The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Bradford region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 31 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Jul 2015
Same period 2014 Same period 2013
Marketing
Rank 52 32 34
Rank change year-on-year
-20 +2
Permanent jobs citing Marketing 14 14 8
As % of all permanent IT jobs located in Bradford 2.72% 4.24% 2.48%
As % of the General category 6.39% 9.93% 4.91%
Number of salaries quoted 13 10 7
Average salary £27,500 £20,000 £25,000
Average salary % change year-on-year
+37.50% -20.00%
90% offered a salary of more than £20,000 £19,750 £21,500
10% offered a salary of more than £42,500 £35,500 £36,825
UK excluding London average salary £37,500 £37,500 £35,500
% change year-on-year
- +5.63%
Marketing
West Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Bradford region.

General Category
Bradford
Permanent IT job ads with a match in the
General category
219 141 163
As % of all permanent IT jobs located in Bradford 42.52% 42.73% 50.62%
Number of salaries quoted 202 96 91
Average salary £40,000 £35,000 £36,000
Average salary % change year-on-year
+14.28% -2.77%
90% offered a salary of more than £25,000 £21,950 £25,000
10% offered a salary of more than £60,000 £57,500 £48,200
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Marketing
Jobs Demand Trend in Bradford

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Bradford region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Bradford

Marketing
Salary Trend in Bradford

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Bradford region.

Marketing Salary Trend in Bradford

Marketing
Salary Histogram in Bradford

This chart provides a salary histogram for IT jobs citing Marketing across the Bradford region over the 3 months to 31 July 2015.

Marketing Salary Histogram in Bradford

Marketing
Top 30 Related IT Skills in Bradford

For the 6 months to 31 July 2015, IT jobs across the Bradford region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 13 (46.43%) HTML
1 13 (46.43%) Windows
2 12 (42.86%) SQL Server
3 11 (39.29%) Web Services
3 11 (39.29%) SDLC
4 10 (35.71%) CRM
5 9 (32.14%) CSS
6 8 (28.57%) XML
6 8 (28.57%) JavaScript
6 8 (28.57%) Microsoft
6 8 (28.57%) Workflow
6 8 (28.57%) Retail
6 8 (28.57%) Dynamics CRM
6 8 (28.57%) SQL Server Integration Services
7 7 (25.00%) Graphic Design
7 7 (25.00%) Agile Software Development
7 7 (25.00%) SQL
7 7 (25.00%) jQuery
8 6 (21.43%) Email Marketing
8 6 (21.43%) Degree
8 6 (21.43%) Microsoft Certification
8 6 (21.43%) MCTS
9 5 (17.86%) C#
9 5 (17.86%) .NET
9 5 (17.86%) ASP.NET
9 5 (17.86%) Analytical Skills
10 4 (14.29%) Adobe Creative Suite
10 4 (14.29%) HTML5
10 4 (14.29%) Social Media
10 4 (14.29%) Waterfall

Marketing
Top Related IT Skills in Bradford by Category

For the 6 months to 31 July 2015, IT jobs across the Bradford region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (14.29%) CMS
1 4 (14.29%) WordPress
2 2 (7.14%) SharePoint
3 1 (3.57%) SAS
Applications
1 4 (14.29%) MS Excel
1 4 (14.29%) Adobe Creative Suite
Business Applications
1 8 (28.57%) Dynamics CRM
2 4 (14.29%) Unica
Database & Business Intelligence
1 12 (42.86%) SQL Server
2 8 (28.57%) SQL Server Integration Services
3 2 (7.14%) SQL Server Reporting Services
General
1 8 (28.57%) Retail
2 4 (14.29%) Advertising
3 3 (10.71%) Pharmaceutical
3 3 (10.71%) Finance
3 3 (10.71%) Manufacturing
Job Titles
1 8 (28.57%) Developer
2 7 (25.00%) Analyst
3 6 (21.43%) Designer
4 4 (14.29%) Marketing Analyst
4 4 (14.29%) Campaign Analyst
4 4 (14.29%) Junior
4 4 (14.29%) Development Manager
5 3 (10.71%) Junior Developer
5 3 (10.71%) IT Administrator
5 3 (10.71%) Junior Web Developer
5 3 (10.71%) Web Developer
5 3 (10.71%) 1st Line Support
5 3 (10.71%) 2nd Line Support
5 3 (10.71%) Administrator
5 3 (10.71%) UI Designer
5 3 (10.71%) UX Designer
5 3 (10.71%) UI/UX Designer
6 2 (7.14%) ASP.NET Developer
6 2 (7.14%) C# ASP.NET Developer
6 2 (7.14%) C# .NET Developer
Libraries, Frameworks & Software Standards
1 13 (46.43%) HTML
2 11 (39.29%) Web Services
3 9 (32.14%) CSS
4 8 (28.57%) XML
5 7 (25.00%) jQuery
6 5 (17.86%) .NET
6 5 (17.86%) ASP.NET
7 4 (14.29%) HTML5
8 3 (10.71%) ASP.NET MVC
8 3 (10.71%) DOM
8 3 (10.71%) WCF
9 1 (3.57%) CSS3
Miscellaneous
1 7 (25.00%) Graphic Design
2 5 (17.86%) Analytical Skills
3 4 (14.29%) Social Media
4 3 (10.71%) User Experience
4 3 (10.71%) CCTV
Operating Systems
1 13 (46.43%) Windows
2 2 (7.14%) Linux
Processes & Methodologies
1 11 (39.29%) SDLC
2 10 (35.71%) CRM
3 8 (28.57%) Workflow
4 7 (25.00%) Agile Software Development
5 6 (21.43%) Email Marketing
6 4 (14.29%) Display Advertising
6 4 (14.29%) ITIL
6 4 (14.29%) Release Management
6 4 (14.29%) Service Management
6 4 (14.29%) Campaign Management
6 4 (14.29%) Performance Management
6 4 (14.29%) Waterfall
7 3 (10.71%) Root Cause Analysis
7 3 (10.71%) Product Management
7 3 (10.71%) MVC
7 3 (10.71%) Digital Marketing
7 3 (10.71%) Supply Chain Management
7 3 (10.71%) Web Development
8 1 (3.57%) Creative Marketing
8 1 (3.57%) Web Design
Programming Languages
1 8 (28.57%) JavaScript
2 7 (25.00%) SQL
3 5 (17.86%) C#
4 3 (10.71%) T-SQL
5 2 (7.14%) C
Qualifications
1 6 (21.43%) Microsoft Certification
1 6 (21.43%) MCTS
1 6 (21.43%) Degree
Vendors
1 8 (28.57%) Microsoft
2 4 (14.29%) Adobe
2 4 (14.29%) IBM
3 3 (10.71%) SAP
3 3 (10.71%) Cisco
3 3 (10.71%) VMware
4 1 (3.57%) Oracle
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Salary: £25k - £27k per annum + benefits + 3pm Friday finish!
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