The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Cambridge region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 42 41 42
Rank change year-on-year
-1 +1
Contract jobs citing Marketing 6 2 7
As % of all contract IT jobs located in Cambridge 1.33% 0.54% 1.70%
As % of the General category 7.59% 2.00% 5.30%
Number of daily rates quoted 3 2 3
Average daily rate
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of your Daily Rate
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£358 £438 £300
Average daily rate % change year-on-year
-18.28% +45.83%
UK excluding London average daily rate £354 £350 £350
% change year-on-year
+1.14% -
Number of hourly rates quoted 1 0 0
Average hourly rate £39.50 - -
UK excluding London average hourly rate £22.50 £19.00 £15.50
% change year-on-year
+18.42% +22.58%
Marketing
Cambridgeshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Cambridge region.

General Category
Cambridge
Contract IT job ads with a match in the
General category
79 100 132
As % of all contract IT jobs located in Cambridge 17.56% 26.88% 32.04%
Number of daily rates quoted 46 41 74
Average daily rate £330 £300 £390
Average daily rate % change year-on-year
+10.00% -23.07%
90% offered a daily rate of more than £150 £250 £250
10% offered a daily rate of more than £475 £433 £450
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 6 5 24
Average hourly rate £25.50 £11.50 £40.00
Average hourly rate % change year-on-year
+121.73% -71.25%
90% offered a hourly rate of more than £20.00 £11.00 £20.00
10% offered a hourly rate of more than £85.70 £30.00 £47.50
UK excluding London average hourly rate £23.00 £20.50 £28.50
% change year-on-year
+12.19% -28.07%

Marketing
Jobs Demand Trend in Cambridge

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Cambridge region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Cambridge

Marketing
Daily Rate Trend in Cambridge

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Cambridge region.

Marketing Daily Rate Trend in Cambridge

Marketing
Hourly Rate Trend in Cambridge

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Cambridge region.

Marketing Hourly Rate Trend in Cambridge

Marketing
Top 30 Related IT Skills in Cambridge

For the 6 months to 19 September 2014, IT contractor jobs across the Cambridge region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 4 (44.44%) Advertising
2 3 (33.33%) Publishing
2 3 (33.33%) E-Commerce
3 2 (22.22%) HTML
3 2 (22.22%) Photoshop
3 2 (22.22%) CSS
3 2 (22.22%) Microsoft
3 2 (22.22%) W3C
3 2 (22.22%) Migration
3 2 (22.22%) CMS
3 2 (22.22%) Adobe Illustrator
3 2 (22.22%) Web Design
3 2 (22.22%) Retail
3 2 (22.22%) Content Management
3 2 (22.22%) Information Management
3 2 (22.22%) General Ledger
3 2 (22.22%) SEO
3 2 (22.22%) Dynamics AX
3 2 (22.22%) Graphic Design
3 2 (22.22%) Test Scripting
3 2 (22.22%) Data Migration
3 2 (22.22%) Sitecore CMS
3 2 (22.22%) Sitecore
3 2 (22.22%) HTML5
3 2 (22.22%) CSS3
3 2 (22.22%) User Experience
4 1 (11.11%) Analytical Skills
4 1 (11.11%) Online Marketing
4 1 (11.11%) Continuous Improvement
4 1 (11.11%) Analytics

Marketing
Top Related IT Skills in Cambridge by Category

For the 6 months to 19 September 2014, IT contractor jobs across the Cambridge region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (22.22%) CMS
1 2 (22.22%) Sitecore CMS
Applications
1 2 (22.22%) Photoshop
1 2 (22.22%) Adobe Illustrator
Business Applications
1 2 (22.22%) Dynamics AX
2 1 (11.11%) Google Analytics
Communications & Networking
1 1 (11.11%) ZigBee
1 1 (11.11%) Internet
1 1 (11.11%) 3G
1 1 (11.11%) Bluetooth
1 1 (11.11%) GSM
1 1 (11.11%) Ethernet
General
1 4 (44.44%) Advertising
2 3 (33.33%) Publishing
3 2 (22.22%) Retail
3 2 (22.22%) General Ledger
4 1 (11.11%) Electronics
Job Titles
1 2 (22.22%) Business Analyst
1 2 (22.22%) Analyst
1 2 (22.22%) Digital Designer
1 2 (22.22%) Designer
2 1 (11.11%) Web Analytics Specialist
2 1 (11.11%) ScrumMaster
2 1 (11.11%) Business Consultant
2 1 (11.11%) Electronics Engineer
2 1 (11.11%) Consultant
2 1 (11.11%) Design Engineer
Libraries, Frameworks & Software Standards
1 2 (22.22%) HTML
1 2 (22.22%) CSS
1 2 (22.22%) HTML5
1 2 (22.22%) CSS3
2 1 (11.11%) Velocity
Miscellaneous
1 2 (22.22%) W3C
1 2 (22.22%) Graphic Design
1 2 (22.22%) User Experience
2 1 (11.11%) Analytical Skills
2 1 (11.11%) Field-Programmable Gate Array
Processes & Methodologies
1 3 (33.33%) E-Commerce
2 2 (22.22%) Migration
2 2 (22.22%) Web Design
2 2 (22.22%) Content Management
2 2 (22.22%) Information Management
2 2 (22.22%) SEO
2 2 (22.22%) Test Scripting
2 2 (22.22%) Data Migration
3 1 (11.11%) Online Marketing
3 1 (11.11%) Continuous Improvement
3 1 (11.11%) Analytics
3 1 (11.11%) Stress Analysis
3 1 (11.11%) Business Analysis
3 1 (11.11%) Web Analytics
3 1 (11.11%) Data Analysis
3 1 (11.11%) Agile Software Development
3 1 (11.11%) Scrum
3 1 (11.11%) CAD
3 1 (11.11%) Project Management
Programming Languages
1 1 (11.11%) C
1 1 (11.11%) Assembly Language
1 1 (11.11%) JavaScript
1 1 (11.11%) SQL
Qualifications
1 1 (11.11%) Degree
1 1 (11.11%) ISEB
Quality Assurance & Compliance
1 1 (11.11%) ISO 9001
Vendors
1 2 (22.22%) Microsoft
1 2 (22.22%) Sitecore
2 1 (11.11%) Google
2 1 (11.11%) SolidWorks
2 1 (11.11%) EMC
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