The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the South East region. Included is a guide to the salaries offered in IT jobs that have cited Web Analytics over the 3 months to 28 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 May 2016
Same period 2015 Same period 2014
Web Analytics
Rank 408 410 437
Rank change year-on-year
+2 +27
Permanent jobs citing Web Analytics 37 54 46
As % of all permanent IT jobs located in the South East 0.20% 0.26% 0.20%
As % of the Processes & Methodologies category 0.23% 0.31% 0.24%
Number of salaries quoted 31 37 45
Median salary £40,000 £35,000 £40,000
Median salary % change year-on-year
+14.28% -12.50%
90% offered a salary of more than £35,000 £21,700 £30,000
10% offered a salary of more than £50,000 £52,000 £56,100
UK excluding London median salary £40,000 £40,000 £38,000
% change year-on-year
- +5.26%
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South East region.

Processes & Methodologies Category
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
15846 17680 19234
As % of all permanent IT jobs located in the South East 85.67% 84.98% 83.72%
Number of salaries quoted 13244 14035 15412
Median salary £47,500 £46,000 £45,000
Median salary % change year-on-year
+3.26% +2.22%
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £70,000 £65,000 £66,500
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Web Analytics
Jobs Demand Trend in the South East

The demand trend of job ads across the South East region citing Web Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the South East

Web Analytics
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the South East region.

Web Analytics Salary Trend in the South East

Web Analytics
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Web Analytics across the South East region over the 3 months to 28 May 2016.

Web Analytics Salary Histogram in the South East

Web Analytics
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the South East region over the 3 months to 28 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hampshire +28 12 £47,500 - 3
Buckinghamshire +32 11 £40,000 +14.28%
Surrey -4 10 £37,500 -11.76% 5
West Sussex -2 2 £35,000 -17.64%
Berkshire +6 1 £38,500 -23.00% 3
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the South East

For the 6 months to 28 May 2016, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South East region with a requirement for Web Analytics.

1 71 (100.00%) Analytics
2 42 (59.15%) Google
2 42 (59.15%) Google Analytics
3 36 (50.70%) Marketing
4 32 (45.07%) Analytical Skills
5 30 (42.25%) E-Commerce
6 25 (35.21%) SQL
7 23 (32.39%) Coremetrics
8 21 (29.58%) Finance
8 21 (29.58%) Degree
9 20 (28.17%) JavaScript
10 18 (25.35%) Customer Insight
11 17 (23.94%) C#
11 17 (23.94%) .NET
11 17 (23.94%) Business Intelligence
12 15 (21.13%) SEO
12 15 (21.13%) XML
13 14 (19.72%) Visual Studio
13 14 (19.72%) ASP.NET
13 14 (19.72%) Windows
13 14 (19.72%) MVC
13 14 (19.72%) Agile Software Development
13 14 (19.72%) Endeca
13 14 (19.72%) Digital Marketing
13 14 (19.72%) jQuery
13 14 (19.72%) Team Foundation Server
13 14 (19.72%) Apache Solr
13 14 (19.72%) ASP.NET MVC
13 14 (19.72%) SaaS
14 11 (15.49%) Social Media

