The table below looks at the statistics for Customer Insight skills in IT contracts advertised for the West Midlands region. Included is a guide to the contractor rates offered in IT contracts that have cited Customer Insight over the 3 months to 11 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
11 Dec 2016
Same period 2015 Same period 2014
Customer Insight
Rank 121 99 -
Rank change year-on-year
-22 -
Contract jobs citing Customer Insight 9 22 0
As % of all contract IT jobs located in the West Midlands 0.33% 0.86% -
As % of the Processes & Methodologies category 0.40% 1.08% -
Number of daily rates quoted 8 10 0
Median daily rate £344 £390 -
Median daily rate % change year-on-year
-11.85% -
UK excluding London median daily rate £425 £390 £420
% change year-on-year
+8.97% -7.14%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - £12.25 -
Customer Insight
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Contract IT job ads with a match in the
Processes & Methodologies category
2255 2032 1707
As % of all contract IT jobs located in the West Midlands 82.45% 79.50% 72.70%
Number of daily rates quoted 1386 1121 1003
Median daily rate £413 £400 £375
Median daily rate % change year-on-year
+3.12% +6.66%
90% offered a daily rate of more than £300 £275 £225
10% offered a daily rate of more than £550 £550 £500
UK excluding London median daily rate £413 £400 £387
% change year-on-year
+3.12% +3.35%
Number of hourly rates quoted 60 78 90
Median hourly rate £19.61 £24.00 £25.00
Median hourly rate % change year-on-year
-18.29% -4.00%
90% offered a hourly rate of more than £12.29 £11.08 £13.00
10% offered a hourly rate of more than £55.00 £45.00 £37.80
UK excluding London median hourly rate £30.00 £33.00 £25.00
% change year-on-year
-9.09% +32.00%

Customer Insight
Jobs Demand Trend in the West Midlands

The demand trend of contract jobs across the West Midlands region citing Customer Insight as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Customer Insight Jobs Demand Trend in the West Midlands

Customer Insight
Daily Rate Trend in the West Midlands

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Customer Insight across the West Midlands region.

Customer Insight Daily Rate Trend in the West Midlands

Customer Insight
Daily Rate Histogram in the West Midlands

This chart provides a histogram of daily rates quoted in contract IT jobs citing Customer Insight across the West Midlands region over the 3 months to 11 December 2016.

Customer Insight Daily Rate Histogram in the West Midlands

Customer Insight
Contract Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Insight within the West Midlands region over the 3 months to 11 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Coventry -13 3 £325 -16.66% 1
Birmingham - 3 £450 - 3
Shropshire -19 2 £400 +5.26%
Customer Insight
England

Customer Insight
Top 30 Related IT Skills in the West Midlands

For the 6 months to 11 December 2016, IT contractor jobs citing Customer Insight also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the West Midlands region with a requirement for Customer Insight.

1 28 (80.00%) Agile Software Development
2 24 (68.57%) User Experience
3 22 (62.86%) Service Design
4 20 (57.14%) Degree
5 18 (51.43%) Usability Testing
5 18 (51.43%) Ethnography
6 16 (45.71%) Analytical Skills
7 14 (40.00%) Psychology
8 13 (37.14%) Human Factors
8 13 (37.14%) Market Research
8 13 (37.14%) Guerrilla Research
9 7 (20.00%) HTML
9 7 (20.00%) CSS
10 6 (17.14%) Finance
11 5 (14.29%) Rapid Prototyping
11 5 (14.29%) Product Management
11 5 (14.29%) Analytics
11 5 (14.29%) Multivariate Testing
11 5 (14.29%) Prototyping
12 4 (11.43%) Mobile App
12 4 (11.43%) Scrum
13 2 (5.71%) Continuous Improvement
13 2 (5.71%) Big Data
13 2 (5.71%) Agile Project Management
13 2 (5.71%) Credit Risk
13 2 (5.71%) FastStats
13 2 (5.71%) Open Source
13 2 (5.71%) Retail
13 2 (5.71%) Web Analytics
13 2 (5.71%) Marketing

Customer Insight
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (5.71%) SPSS
Business Applications
1 2 (5.71%) FastStats
Database & Business Intelligence
1 2 (5.71%) Big Data
General
1 6 (17.14%) Finance
2 2 (5.71%) Marketing
2 2 (5.71%) Retail
Job Titles
1 18 (51.43%) User Researcher
2 12 (34.29%) User Experience Researcher
3 7 (20.00%) Designer
4 5 (14.29%) Architect
4 5 (14.29%) Technical Architect
5 3 (8.57%) Digital Architect
5 3 (8.57%) Digital Designer
5 3 (8.57%) Digital Technical Architect
5 3 (8.57%) Digital User Researcher
5 3 (8.57%) UX Designer
6 2 (5.71%) Analyst
6 2 (5.71%) Customer Insight Analyst
6 2 (5.71%) HTML CSS Designer
6 2 (5.71%) Insight Analyst
6 2 (5.71%) Java Architect
6 2 (5.71%) Java Technical Architect
6 2 (5.71%) Lead Architect
6 2 (5.71%) Service Manager
6 2 (5.71%) SPSS Analyst
6 2 (5.71%) Technical Leader
Libraries, Frameworks & Software Standards
1 7 (20.00%) CSS
1 7 (20.00%) HTML
2 1 (2.86%) Web Services
Miscellaneous
1 24 (68.57%) User Experience
2 16 (45.71%) Analytical Skills
3 14 (40.00%) Psychology
4 4 (11.43%) Mobile App
5 2 (5.71%) Credit Risk
Processes & Methodologies
1 28 (80.00%) Agile Software Development
2 22 (62.86%) Service Design
3 18 (51.43%) Ethnography
3 18 (51.43%) Usability Testing
4 13 (37.14%) Guerrilla Research
4 13 (37.14%) Human Factors
4 13 (37.14%) Market Research
5 5 (14.29%) Analytics
5 5 (14.29%) Multivariate Testing
5 5 (14.29%) Product Management
5 5 (14.29%) Prototyping
5 5 (14.29%) Rapid Prototyping
6 4 (11.43%) Scrum
7 2 (5.71%) Agile Project Management
7 2 (5.71%) Business Intelligence
7 2 (5.71%) Continuous Improvement
7 2 (5.71%) Open Source
7 2 (5.71%) Project Management
7 2 (5.71%) Service Delivery
7 2 (5.71%) Web Analytics
Programming Languages
1 2 (5.71%) Java
Qualifications
1 20 (57.14%) Degree