The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Cambridge region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 27 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Aug 2014
Same period 2013 Same period 2012
Marketing
Rank 27 61 86
Rank change year-on-year
+34 +25
Permanent jobs citing Marketing 137 55 39
As % of all permanent IT jobs located in Cambridge 7.55% 3.45% 2.01%
As % of the General category 20.09% 10.74% 7.71%
Number of salaries quoted 72 31 29
Average salary £35,000 £36,500 £36,000
Average salary % change year-on-year
-4.10% +1.38%
90% offered a salary of more than £29,460 £30,000 £23,900
10% offered a salary of more than £50,000 £62,500 £50,000
UK excluding London average salary £37,750 £35,000 £35,000
% change year-on-year
+7.85% -
Marketing
Cambridgeshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Cambridge region.

General Category
Cambridge
Permanent IT job ads with a match in the
General category
682 512 506
As % of all permanent IT jobs located in Cambridge 37.58% 32.14% 26.08%
Number of salaries quoted 502 425 404
Average salary £45,000 £45,000 £41,000
Average salary % change year-on-year
- +9.75%
90% offered a salary of more than £29,660 £31,500 £30,000
10% offered a salary of more than £65,000 £57,500 £65,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Cambridge

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Cambridge region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Cambridge

Marketing
Salary Trend in Cambridge

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Cambridge region.

Marketing Salary Trend in Cambridge

Marketing
Salary Histogram in Cambridge

This chart provides a salary histogram for IT jobs citing Marketing across the Cambridge region over the 3 months to 27 August 2014.

Marketing Salary Histogram in Cambridge

Marketing
Top 30 Related IT Skills in Cambridge

For the 6 months to 27 August 2014, IT jobs across the Cambridge region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 97 (36.74%) Degree
2 69 (26.14%) HTML
3 56 (21.21%) CSS
4 50 (18.94%) E-Commerce
5 46 (17.42%) Java
6 40 (15.15%) Publishing
7 36 (13.64%) SAP
8 35 (13.26%) Advertising
9 34 (12.88%) Analytics
10 33 (12.50%) C
11 32 (12.12%) Electronics
11 32 (12.12%) Digital Marketing
12 31 (11.74%) SQL
12 31 (11.74%) Business Intelligence
13 30 (11.36%) OO
13 30 (11.36%) .NET
14 28 (10.61%) C++
14 28 (10.61%) Finance
15 25 (9.47%) SEO
15 25 (9.47%) Python
15 25 (9.47%) Pay per click
16 24 (9.09%) Google
16 24 (9.09%) Visual Studio
16 24 (9.09%) Project Management
17 23 (8.71%) Telecoms
17 23 (8.71%) Agile Software Development
17 23 (8.71%) Web Marketing
18 22 (8.33%) Confluence
18 22 (8.33%) Atlassian
19 21 (7.95%) Mathematics

