The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the South West region. Included is a guide to the salaries offered in IT jobs that have cited Web Analytics over the 3 months to 27 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
27 Jul 2016
Same period 2015 Same period 2014
Web Analytics
Rank 221 241 232
Rank change year-on-year
+20 -9
Permanent jobs citing Web Analytics 16 11 6
As % of all permanent IT jobs located in the South West 0.30% 0.19% 0.099%
As % of the Processes & Methodologies category 0.34% 0.22% 0.12%
Number of salaries quoted 13 4 4
Median salary £45,000 £45,000 £30,000
Median salary % change year-on-year
- +50.00%
90% offered a salary of more than £38,500 £45,000 £23,700
10% offered a salary of more than £47,500 £45,000 £35,250
UK excluding London median salary £37,500 £38,750 £40,000
% change year-on-year
-3.22% -3.12%
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4688 5062 5187
As % of all permanent IT jobs located in the South West 86.67% 86.02% 85.47%
Number of salaries quoted 3905 4272 4232
Median salary £42,500 £40,000 £41,500
Median salary % change year-on-year
+6.25% -3.61%
90% offered a salary of more than £30,000 £27,500 £28,000
10% offered a salary of more than £62,500 £60,000 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Web Analytics
Jobs Demand Trend in the South West

The demand trend of job ads across the South West region citing Web Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the South West

Web Analytics
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the South West region.

Web Analytics Salary Trend in the South West

Web Analytics
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the South West region over the 3 months to 27 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol - 6 £45,000 -
Gloucestershire -3 3 £42,500 -
Somerset - 3 - -
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the South West

For the 6 months to 27 July 2016, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for Web Analytics.

1 20 (100.00%) Analytics
2 14 (70.00%) SQL
3 8 (40.00%) E-Commerce
4 7 (35.00%) Internet
4 7 (35.00%) Retail
4 7 (35.00%) Google
5 5 (25.00%) Marketing
5 5 (25.00%) Physics
5 5 (25.00%) Computer Science
5 5 (25.00%) Omniture
5 5 (25.00%) Degree
5 5 (25.00%) Migration
5 5 (25.00%) SEO
5 5 (25.00%) Python
5 5 (25.00%) PhD
5 5 (25.00%) Machine Learning
6 4 (20.00%) Big Data
6 4 (20.00%) SAS
6 4 (20.00%) Business Intelligence
6 4 (20.00%) Credit Risk
7 3 (15.00%) Web Development
7 3 (15.00%) Banking
7 3 (15.00%) Magento
7 3 (15.00%) User Experience
7 3 (15.00%) Front End Development
7 3 (15.00%) WebTrends
7 3 (15.00%) Finance
7 3 (15.00%) C#
7 3 (15.00%) VBA
7 3 (15.00%) .NET

Web Analytics
Top Related IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (20.00%) SAS
Business Applications
1 3 (15.00%) Magento
1 3 (15.00%) WebTrends
Cloud Services
1 2 (10.00%) Google Analytics
Communications & Networking
1 7 (35.00%) Internet
Database & Business Intelligence
1 4 (20.00%) Big Data
2 3 (15.00%) MySQL
3 2 (10.00%) Data Warehouse
General
1 7 (35.00%) Retail
2 5 (25.00%) Marketing
3 3 (15.00%) Banking
3 3 (15.00%) Finance
4 2 (10.00%) Telecoms
Job Titles
1 5 (25.00%) Analyst
1 5 (25.00%) Data Scientist
1 5 (25.00%) Web Manager
2 4 (20.00%) Developer
3 3 (15.00%) .NET Developer
3 3 (15.00%) C# .NET Developer
3 3 (15.00%) C# Developer
4 2 (10.00%) .NET Web Developer
4 2 (10.00%) C# Web Developer
4 2 (10.00%) Google Analytics Analyst
4 2 (10.00%) Google Analytics Web Analyst
4 2 (10.00%) Insight Analyst
4 2 (10.00%) SAS Analyst
4 2 (10.00%) SAS Insight Analyst
4 2 (10.00%) SQL Analyst
4 2 (10.00%) SQL Developer
4 2 (10.00%) Web Analyst
4 2 (10.00%) Web Analytics Analyst
4 2 (10.00%) Web Developer
5 1 (5.00%) Digital Project Manager
Libraries, Frameworks & Software Standards
1 3 (15.00%) .NET
2 1 (5.00%) HTML
Miscellaneous
1 5 (25.00%) Computer Science
1 5 (25.00%) Physics
2 4 (20.00%) Credit Risk
3 3 (15.00%) User Experience
4 2 (10.00%) Analytical Skills
5 1 (5.00%) Data Extraction
5 1 (5.00%) Online Banking
5 1 (5.00%) Visualisation
Processes & Methodologies
1 20 (100.00%) Analytics
2 8 (40.00%) E-Commerce
3 5 (25.00%) Machine Learning
3 5 (25.00%) Migration
3 5 (25.00%) SEO
4 4 (20.00%) Business Intelligence
5 3 (15.00%) Actionable Insight
5 3 (15.00%) Front End Development
5 3 (15.00%) Web Development
6 2 (10.00%) Data Analysis
6 2 (10.00%) Stakeholder Management
7 1 (5.00%) Data Visualisation
7 1 (5.00%) SDLC
7 1 (5.00%) Service Management
7 1 (5.00%) Tag Management
7 1 (5.00%) Time Management
Programming Languages
1 14 (70.00%) SQL
2 5 (25.00%) Python
3 3 (15.00%) C#
3 3 (15.00%) VBA
4 1 (5.00%) JavaScript
Qualifications
1 5 (25.00%) Degree
1 5 (25.00%) PhD
Vendors
1 7 (35.00%) Google
2 5 (25.00%) Omniture
3 2 (10.00%) Adobe
4 1 (5.00%) Oracle
4 1 (5.00%) Tableau
4 1 (5.00%) Teradata