The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the Berkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Online Marketing
Rank 193 212 200
Rank change year-on-year
+19 -12
Permanent jobs citing Online Marketing 15 14 27
As % of all permanent IT jobs located in Berkshire 0.30% 0.24% 0.49%
As % of the Processes & Methodologies category 0.37% 0.30% 0.64%
Number of salaries quoted 13 5 21
Average salary £50,000 £37,500 £40,000
Average salary % change year-on-year
+33.33% -6.25%
90% offered a salary of more than £42,500 £33,100 £25,000
10% offered a salary of more than £55,000 £42,000 £62,500
UK excluding London average salary £33,250 £30,500 £30,000
% change year-on-year
+9.01% +1.66%
Online Marketing
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4079 4594 4238
As % of all permanent IT jobs located in Berkshire 81.14% 78.40% 77.65%
Number of salaries quoted 3156 3081 3208
Average salary £52,000 £50,000 £47,000
Average salary % change year-on-year
+4.00% +6.38%
90% offered a salary of more than £34,000 £31,500 £32,500
10% offered a salary of more than £70,000 £67,500 £76,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Online Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of permanent IT jobs citing Online Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Berkshire

Online Marketing
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the Berkshire region.

Online Marketing Salary Trend in Berkshire

Online Marketing
Salary Histogram in Berkshire

This chart provides a salary histogram for IT jobs citing Online Marketing across the Berkshire region over the 3 months to 4 September 2015.

Online Marketing Salary Histogram in Berkshire

Online Marketing
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the Berkshire region over the 3 months to 4 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +7 6 £50,000 +33.33%
Newbury - 1 - -
Slough - 1 £34,000 -
Online Marketing
South East

Online Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 4 September 2015, IT jobs across the Berkshire region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 24 (100.00%) Marketing
2 16 (66.67%) Advertising
3 15 (62.50%) Digital Marketing
4 12 (50.00%) SEO
5 11 (45.83%) Finance
5 11 (45.83%) E-Commerce
5 11 (45.83%) Analytics
6 9 (37.50%) HTML
6 9 (37.50%) CSS
6 9 (37.50%) Email Marketing
7 8 (33.33%) SLA
8 7 (29.17%) Microsoft
8 7 (29.17%) JavaScript
8 7 (29.17%) PHP
8 7 (29.17%) Project Management
8 7 (29.17%) Degree
8 7 (29.17%) Data Analysis
8 7 (29.17%) Computer Science
8 7 (29.17%) Content Management
8 7 (29.17%) Ajax
8 7 (29.17%) Display Advertising
8 7 (29.17%) Search Engine Marketing
8 7 (29.17%) Drupal
8 7 (29.17%) Mobile Marketing
8 7 (29.17%) Continuous Improvement
8 7 (29.17%) Marketing Strategy
8 7 (29.17%) Analytical Skills
8 7 (29.17%) SDLC
9 6 (25.00%) CMS
9 6 (25.00%) B2B

Online Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 4 September 2015, IT jobs across the Berkshire region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 7 (29.17%) Drupal
2 6 (25.00%) CMS
3 2 (8.33%) SharePoint
Cloud Services
1 5 (20.83%) SaaS
2 1 (4.17%) Google Analytics
Communications & Networking
1 5 (20.83%) SMTP
1 5 (20.83%) FTP
1 5 (20.83%) HTTP
1 5 (20.83%) HTTPS
1 5 (20.83%) Internet
1 5 (20.83%) SSH
Database & Business Intelligence
1 5 (20.83%) MySQL
General
1 24 (100.00%) Marketing
2 16 (66.67%) Advertising
3 11 (45.83%) Finance
4 5 (20.83%) Pharmaceutical
5 3 (12.50%) Telecoms
5 3 (12.50%) Banking
6 2 (8.33%) Manufacturing
7 1 (4.17%) Retail
7 1 (4.17%) Law
Job Titles
1 13 (54.17%) Marketing Manager
2 8 (33.33%) Online Marketing Manager
3 5 (20.83%) Senior Manager
4 4 (16.67%) Analyst
5 3 (12.50%) Marketing Director
6 2 (8.33%) Web Analyst
6 2 (8.33%) Service Analyst
6 2 (8.33%) Senior Analyst
6 2 (8.33%) Web Designer
6 2 (8.33%) Designer
7 1 (4.17%) Digital Marketing Manager
Libraries, Frameworks & Software Standards
1 9 (37.50%) HTML
1 9 (37.50%) CSS
2 7 (29.17%) Ajax
3 5 (20.83%) REST
3 5 (20.83%) SOAP
3 5 (20.83%) Web Services
3 5 (20.83%) J2EE
4 2 (8.33%) jQuery
Miscellaneous
1 7 (29.17%) Computer Science
1 7 (29.17%) Analytical Skills
2 4 (16.67%) Social Media
2 4 (16.67%) User Experience
3 3 (12.50%) Management Information System
4 2 (8.33%) Graphic Design
Operating Systems
1 5 (20.83%) Windows
1 5 (20.83%) Linux
1 5 (20.83%) Android
1 5 (20.83%) Apple iOS
Processes & Methodologies
1 15 (62.50%) Digital Marketing
2 12 (50.00%) SEO
3 11 (45.83%) E-Commerce
3 11 (45.83%) Analytics
4 9 (37.50%) Email Marketing
5 7 (29.17%) Display Advertising
5 7 (29.17%) Project Management
5 7 (29.17%) Content Management
5 7 (29.17%) Data Analysis
5 7 (29.17%) Mobile Marketing
5 7 (29.17%) Search Engine Marketing
5 7 (29.17%) SDLC
5 7 (29.17%) Continuous Improvement
5 7 (29.17%) Marketing Strategy
6 6 (25.00%) B2B
7 5 (20.83%) Web Analytics
7 5 (20.83%) Capacity Planning
7 5 (20.83%) Campaign Management
8 2 (8.33%) Portfolio Management
8 2 (8.33%) Six Sigma
Programming Languages
1 7 (29.17%) JavaScript
1 7 (29.17%) PHP
2 5 (20.83%) Shell Script
Qualifications
1 7 (29.17%) Degree
Quality Assurance & Compliance
1 8 (33.33%) SLA
2 5 (20.83%) QA
Vendors
1 7 (29.17%) Microsoft
2 5 (20.83%) Salesforce.com
2 5 (20.83%) Oracle
2 5 (20.83%) Marketo
3 2 (8.33%) Omniture
3 2 (8.33%) Adobe
4 1 (4.17%) Google