The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the Berkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 4 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 May 2015
Same period 2014 Same period 2013
Web Analytics
Rank 215 212 210
Rank change year-on-year
-3 -2
Permanent jobs citing Web Analytics 8 8 15
As % of all permanent IT jobs located in Berkshire 0.15% 0.14% 0.28%
As % of the Processes & Methodologies category 0.18% 0.18% 0.38%
Number of salaries quoted 7 4 14
Average salary £50,000 £52,500 £38,750
Average salary % change year-on-year
-4.76% +35.48%
90% offered a salary of more than £47,600 £40,425 £32,500
10% offered a salary of more than £55,000 £61,250 £75,000
UK excluding London average salary £40,000 £37,500 £36,500
% change year-on-year
+6.66% +2.73%
Web Analytics
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4355 4338 3919
As % of all permanent IT jobs located in Berkshire 80.75% 76.17% 73.65%
Number of salaries quoted 3105 3134 2966
Average salary £55,000 £47,500 £45,600
Average salary % change year-on-year
+15.78% +4.16%
90% offered a salary of more than £35,000 £32,500 £32,000
10% offered a salary of more than £75,000 £65,000 £70,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Web Analytics
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Berkshire

Web Analytics
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Berkshire region.

Web Analytics Salary Trend in Berkshire

Web Analytics
Salary Histogram in Berkshire

This chart provides a salary histogram for IT jobs citing Web Analytics across the Berkshire region over the 3 months to 4 May 2015.

Web Analytics Salary Histogram in Berkshire

Web Analytics
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the Berkshire region over the 3 months to 4 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading - 4 £50,000 -
Wokingham - 2 £44,000 -
Maidenhead - 1 £55,000 -
Windsor - 1 £55,000 -
Web Analytics
South East

Web Analytics
Top 30 Related IT Skills in Berkshire

For the 6 months to 4 May 2015, IT jobs across the Berkshire region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 36 (100.00%) Analytics
2 31 (86.11%) Marketing
3 20 (55.56%) Digital Marketing
4 17 (47.22%) HTML
5 16 (44.44%) Advertising
6 15 (41.67%) CSS
6 15 (41.67%) Adobe
7 13 (36.11%) E-Commerce
7 13 (36.11%) User Experience
8 12 (33.33%) Finance
9 11 (30.56%) SEO
9 11 (30.56%) Online Marketing
10 10 (27.78%) Google
11 9 (25.00%) Degree
11 9 (25.00%) Content Management
12 8 (22.22%) Lotus Domino
12 8 (22.22%) A+ Certification
12 8 (22.22%) Graphic Design
12 8 (22.22%) jQuery
12 8 (22.22%) Google Analytics
12 8 (22.22%) Social Media
12 8 (22.22%) SaaS
13 7 (19.44%) MS Excel
13 7 (19.44%) Java
13 7 (19.44%) JavaScript
13 7 (19.44%) Agile Software Development
14 6 (16.67%) Microsoft
14 6 (16.67%) Analytical Skills
14 6 (16.67%) Adobe Analytics
14 6 (16.67%) Web Development

