The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Bath region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 25 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Jun 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 38 41 59
Rank change year-on-year
+3 +18
Permanent jobs citing Digital Marketing 12 3 9
As % of all permanent IT jobs located in Bath 3.85% 1.05% 1.85%
As % of the Processes & Methodologies category 4.36% 1.40% 2.21%
Number of salaries quoted 12 3 6
Median salary £35,200 £35,000 £37,500
Median salary % change year-on-year
+0.57% -6.66%
UK excluding London median salary £40,000 £40,000 £35,000
% change year-on-year
- +14.28%
Digital Marketing
Somerset

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Bath region.

Processes & Methodologies Category
Bath
Permanent IT job ads with a match in the
Processes & Methodologies category
275 215 408
As % of all permanent IT jobs located in Bath 88.14% 74.91% 83.78%
Number of salaries quoted 266 199 350
Median salary £40,500 £38,500 £36,500
Median salary % change year-on-year
+5.19% +5.47%
90% offered a salary of more than £35,000 £26,000 £27,500
10% offered a salary of more than £57,500 £55,000 £53,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Digital Marketing
Jobs Demand Trend in Bath

The demand trend of job ads across the Bath region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Bath

Digital Marketing
Salary Trend in Bath

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Bath region.

Digital Marketing Salary Trend in Bath

Digital Marketing
Salary Histogram in Bath

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Bath region over the 3 months to 25 June 2016.

Digital Marketing Salary Histogram in Bath

Digital Marketing
Top 30 Related IT Skills in Bath

For the 6 months to 25 June 2016, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Bath region with a requirement for Digital Marketing.

1 30 (100.00%) Marketing
2 24 (80.00%) Programme Management
2 24 (80.00%) SAP Oil and Gas
2 24 (80.00%) SAP
2 24 (80.00%) Business Intelligence
2 24 (80.00%) Electronics
2 24 (80.00%) Telecoms
2 24 (80.00%) Finance
2 24 (80.00%) Manufacturing
3 11 (36.67%) Degree
4 10 (33.33%) Computer Science
5 8 (26.67%) Analytics
6 7 (23.33%) Agile Software Development
6 7 (23.33%) Microsoft
6 7 (23.33%) C#
7 6 (20.00%) Java
7 6 (20.00%) JavaScript
7 6 (20.00%) SQL Server
7 6 (20.00%) Analytical Skills
8 5 (16.67%) User Experience
8 5 (16.67%) Apple iOS
8 5 (16.67%) PHP
8 5 (16.67%) SQL
8 5 (16.67%) .NET
8 5 (16.67%) XML
8 5 (16.67%) XSLT
8 5 (16.67%) Hibernate
8 5 (16.67%) Spring
8 5 (16.67%) Android
8 5 (16.67%) RESTful

