The table below looks at the prevalence of the term Marketing in IT jobs advertised for the West Yorkshire region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 24 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
24 Jul 2016
Same period 2015 Same period 2014
Marketing
Rank 75 67 89
Rank change year-on-year
-8 +22
Permanent jobs citing Marketing 141 180 150
As % of all permanent IT jobs located in West Yorkshire 3.62% 3.76% 3.12%
As % of the General category 10.21% 11.80% 10.79%
Number of salaries quoted 120 147 71
Median salary £35,750 £32,500 £32,500
Median salary % change year-on-year
+10.00% -
90% offered a salary of more than £25,000 £22,600 £20,000
10% offered a salary of more than £65,375 £45,000 £52,500
UK excluding London median salary £40,000 £37,500 £37,500
% change year-on-year
+6.66% -
Marketing
Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the West Yorkshire region.

General Category
West Yorkshire
Permanent IT job ads with a match in the
General category
1381 1525 1390
As % of all permanent IT jobs located in West Yorkshire 35.44% 31.82% 28.95%
Number of salaries quoted 1182 1126 1101
Median salary £42,500 £40,000 £40,000
Median salary % change year-on-year
+6.25% -
90% offered a salary of more than £26,000 £27,000 £25,500
10% offered a salary of more than £75,000 £55,000 £62,500
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year
- +2.27%

Marketing
Jobs Demand Trend in West Yorkshire

The demand trend of job ads across the West Yorkshire region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in West Yorkshire

Marketing
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the West Yorkshire region.

Marketing Salary Trend in West Yorkshire

Marketing
Salary Histogram in West Yorkshire

This chart provides a salary histogram for IT jobs citing Marketing across the West Yorkshire region over the 3 months to 24 July 2016.

Marketing Salary Histogram in West Yorkshire

Marketing
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the West Yorkshire region over the 3 months to 24 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds -1 104 £35,000 +7.69% 12
Bradford +6 13 £32,500 +13.04% 2
Huddersfield +10 6 £32,500 -41.96% 1
Wakefield 0 6 £75,000 +140.00%
Wetherby -6 3 £26,500 -33.75%
Halifax -1 1 £47,500 +11.76% 1
Marketing
Yorkshire

Marketing
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 24 July 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Yorkshire region with a requirement for Marketing.

1 82 (27.70%) HTML
2 76 (25.68%) CSS
3 64 (21.62%) Digital Marketing
4 55 (18.58%) JavaScript
4 55 (18.58%) SQL
5 52 (17.57%) E-Commerce
6 48 (16.22%) Finance
7 47 (15.88%) User Experience
8 44 (14.86%) Analytics
9 43 (14.53%) Analytical Skills
10 42 (14.19%) CMS
11 40 (13.51%) Web Development
12 39 (13.18%) Degree
13 38 (12.84%) Microsoft
14 37 (12.50%) MS Excel
14 37 (12.50%) SQL Server
14 37 (12.50%) Agile Software Development
15 35 (11.82%) WordPress
16 34 (11.49%) jQuery
16 34 (11.49%) PHP
17 32 (10.81%) SEO
17 32 (10.81%) .NET
18 31 (10.47%) HTML5
19 30 (10.14%) Sass
19 30 (10.14%) Front End Development
20 29 (9.80%) Data Protection
21 28 (9.46%) CRM
22 27 (9.12%) Adobe
22 27 (9.12%) Project Management
23 26 (8.78%) MVC

