The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Swindon region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 29 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
29 May 2015
Same period 2014 Same period 2013
Marketing
Rank 29 28 35
Rank change year-on-year
-1 +7
Contract jobs citing Marketing 10 18 6
As % of all contract IT jobs located in Swindon 3.14% 4.44% 1.86%
As % of the General category 5.52% 7.69% 3.39%
Number of daily rates quoted 10 13 5
Average daily rate
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of your Daily Rate
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£350 £300 £420
Average daily rate % change year-on-year
+16.66% -28.57%
90% offered a daily rate of more than £270 £155 £252
10% offered a daily rate of more than £385 £450 £460
UK excluding London average daily rate £360 £350 £350
% change year-on-year
+2.85% -
Number of hourly rates quoted 0 4 0
Average hourly rate - £22.50 -
UK excluding London average hourly rate £17.50 £21.50 £21.75
% change year-on-year
-18.60% -1.14%
Marketing
Wiltshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Swindon region.

General Category
Swindon
Contract IT job ads with a match in the
General category
181 234 177
As % of all contract IT jobs located in Swindon 56.92% 57.78% 54.80%
Number of daily rates quoted 150 184 155
Average daily rate £425 £420 £420
Average daily rate % change year-on-year
+1.19% -
90% offered a daily rate of more than £325 £265 £318
10% offered a daily rate of more than £563 £538 £492
UK excluding London average daily rate £400 £375 £375
% change year-on-year
+6.66% -
Number of hourly rates quoted 1 6 6
Average hourly rate £14.00 £22.50 £14.50
Average hourly rate % change year-on-year
-37.77% +55.17%
UK excluding London average hourly rate £23.00 £25.00 £26.00
% change year-on-year
-8.00% -3.84%

Marketing
Jobs Demand Trend in Swindon

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Swindon region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Swindon

Marketing
Daily Rate Trend in Swindon

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Swindon region.

Marketing Daily Rate Trend in Swindon

Marketing
Daily Rate Histogram in Swindon

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Swindon region over the 3 months to 29 May 2015.

Marketing Daily Rate Histogram in Swindon

Marketing
Hourly Rate Trend in Swindon

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Swindon region.

Marketing Hourly Rate Trend in Swindon

Marketing
Top 30 Related IT Skills in Swindon

For the 6 months to 29 May 2015, IT contractor jobs across the Swindon region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 17 (94.44%) Finance
2 11 (61.11%) Project Management
3 10 (55.56%) Analytics
4 9 (50.00%) Google Analytics
4 9 (50.00%) Google
5 8 (44.44%) Web Analytics
6 7 (38.89%) Banking
7 6 (33.33%) Adobe
7 6 (33.33%) Omniture
7 6 (33.33%) Adobe Analytics
7 6 (33.33%) User Experience
8 5 (27.78%) Degree
8 5 (27.78%) Content Management
9 3 (16.67%) Stakeholder Management
9 3 (16.67%) Microsoft
10 2 (11.11%) Web Development
10 2 (11.11%) Digital Marketing
10 2 (11.11%) Customer Insight
10 2 (11.11%) Digital Content Management
10 2 (11.11%) CMS
10 2 (11.11%) Change Management
10 2 (11.11%) PRINCE2 Certification
10 2 (11.11%) Internet
10 2 (11.11%) WebTrends
10 2 (11.11%) MS Project
10 2 (11.11%) MS Office
10 2 (11.11%) PRINCE2
10 2 (11.11%) MS Visio
10 2 (11.11%) Business Intelligence
11 1 (5.56%) VB

Marketing
Top Related IT Skills in Swindon by Category

For the 6 months to 29 May 2015, IT contractor jobs across the Swindon region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (11.11%) CMS
Applications
1 2 (11.11%) MS Project
1 2 (11.11%) MS Office
1 2 (11.11%) MS Visio
Business Applications
1 2 (11.11%) WebTrends
Cloud Services
1 9 (50.00%) Google Analytics
2 6 (33.33%) Adobe Analytics
Communications & Networking
1 2 (11.11%) Internet
General
1 17 (94.44%) Finance
2 7 (38.89%) Banking
3 1 (5.56%) Advertising
3 1 (5.56%) Publishing
3 1 (5.56%) Retail
3 1 (5.56%) Retail Banking
Job Titles
1 8 (44.44%) Analyst
1 8 (44.44%) Web Analyst
2 4 (22.22%) Project Manager
3 3 (16.67%) Designer
3 3 (16.67%) Digital Designer
4 2 (11.11%) Digital Producer
4 2 (11.11%) Digital Project Manager
4 2 (11.11%) Senior Web Analyst
4 2 (11.11%) Senior Analyst
5 1 (5.56%) Senior Consultant
5 1 (5.56%) Consultant
5 1 (5.56%) Webmaster
5 1 (5.56%) Change Manager
5 1 (5.56%) Web Project Manager
5 1 (5.56%) Web Manager
5 1 (5.56%) Web Producer
5 1 (5.56%) Content Editor
Miscellaneous
1 6 (33.33%) User Experience
2 1 (5.56%) Management Information System
2 1 (5.56%) Social Media
Processes & Methodologies
1 11 (61.11%) Project Management
2 10 (55.56%) Analytics
3 8 (44.44%) Web Analytics
4 5 (27.78%) Content Management
5 3 (16.67%) Stakeholder Management
6 2 (11.11%) Web Development
6 2 (11.11%) Digital Marketing
6 2 (11.11%) Customer Insight
6 2 (11.11%) Digital Content Management
6 2 (11.11%) Change Management
6 2 (11.11%) PRINCE2
6 2 (11.11%) Business Intelligence
7 1 (5.56%) E-Commerce
7 1 (5.56%) BPR
7 1 (5.56%) PRINCE
7 1 (5.56%) Programme Management
7 1 (5.56%) Project Planning
7 1 (5.56%) Data-Driven Marketing
7 1 (5.56%) Business Transformation
7 1 (5.56%) Information Architecture
Programming Languages
1 1 (5.56%) VB
Qualifications
1 5 (27.78%) Degree
2 2 (11.11%) PRINCE2 Certification
Vendors
1 9 (50.00%) Google
2 6 (33.33%) Adobe
2 6 (33.33%) Omniture
3 3 (16.67%) Microsoft
4 1 (5.56%) Business Objects