The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Chester region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 30 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Mar 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 25 39 53
Rank change year-on-year
+14 +14
Permanent jobs citing Digital Marketing 6 6 3
As % of all permanent IT jobs located in Chester 3.47% 2.42% 0.75%
As % of the Processes & Methodologies category 4.11% 3.08% 0.84%
Number of salaries quoted 1 2 3
Average salary £25,000 £30,000 £30,000
Average salary % change year-on-year
-16.66% -
UK excluding London average salary £35,000 £35,000 £32,500
% change year-on-year
- +7.69%
Digital Marketing
Cheshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Chester region.

Processes & Methodologies Category
Chester
Permanent IT job ads with a match in the
Processes & Methodologies category
146 195 357
As % of all permanent IT jobs located in Chester 84.39% 78.63% 89.03%
Number of salaries quoted 100 131 223
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £25,000 £27,500 £29,000
10% offered a salary of more than £50,000 £45,000 £45,000
UK excluding London average salary £43,500 £42,500 £40,000
% change year-on-year
+2.35% +6.25%

Digital Marketing
Jobs Demand Trend in Chester

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Chester region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Chester

Digital Marketing
Salary Trend in Chester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Chester region.

Digital Marketing Salary Trend in Chester

Digital Marketing
Top 22 Related IT Skills in Chester

For the 6 months to 30 March 2015, IT jobs across the Chester region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 7 (100.00%) Marketing
2 5 (71.43%) Pay per click
3 4 (57.14%) Google Analytics
3 4 (57.14%) Competitor Analysis
3 4 (57.14%) Google
3 4 (57.14%) Time Management
3 4 (57.14%) Analytics
4 3 (42.86%) Advertising
5 2 (28.57%) Finance
5 2 (28.57%) Email Marketing
6 1 (14.29%) Legal
6 1 (14.29%) SMS
6 1 (14.29%) SEO
6 1 (14.29%) Banking
6 1 (14.29%) Retail
6 1 (14.29%) Investment Banking
6 1 (14.29%) Continuous Improvement
6 1 (14.29%) Digital Media
6 1 (14.29%) Data Entry
6 1 (14.29%) Online Marketing
6 1 (14.29%) Web Marketing
6 1 (14.29%) Social Media

Digital Marketing
Top Related IT Skills in Chester by Category

For the 6 months to 30 March 2015, IT jobs across the Chester region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Business Applications
1 4 (57.14%) Google Analytics
Communications & Networking
1 1 (14.29%) SMS
General
1 7 (100.00%) Marketing
2 3 (42.86%) Advertising
3 2 (28.57%) Finance
4 1 (14.29%) Legal
4 1 (14.29%) Banking
4 1 (14.29%) Retail
4 1 (14.29%) Investment Banking
Job Titles
1 4 (57.14%) PPC Specialist
1 4 (57.14%) PPC Manager
1 4 (57.14%) PPC Analyst
1 4 (57.14%) PPC Executive
2 2 (28.57%) Marketing Executive
3 1 (14.29%) Campaign Manager
3 1 (14.29%) Marketing Campaign Manager
3 1 (14.29%) Digital Marketing Manager
3 1 (14.29%) Digital Marketing Executive
3 1 (14.29%) Campaign Executive
3 1 (14.29%) Social Media Executive
3 1 (14.29%) Email Marketing Executive
3 1 (14.29%) Marketing Manager
Miscellaneous
1 1 (14.29%) Social Media
1 1 (14.29%) Digital Media
Processes & Methodologies
1 5 (71.43%) Pay per click
2 4 (57.14%) Competitor Analysis
2 4 (57.14%) Time Management
2 4 (57.14%) Analytics
3 2 (28.57%) Email Marketing
4 1 (14.29%) SEO
4 1 (14.29%) Data Entry
4 1 (14.29%) Online Marketing
4 1 (14.29%) Web Marketing
4 1 (14.29%) Continuous Improvement
Vendors
1 4 (57.14%) Google