The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the Berkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 30 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
30 Apr 2016
Same period 2015 Same period 2014
Web Analytics
Rank 215 225 215
Rank change year-on-year
+10 -10
Permanent jobs citing Web Analytics 2 9 10
As % of all permanent IT jobs located in Berkshire 0.041% 0.16% 0.17%
As % of the Processes & Methodologies category 0.048% 0.19% 0.21%
Number of salaries quoted 2 8 5
Average salary £38,750 £50,000 £52,500
Average salary % change year-on-year
-22.50% -4.76%
90% offered a salary of more than £35,750 £48,200 £42,150
10% offered a salary of more than £41,750 £56,500 £86,000
UK excluding London average salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%
Web Analytics
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4148 4630 4653
As % of all permanent IT jobs located in Berkshire 85.40% 84.60% 80.66%
Number of salaries quoted 3353 3289 3323
Average salary £52,000 £52,500 £47,500
Average salary % change year-on-year
-0.95% +10.52%
90% offered a salary of more than £35,000 £35,000 £32,500
10% offered a salary of more than £70,000 £70,000 £75,000
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Web Analytics
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Berkshire

Web Analytics
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Berkshire region.

Web Analytics Salary Trend in Berkshire

Web Analytics
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the Berkshire region over the 3 months to 30 April 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Maidenhead +3 1 £42,500 -22.72%
Ascot - 1 £35,000 -
Web Analytics
South East

Web Analytics
Top 30 Related IT Skills in Berkshire

For the 6 months to 30 April 2016, IT jobs across the Berkshire region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 17 (100.00%) Analytics
2 12 (70.59%) Marketing
3 11 (64.71%) Google Analytics
3 11 (64.71%) Google
4 8 (47.06%) Retail
4 8 (47.06%) Digital Marketing
5 7 (41.18%) Adobe
6 6 (35.29%) Project Management
6 6 (35.29%) Omniture
7 5 (29.41%) Analytical Skills
7 5 (29.41%) E-Commerce
7 5 (29.41%) WebTrends
7 5 (29.41%) Multivariate Testing
7 5 (29.41%) Coremetrics
7 5 (29.41%) SEO
8 4 (23.53%) Finance
8 4 (23.53%) CRM
8 4 (23.53%) SQL
8 4 (23.53%) Social Media
9 3 (17.65%) Cisco Nexus
9 3 (17.65%) Digital Analytics
9 3 (17.65%) Capacity Planning
9 3 (17.65%) Adobe Analytics
9 3 (17.65%) Marketing Strategy
9 3 (17.65%) Mobile App
9 3 (17.65%) ITIL
9 3 (17.65%) CCNP
9 3 (17.65%) Cisco Certification
9 3 (17.65%) ITIL Certification
9 3 (17.65%) Juniper

Web Analytics
Top Related IT Skills in Berkshire by Category

For the 6 months to 30 April 2016, IT jobs across the Berkshire region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Business Applications
1 5 (29.41%) WebTrends
Cloud Services
1 11 (64.71%) Google Analytics
2 3 (17.65%) Adobe Analytics
3 2 (11.76%) Google Tag Manager
4 1 (5.88%) SmartFocus
Communications & Networking
1 3 (17.65%) BGP
1 3 (17.65%) Cisco ASA
1 3 (17.65%) Cisco Nexus
1 3 (17.65%) Ethernet
1 3 (17.65%) Firewall
1 3 (17.65%) Internet
1 3 (17.65%) Intranet
1 3 (17.65%) MPLS
1 3 (17.65%) Network Security
1 3 (17.65%) OSPF
1 3 (17.65%) TCP/IP
1 3 (17.65%) VoIP
1 3 (17.65%) Wi-Fi
1 3 (17.65%) Wireless
General
1 12 (70.59%) Marketing
2 8 (47.06%) Retail
3 4 (23.53%) Finance
4 2 (11.76%) Automotive
Job Titles
1 8 (47.06%) Analytics Manager
2 4 (23.53%) Site Manager
3 3 (17.65%) Web Analytics Manager
3 3 (17.65%) Web Manager
4 2 (11.76%) Analyst
4 2 (11.76%) E-Commerce Manager
4 2 (11.76%) Network Engineer
4 2 (11.76%) Online Trading Manager
4 2 (11.76%) Senior Network Engineer
4 2 (11.76%) SEO Manager
5 1 (5.88%) Data Insight Analyst
5 1 (5.88%) Digital Director
5 1 (5.88%) Insight Analyst
5 1 (5.88%) Insight Data Analyst
5 1 (5.88%) Marketing Director
5 1 (5.88%) Marketing Insight Analyst
5 1 (5.88%) Project Manager
5 1 (5.88%) Technical Manager
5 1 (5.88%) Technical Project Manager
5 1 (5.88%) Web Analyst
Libraries, Frameworks & Software Standards
1 2 (11.76%) Ajax
1 2 (11.76%) CSS
1 2 (11.76%) HTML
Miscellaneous
1 5 (29.41%) Analytical Skills
2 4 (23.53%) Social Media
3 3 (17.65%) Mobile App
4 1 (5.88%) Management Information System
4 1 (5.88%) User Experience
Operating Systems
1 2 (11.76%) Android
1 2 (11.76%) Apple iOS
Processes & Methodologies
1 17 (100.00%) Analytics
2 8 (47.06%) Digital Marketing
3 6 (35.29%) Project Management
4 5 (29.41%) E-Commerce
4 5 (29.41%) Multivariate Testing
4 5 (29.41%) SEO
5 4 (23.53%) CRM
6 3 (17.65%) Capacity Planning
6 3 (17.65%) Change Management
6 3 (17.65%) Digital Analytics
6 3 (17.65%) ITIL
6 3 (17.65%) Marketing Strategy
7 2 (11.76%) Link Building
7 2 (11.76%) Marketing Analytics
7 2 (11.76%) Pay per click
7 2 (11.76%) Time Management
7 2 (11.76%) Web Development
8 1 (5.88%) Data Management
8 1 (5.88%) Data Protection
8 1 (5.88%) PRINCE2
Programming Languages
1 4 (23.53%) SQL
2 2 (11.76%) JavaScript
3 1 (5.88%) VBA
Qualifications
1 3 (17.65%) CCNP
1 3 (17.65%) Cisco Certification
1 3 (17.65%) ITIL Certification
2 2 (11.76%) Degree
Vendors
1 11 (64.71%) Google
2 7 (41.18%) Adobe
3 6 (35.29%) Omniture
4 5 (29.41%) Coremetrics
5 3 (17.65%) CheckPoint
5 3 (17.65%) Cisco
5 3 (17.65%) Juniper
5 3 (17.65%) SolarWinds
6 2 (11.76%) Oracle
6 2 (11.76%) Tableau
7 1 (5.88%) Cognos
7 1 (5.88%) Optimizely