Marketing
Top Related IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 42 (14.19%) CMS
2 35 (11.82%) WordPress
3 18 (6.08%) SAS
4 8 (2.70%) IIS
5 5 (1.69%) Drupal
6 4 (1.35%) Kentico
7 2 (0.68%) Apache
7 2 (0.68%) SharePoint
8 1 (0.34%) Sitecore CMS
8 1 (0.34%) Umbraco
Applications
1 37 (12.50%) MS Excel
2 25 (8.45%) Photoshop
3 17 (5.74%) Adobe Illustrator
3 17 (5.74%) MS Office
4 7 (2.36%) MS PowerPoint
5 4 (1.35%) Adobe Creative Suite
6 3 (1.01%) Fireworks
6 3 (1.01%) MS Visio
6 3 (1.01%) Spreadsheet
7 2 (0.68%) SOLIDWORKS
7 2 (0.68%) SPSS
8 1 (0.34%) OmniGraffle
Business Applications
1 20 (6.76%) Magento
2 6 (2.03%) Dynamics CRM
2 6 (2.03%) Eloqua
Cloud Services
1 7 (2.36%) Google Analytics
2 4 (1.35%) SaaS
3 3 (1.01%) Adobe Creative Cloud
3 3 (1.01%) Microsoft Azure
4 1 (0.34%) AdWords
4 1 (0.34%) Amazon AWS
4 1 (0.34%) Google Cloud Platform
Communications & Networking
1 21 (7.09%) Internet
2 8 (2.70%) Intranet
3 4 (1.35%) FTP
3 4 (1.35%) SAN
4 3 (1.01%) Firewall
4 3 (1.01%) LAN
4 3 (1.01%) WAN
5 1 (0.34%) Bluetooth
5 1 (0.34%) DNS
Database & Business Intelligence
1 37 (12.50%) SQL Server
2 22 (7.43%) MySQL
3 20 (6.76%) Data Warehouse
4 13 (4.39%) SQL Server Integration Services
4 13 (4.39%) SQL Server Reporting Services
5 12 (4.05%) Redis
6 11 (3.72%) Big Data
6 11 (3.72%) SQL Server 2014
7 9 (3.04%) SQL Server 2012
8 7 (2.36%) Data Mining
9 6 (2.03%) CouchDB
9 6 (2.03%) MongoDB
9 6 (2.03%) Relational Database
10 3 (1.01%) SQL Server Analysis Services
10 3 (1.01%) SSDT
11 2 (0.68%) Base SAS
11 2 (0.68%) MariaDB
11 2 (0.68%) PostgreSQL
12 1 (0.34%) Oracle Reports
12 1 (0.34%) SAS Enterprise Guide
Development Applications
1 18 (6.08%) Git (software)
2 9 (3.04%) Dreamweaver
2 9 (3.04%) webpack
3 8 (2.70%) gulp
4 7 (2.36%) Visual Studio
5 6 (2.03%) Bower
5 6 (2.03%) Grunt
5 6 (2.03%) NUnit
5 6 (2.03%) XMLUnit
6 3 (1.01%) Subversion
7 1 (0.34%) Axure RP
7 1 (0.34%) JIRA
7 1 (0.34%) YouTrack
General
1 48 (16.22%) Finance
2 26 (8.78%) Retail
3 13 (4.39%) Advertising
4 11 (3.72%) Legal
5 10 (3.38%) Manufacturing
5 10 (3.38%) Publishing
6 9 (3.04%) Electronics
7 6 (2.03%) Back Office
7 6 (2.03%) Telecoms
8 5 (1.69%) Banking
9 3 (1.01%) Games
10 2 (0.68%) Retail Banking
11 1 (0.34%) Financial Institution
11 1 (0.34%) Front Office
Job Titles
1 89 (30.07%) Developer
2 34 (11.49%) Analyst
3 25 (8.45%) Designer
4 23 (7.77%) PHP Developer
5 21 (7.09%) Front End Developer (Client-Side Developer)
6 19 (6.42%) Web Developer
7 17 (5.74%) Development Manager
7 17 (5.74%) HTML Developer
8 16 (5.41%) Account Manager
8 16 (5.41%) Marketing Manager
9 15 (5.07%) .NET Developer
9 15 (5.07%) Business Analyst
9 15 (5.07%) HTML CSS Developer
10 14 (4.73%) Business Manager
11 13 (4.39%) Business Development Manager
12 12 (4.05%) PHP Web Developer
13 11 (3.72%) Architect
13 11 (3.72%) Consultant
13 11 (3.72%) JavaScript Developer
13 11 (3.72%) WordPress Developer
Libraries, Frameworks & Software Standards
1 82 (27.70%) HTML
