The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the Berkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 20 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
20 Aug 2014
Same period 2013 Same period 2012
Online Marketing
Rank 209 187 202
Rank change year-on-year
-22 +15
Permanent jobs citing Online Marketing 15 27 20
As % of all permanent IT jobs located in Berkshire 0.26% 0.48% 0.35%
As % of the Processes & Methodologies category 0.35% 0.64% 0.46%
Number of salaries quoted 6 20 19
Average salary £37,500 £40,000 £35,000
Average salary % change year-on-year
-6.25% +14.28%
UK excluding London average salary £30,000 £31,500 £27,500
% change year-on-year
-4.76% +14.54%
Online Marketing
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4318 4187 4348
As % of all permanent IT jobs located in Berkshire 74.76% 74.04% 75.04%
Number of salaries quoted 2896 3174 3619
Average salary £50,000 £47,500 £46,000
Average salary % change year-on-year
+5.26% +3.26%
90% offered a salary of more than £30,000 £32,500 £30,000
10% offered a salary of more than £75,000 £65,000 £70,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

Online Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Berkshire

Online Marketing
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Berkshire region.

Online Marketing Salary Trend in Berkshire

Online Marketing
Salary Histogram in Berkshire

This chart provides a salary histogram for IT jobs citing Online Marketing across the Berkshire region over the 3 months to 20 August 2014.

Online Marketing Salary Histogram in Berkshire

Online Marketing
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the Berkshire region over the 3 months to 20 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading -1 6 £37,500 -
Maidenhead - 6 - -
Bracknell -3 2 £33,250 -
Slough +6 1 £60,000 +46.34%
Online Marketing
South East

Online Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 20 August 2014, IT jobs across the Berkshire region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 24 (100.00%) Marketing
2 9 (37.50%) Pay per click
2 9 (37.50%) Digital Marketing
2 9 (37.50%) SEO
3 7 (29.17%) Advertising
3 7 (29.17%) Telecoms
3 7 (29.17%) Drupal
4 6 (25.00%) Smartphone
4 6 (25.00%) Internet
4 6 (25.00%) Project Management
4 6 (25.00%) Broadband
5 5 (20.83%) Photoshop
5 5 (20.83%) HTML
5 5 (20.83%) JavaScript
5 5 (20.83%) PHP
5 5 (20.83%) CSS
5 5 (20.83%) Scrum
5 5 (20.83%) Agile Software Development
5 5 (20.83%) Degree
5 5 (20.83%) CSS3
5 5 (20.83%) Product Management
5 5 (20.83%) HTML5
5 5 (20.83%) Social Media
5 5 (20.83%) jQuery
5 5 (20.83%) Analytics
6 4 (16.67%) Digital Media
6 4 (16.67%) Responsive Web Design
6 4 (16.67%) WordPress
6 4 (16.67%) FMCG
6 4 (16.67%) Git (software)

Online Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 20 August 2014, IT jobs across the Berkshire region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 7 (29.17%) Drupal
2 4 (16.67%) WordPress
2 4 (16.67%) CMS
Applications
1 5 (20.83%) Photoshop
2 2 (8.33%) MS Office
2 2 (8.33%) MS Excel
2 2 (8.33%) MS PowerPoint
3 1 (4.17%) Adobe Illustrator
Communications & Networking
1 6 (25.00%) Broadband
1 6 (25.00%) Internet
Development Applications
1 4 (16.67%) Git (software)
General
1 24 (100.00%) Marketing
2 7 (29.17%) Telecoms
2 7 (29.17%) Advertising
3 4 (16.67%) Retail
4 2 (8.33%) Banking
4 2 (8.33%) Finance
Job Titles
1 9 (37.50%) Marketing Executive
2 7 (29.17%) Digital Marketing Executive
3 5 (20.83%) Developer
3 5 (20.83%) Marketing Manager
3 5 (20.83%) Digital Marketing Manager
4 4 (16.67%) Web Developer
4 4 (16.67%) UI Programmer
4 4 (16.67%) UI Developer
4 4 (16.67%) Front-End Developer
4 4 (16.67%) Front-End Web Developer
5 1 (4.17%) ScrumMaster
5 1 (4.17%) Account Manager
5 1 (4.17%) Junior Developer
5 1 (4.17%) PHP Developer
5 1 (4.17%) E-Commerce Manager
5 1 (4.17%) Junior
5 1 (4.17%) Junior PHP Developer
Libraries, Frameworks & Software Standards
1 5 (20.83%) HTML
1 5 (20.83%) CSS
1 5 (20.83%) jQuery
1 5 (20.83%) HTML5
1 5 (20.83%) CSS3
2 4 (16.67%) Django
3 1 (4.17%) LAMP
3 1 (4.17%) CodeIgniter
Miscellaneous
1 6 (25.00%) Smartphone
2 5 (20.83%) Social Media
3 4 (16.67%) Digital Media
3 4 (16.67%) FMCG
3 4 (16.67%) Open Source
Processes & Methodologies
1 9 (37.50%) SEO
1 9 (37.50%) Pay per click
1 9 (37.50%) Digital Marketing
2 6 (25.00%) Project Management
3 5 (20.83%) Scrum
3 5 (20.83%) Agile Software Development
3 5 (20.83%) Product Management
3 5 (20.83%) Analytics
4 4 (16.67%) Responsive Web Design
4 4 (16.67%) Continuous Improvement
4 4 (16.67%) Requirements Analysis
4 4 (16.67%) Data Management
4 4 (16.67%) Content Management
5 3 (12.50%) Direct Marketing
5 3 (12.50%) Social Media Marketing
6 2 (8.33%) Marketing Analytics
6 2 (8.33%) Campaign Management
6 2 (8.33%) Database Marketing
6 2 (8.33%) Email Marketing
7 1 (4.17%) Web Development
Programming Languages
1 5 (20.83%) JavaScript
1 5 (20.83%) PHP
2 4 (16.67%) SQL
2 4 (16.67%) Python
2 4 (16.67%) Ruby
3 1 (4.17%) Java
Qualifications
1 5 (20.83%) Degree
Vendors
1 3 (12.50%) HubSpot
2 2 (8.33%) Salesforce.com