The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Chester region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
Marketing
Rank 12 16 35
Rank change year-on-year
+4 +19
Permanent jobs citing Marketing 28 25 7
As % of all permanent IT jobs located in Chester 13.21% 10.00% 2.41%
As % of the General category 32.94% 19.08% 8.43%
Number of salaries quoted 6 6 3
Average salary £30,000 £37,500 £38,000
Average salary % change year-on-year
-20.00% -1.31%
UK excluding London average salary £40,000 £38,000 £36,000
% change year-on-year
+5.26% +5.55%
Marketing
Cheshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Chester region.

General Category
Chester
Permanent IT job ads with a match in the
General category
85 131 83
As % of all permanent IT jobs located in Chester 40.09% 52.40% 28.62%
Number of salaries quoted 50 78 50
Average salary £45,000 £45,000 £38,000
Average salary % change year-on-year
- +18.42%
90% offered a salary of more than £24,500 £32,500 £25,250
10% offered a salary of more than £70,000 £52,500 £60,000
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Marketing
Jobs Demand Trend in Chester

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Chester region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Chester

Marketing
Salary Trend in Chester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Chester region.

Marketing Salary Trend in Chester

Marketing
Salary Histogram in Chester

This chart provides a salary histogram for IT jobs citing Marketing across the Chester region over the 3 months to 3 July 2015.

Marketing Salary Histogram in Chester

Marketing
Top 30 Related IT Skills in Chester

For the 6 months to 3 July 2015, IT jobs across the Chester region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 22 (55.00%) Analytics
2 21 (52.50%) Analytical Skills
2 21 (52.50%) Finance
3 19 (47.50%) Business Development
4 18 (45.00%) Credit Risk
4 18 (45.00%) Predictive Modelling
4 18 (45.00%) Data Warehouse
5 17 (42.50%) SQL
5 17 (42.50%) Microsoft
6 15 (37.50%) Stakeholder Management
7 14 (35.00%) MS Office
8 13 (32.50%) SAS
8 13 (32.50%) Data Mining
8 13 (32.50%) Business Intelligence
8 13 (32.50%) Benchmarking
8 13 (32.50%) Spreadsheet
8 13 (32.50%) Statistical Analysis
8 13 (32.50%) Digital Marketing
8 13 (32.50%) Degree
8 13 (32.50%) Business Analytics
9 8 (20.00%) Advertising
10 7 (17.50%) MS PowerPoint
10 7 (17.50%) MS Excel
10 7 (17.50%) Continuous Improvement
11 5 (12.50%) Performance Management
11 5 (12.50%) Coaching
11 5 (12.50%) People Management
12 4 (10.00%) Google
12 4 (10.00%) Agile Software Development
12 4 (10.00%) Back Office

Marketing
Top Related IT Skills in Chester by Category

For the 6 months to 3 July 2015, IT jobs across the Chester region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 13 (32.50%) SAS
2 1 (2.50%) CMS
2 1 (2.50%) WordPress
Applications
1 14 (35.00%) MS Office
2 13 (32.50%) Spreadsheet
3 7 (17.50%) MS PowerPoint
3 7 (17.50%) MS Excel
4 1 (2.50%) Adobe Illustrator
4 1 (2.50%) InDesign
4 1 (2.50%) Photoshop
4 1 (2.50%) Adobe Creative Suite
Cloud Services
1 4 (10.00%) Google Analytics
Communications & Networking
1 3 (7.50%) Internet
2 1 (2.50%) SMS
2 1 (2.50%) VoIP
2 1 (2.50%) HTTP
Database & Business Intelligence
1 18 (45.00%) Data Warehouse
2 13 (32.50%) Data Mining
3 1 (2.50%) Oracle Database 10g
3 1 (2.50%) Oracle Database 11g
3 1 (2.50%) Oracle Database 12c
3 1 (2.50%) Oracle Database
3 1 (2.50%) SQL Server
3 1 (2.50%) Oracle9i Database
Development Applications
1 1 (2.50%) Dreamweaver
1 1 (2.50%) Oracle APEX
General
1 21 (52.50%) Finance
2 8 (20.00%) Advertising
3 4 (10.00%) Back Office
4 1 (2.50%) Legal
4 1 (2.50%) Banking
4 1 (2.50%) Retail
4 1 (2.50%) Investment Banking
Job Titles
1 17 (42.50%) Analyst
2 7 (17.50%) Senior Analyst
2 7 (17.50%) Marketing Manager
3 5 (12.50%) Business Manager
3 5 (12.50%) Integration Manager
4 4 (10.00%) PPC Specialist
4 4 (10.00%) Business Analyst
4 4 (10.00%) Developer
4 4 (10.00%) PPC Manager
4 4 (10.00%) PPC Analyst
4 4 (10.00%) PPC Executive
5 3 (7.50%) Software Developer
6 2 (5.00%) Marketing Executive
7 1 (2.50%) Designer
7 1 (2.50%) Campaign Manager
7 1 (2.50%) Email Marketing Executive
7 1 (2.50%) Digital Marketing Executive
7 1 (2.50%) Infrastructure Technician
7 1 (2.50%) Campaign Executive
7 1 (2.50%) Junior
Libraries, Frameworks & Software Standards
1 3 (7.50%) .NET
1 3 (7.50%) ASP.NET
2 1 (2.50%) Web Services
2 1 (2.50%) Flash
Miscellaneous
1 21 (52.50%) Analytical Skills
2 18 (45.00%) Credit Risk
3 1 (2.50%) Digital Media
3 1 (2.50%) Data Structures
Operating Systems
1 2 (5.00%) Mac OS X
2 1 (2.50%) Windows
2 1 (2.50%) Linux
Processes & Methodologies
1 22 (55.00%) Analytics
2 19 (47.50%) Business Development
3 18 (45.00%) Predictive Modelling
4 15 (37.50%) Stakeholder Management
5 13 (32.50%) Business Intelligence
5 13 (32.50%) Benchmarking
5 13 (32.50%) Digital Marketing
5 13 (32.50%) Statistical Analysis
5 13 (32.50%) Business Analytics
6 7 (17.50%) Continuous Improvement
7 5 (12.50%) Coaching
7 5 (12.50%) People Management
7 5 (12.50%) Performance Management
8 4 (10.00%) Pay per click
8 4 (10.00%) Competitor Analysis
8 4 (10.00%) Time Management
8 4 (10.00%) Agile Software Development
8 4 (10.00%) E-Commerce
9 2 (5.00%) Email Marketing
10 1 (2.50%) Data Entry
Programming Languages
1 17 (42.50%) SQL
2 3 (7.50%) C#
2 3 (7.50%) JavaScript
3 1 (2.50%) PL/SQL
Qualifications
1 13 (32.50%) Degree
Quality Assurance & Compliance
1 1 (2.50%) ISO/IEC 27001
1 1 (2.50%) QA
System Software
1 1 (2.50%) Active Directory
1 1 (2.50%) VMware Infrastructure
Vendors
1 17 (42.50%) Microsoft
2 4 (10.00%) Google
3 1 (2.50%) LANDesk
3 1 (2.50%) Oracle
3 1 (2.50%) Cisco
3 1 (2.50%) Adobe
3 1 (2.50%) Citrix
3 1 (2.50%) Apple
3 1 (2.50%) Quark
3 1 (2.50%) VMware
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