Marketing
Top Related IT Skills in Cambridge by Category

For the 6 months to 27 August 2014, IT jobs across the Cambridge region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 22 (8.33%) Confluence
2 14 (5.30%) CMS
3 8 (3.03%) Tomcat
4 4 (1.52%) Apache
5 2 (0.76%) WordPress
6 1 (0.38%) SAS
6 1 (0.38%) Drupal
Applications
1 16 (6.06%) Photoshop
2 14 (5.30%) Adobe Illustrator
3 8 (3.03%) MS Office
4 5 (1.89%) MS Excel
4 5 (1.89%) InDesign
4 5 (1.89%) OmniGraffle
5 2 (0.76%) Fireworks
6 1 (0.38%) Simulink
6 1 (0.38%) Stateflow
6 1 (0.38%) Adobe After Effects
Business Applications
1 18 (6.82%) SAP Oil and Gas
2 13 (4.92%) Google Analytics
3 4 (1.52%) SAP SD
4 3 (1.14%) Magento
5 2 (0.76%) SAP CRM
Cloud Services
1 19 (7.20%) SaaS
2 7 (2.65%) Cloud Computing
3 3 (1.14%) Amazon AWS
4 2 (0.76%) Amazon EC2
4 2 (0.76%) Route 53
4 2 (0.76%) Amazon ELB
5 1 (0.38%) Microsoft Azure
Communications & Networking
1 20 (7.58%) Internet
1 20 (7.58%) Wireless
2 8 (3.03%) Firewall
3 5 (1.89%) Bluetooth
4 4 (1.52%) VPN
4 4 (1.52%) SAN
5 3 (1.14%) Wi-Fi
5 3 (1.14%) GSM
5 3 (1.14%) 3G
5 3 (1.14%) 802.11
6 2 (0.76%) Ethernet
6 2 (0.76%) HTTP
6 2 (0.76%) ZigBee
6 2 (0.76%) Network Security
7 1 (0.38%) TCP/IP
7 1 (0.38%) DVB
Database & Business Intelligence
1 12 (4.55%) SQL Server
2 5 (1.89%) BusinessObjects
2 5 (1.89%) SAP BW
3 4 (1.52%) Data Mining
4 3 (1.14%) MongoDB
5 2 (0.76%) Amazon RDS
5 2 (0.76%) MySQL
6 1 (0.38%) OLAP
6 1 (0.38%) Data Warehouse
6 1 (0.38%) SQL Server Reporting Services
6 1 (0.38%) SQL Server Integration Services
6 1 (0.38%) SQL Server Analysis Services
6 1 (0.38%) Relational Database
6 1 (0.38%) NoSQL
Development Applications
1 24 (9.09%) Visual Studio
2 13 (4.92%) Git (software)
3 6 (2.27%) Balsamiq Mockups
3 6 (2.27%) JIRA
4 5 (1.89%) Axure RP
5 4 (1.52%) Subversion
5 4 (1.52%) Jenkins
6 2 (0.76%) Fiddler
6 2 (0.76%) Maven
6 2 (0.76%) Eclipse
6 2 (0.76%) Dreamweaver
6 2 (0.76%) Hudson
7 1 (0.38%) TeamCity
7 1 (0.38%) SQL Server Management Studio (SSMS)
General
1 40 (15.15%) Publishing
2 35 (13.26%) Advertising
3 32 (12.12%) Electronics
4 28 (10.61%) Finance
5 23 (8.71%) Telecoms
6 19 (7.20%) Manufacturing
7 13 (4.92%) Pharmaceutical
8 10 (3.79%) Games
9 8 (3.03%) Retail
10 5 (1.89%) Japanese Language
11 4 (1.52%) Spanish Language
11 4 (1.52%) French Language
11 4 (1.52%) German Language
11 4 (1.52%) Italian Language
11 4 (1.52%) Military
11 4 (1.52%) Aerospace
11 4 (1.52%) Automotive
12 3 (1.14%) Finnish Language
12 3 (1.14%) Swedish Language
13 2 (0.76%) Law
Job Titles
1 33 (12.50%) Author
1 33 (12.50%) Technical Author
2 22 (8.33%) Developer
3 21 (7.95%) Product Manager
3 21 (7.95%) Designer
4 11 (4.17%) Copywriter
4 11 (4.17%) Web Developer
4 11 (4.17%) Design Engineer
5 10 (3.79%) Analyst
5 10 (3.79%) Java Developer
5 10 (3.79%) Marketing Executive
5 10 (3.79%) Senior Designer
5 10 (3.79%) User Experience Designer
5 10 (3.79%) Web Marketing Specialist
6 9 (3.41%) Data Scientist
7 8 (3.03%) Architect
7 8 (3.03%) Project Manager
8 7 (2.65%) Senior Developer
8 7 (2.65%) Delivery Manager
8 7 (2.65%) Marketing Director
