The first table below looks at the prevalence of the term Marketing in IT jobs advertised for the Aberdeen region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 23 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Aberdeen region.

Location
3 months to
23 May 2013
Same period 2012 Same period 2011
Marketing
Rank 45 44 37
Rank change year-on-year
-1 -7
Permanent jobs citing Marketing 1 5 2
As % of all permanent IT jobs located in Aberdeen 0.294% 1.214% 0.733%
As % of the General category 1.266% 6.667% 4.444%
Number of salaries quoted 1 5 2
Average salary £60,000 £37,500 £103,750
Average salary % change year-on-year
+60.00% -63.85%
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -
All of the General Category
Aberdeen
Permanent IT job ads with a match in the
General category
79 75 45
As % of all permanent IT jobs located in Aberdeen 23.24% 18.20% 16.48%
Number of salaries quoted 63 46 39
Average salary £47,500 £58,500 £47,500
Average salary % change year-on-year
-18.80% +23.15%
90% offered a salary of more than £35,000 £37,500 £24,300
10% offered a salary of more than £62,500 £65,000 £85,000
UK excluding London average salary £42,500 £42,500 £41,000
% change year-on-year
- +3.65%
Marketing
Scotland

Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Aberdeen region as a proportion of the total demand within the General category.

Aberdeen Marketing Jobs Demand Trend

Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Aberdeen region.

Aberdeen Marketing Salary Trend

Marketing
Top 10 Related IT Skills

For the 6 months to 23 May 2013, IT jobs across the Aberdeen region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 1 (100.00%) .NET
1 1 (100.00%) MS Project
1 1 (100.00%) PRINCE2
1 1 (100.00%) CRM
1 1 (100.00%) Microsoft
1 1 (100.00%) Project Management
1 1 (100.00%) Management Information System
1 1 (100.00%) Advertising
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Information Architecture

Marketing
Top Related IT Skills by Category

For the 6 months to 23 May 2013, IT jobs across the Aberdeen region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Development
1 1 (100.00%) .NET
Applications
1 1 (100.00%) MS Project
General
1 1 (100.00%) Advertising
Miscellaneous
1 1 (100.00%) Management Information System
Processes & Methodologies
1 1 (100.00%) PRINCE2
1 1 (100.00%) CRM
1 1 (100.00%) Project Management
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Information Architecture
Vendors
1 1 (100.00%) Microsoft