Web Analytics
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (19.72%) Apache Solr
2 7 (9.86%) SAS
3 6 (8.45%) WordPress
4 5 (7.04%) CMS
Applications
1 3 (4.23%) MS Excel
1 3 (4.23%) MS PowerPoint
2 1 (1.41%) MS Office
2 1 (1.41%) SPSS
Business Applications
1 7 (9.86%) WebTrends
2 4 (5.63%) Magento
3 1 (1.41%) Data Workbench
Cloud Services
1 42 (59.15%) Google Analytics
2 14 (19.72%) SaaS
3 3 (4.23%) Adobe Analytics
4 2 (2.82%) Google Tag Manager
Communications & Networking
1 1 (1.41%) DNS
1 1 (1.41%) TCP/IP
Database & Business Intelligence
1 3 (4.23%) Data Mining
1 3 (4.23%) QlikView
2 1 (1.41%) Big Data
2 1 (1.41%) SQL Server
Development Applications
1 14 (19.72%) Team Foundation Server
1 14 (19.72%) Visual Studio
General
1 36 (50.70%) Marketing
2 21 (29.58%) Finance
3 6 (8.45%) Advertising
3 6 (8.45%) Retail
4 4 (5.63%) Manufacturing
5 3 (4.23%) Korean Language
6 2 (2.82%) Automotive
7 1 (1.41%) Dutch Language
7 1 (1.41%) French Language
7 1 (1.41%) German Language
Job Titles
1 22 (30.99%) Analyst
2 19 (26.76%) Web Analyst
3 18 (25.35%) Developer
4 17 (23.94%) C# Developer
5 16 (22.54%) .NET Developer
5 16 (22.54%) C# .NET Developer
6 14 (19.72%) ASP.NET Developer
6 14 (19.72%) ASP.NET MVC Developer
6 14 (19.72%) C# ASP.NET Developer
7 12 (16.90%) .NET Software Developer
7 12 (16.90%) C# Software Developer
7 12 (16.90%) Software Developer
8 10 (14.08%) E-Commerce Analyst
8 10 (14.08%) SQL Developer
8 10 (14.08%) Web Analytics Analyst
9 6 (8.45%) Analytics Manager
9 6 (8.45%) E-Commerce Manager
10 4 (5.63%) Senior ASP.NET MVC Developer
10 4 (5.63%) Senior C# .NET Developer
10 4 (5.63%) Senior C# ASP.NET Developer
Libraries, Frameworks & Software Standards
1 17 (23.94%) .NET
2 15 (21.13%) XML
3 14 (19.72%) ASP.NET
3 14 (19.72%) ASP.NET MVC
3 14 (19.72%) jQuery
4 8 (11.27%) CSS
4 8 (11.27%) HTML
5 2 (2.82%) Ajax
6 1 (1.41%) HTML5
6 1 (1.41%) LAMP
Miscellaneous
1 32 (45.07%) Analytical Skills
2 11 (15.49%) Social Media
3 10 (14.08%) User Experience
4 5 (7.04%) Computer Science
5 4 (5.63%) Mobile Payment
6 3 (4.23%) Mobile App
6 3 (4.23%) Visualisation
7 2 (2.82%) Taxonomies
8 1 (1.41%) Algorithms
8 1 (1.41%) Blog
8 1 (1.41%) Data Integration
8 1 (1.41%) Enterprise Software
8 1 (1.41%) Mathematics
8 1 (1.41%) Performance Metrics
8 1 (1.41%) Psychology
8 1 (1.41%) Statistics
Operating Systems
1 14 (19.72%) Windows
2 2 (2.82%) Android
2 2 (2.82%) Apple iOS
3 1 (1.41%) Unix
Processes & Methodologies
1 71 (100.00%) Analytics
2 30 (42.25%) E-Commerce
3 18 (25.35%) Customer Insight
4 17 (23.94%) Business Intelligence
5 15 (21.13%) SEO
6 14 (19.72%) Agile Software Development
6 14 (19.72%) Digital Marketing
6 14 (19.72%) MVC
7 8 (11.27%) Web Development
8 5 (7.04%) Data Management
8 5 (7.04%) Online Marketing
8 5 (7.04%) Project Management
8 5 (7.04%) Wireframes
9 4 (5.63%) Competitor Analysis
9 4 (5.63%) Content Management
9 4 (5.63%) Pay per click
9 4 (5.63%) Requirements Analysis
9 4 (5.63%) Usability Testing
10 3 (4.23%) Multithreading
10 3 (4.23%) Software Engineering
Programming Languages
1 25 (35.21%) SQL
2 20 (28.17%) JavaScript
3 17 (23.94%) C#
4 5 (7.04%) R
5 1 (1.41%) PHP
Qualifications
1 21 (29.58%) Degree
Quality Assurance & Compliance
1 2 (2.82%) QA
Vendors
1 42 (59.15%) Google
2 23 (32.39%) Coremetrics
3 14 (19.72%) Endeca
4 7 (9.86%) Omniture
5 6 (8.45%) Adobe
6 5 (7.04%) Tableau
7 2 (2.82%) DoubleClick
7 2 (2.82%) Microsoft
8 1 (1.41%) Cognos
8 1 (1.41%) HubSpot
8 1 (1.41%) Optimizely
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