The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the Bradford region. Included is a guide to the salaries offered in IT jobs that have cited Google over the 3 months to 19 February 2017 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Google.

3 months to
19 Feb 2017
Same period 2016 Same period 2015
Google
West Yorkshire / Bradford
Rank 34 53 49
Rank change year-on-year
+19 -4
Permanent jobs citing Google 14 2 3
As % of all permanent IT jobs located in Bradford 3.84% 0.47% 0.83%
As % of the Vendors category 8.43% 1.14% 1.76%
Number of salaries quoted 14 2 3
Median salary £39,250 £57,500 £32,500
Median salary % change year-on-year
-31.73% +76.92%
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the Bradford region.

Vendors Category
Bradford
Permanent IT job ads with a match in the
Vendors category
166 175 170
As % of all permanent IT jobs located in Bradford 45.48% 40.70% 46.96%
Number of salaries quoted 160 151 116
Median salary £38,500 £39,750 £35,500
Median salary % change year-on-year
-3.14% +11.97%
90% offered a salary of more than £27,000 £24,250 £28,500
10% offered a salary of more than £45,000 £49,250 £50,000
UK excluding London median salary £42,500 £42,500 £41,500
% change year-on-year
- +2.40%

Google
Jobs Demand Trend in Bradford

The demand trend of job ads across the Bradford region citing Google as a proportion of all IT jobs with a match in the Vendors category.

Google Jobs Demand Trend in Bradford

Google
Salary Trend in Bradford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the Bradford region.

Google Salary Trend in Bradford

Google
Salary Histogram in Bradford

This chart provides a salary histogram for IT jobs citing Google across the Bradford region over the 3 months to 19 February 2017.

Google Salary Histogram in Bradford

Google
Top 30 Related IT Skills in Bradford

For the 6 months to 19 February 2017, IT jobs citing Google also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Bradford region with a requirement for Google.

1 12 (66.67%) Analytics
2 11 (61.11%) Google Analytics
3 9 (50.00%) Marketing
3 9 (50.00%) Business Intelligence
4 8 (44.44%) Digital Marketing
4 8 (44.44%) QlikView
4 8 (44.44%) Analytical Skills
5 7 (38.89%) AdWords
5 7 (38.89%) Pay per click
5 7 (38.89%) Blog
5 7 (38.89%) SEO
6 6 (33.33%) Oracle
6 6 (33.33%) Google Cloud Platform
7 5 (27.78%) Oracle ODI
7 5 (27.78%) Tableau
7 5 (27.78%) Oracle BI EE
8 4 (22.22%) Web Analytics
8 4 (22.22%) Data Analysis
8 4 (22.22%) Marketing Strategy
8 4 (22.22%) Social Media
9 3 (16.67%) Data Visualisation
9 3 (16.67%) Visualisation
9 3 (16.67%) Data Analytics
9 3 (16.67%) Relational Database
9 3 (16.67%) Power BI
9 3 (16.67%) SQL
9 3 (16.67%) RDBMS
9 3 (16.67%) Oracle Reports
9 3 (16.67%) Data Warehouse
10 2 (11.11%) Actionable Insight

Google
Top Related IT Skills in Bradford by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (11.11%) Oracle SOA Suite
Cloud Services
1 11 (61.11%) Google Analytics
2 7 (38.89%) AdWords
3 6 (33.33%) Google Cloud Platform
4 1 (5.56%) Adobe Analytics
4 1 (5.56%) Amazon AWS
4 1 (5.56%) PaaS
Database & Business Intelligence
1 8 (44.44%) QlikView
2 5 (27.78%) Oracle BI EE
2 5 (27.78%) Oracle ODI
3 3 (16.67%) Data Warehouse
3 3 (16.67%) Oracle Reports
3 3 (16.67%) Power BI
3 3 (16.67%) RDBMS
3 3 (16.67%) Relational Database
4 2 (11.11%) OLAP
4 2 (11.11%) OLAP Cube
4 2 (11.11%) Oracle BI Publisher
4 2 (11.11%) Oracle OLAP
4 2 (11.11%) Qlik Sense
4 2 (11.11%) Snowflake Schema
4 2 (11.11%) Star Schema
5 1 (5.56%) Amazon Redshift
5 1 (5.56%) Big Data
5 1 (5.56%) BigQuery
General
1 9 (50.00%) Marketing
2 1 (5.56%) Finance
Job Titles
1 7 (38.89%) Digital Marketing Manager
1 7 (38.89%) Marketing Manager
2 5 (27.78%) Business Intelligence Developer
2 5 (27.78%) Developer
3 3 (16.67%) Analytics Manager
3 3 (16.67%) Data Analytics Manager
3 3 (16.67%) Data Manager
3 3 (16.67%) Insight Manager
3 3 (16.67%) OBIEE Developer
3 3 (16.67%) QlikView Developer
4 2 (11.11%) Analyst
4 2 (11.11%) Business Developer
4 2 (11.11%) Web Analyst
5 1 (5.56%) Architect
5 1 (5.56%) Big Data Architect
5 1 (5.56%) Data Architect
5 1 (5.56%) Data Warehouse Architect
5 1 (5.56%) Google Analytics Web Analyst
5 1 (5.56%) Oracle Architect
5 1 (5.56%) Web Analytics Analyst
Libraries, Frameworks & Software Standards
1 2 (11.11%) Middleware
1 2 (11.11%) Oracle GoldenGate
Miscellaneous
1 8 (44.44%) Analytical Skills
2 7 (38.89%) Blog
3 4 (22.22%) Social Media
4 3 (16.67%) Visualisation
5 1 (5.56%) Virtual Team
Processes & Methodologies
1 12 (66.67%) Analytics
2 9 (50.00%) Business Intelligence
3 8 (44.44%) Digital Marketing
4 7 (38.89%) Pay per click
4 7 (38.89%) SEO
5 4 (22.22%) Data Analysis
5 4 (22.22%) Marketing Strategy
5 4 (22.22%) Web Analytics
6 3 (16.67%) Data Analytics
6 3 (16.67%) Data Visualisation
7 2 (11.11%) Actionable Insight
7 2 (11.11%) Agile Software Development
7 2 (11.11%) ETL
7 2 (11.11%) SOA
8 1 (5.56%) Data Security
8 1 (5.56%) Digital Analytics
Programming Languages
1 3 (16.67%) SQL
Vendors
1 6 (33.33%) Oracle
2 5 (27.78%) Tableau
3 1 (5.56%) Adobe