The first table below looks at the prevalence of the term Marketing in IT contracts advertised for the Wiltshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Wiltshire region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Marketing
Rank 57 45 52
Rank change year-on-year
-12 +7
Contract jobs citing Marketing 12 6 7
As % of all contract IT jobs located in Wiltshire 1.69% 1.29% 0.99%
As % of the General category 3.97% 2.64% 2.33%
Number of daily rates quoted 8 6 6
Average daily rate £259 £423 £425
Average daily rate % change year-on-year
-38.75% -0.58%
90% offered a daily rate of more than £220 £348 £160
10% offered a daily rate of more than £465 £440 £653
UK excluding London average daily rate £350 £330 £340
% change year-on-year
+6.06% -2.94%
Number of hourly rates quoted 4 0 0
Average hourly rate £22.50 - -
UK excluding London average hourly rate £22.00 £17.33 £17.00
% change year-on-year
+26.98% +1.91%
General Category
Wiltshire
Contract IT job ads with a match in the
General category
302 227 300
As % of all contract IT jobs located in Wiltshire 42.42% 48.92% 42.61%
Number of daily rates quoted 228 183 200
Average daily rate £410 £398 £375
Average daily rate % change year-on-year
+3.14% +6.00%
90% offered a daily rate of more than £265 £275 £248
10% offered a daily rate of more than £538 £513 £505
UK excluding London average daily rate £380 £375 £375
% change year-on-year
+1.33% -
Number of hourly rates quoted 6 3 18
Average hourly rate £22.50 £32.50 £40.00
Average hourly rate % change year-on-year
-30.76% -18.75%
UK excluding London average hourly rate £25.00 £27.00 £25.00
% change year-on-year
-7.40% +8.00%
Marketing
South West

Marketing
Jobs Demand Trend in Wiltshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Wiltshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Wiltshire

Marketing
Daily Rate Trend in Wiltshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Wiltshire region.

Marketing Daily Rate Trend in Wiltshire

Marketing
Daily Rate Histogram in Wiltshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Wiltshire region over the 3 months to 18 April 2014.

Marketing Daily Rate Histogram in Wiltshire

Marketing
Hourly Rate Trend in Wiltshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Wiltshire region.

Marketing Hourly Rate Trend in Wiltshire

Marketing
Contract Job Locations in Wiltshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Wiltshire region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Find
Job
Vacancies
Swindon -5 10 £273 -35.11% 3
Salisbury - 1 £223 -
Chippenham - - - - 1
Trowbridge - - - -
Marketing
South West

Marketing
Top 30 Related IT Skills in Wiltshire

For the 6 months to 18 April 2014, IT contractor jobs across the Wiltshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 9 (60.00%) Finance
2 8 (53.33%) Degree
3 6 (40.00%) Analytics
3 6 (40.00%) Retail
4 4 (26.67%) Social Media
4 4 (26.67%) Web Design
5 3 (20.00%) Content Management
5 3 (20.00%) SEO
5 3 (20.00%) WebTrends
5 3 (20.00%) Project Management
5 3 (20.00%) Google Analytics
5 3 (20.00%) Digital Media
5 3 (20.00%) Omniture
5 3 (20.00%) Google
5 3 (20.00%) Pay per click
6 2 (13.33%) Microsoft
6 2 (13.33%) MS Excel
6 2 (13.33%) Change Management
6 2 (13.33%) Web Analytics
7 1 (6.67%) Stakeholder Management
7 1 (6.67%) CMS
7 1 (6.67%) Software Engineering
7 1 (6.67%) SAP Retail
7 1 (6.67%) Strategic Planning
7 1 (6.67%) NUnit
7 1 (6.67%) Banking
7 1 (6.67%) MS Access
7 1 (6.67%) E-Commerce
7 1 (6.67%) OOD
7 1 (6.67%) RDBMS

Marketing
Top Related IT Skills in Wiltshire by Category

For the 6 months to 18 April 2014, IT contractor jobs across the Wiltshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (6.67%) CMS
1 1 (6.67%) Sitecore CMS
Applications
1 2 (13.33%) MS Excel
Business Applications
1 3 (20.00%) WebTrends
1 3 (20.00%) Google Analytics
2 1 (6.67%) SAP Retail
Database & Business Intelligence
1 1 (6.67%) MS Access
1 1 (6.67%) RDBMS
1 1 (6.67%) SAP Data Services
1 1 (6.67%) Relational Database
Development Applications
1 1 (6.67%) NUnit
1 1 (6.67%) TeamCity
1 1 (6.67%) Mercurial
1 1 (6.67%) LSMW
1 1 (6.67%) MSBuild
1 1 (6.67%) Jenkins
1 1 (6.67%) Selenium
General
1 9 (60.00%) Finance
2 6 (40.00%) Retail
3 1 (6.67%) Banking
3 1 (6.67%) Retail Banking
Job Titles
1 4 (26.67%) Designer
1 4 (26.67%) Web Designer
2 3 (20.00%) Content Editor
3 2 (13.33%) Digital Producer
3 2 (13.33%) Developer
4 1 (6.67%) Applications Developer
4 1 (6.67%) Programmer
4 1 (6.67%) .NET Developer
4 1 (6.67%) .NET Programmer
4 1 (6.67%) Web Programmer
4 1 (6.67%) Excel Developer
4 1 (6.67%) IT Project Manager
4 1 (6.67%) Access Developer
4 1 (6.67%) Project Manager
4 1 (6.67%) Web Producer
Libraries, Frameworks & Software Standards
1 1 (6.67%) HTML
1 1 (6.67%) .NET
1 1 (6.67%) CSS
1 1 (6.67%) Web Services
Miscellaneous
1 4 (26.67%) Social Media
2 3 (20.00%) Digital Media
3 1 (6.67%) Open Source
Processes & Methodologies
1 6 (40.00%) Analytics
2 4 (26.67%) Web Design
3 3 (20.00%) Content Management
3 3 (20.00%) SEO
3 3 (20.00%) Project Management
3 3 (20.00%) Pay per click
4 2 (13.33%) Change Management
4 2 (13.33%) Web Analytics
5 1 (6.67%) Stakeholder Management
5 1 (6.67%) Software Engineering
5 1 (6.67%) Strategic Planning
5 1 (6.67%) E-Commerce
5 1 (6.67%) OOD
5 1 (6.67%) PRINCE
5 1 (6.67%) PRINCE2
5 1 (6.67%) OO
5 1 (6.67%) Performance Management
5 1 (6.67%) Test Automation
5 1 (6.67%) Customer Insight
5 1 (6.67%) Business Transformation
Programming Languages
1 1 (6.67%) C#
1 1 (6.67%) SQL
1 1 (6.67%) VBA
Qualifications
1 8 (53.33%) Degree
2 1 (6.67%) PRINCE2 Certification
2 1 (6.67%) SC Cleared
2 1 (6.67%) Security Cleared
2 1 (6.67%) CIPD
Vendors
1 3 (20.00%) Omniture
1 3 (20.00%) Google
2 2 (13.33%) Microsoft
3 1 (6.67%) SAP
3 1 (6.67%) Sitecore