2 76 (25.68%) CSS
3 34 (11.49%) jQuery
4 32 (10.81%) .NET
5 31 (10.47%) HTML5
6 30 (10.14%) Sass
7 24 (8.11%) CSS3
8 22 (7.43%) XML
9 18 (6.08%) AngularJS
10 16 (5.41%) JSON
11 15 (5.07%) LESS
12 14 (4.73%) ASP.NET
12 14 (4.73%) Twitter Bootstrap
13 13 (4.39%) .NET Framework
14 9 (3.04%) ASP.NET Web API
14 9 (3.04%) RequireJS
14 9 (3.04%) REST
15 8 (2.70%) Node.js
15 8 (2.70%) RabbitMQ
15 8 (2.70%) RESTful
Miscellaneous
1 47 (15.88%) User Experience
2 43 (14.53%) Analytical Skills
3 17 (5.74%) Mobile App
4 12 (4.05%) Social Media
5 11 (3.72%) Management Information System
6 10 (3.38%) Digital Media
6 10 (3.38%) FMCG
7 5 (1.69%) Blog
8 4 (1.35%) Computer Science
8 4 (1.35%) Copywriting
8 4 (1.35%) New Media
8 4 (1.35%) Web 2.0
9 3 (1.01%) Credit Risk
9 3 (1.01%) Enterprise Software
9 3 (1.01%) EPoS
9 3 (1.01%) Health Informatics
9 3 (1.01%) Informatics
9 3 (1.01%) Mathematics
9 3 (1.01%) Statistics
10 2 (0.68%) Graphic Design
Operating Systems
1 15 (5.07%) Linux
2 11 (3.72%) Windows
3 3 (1.01%) Unix
4 1 (0.34%) Android
4 1 (0.34%) Apple iOS
4 1 (0.34%) Windows Server
Processes & Methodologies
1 64 (21.62%) Digital Marketing
2 52 (17.57%) E-Commerce
3 44 (14.86%) Analytics
4 40 (13.51%) Web Development
5 37 (12.50%) Agile Software Development
6 32 (10.81%) SEO
7 30 (10.14%) Front End Development
8 29 (9.80%) Data Protection
9 28 (9.46%) CRM
10 27 (9.12%) Project Management
11 26 (8.78%) MVC
12 25 (8.45%) Stakeholder Management
13 23 (7.77%) Content Management
13 23 (7.77%) Web Design
14 21 (7.09%) Email Marketing
15 19 (6.42%) Business Development
15 19 (6.42%) Marketing Automation
16 18 (6.08%) Time Management
17 17 (5.74%) SDLC
18 16 (5.41%) ETL
Programming Languages
1 55 (18.58%) JavaScript
1 55 (18.58%) SQL
2 34 (11.49%) PHP
3 25 (8.45%) C#
4 9 (3.04%) VB
4 9 (3.04%) VBA
5 6 (2.03%) T-SQL
6 5 (1.69%) Python
7 3 (1.01%) C
7 3 (1.01%) Java
7 3 (1.01%) R
8 1 (0.34%) Objective-C
8 1 (0.34%) SAS Macro
8 1 (0.34%) VB.NET
Qualifications
1 39 (13.18%) Degree
2 5 (1.69%) Microsoft Certification
2 5 (1.69%) Security Cleared
3 3 (1.01%) CCIE
3 3 (1.01%) Cisco Certification
3 3 (1.01%) CISSP
3 3 (1.01%) MCSE
3 3 (1.01%) SC Cleared
4 2 (0.68%) HNC
4 2 (0.68%) HND
4 2 (0.68%) Postgraduate
5 1 (0.34%) ISEB
5 1 (0.34%) ISTQB
5 1 (0.34%) ISTQB Foundation Certification
Quality Assurance & Compliance
1 19 (6.42%) Data Quality
2 5 (1.69%) QA
3 4 (1.35%) WAI
4 3 (1.01%) Disclosure Scotland
4 3 (1.01%) ISO/IEC 27001
5 1 (0.34%) SLA
System Software
1 6 (2.03%) Varnish
Vendors
1 38 (12.84%) Microsoft
2 27 (9.12%) Adobe
3 19 (6.42%) Salesforce.com
4 15 (5.07%) Google
5 10 (3.38%) Pardot
6 9 (3.04%) HP
7 7 (2.36%) Dell
8 6 (2.03%) Marketo
8 6 (2.03%) SAP
8 6 (2.03%) Zend
9 5 (1.69%) EPiServer
10 4 (1.35%) Dell Compellent
10 4 (1.35%) Facebook
10 4 (1.35%) OpenText
10 4 (1.35%) VMware
11 3 (1.01%) Fujitsu
11 3 (1.01%) Sitecore
11 3 (1.01%) Sophos
12 2 (0.68%) Rackspace
12 2 (0.68%) Siemens
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