The table below looks at the statistics for SEO skills in IT jobs advertised for the South West region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 20 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
20 Jan 2017
Same period 2016 Same period 2015
Search Engine Optimisation (SEO)
England / South West
Rank 198 220 160
Rank change year-on-year
+22 -60
Permanent jobs citing SEO 29 19 84
As % of all permanent IT jobs located in the South West 0.59% 0.34% 1.38%
As % of the Processes & Methodologies category 0.66% 0.38% 1.59%
Number of salaries quoted 28 19 80
Median salary £33,000 £33,750 £27,500
Median salary % change year-on-year
-2.22% +22.72%
90% offered a salary of more than £24,000 £22,500 £19,000
10% offered a salary of more than £57,000 £37,500 £40,250
UK excluding London median salary £35,000 £35,000 £32,500
% change year-on-year
- +7.69%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4378 4962 5279
As % of all permanent IT jobs located in the South West 88.32% 88.89% 86.90%
Number of salaries quoted 3579 4179 4432
Median salary £42,500 £42,500 £40,000
Median salary % change year-on-year
- +6.25%
90% offered a salary of more than £30,000 £30,000 £28,500
10% offered a salary of more than £65,000 £60,000 £65,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in the South West

The demand trend of job ads across the South West region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in the South West

SEO
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the South West region.

SEO Salary Trend in the South West

SEO
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing SEO across the South West region over the 3 months to 20 January 2017.

SEO Salary Histogram in the South West

SEO
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the South West region over the 3 months to 20 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol - 11 £55,000 - 1
Dorset +15 6 £25,000 -25.92% 1
Gloucestershire - 6 £33,000 -
Wiltshire +28 4 £36,000 +10.76%
Devon -5 2 £24,000 -4.00%
SEO
England

SEO
Top 30 Related IT Skills in the South West

For the 6 months to 20 January 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for SEO.

1 46 (65.71%) HTML
2 42 (60.00%) JavaScript
3 40 (57.14%) Marketing
4 39 (55.71%) Analytics
5 35 (50.00%) CSS
6 32 (45.71%) Google
6 32 (45.71%) Google Analytics
7 31 (44.29%) Digital Marketing
8 25 (35.71%) Adobe
9 22 (31.43%) Pay per click
10 20 (28.57%) Web Development
11 19 (27.14%) Agile Software Development
11 19 (27.14%) Degree
12 18 (25.71%) MVC
13 17 (24.29%) HTML5
14 16 (22.86%) PHP
15 14 (20.00%) C#
15 14 (20.00%) TDD
15 14 (20.00%) Retail
15 14 (20.00%) jQuery
15 14 (20.00%) User Experience
16 13 (18.57%) Social Media
17 12 (17.14%) Adobe Analytics
17 12 (17.14%) Analytics IQ
18 10 (14.29%) Front End Development
18 10 (14.29%) Git (software)
18 10 (14.29%) CMS
18 10 (14.29%) .NET
18 10 (14.29%) Web Services
18 10 (14.29%) OO

