The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Swindon region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 18 December 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Dec 2014
Same period 2013 Same period 2012
Marketing
Rank 33 28 36
Rank change year-on-year
-5 +8
Contract jobs citing Marketing 11 8 7
As % of all contract IT jobs located in Swindon 2.46% 2.44% 1.83%
As % of the General category 4.30% 5.30% 3.13%
Number of daily rates quoted 10 6 4
Average daily rate
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of your Daily Rate
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£325 £565 £313
Average daily rate % change year-on-year
-42.47% +80.80%
90% offered a daily rate of more than £211 £288 £291
10% offered a daily rate of more than £378 £570 £378
UK excluding London average daily rate £360 £320 £350
% change year-on-year
+12.50% -8.57%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £20.25 £18.25 £18.28
% change year-on-year
+10.95% -0.16%
Marketing
Wiltshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Swindon region.

General Category
Swindon
Contract IT job ads with a match in the
General category
256 151 224
As % of all contract IT jobs located in Swindon 57.27% 46.04% 58.49%
Number of daily rates quoted 205 122 190
Average daily rate £450 £430 £401
Average daily rate % change year-on-year
+4.65% +7.16%
90% offered a daily rate of more than £325 £315 £303
10% offered a daily rate of more than £575 £565 £572
UK excluding London average daily rate £400 £375 £375
% change year-on-year
+6.66% -
Number of hourly rates quoted 5 1 0
Average hourly rate £22.69 £42.50 -
Average hourly rate % change year-on-year
-46.61% -
UK excluding London average hourly rate £22.68 £23.00 £22.50
% change year-on-year
-1.39% +2.22%

Marketing
Jobs Demand Trend in Swindon

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Swindon region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Swindon

Marketing
Daily Rate Trend in Swindon

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Swindon region.

Marketing Daily Rate Trend in Swindon

Marketing
Daily Rate Histogram in Swindon

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Swindon region over the 3 months to 18 December 2014.

Marketing Daily Rate Histogram in Swindon

Marketing
Hourly Rate Trend in Swindon

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Swindon region.

Marketing Hourly Rate Trend in Swindon

Marketing
Top 30 Related IT Skills in Swindon

For the 6 months to 18 December 2014, IT contractor jobs across the Swindon region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 12 (66.67%) Finance
2 7 (38.89%) Analytics
3 6 (33.33%) Digital Marketing
4 5 (27.78%) Google
4 5 (27.78%) CMS
4 5 (27.78%) Data Management
4 5 (27.78%) Google Analytics
5 4 (22.22%) Degree
5 4 (22.22%) Enterprise Data Management
5 4 (22.22%) WebTrends
5 4 (22.22%) Business Intelligence
5 4 (22.22%) Data Modelling
5 4 (22.22%) Content Management
5 4 (22.22%) Business Analysis
6 3 (16.67%) Web Analytics
6 3 (16.67%) SAP
6 3 (16.67%) Data Warehouse
6 3 (16.67%) Change Management
6 3 (16.67%) Telecoms
6 3 (16.67%) Banking
6 3 (16.67%) Customer Insight
6 3 (16.67%) Campaign Management
7 2 (11.11%) Digital Media
7 2 (11.11%) User Experience
7 2 (11.11%) Electronics
7 2 (11.11%) Management Information System
7 2 (11.11%) DTV
7 2 (11.11%) Adobe
7 2 (11.11%) Manufacturing
7 2 (11.11%) Stakeholder Management

Marketing
Top Related IT Skills in Swindon by Category

For the 6 months to 18 December 2014, IT contractor jobs across the Swindon region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (27.78%) CMS
2 1 (5.56%) SAS
Business Applications
1 5 (27.78%) Google Analytics
2 4 (22.22%) WebTrends
3 2 (11.11%) SAP Oil and Gas
Communications & Networking
1 1 (5.56%) SMS
Database & Business Intelligence
1 3 (16.67%) Data Warehouse
Development Applications
1 1 (5.56%) Visual Studio
General
1 12 (66.67%) Finance
2 3 (16.67%) Telecoms
2 3 (16.67%) Banking
3 2 (11.11%) Electronics
3 2 (11.11%) Manufacturing
Job Titles
1 8 (44.44%) Analyst
2 5 (27.78%) Business Analyst
3 3 (16.67%) Web Analyst
3 3 (16.67%) Developer
4 2 (11.11%) Senior Web Analyst
4 2 (11.11%) Project Manager
4 2 (11.11%) Senior Analyst
4 2 (11.11%) Content Editor
5 1 (5.56%) Business Data Analyst
5 1 (5.56%) Digital Project Manager
5 1 (5.56%) C# .NET Developer
5 1 (5.56%) PPC Manager
5 1 (5.56%) PPC Analyst
5 1 (5.56%) Data Analyst
5 1 (5.56%) Java Developer
5 1 (5.56%) .NET Developer
5 1 (5.56%) C# Developer
5 1 (5.56%) SAS Developer
5 1 (5.56%) WinForms Developer
5 1 (5.56%) PPC Specialist
Libraries, Frameworks & Software Standards
1 1 (5.56%) Hibernate
1 1 (5.56%) WinForms
1 1 (5.56%) Spring
1 1 (5.56%) XML
1 1 (5.56%) .NET
1 1 (5.56%) WCF
Miscellaneous
1 2 (11.11%) Digital Media
1 2 (11.11%) User Experience
1 2 (11.11%) Management Information System
1 2 (11.11%) DTV
2 1 (5.56%) Mobile Banking
Operating Systems
1 1 (5.56%) Windows
Processes & Methodologies
1 7 (38.89%) Analytics
2 6 (33.33%) Digital Marketing
3 5 (27.78%) Data Management
4 4 (22.22%) Enterprise Data Management
4 4 (22.22%) Business Intelligence
4 4 (22.22%) Data Modelling
4 4 (22.22%) Content Management
4 4 (22.22%) Business Analysis
5 3 (16.67%) Web Analytics
5 3 (16.67%) Change Management
5 3 (16.67%) Customer Insight
5 3 (16.67%) Campaign Management
6 2 (11.11%) Stakeholder Management
6 2 (11.11%) Programme Management
7 1 (5.56%) Pay per click
7 1 (5.56%) Telemarketing
7 1 (5.56%) Strategic Planning
7 1 (5.56%) Product Marketing
7 1 (5.56%) Performance Management
7 1 (5.56%) Product Management
Programming Languages
1 1 (5.56%) C#
1 1 (5.56%) Java
1 1 (5.56%) SQL
1 1 (5.56%) T-SQL
1 1 (5.56%) VB
Qualifications
1 4 (22.22%) Degree
Vendors
1 5 (27.78%) Google
2 3 (16.67%) SAP
3 2 (11.11%) Adobe
4 1 (5.56%) Omniture
4 1 (5.56%) DevExpress
4 1 (5.56%) Business Objects
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