The table below looks at the statistics for Customer Insight skills in IT jobs advertised for the West Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Customer Insight over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Customer Insight
Rank - 189 195
Permanent jobs citing Customer Insight 0 3 8
As % of all permanent IT jobs located in the West Midlands - 0.069% 0.17%
As % of the Processes & Methodologies category - 0.087% 0.22%
Number of salaries quoted 0 0 5
Average salary - - £27,500
UK excluding London average salary £46,500 £42,500 £42,500
% change year-on-year
+9.41% -
Customer Insight
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4091 3436 3594
As % of all permanent IT jobs located in the West Midlands 82.00% 79.54% 75.28%
Number of salaries quoted 3528 2780 3095
Average salary £42,500 £41,000 £40,000
Average salary % change year-on-year
+3.65% +2.50%
90% offered a salary of more than £29,000 £26,000 £28,000
10% offered a salary of more than £65,000 £55,000 £60,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Customer Insight
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Customer Insight across the West Midlands region as a proportion of the total demand within the Processes & Methodologies category.

Customer Insight Jobs Demand Trend in the West Midlands

Customer Insight
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Customer Insight across the West Midlands region.

Customer Insight Salary Trend in the West Midlands

Customer Insight
Top 16 Related IT Skills in the West Midlands

For the 6 months to 30 January 2015, IT jobs across the West Midlands region citing Customer Insight also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight.

1 2 (100.00%) CRM
1 2 (100.00%) Marketing
2 1 (50.00%) Degree
2 1 (50.00%) FMCG
2 1 (50.00%) Customer Segmentation
2 1 (50.00%) Analytical Skills
2 1 (50.00%) Telecoms
2 1 (50.00%) Retail
2 1 (50.00%) Dynamics CRM
2 1 (50.00%) Statistical Analysis
2 1 (50.00%) SAS
2 1 (50.00%) B2B
2 1 (50.00%) B2C
2 1 (50.00%) Salesforce.com
2 1 (50.00%) C
2 1 (50.00%) SQL

Customer Insight
Top Related IT Skills in the West Midlands by Category

For the 6 months to 30 January 2015, IT jobs across the West Midlands region citing Customer Insight also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Insight. Up to 20 skills are shown per category.

Application Platforms
1 1 (50.00%) SAS
Business Applications
1 1 (50.00%) Dynamics CRM
General
1 2 (100.00%) Marketing
2 1 (50.00%) Telecoms
2 1 (50.00%) Retail
Job Titles
1 2 (100.00%) Analyst
2 1 (50.00%) Customer Analyst
2 1 (50.00%) Insight Analyst
2 1 (50.00%) Customer Insight Analyst
2 1 (50.00%) Data Analyst
Miscellaneous
1 1 (50.00%) FMCG
1 1 (50.00%) Analytical Skills
Processes & Methodologies
1 2 (100.00%) CRM
2 1 (50.00%) Customer Segmentation
2 1 (50.00%) Statistical Analysis
2 1 (50.00%) B2B
2 1 (50.00%) B2C
Programming Languages
1 1 (50.00%) C
1 1 (50.00%) SQL
Qualifications
1 1 (50.00%) Degree
Vendors
1 1 (50.00%) Salesforce.com