Libraries, Frameworks & Software Standards
1 69 (26.14%) HTML
2 56 (21.21%) CSS
3 30 (11.36%) .NET
4 12 (4.55%) J2EE
5 6 (2.27%) Web Services
6 5 (1.89%) XML
7 3 (1.14%) jQuery
8 2 (0.76%) REST
8 2 (0.76%) Cocoa
8 2 (0.76%) Android SDK
9 1 (0.38%) Ajax
9 1 (0.38%) Symfony
9 1 (0.38%) script.aculo.us
9 1 (0.38%) CSS3
9 1 (0.38%) RESTful
9 1 (0.38%) HTML5
9 1 (0.38%) Swing
9 1 (0.38%) Flash
9 1 (0.38%) XHTML
9 1 (0.38%) AWT
Miscellaneous
1 21 (7.95%) Mathematics
2 20 (7.58%) Computer Science
3 19 (7.20%) Copywriting
3 19 (7.20%) Social Media
4 18 (6.82%) DTV
5 15 (5.68%) Applied Mathematics
6 11 (4.17%) Life Science
7 10 (3.79%) Biology
8 9 (3.41%) Chemistry
9 8 (3.03%) Physics
10 7 (2.65%) Field-Programmable Gate Array
10 7 (2.65%) Firmware
10 7 (2.65%) Online Games
10 7 (2.65%) Learning Management System
10 7 (2.65%) Visualisation
11 6 (2.27%) Mobile App
11 6 (2.27%) Internet of Things
11 6 (2.27%) Statistics
12 5 (1.89%) Management Information System
12 5 (1.89%) Digital Media
Operating Systems
1 15 (5.68%) UNIX
2 14 (5.30%) Linux
3 9 (3.41%) Android
3 9 (3.41%) Windows
4 4 (1.52%) Apple iOS
5 2 (0.76%) Mac OS
Processes & Methodologies
1 50 (18.94%) E-Commerce
2 34 (12.88%) Analytics
3 32 (12.12%) Digital Marketing
4 31 (11.74%) Business Intelligence
5 30 (11.36%) OO
6 25 (9.47%) SEO
6 25 (9.47%) Pay per click
7 24 (9.09%) Project Management
8 23 (8.71%) Agile Software Development
8 23 (8.71%) Web Marketing
9 21 (7.95%) Scrum
10 20 (7.58%) CRM
11 18 (6.82%) Programme Management
12 17 (6.44%) Product Management
13 12 (4.55%) Product Marketing
13 12 (4.55%) Data Analysis
14 11 (4.17%) Software Engineering
14 11 (4.17%) Content Management
14 11 (4.17%) Responsive Web Design
15 10 (3.79%) Web Development
Programming Languages
1 46 (17.42%) Java
2 33 (12.50%) C
3 31 (11.74%) SQL
4 28 (10.61%) C++
5 25 (9.47%) Python
6 13 (4.92%) JavaScript
6 13 (4.92%) Perl
7 10 (3.79%) PHP
7 10 (3.79%) Bash Shell
8 7 (2.65%) Ruby
9 5 (1.89%) MATLAB
10 4 (1.52%) R
10 4 (1.52%) Embedded C
11 3 (1.14%) Assembly Language
11 3 (1.14%) VB
11 3 (1.14%) VBA
11 3 (1.14%) C#
11 3 (1.14%) Objective-C
11 3 (1.14%) VB6
12 2 (0.76%) PHP5
Qualifications
1 97 (36.74%) Degree
2 7 (2.65%) PMP
3 5 (1.89%) PhD
4 4 (1.52%) SC Cleared
4 4 (1.52%) Security Cleared
5 2 (0.76%) PRINCE2 Practitioner
6 1 (0.38%) Postgraduate
Quality Assurance & Compliance
1 7 (2.65%) QA
2 4 (1.52%) SLA
2 4 (1.52%) PCI DSS
3 3 (1.14%) ISO 9001
4 1 (0.38%) CDISC
System Software
1 6 (2.27%) VMware Infrastructure
2 4 (1.52%) KVM
3 2 (0.76%) Hyper-V
Systems Management
1 7 (2.65%) Puppet
1 7 (2.65%) Opscode Chef
Vendors
1 36 (13.64%) SAP
2 24 (9.09%) Google
3 22 (8.33%) Atlassian
4 20 (7.58%) Adobe
5 19 (7.20%) Oracle
6 17 (6.44%) Salesforce.com
7 11 (4.17%) Red Gate
8 9 (3.41%) Microsoft
9 8 (3.03%) Sybase
10 7 (2.65%) Twitter
11 6 (2.27%) Marketo
11 6 (2.27%) Eloqua
11 6 (2.27%) Neolane
11 6 (2.27%) SolidWorks
11 6 (2.27%) VMware
12 5 (1.89%) Business Objects
12 5 (1.89%) Perforce
13 4 (1.52%) Sun
13 4 (1.52%) HP
13 4 (1.52%) Hitachi
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