Digital Marketing
Top Related IT Skills in Bath by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (10.00%) SAS
Applications
1 3 (10.00%) SPSS
2 2 (6.67%) MS Excel
3 1 (3.33%) MS Office
3 1 (3.33%) PrintSoft PReS
3 1 (3.33%) Spreadsheet
Business Applications
1 24 (80.00%) SAP Oil and Gas
2 2 (6.67%) Unit4 Business World
3 1 (3.33%) Dynamics CRM
Cloud Services
1 2 (6.67%) SaaS
Communications & Networking
1 1 (3.33%) Firewall
Database & Business Intelligence
1 6 (20.00%) SQL Server
2 4 (13.33%) Oracle Database
3 2 (6.67%) CouchDB
3 2 (6.67%) MySQL
3 2 (6.67%) QlikView
3 2 (6.67%) SQL Server 2008
3 2 (6.67%) SQL Server 2012
3 2 (6.67%) SQL Server 2014
4 1 (3.33%) MS Access
4 1 (3.33%) NoSQL
4 1 (3.33%) RDBMS
4 1 (3.33%) Relational Database
4 1 (3.33%) SQL Server Integration Services
Development Applications
1 4 (13.33%) Visual Studio
2 1 (3.33%) gulp
2 1 (3.33%) Maven
General
1 30 (100.00%) Marketing
2 24 (80.00%) Electronics
2 24 (80.00%) Finance
2 24 (80.00%) Manufacturing
2 24 (80.00%) Telecoms
3 1 (3.33%) Advertising
3 1 (3.33%) Billing
3 1 (3.33%) Legal
Job Titles
1 12 (40.00%) Developer
2 5 (16.67%) Java Engineer
3 4 (13.33%) .NET Developer
3 4 (13.33%) Analyst
3 4 (13.33%) Junior
3 4 (13.33%) Software Developer
4 3 (10.00%) Analytics Manager
4 3 (10.00%) C# Developer
4 3 (10.00%) C# Software Developer
4 3 (10.00%) C++ Developer
4 3 (10.00%) C++ Software Developer
4 3 (10.00%) C++/C# Developer
5 2 (6.67%) Applications Engineer
5 2 (6.67%) Applications Support Engineer
5 2 (6.67%) IT Manager
5 2 (6.67%) IT Project Manager
5 2 (6.67%) Project Manager
5 2 (6.67%) Senior Analytics Manager
5 2 (6.67%) Senior Manager
5 2 (6.67%) Support Engineer
Libraries, Frameworks & Software Standards
1 5 (16.67%) .NET
1 5 (16.67%) Hibernate
1 5 (16.67%) RESTful
1 5 (16.67%) Spring
1 5 (16.67%) XML
1 5 (16.67%) XSLT
2 4 (13.33%) ASP.NET
2 4 (13.33%) ASP.NET MVC
2 4 (13.33%) CSS
2 4 (13.33%) HTML
2 4 (13.33%) jQuery
2 4 (13.33%) JSON
3 2 (6.67%) Web Services
4 1 (3.33%) Node.js
Miscellaneous
1 10 (33.33%) Computer Science
2 6 (20.00%) Analytical Skills
3 5 (16.67%) User Experience
4 3 (10.00%) Biology
4 3 (10.00%) Mathematics
4 3 (10.00%) Statistics
4 3 (10.00%) Visualisation
5 1 (3.33%) Driving Licence
Operating Systems
1 5 (16.67%) Android
1 5 (16.67%) Apple iOS
2 1 (3.33%) Linux
2 1 (3.33%) Windows
2 1 (3.33%) Windows Server
2 1 (3.33%) Windows Server 2008
2 1 (3.33%) Windows Server 2012
Processes & Methodologies
1 24 (80.00%) Business Intelligence
1 24 (80.00%) Programme Management
2 8 (26.67%) Analytics
3 7 (23.33%) Agile Software Development
4 4 (13.33%) MVC
4 4 (13.33%) OO
4 4 (13.33%) OOD
5 3 (10.00%) 3D Modelling
5 3 (10.00%) CRM
5 3 (10.00%) Data Visualisation
5 3 (10.00%) Predictive Modelling
5 3 (10.00%) Project Management
5 3 (10.00%) Propensity Modelling
5 3 (10.00%) Web Development
6 2 (6.67%) ERP
6 2 (6.67%) Line Management
6 2 (6.67%) Service Delivery
6 2 (6.67%) Software Licensing
6 2 (6.67%) TOGAF
6 2 (6.67%) Waterfall
Programming Languages
1 7 (23.33%) C#
2 6 (20.00%) Java
2 6 (20.00%) JavaScript
3 5 (16.67%) PHP
3 5 (16.67%) SQL
4 3 (10.00%) C++
5 1 (3.33%) Bash Shell
5 1 (3.33%) PowerShell
5 1 (3.33%) Python
5 1 (3.33%) T-SQL
5 1 (3.33%) VB.NET
Qualifications
1 11 (36.67%) Degree
System Software
1 3 (10.00%) Active Directory
2 1 (3.33%) Virtual Servers
2 1 (3.33%) VMware ESXi
2 1 (3.33%) VMware Infrastructure
2 1 (3.33%) vSphere
Systems Management
1 1 (3.33%) Opscode Chef
1 1 (3.33%) Puppet
Vendors
1 24 (80.00%) SAP
2 7 (23.33%) Microsoft
3 4 (13.33%) Oracle
4 1 (3.33%) Cisco
4 1 (3.33%) HP
4 1 (3.33%) VMware
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