.11%) Business Objects

Google
Top Related IT Skills in Swindon by Category

For the 6 months to 26 March 2015, IT contractor jobs across the Swindon region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 3 (33.33%) CMS
Applications
1 2 (22.22%) Photoshop
Business Applications
1 8 (88.89%) Google Analytics
2 3 (33.33%) WebTrends
General
1 8 (88.89%) Finance
2 6 (66.67%) Marketing
3 4 (44.44%) Banking
4 2 (22.22%) Publishing
Job Titles
1 6 (66.67%) Web Analyst
1 6 (66.67%) Analyst
2 2 (22.22%) Senior Analyst
2 2 (22.22%) Senior Web Analyst
3 1 (11.11%) Senior Digital Producer
3 1 (11.11%) Digital Producer
3 1 (11.11%) Senior Producer
3 1 (11.11%) Graduate
Libraries, Frameworks & Software Standards
1 2 (22.22%) CSS
1 2 (22.22%) HTML
Miscellaneous
1 1 (11.11%) User Experience
1 1 (11.11%) Social Media
1 1 (11.11%) Management Information System
Processes & Methodologies
1 8 (88.89%) Analytics
2 5 (55.56%) Project Management
2 5 (55.56%) Web Analytics
3 2 (22.22%) Business Intelligence
3 2 (22.22%) Content Management
3 2 (22.22%) Information Architecture
3 2 (22.22%) Customer Insight
4 1 (11.11%) Data-Driven Marketing
4 1 (11.11%) Digital Marketing
4 1 (11.11%) Time Management
4 1 (11.11%) Pay per click
4 1 (11.11%) Change Management
4 1 (11.11%) SEO
4 1 (11.11%) E-Commerce
Programming Languages
1 1 (11.11%) VB
Qualifications
1 1 (11.11%) Degree
Vendors
1 6 (66.67%) Adobe
2 5 (55.56%) Omniture
3 1 (11.11%) Business Objects