The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Bath region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 1 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Oct 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 56 45 40
Rank change year-on-year
-11 -5
Permanent jobs citing Digital Marketing 4 1 4
As % of all permanent IT jobs located in Bath 0.89% 0.32% 1.40%
As % of the Processes & Methodologies category 1.06% 0.38% 1.74%
Number of salaries quoted 3 1 4
Average salary £50,000 £40,000 £35,000
Average salary % change year-on-year
+25.00% +14.28%
90% offered a salary of more than £48,800 £40,000 £32,500
10% offered a salary of more than £54,000 £40,000 £37,500
UK excluding London average salary £40,000 £32,000 £32,500
% change year-on-year
+25.00% -1.53%
Digital Marketing
Somerset

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Bath region.

Processes & Methodologies Category
Bath
Permanent IT job ads with a match in the
Processes & Methodologies category
376 263 230
As % of all permanent IT jobs located in Bath 84.12% 83.23% 80.42%
Number of salaries quoted 296 246 224
Average salary £36,750 £37,500 £38,500
Average salary % change year-on-year
-2.00% -2.59%
90% offered a salary of more than £25,000 £23,500 £29,500
10% offered a salary of more than £57,500 £52,500 £50,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Digital Marketing
Jobs Demand Trend in Bath

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Bath region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Bath

Digital Marketing
Salary Trend in Bath

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Bath region.

Digital Marketing Salary Trend in Bath

Digital Marketing
Top 30 Related IT Skills in Bath

For the 6 months to 1 October 2014, IT jobs across the Bath region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 13 (100.00%) Marketing
2 9 (69.23%) SAP Oil and Gas
2 9 (69.23%) Finance
2 9 (69.23%) Manufacturing
2 9 (69.23%) Electronics
2 9 (69.23%) Telecoms
2 9 (69.23%) Programme Management
2 9 (69.23%) SAP
2 9 (69.23%) Business Intelligence
2 9 (69.23%) DTV
3 5 (38.46%) Social Media
4 4 (30.77%) CSS
4 4 (30.77%) HTML
4 4 (30.77%) CMS
4 4 (30.77%) Games
5 3 (23.08%) SEO
5 3 (23.08%) Content Management
5 3 (23.08%) Business Development
5 3 (23.08%) Web Usability
6 2 (15.38%) Ruby on Rails
6 2 (15.38%) Hyper-V
6 2 (15.38%) CouchDB
6 2 (15.38%) Open Source
6 2 (15.38%) Bash Shell
6 2 (15.38%) Google
6 2 (15.38%) Continuous Integration
6 2 (15.38%) VMware Infrastructure
6 2 (15.38%) PowerShell
6 2 (15.38%) CentOS
6 2 (15.38%) Cloud Computing

Digital Marketing
Top Related IT Skills in Bath by Category

For the 6 months to 1 October 2014, IT jobs across the Bath region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (30.77%) CMS
2 2 (15.38%) MS Exchange
3 1 (7.69%) Drupal
3 1 (7.69%) WordPress
Applications
1 1 (7.69%) MS Excel
1 1 (7.69%) FastStats
Business Applications
1 9 (69.23%) SAP Oil and Gas
2 1 (7.69%) Agresso
Cloud Services
1 2 (15.38%) Cloud Computing
1 2 (15.38%) Office 365
Communications & Networking
1 2 (15.38%) Firewall
1 2 (15.38%) IPv4
1 2 (15.38%) IPv6
1 2 (15.38%) VLAN
Database & Business Intelligence
1 2 (15.38%) CouchDB
2 1 (7.69%) SQL Server
2 1 (7.69%) Relational Database
General
1 13 (100.00%) Marketing
2 9 (69.23%) Finance
2 9 (69.23%) Manufacturing
2 9 (69.23%) Electronics
2 9 (69.23%) Telecoms
3 4 (30.77%) Games
Job Titles
1 3 (23.08%) Content Editor
1 3 (23.08%) Consultant
2 2 (15.38%) Pre Sales Engineer
2 2 (15.38%) Marketing Executive
2 2 (15.38%) Systems Administrator
2 2 (15.38%) Sales Consultant
2 2 (15.38%) Administrator
2 2 (15.38%) Pre Sales Consultant
2 2 (15.38%) Linux Systems Administrator
2 2 (15.38%) Linux Administrator
3 1 (7.69%) Systems Manager
3 1 (7.69%) Business Manager
3 1 (7.69%) Business Systems Manager
3 1 (7.69%) IT Operations Manager
3 1 (7.69%) Marketing Consultant
3 1 (7.69%) Operations Manager
3 1 (7.69%) Senior Manager
3 1 (7.69%) Database Consultant
3 1 (7.69%) SEO Manager
3 1 (7.69%) Sales Engineer
Libraries, Frameworks & Software Standards
1 4 (30.77%) CSS
1 4 (30.77%) HTML
2 2 (15.38%) Ruby on Rails
Miscellaneous
1 9 (69.23%) DTV
2 5 (38.46%) Social Media
3 2 (15.38%) Open Source
4 1 (7.69%) Photography
4 1 (7.69%) Analytical Skills
4 1 (7.69%) Algorithms
Operating Systems
1 2 (15.38%) CentOS
1 2 (15.38%) Windows
1 2 (15.38%) Linux
1 2 (15.38%) SUSE
1 2 (15.38%) Debian
1 2 (15.38%) Fedora
2 1 (7.69%) Ubuntu
Processes & Methodologies
1 9 (69.23%) Programme Management
1 9 (69.23%) Business Intelligence
2 3 (23.08%) SEO
2 3 (23.08%) Content Management
2 3 (23.08%) Business Development
2 3 (23.08%) Web Usability
3 2 (15.38%) Continuous Integration
3 2 (15.38%) Social Media Marketing
3 2 (15.38%) DevOps
3 2 (15.38%) Pay per click
3 2 (15.38%) Telemarketing
3 2 (15.38%) Competitive Intelligence
3 2 (15.38%) Agile Software Development
4 1 (7.69%) Web Analytics
4 1 (7.69%) Requirements Analysis
4 1 (7.69%) Database Marketing
4 1 (7.69%) ERP
4 1 (7.69%) ITIL
4 1 (7.69%) PRINCE2
4 1 (7.69%) Project Management
Programming Languages
1 2 (15.38%) Bash Shell
1 2 (15.38%) PowerShell
1 2 (15.38%) Perl
1 2 (15.38%) Python
1 2 (15.38%) Ruby
2 1 (7.69%) PHP
2 1 (7.69%) JavaScript
Qualifications
1 1 (7.69%) MCSE
1 1 (7.69%) MCSA
1 1 (7.69%) MCP
1 1 (7.69%) Microsoft Certification
System Software
1 2 (15.38%) Hyper-V
1 2 (15.38%) VMware Infrastructure
1 2 (15.38%) Active Directory
1 2 (15.38%) Xen
Vendors
1 9 (69.23%) SAP
2 2 (15.38%) Google
2 2 (15.38%) Facebook
2 2 (15.38%) Twitter
2 2 (15.38%) Red Hat
2 2 (15.38%) VMware
3 1 (7.69%) Unica
3 1 (7.69%) Microsoft
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