The table below looks at the prevalence of the term Social Media in IT contracts advertised for the Watford region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media over the 3 months to 28 August 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 Aug 2015
Same period 2014 Same period 2013
Social Media
Rank 29 23 -
Rank change year-on-year
-6 -
Contract jobs citing Social Media 1 3 0
As % of all contract IT jobs located in Watford 0.71% 2.26% -
As % of the Miscellaneous category 1.27% 6.98% -
Number of daily rates quoted 1 3 0
Average daily rate
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of your Daily Rate
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£363 £250 -
Average daily rate % change year-on-year
+45.00% -
UK excluding London average daily rate £450 £325 £320
% change year-on-year
+38.46% +1.56%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £16.00 £12.00 £21.50
% change year-on-year
+33.33% -44.18%
Social Media
Hertfordshire

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Watford region.

Miscellaneous Category
Watford
Contract IT job ads with a match in the
Miscellaneous category
79 43 29
As % of all contract IT jobs located in Watford 56.03% 32.33% 34.94%
Number of daily rates quoted 48 16 8
Average daily rate £363 £250 £368
Average daily rate % change year-on-year
+45.00% -31.97%
90% offered a daily rate of more than £225 £151 £164
10% offered a daily rate of more than £475 £458 £500
UK excluding London average daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 2 0 3
Average hourly rate £13.00 - £50.00
UK excluding London average hourly rate £21.53 £20.00 £17.50
% change year-on-year
+7.62% +14.28%

Social Media
Jobs Demand Trend in Watford

This chart provides a 3-month moving total of IT contractor jobs citing Social Media across the Watford region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Watford

Social Media
Daily Rate Trend in Watford

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the Watford region.

Social Media Daily Rate Trend in Watford

Social Media
Top 10 Related IT Skills in Watford

For the 6 months to 28 August 2015, IT contractor jobs across the Watford region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media.

1 4 (100.00%) Google
1 4 (100.00%) Google Analytics
1 4 (100.00%) Analytics
2 3 (75.00%) Project Management
2 3 (75.00%) SEO
2 3 (75.00%) Stakeholder Management
2 3 (75.00%) Content Management
3 1 (25.00%) Web Analytics
3 1 (25.00%) Omniture
3 1 (25.00%) E-Commerce

Social Media
Top Related IT Skills in Watford by Category

For the 6 months to 28 August 2015, IT contractor jobs across the Watford region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Cloud Services
1 4 (100.00%) Google Analytics
Job Titles
1 3 (75.00%) Communications Manager
2 1 (25.00%) Web Analyst
2 1 (25.00%) Web Analytics Analyst
2 1 (25.00%) Analyst
Processes & Methodologies
1 4 (100.00%) Analytics
2 3 (75.00%) Project Management
2 3 (75.00%) SEO
2 3 (75.00%) Stakeholder Management
2 3 (75.00%) Content Management
3 1 (25.00%) Web Analytics
3 1 (25.00%) E-Commerce
Vendors
1 4 (100.00%) Google
2 1 (25.00%) Omniture