The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the Bristol region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 20 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
20 Aug 2014
Same period 2013 Same period 2012
Web Analytics
Rank 119 115 105
Rank change year-on-year
-4 -10
Permanent jobs citing Web Analytics 2 8 7
As % of all permanent IT jobs located in Bristol 0.11% 0.50% 0.44%
As % of the Processes & Methodologies category 0.13% 0.60% 0.56%
Number of salaries quoted 2 8 7
Average salary £29,250 £31,500 £30,000
Average salary % change year-on-year
-7.14% +5.00%
UK excluding London average salary £39,250 £36,000 £37,500
% change year-on-year
+9.02% -4.00%
Web Analytics
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Bristol region.

Processes & Methodologies Category
Bristol
Permanent IT job ads with a match in the
Processes & Methodologies category
1497 1339 1254
As % of all permanent IT jobs located in Bristol 84.39% 83.32% 78.42%
Number of salaries quoted 1176 1167 1087
Average salary £42,500 £37,500 £40,000
Average salary % change year-on-year
+13.33% -6.25%
90% offered a salary of more than £28,500 £25,000 £27,500
10% offered a salary of more than £62,500 £60,000 £55,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

Web Analytics
Jobs Demand Trend in Bristol

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Bristol region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Bristol

Web Analytics
Salary Trend in Bristol

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Bristol region.

Web Analytics Salary Trend in Bristol

Web Analytics
Salary Histogram in Bristol

This chart provides a salary histogram for IT jobs citing Web Analytics across the Bristol region over the 3 months to 20 August 2014.

Web Analytics Salary Histogram in Bristol

Web Analytics
Top 30 Related IT Skills in Bristol

For the 6 months to 20 August 2014, IT jobs across the Bristol region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 15 (100.00%) Analytics
2 13 (86.67%) E-Commerce
3 9 (60.00%) SEO
4 8 (53.33%) Content Management
5 7 (46.67%) Marketing
5 7 (46.67%) CMS
6 6 (40.00%) Google
6 6 (40.00%) Coremetrics
6 6 (40.00%) Google Analytics
7 5 (33.33%) Pay per click
7 5 (33.33%) Degree
7 5 (33.33%) Advertising
7 5 (33.33%) Benchmarking
7 5 (33.33%) HTML
7 5 (33.33%) hybris
7 5 (33.33%) Fredhopper
8 4 (26.67%) Retail
8 4 (26.67%) JavaScript
8 4 (26.67%) Photoshop
8 4 (26.67%) CSS
8 4 (26.67%) Dreamweaver
8 4 (26.67%) Adobe
8 4 (26.67%) Adobe Illustrator
8 4 (26.67%) InDesign
8 4 (26.67%) Web Design
8 4 (26.67%) Joomla!
8 4 (26.67%) French Language
8 4 (26.67%) Copywriting
8 4 (26.67%) jQuery
9 2 (13.33%) Facebook

Web Analytics
Top Related IT Skills in Bristol by Category

For the 6 months to 20 August 2014, IT jobs across the Bristol region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 7 (46.67%) CMS
2 4 (26.67%) Joomla!
Applications
1 4 (26.67%) Photoshop
1 4 (26.67%) Adobe Illustrator
1 4 (26.67%) InDesign
Business Applications
1 6 (40.00%) Google Analytics
2 5 (33.33%) Fredhopper
3 1 (6.67%) WebTrends
3 1 (6.67%) SiteCatalyst
Development Applications
1 4 (26.67%) Dreamweaver
General
1 7 (46.67%) Marketing
2 5 (33.33%) Advertising
3 4 (26.67%) Retail
3 4 (26.67%) French Language
Job Titles
1 6 (40.00%) Analyst
2 5 (33.33%) Web Analyst
3 3 (20.00%) Web Developer
3 3 (20.00%) Developer
4 1 (6.67%) Web Designer
4 1 (6.67%) Marketing Executive
4 1 (6.67%) Designer
4 1 (6.67%) Insight Analyst
4 1 (6.67%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 5 (33.33%) HTML
2 4 (26.67%) CSS
2 4 (26.67%) jQuery
Miscellaneous
1 4 (26.67%) Copywriting
2 1 (6.67%) Visualisation
2 1 (6.67%) Social Media
Processes & Methodologies
1 15 (100.00%) Analytics
2 13 (86.67%) E-Commerce
3 9 (60.00%) SEO
4 8 (53.33%) Content Management
5 5 (33.33%) Pay per click
5 5 (33.33%) Benchmarking
6 4 (26.67%) Web Design
7 1 (6.67%) Digital Marketing
7 1 (6.67%) Campaign Management
7 1 (6.67%) Campaign Analysis
7 1 (6.67%) CRM
Programming Languages
1 4 (26.67%) JavaScript
Qualifications
1 5 (33.33%) Degree
Vendors
1 6 (40.00%) Google
1 6 (40.00%) Coremetrics
2 5 (33.33%) hybris
3 4 (26.67%) Adobe
4 2 (13.33%) Facebook
5 1 (6.67%) Twitter