The table below looks at the statistics for SEO skills in IT jobs advertised for the Cornwall region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 5 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 May 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 15 8 7
Rank change year-on-year
-7 -1
Permanent jobs citing SEO 8 3 5
As % of all permanent IT jobs located in Cornwall 8.70% 7.50% 15.63%
As % of the Processes & Methodologies category 15.69% 10.71% 35.71%
Number of salaries quoted 6 3 5
Average salary £25,000 £27,500 £27,000
Average salary % change year-on-year
-9.09% +1.85%
90% offered a salary of more than £20,000 £25,500 £25,000
10% offered a salary of more than £30,000 £27,500 £27,500
UK excluding London average salary £30,000 £32,500 £30,000
% change year-on-year
-7.69% +8.33%
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Cornwall region.

Processes & Methodologies Category
Cornwall
Permanent IT job ads with a match in the
Processes & Methodologies category
51 28 14
As % of all permanent IT jobs located in Cornwall 55.43% 70.00% 43.75%
Number of salaries quoted 47 27 12
Average salary £26,500 £32,000 £27,500
Average salary % change year-on-year
-17.18% +16.36%
90% offered a salary of more than £20,000 £24,000 £25,000
10% offered a salary of more than £42,500 £37,500 £52,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

SEO
Jobs Demand Trend in Cornwall

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Cornwall region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Cornwall

SEO
Salary Trend in Cornwall

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Cornwall region.

SEO Salary Trend in Cornwall

SEO
Top 30 Related IT Skills in Cornwall

For the 6 months to 5 May 2015, IT jobs across the Cornwall region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 9 (81.82%) Degree
2 8 (72.73%) Digital Marketing
2 8 (72.73%) HTML
2 8 (72.73%) Marketing
3 6 (54.55%) JavaScript
3 6 (54.55%) PHP
3 6 (54.55%) CSS
3 6 (54.55%) Adobe
3 6 (54.55%) Internet
3 6 (54.55%) Time Management
4 5 (45.45%) Social Media
4 5 (45.45%) Pay per click
5 4 (36.36%) E-Commerce
6 3 (27.27%) Zend
6 3 (27.27%) Zend Framework
6 3 (27.27%) Google Analytics
6 3 (27.27%) Internet Marketing
6 3 (27.27%) PHP5
6 3 (27.27%) Adobe Analytics
6 3 (27.27%) Responsive Web Design
6 3 (27.27%) Analytics
6 3 (27.27%) Magento
6 3 (27.27%) Git (software)
6 3 (27.27%) Project Management
6 3 (27.27%) MVC
6 3 (27.27%) Advertising
6 3 (27.27%) Web Design
6 3 (27.27%) Ajax
6 3 (27.27%) Google
6 3 (27.27%) JSP

SEO
Top Related IT Skills in Cornwall by Category

For the 6 months to 5 May 2015, IT jobs across the Cornwall region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Applications
1 3 (27.27%) Adobe Creative Suite
Business Applications
1 3 (27.27%) Magento
Cloud Services
1 3 (27.27%) Google Analytics
1 3 (27.27%) Adobe Analytics
Communications & Networking
1 6 (54.55%) Internet
Database & Business Intelligence
1 3 (27.27%) MySQL
Development Applications
1 3 (27.27%) Git (software)
General
1 8 (72.73%) Marketing
2 3 (27.27%) Advertising
3 2 (18.18%) Finance
Job Titles
1 4 (36.36%) SEO Executive
2 3 (27.27%) SEO Manager
2 3 (27.27%) Developer
2 3 (27.27%) PHP Developer
2 3 (27.27%) PHP Magento Developer
2 3 (27.27%) Magento Developer
3 1 (9.09%) Account Executive
3 1 (9.09%) Social Media Executive
Libraries, Frameworks & Software Standards
1 8 (72.73%) HTML
2 6 (54.55%) CSS
3 3 (27.27%) JSP
3 3 (27.27%) XML
3 3 (27.27%) Ajax
3 3 (27.27%) Zend Framework
3 3 (27.27%) HTML5
Miscellaneous
1 5 (45.45%) Social Media
2 3 (27.27%) Analytical Skills
Operating Systems
1 3 (27.27%) Linux
Processes & Methodologies
1 8 (72.73%) Digital Marketing
2 6 (54.55%) Time Management
3 5 (45.45%) Pay per click
4 4 (36.36%) E-Commerce
5 3 (27.27%) Project Management
5 3 (27.27%) MVC
5 3 (27.27%) Web Design
5 3 (27.27%) Responsive Web Design
5 3 (27.27%) Analytics
5 3 (27.27%) Internet Marketing
Programming Languages
1 6 (54.55%) JavaScript
1 6 (54.55%) PHP
2 3 (27.27%) PHP5
Qualifications
1 9 (81.82%) Degree
Vendors
1 6 (54.55%) Adobe
2 3 (27.27%) Google
2 3 (27.27%) Zend