The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Aberdeen region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 1 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
1 May 2016
Same period 2015 Same period 2014
Marketing
Rank 9 19 36
Rank change year-on-year
+10 +17
Permanent jobs citing Marketing 3 2 6
As % of all permanent IT jobs located in Aberdeen 8.82% 2.08% 1.73%
As % of the General category 20.00% 11.76% 10.00%
Number of salaries quoted 0 1 6
Median salary - £42,500 £75,000
Median salary % change year-on-year
- -43.33%
UK excluding London median salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%
Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Aberdeen region.

General Category
Aberdeen
Permanent IT job ads with a match in the
General category
15 17 60
As % of all permanent IT jobs located in Aberdeen 44.12% 17.71% 17.34%
Number of salaries quoted 8 14 37
Median salary £46,250 £55,000 £49,500
Median salary % change year-on-year
-15.90% +11.11%
90% offered a salary of more than £20,700 £41,500 £35,000
10% offered a salary of more than £50,500 £70,000 £70,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing
Jobs Demand Trend in Aberdeen

The demand trend of job ads across the Aberdeen region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Aberdeen

Marketing
Salary Trend in Aberdeen

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Aberdeen region.

Marketing Salary Trend in Aberdeen

Marketing
Top 3 Related IT Skills in Aberdeen

For the 6 months to 1 May 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Aberdeen region with a requirement for Marketing.

1 3 (100.00%) Business Development
1 3 (100.00%) Presales
2 1 (33.33%) CRM

Marketing
Top Related IT Skills in Aberdeen by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Job Titles
1 3 (100.00%) Sales Manager
2 2 (66.67%) IT Manager
Processes & Methodologies
1 3 (100.00%) Business Development
1 3 (100.00%) Presales
2 1 (33.33%) CRM