Web Analytics
Top Related IT Skills in Berkshire by Category

For the 6 months to 4 May 2015, IT jobs across the Berkshire region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 8 (22.22%) Lotus Domino
2 5 (13.89%) CMS
3 2 (5.56%) SharePoint
3 2 (5.56%) Drupal
4 1 (2.78%) Adobe Experience Manager
Applications
1 7 (19.44%) MS Excel
2 3 (8.33%) MS PowerPoint
2 3 (8.33%) MS Office
Cloud Services
1 8 (22.22%) Google Analytics
1 8 (22.22%) SaaS
2 6 (16.67%) Adobe Analytics
3 4 (11.11%) MailChimp
Communications & Networking
1 1 (2.78%) HTTP
1 1 (2.78%) Internet
Database & Business Intelligence
1 3 (8.33%) Big Data
1 3 (8.33%) Relational Database
2 1 (2.78%) MongoDB
2 1 (2.78%) NoSQL
Development Applications
1 1 (2.78%) JIRA
General
1 31 (86.11%) Marketing
2 16 (44.44%) Advertising
3 12 (33.33%) Finance
4 5 (13.89%) German Language
4 5 (13.89%) Banking
4 5 (13.89%) Telecoms
5 3 (8.33%) Legal
6 1 (2.78%) Pharmaceutical
6 1 (2.78%) Military
6 1 (2.78%) Retail
6 1 (2.78%) Manufacturing
Job Titles
1 8 (22.22%) Web Designer
1 8 (22.22%) Designer
2 5 (13.89%) Consultant
2 5 (13.89%) Pre Sales Consultant
2 5 (13.89%) Sales Consultant
3 4 (11.11%) Analyst
4 3 (8.33%) Senior Sales Consultant
4 3 (8.33%) Developer
4 3 (8.33%) Web Developer
4 3 (8.33%) Senior Consultant
4 3 (8.33%) Sales Manager
4 3 (8.33%) E-Commerce Manager
4 3 (8.33%) Account Manager
5 2 (5.56%) Senior Manager
5 2 (5.56%) Technical Consultant
5 2 (5.56%) Service Analyst
5 2 (5.56%) Technical Pre Sales Consultant
5 2 (5.56%) Technical Engineer
5 2 (5.56%) Senior Analyst
5 2 (5.56%) Sales Engineer
Libraries, Frameworks & Software Standards
1 17 (47.22%) HTML
2 15 (41.67%) CSS
3 8 (22.22%) jQuery
4 5 (13.89%) HTML5
5 3 (8.33%) Web Services
6 2 (5.56%) Ajax
6 2 (5.56%) XML
7 1 (2.78%) RESTful
7 1 (2.78%) JSR 170
7 1 (2.78%) Apache Sling
7 1 (2.78%) .NET
7 1 (2.78%) J2EE
Miscellaneous
1 13 (36.11%) User Experience
2 8 (22.22%) Graphic Design
2 8 (22.22%) Social Media
3 6 (16.67%) Analytical Skills
4 3 (8.33%) Mathematics
4 3 (8.33%) Mobile App
5 2 (5.56%) Management Information System
5 2 (5.56%) Open Source
5 2 (5.56%) Computer Science
6 1 (2.78%) Data Extraction
6 1 (2.78%) Web 2.0
6 1 (2.78%) Data Structures
Processes & Methodologies
1 36 (100.00%) Analytics
2 20 (55.56%) Digital Marketing
3 13 (36.11%) E-Commerce
4 11 (30.56%) SEO
4 11 (30.56%) Online Marketing
5 9 (25.00%) Content Management
6 7 (19.44%) Agile Software Development
7 6 (16.67%) Web Development
8 4 (11.11%) Stakeholder Management
8 4 (11.11%) Web Design
8 4 (11.11%) SOA
8 4 (11.11%) Email Marketing
8 4 (11.11%) Data Protection
9 3 (8.33%) Revenue Management
9 3 (8.33%) OpenUP
9 3 (8.33%) Multivariate Testing
9 3 (8.33%) User Acceptance Testing
9 3 (8.33%) Usability Testing
9 3 (8.33%) Performance Management
9 3 (8.33%) Business Analytics
Programming Languages
1 7 (19.44%) Java
1 7 (19.44%) JavaScript
2 4 (11.11%) PHP
3 3 (8.33%) C
3 3 (8.33%) SQL
4 1 (2.78%) Groovy
4 1 (2.78%) Scala
Qualifications
1 9 (25.00%) Degree
2 8 (22.22%) A+ Certification
3 1 (2.78%) Security Cleared
Quality Assurance & Compliance
1 2 (5.56%) SLA
Vendors
1 15 (41.67%) Adobe
2 10 (27.78%) Google
3 6 (16.67%) Microsoft
4 3 (8.33%) Coremetrics
4 3 (8.33%) IBM
5 2 (5.56%) DoubleClick