The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the West Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Google over the 3 months to 28 August 2014 with a comparison to the same period in the previous 2 years.

The figures below represent the IT job market in general and are NOT representative of salaries within Google.

Location
3 months to
28 Aug 2014
Same period 2013 Same period 2012
Google
Rank 160 119 129
Rank change year-on-year
-41 +10
Permanent jobs citing Google 46 50 51
As % of all permanent IT jobs located in West Yorkshire 0.94% 1.39% 1.36%
As % of the Vendors category 1.91% 2.94% 2.83%
Number of salaries quoted 17 39 47
Average salary £31,000 £24,000 £29,500
Average salary % change year-on-year
+29.16% -18.64%
90% offered a salary of more than £22,500 £20,500 £20,500
10% offered a salary of more than £45,000 £30,500 £35,000
UK excluding London average salary £40,000 £32,500 £33,500
% change year-on-year
+23.07% -2.98%
Google
Yorkshire

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the West Yorkshire region.

Vendors Category
West Yorkshire
Permanent IT job ads with a match in the
Vendors category
2414 1702 1800
As % of all permanent IT jobs located in West Yorkshire 49.36% 47.36% 48.01%
Number of salaries quoted 1733 1352 1453
Average salary £40,000 £38,000 £37,000
Average salary % change year-on-year
+5.26% +2.70%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £55,000 £50,000 £55,000
UK excluding London average salary £40,000 £40,000 £40,000

Google
Jobs Demand Trend in West Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Google across the West Yorkshire region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in West Yorkshire

Google
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the West Yorkshire region.

Google Salary Trend in West Yorkshire

Google
Salary Histogram in West Yorkshire

This chart provides a salary histogram for IT jobs citing Google across the West Yorkshire region over the 3 months to 28 August 2014.

Google Salary Histogram in West Yorkshire

Google
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google within the West Yorkshire region over the 3 months to 28 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds -35 45 £31,000 +29.16% 1
Wakefield -6 1 £22,500 -30.76%
Google
Yorkshire

Google
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 28 August 2014, IT jobs across the West Yorkshire region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google.

1 55 (70.51%) Analytics
2 47 (60.26%) Marketing
3 46 (58.97%) SEO
4 39 (50.00%) Digital Marketing
5 36 (46.15%) Pay per click
6 31 (39.74%) JavaScript
7 30 (38.46%) Google Analytics
8 25 (32.05%) Social Media
9 24 (30.77%) HTML
10 23 (29.49%) Facebook
10 23 (29.49%) Twitter
11 20 (25.64%) CSS
12 19 (24.36%) Advertising
13 17 (21.79%) Competitor Analysis
14 16 (20.51%) Web Marketing
15 15 (19.23%) jQuery
15 15 (19.23%) Time Management
15 15 (19.23%) Ajax
15 15 (19.23%) Yahoo!
15 15 (19.23%) Retail
15 15 (19.23%) XML
15 15 (19.23%) E-Commerce
15 15 (19.23%) B2B
16 14 (17.95%) JSP
17 13 (16.67%) Web Services
17 13 (16.67%) Digital Media
18 12 (15.38%) MySQL
18 12 (15.38%) B2C
19 11 (14.10%) Tomcat
19 11 (14.10%) Windows

Google
Top Related IT Skills in West Yorkshire by Category

For the 6 months to 28 August 2014, IT jobs across the West Yorkshire region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 11 (14.10%) Tomcat
2 6 (7.69%) Lync
2 6 (7.69%) Exchange Server 2010
2 6 (7.69%) MS Exchange
3 4 (5.13%) WebSphere
4 3 (3.85%) Exchange Server 2013
4 3 (3.85%) Apache
4 3 (3.85%) Blackberry Enterprise Server
5 1 (1.28%) WordPress
5 1 (1.28%) Jetty
5 1 (1.28%) nginx
5 1 (1.28%) IIS
Applications
1 1 (1.28%) Photoshop
Business Applications
1 30 (38.46%) Google Analytics
2 3 (3.85%) Fredhopper
3 1 (1.28%) Dynamics AX
Cloud Services
1 6 (7.69%) Google Apps
2 4 (5.13%) Amazon EC2
3 3 (3.85%) Amazon S3
3 3 (3.85%) Amazon AWS
3 3 (3.85%) Amazon ELB
4 1 (1.28%) Cloud Computing
4 1 (1.28%) Google App Engine
Communications & Networking
1 6 (7.69%) Unified Communications
2 4 (5.13%) SSL
2 4 (5.13%) DNS
2 4 (5.13%) DHCP
3 3 (3.85%) tcpdump
3 3 (3.85%) Wireshark
3 3 (3.85%) VPN
3 3 (3.85%) S/MIME
3 3 (3.85%) Firewall
3 3 (3.85%) SSH
4 2 (2.56%) HTTP
5 1 (1.28%) TCP/IP
5 1 (1.28%) FTP
5 1 (1.28%) IPsec
Database & Business Intelligence
1 12 (15.38%) MySQL
2 7 (8.97%) RDBMS
2 7 (8.97%) Relational Database
3 4 (5.13%) SQL Server
4 1 (1.28%) NoSQL
Development Applications
1 10 (12.82%) Subversion
2 9 (11.54%) Eclipse
3 7 (8.97%) Ant
3 7 (8.97%) Maven
3 7 (8.97%) Hudson
3 7 (8.97%) MyEclipse
4 1 (1.28%) Jenkins
General
1 47 (60.26%) Marketing
2 19 (24.36%) Advertising
3 15 (19.23%) Retail
4 2 (2.56%) Finance
5 1 (1.28%) Dutch Language
5 1 (1.28%) French Language
5 1 (1.28%) German Language
Job Titles
1 19 (24.36%) PPC Executive
1 19 (24.36%) PPC Manager
1 19 (24.36%) PPC Analyst
1 19 (24.36%) PPC Specialist
2 12 (15.38%) Developer
3 11 (14.10%) Analyst
4 10 (12.82%) SEO Analyst
5 8 (10.26%) Web Developer
6 7 (8.97%) Java Developer
6 7 (8.97%) Java Web Developer
7 4 (5.13%) Systems Engineer
7 4 (5.13%) Web Designer
7 4 (5.13%) Senior Web Designer
7 4 (5.13%) Infrastructure Engineer
7 4 (5.13%) Lead Designer
7 4 (5.13%) Designer
7 4 (5.13%) Senior Designer
8 3 (3.85%) Content Manager
8 3 (3.85%) SEO Manager
8 3 (3.85%) Web Content Manager
Libraries, Frameworks & Software Standards
1 24 (30.77%) HTML
2 20 (25.64%) CSS
3 15 (19.23%) jQuery
3 15 (19.23%) Ajax
3 15 (19.23%) XML
4 14 (17.95%) JSP
5 13 (16.67%) Web Services
6 8 (10.26%) J2EE
7 7 (8.97%) JDBC
7 7 (8.97%) SOAP
7 7 (8.97%) Struts
7 7 (8.97%) XSD
7 7 (8.97%) DOM
7 7 (8.97%) JMS
7 7 (8.97%) XHTML
7 7 (8.97%) Hibernate
7 7 (8.97%) Java SE
7 7 (8.97%) Java EE
7 7 (8.97%) Spring
7 7 (8.97%) JSF
Miscellaneous
1 25 (32.05%) Social Media
2 13 (16.67%) Digital Media
3 7 (8.97%) Web 2.0
3 7 (8.97%) iPad
3 7 (8.97%) Mobile App
4 4 (5.13%) Blog
5 3 (3.85%) Management Information System
6 2 (2.56%) iPhone
Operating Systems
1 11 (14.10%) Windows
2 10 (12.82%) UNIX
3 7 (8.97%) Android
3 7 (8.97%) Mac OS
4 6 (7.69%) Windows Server 2008
4 6 (7.69%) Windows Server 2003
5 4 (5.13%) Linux
Processes & Methodologies
1 55 (70.51%) Analytics
2 46 (58.97%) SEO
3 39 (50.00%) Digital Marketing
4 36 (46.15%) Pay per click
5 17 (21.79%) Competitor Analysis
6 16 (20.51%) Web Marketing
7 15 (19.23%) Time Management
7 15 (19.23%) E-Commerce
7 15 (19.23%) B2B
8 12 (15.38%) B2C
9 7 (8.97%) UML
9 7 (8.97%) Web Analytics
9 7 (8.97%) Content Management
10 6 (7.69%) Root Cause Analysis
10 6 (7.69%) Project Management
11 5 (6.41%) Web Development
12 4 (5.13%) Use Case
12 4 (5.13%) Enterprise Content Management
12 4 (5.13%) Online Marketing
13 3 (3.85%) BDD
Programming Languages
1 31 (39.74%) JavaScript
2 10 (12.82%) Java
3 7 (8.97%) C
3 7 (8.97%) C++
3 7 (8.97%) Groovy
4 3 (3.85%) Bash Shell
4 3 (3.85%) PowerShell
4 3 (3.85%) C#
4 3 (3.85%) Perl
4 3 (3.85%) PHP
4 3 (3.85%) SQL
4 3 (3.85%) Python
4 3 (3.85%) Shell Script
4 3 (3.85%) Ruby
5 2 (2.56%) T-SQL
Qualifications
1 2 (2.56%) Degree
System Software
1 6 (7.69%) Active Directory
2 1 (1.28%) VMware Infrastructure
2 1 (1.28%) Xen
Systems Management
1 3 (3.85%) Puppet
1 3 (3.85%) SCCM
1 3 (3.85%) SCOM
1 3 (3.85%) Symantec Enterprise Vault
1 3 (3.85%) Opsview
1 3 (3.85%) Nagios
Vendors
1 23 (29.49%) Facebook
1 23 (29.49%) Twitter
2 15 (19.23%) Yahoo!
3 10 (12.82%) Microsoft
3 10 (12.82%) Coremetrics
3 10 (12.82%) Sony
4 7 (8.97%) JBoss
4 7 (8.97%) Omniture
5 6 (7.69%) Postini
6 3 (3.85%) Oracle
6 3 (3.85%) Symantec
6 3 (3.85%) ATG
7 1 (1.28%) VMware
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