SEO
Top Related IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (14.29%) CMS
2 8 (11.43%) WordPress
3 7 (10.00%) Alfresco
3 7 (10.00%) Joomla!
4 1 (1.43%) Drupal
Applications
1 3 (4.29%) Adobe Creative Suite
1 3 (4.29%) Adobe Illustrator
1 3 (4.29%) InDesign
1 3 (4.29%) Photoshop
Cloud Services
1 32 (45.71%) Google Analytics
2 12 (17.14%) Adobe Analytics
3 9 (12.86%) Microsoft Azure
4 8 (11.43%) AdWords
Communications & Networking
1 7 (10.00%) Internet
Database & Business Intelligence
1 9 (12.86%) SQL Server
2 7 (10.00%) Big Data
2 7 (10.00%) MongoDB
3 4 (5.71%) MySQL
4 2 (2.86%) SQL Server 2012
4 2 (2.86%) SQL Server Reporting Services
Development Applications
1 10 (14.29%) Git (software)
2 7 (10.00%) Ant
2 7 (10.00%) Apache Ivy
2 7 (10.00%) Maven
2 7 (10.00%) Subversion
2 7 (10.00%) TeamCity
3 1 (1.43%) PHPUnit
General
1 40 (57.14%) Marketing
2 14 (20.00%) Retail
3 9 (12.86%) Finance
4 5 (7.14%) Advertising
5 3 (4.29%) Brand Awareness
6 2 (2.86%) Banking
6 2 (2.86%) Telecoms
Job Titles
1 29 (41.43%) Developer
2 12 (17.14%) Search Manager
2 12 (17.14%) SEO Manager
3 10 (14.29%) Digital Executive
4 9 (12.86%) .NET Developer
4 9 (12.86%) Front End Developer (Client-Side Developer)
5 7 (10.00%) Account Manager
5 7 (10.00%) Marketing Executive
5 7 (10.00%) Web Developer
6 6 (8.57%) C# .NET Developer
6 6 (8.57%) C# Developer
6 6 (8.57%) Digital Marketing Executive
6 6 (8.57%) Web Manager
7 5 (7.14%) SEO Executive
8 4 (5.71%) Account Executive
8 4 (5.71%) Digital Account Manager
8 4 (5.71%) Digital Marketing Manager
8 4 (5.71%) Marketing Manager
9 3 (4.29%) Designer
9 3 (4.29%) PHP Developer
Libraries, Frameworks & Software Standards
1 46 (65.71%) HTML
2 35 (50.00%) CSS
3 17 (24.29%) HTML5
4 14 (20.00%) jQuery
5 10 (14.29%) .NET
5 10 (14.29%) Web Services
6 9 (12.86%) ASP.NET
6 9 (12.86%) ASP.NET MVC
7 8 (11.43%) AngularJS
8 7 (10.00%) Apache Flex
8 7 (10.00%) Backbone.js
8 7 (10.00%) Dojo
8 7 (10.00%) Ember.js
8 7 (10.00%) JPA
8 7 (10.00%) OOCSS
8 7 (10.00%) React
8 7 (10.00%) SOAP
8 7 (10.00%) Spring MVC
8 7 (10.00%) Spring Web Flow
8 7 (10.00%) XHTML
Miscellaneous
1 14 (20.00%) User Experience
2 13 (18.57%) Social Media
3 7 (10.00%) Blog
3 7 (10.00%) Computer Science
3 7 (10.00%) RIA
4 5 (7.14%) Analytical Skills
5 1 (1.43%) Copywriting
Operating Systems
1 9 (12.86%) Android
1 9 (12.86%) Apple iOS
Processes & Methodologies
1 39 (55.71%) Analytics
2 31 (44.29%) Digital Marketing
3 22 (31.43%) Pay per click
4 20 (28.57%) Web Development
5 19 (27.14%) Agile Software Development
6 18 (25.71%) MVC
7 14 (20.00%) TDD
8 10 (14.29%) Front End Development
8 10 (14.29%) OO
9 9 (12.86%) Android Development
9 9 (12.86%) Continuous Integration
9 9 (12.86%) iOS Development
10 8 (11.43%) Affiliate Marketing
10 8 (11.43%) Open Source
10 8 (11.43%) Search Engine Marketing
11 7 (10.00%) BEM - Block Element Modifier
11 7 (10.00%) Graceful Degradation
11 7 (10.00%) Mobile Development
11 7 (10.00%) SDLC
11 7 (10.00%) SOLID
Programming Languages
1 42 (60.00%) JavaScript
2 16 (22.86%) PHP
3 14 (20.00%) C#
4 8 (11.43%) Java
5 3 (4.29%) SQL
6 2 (2.86%) C
Qualifications
1 19 (27.14%) Degree
2 12 (17.14%) Analytics IQ
3 7 (10.00%) SC Cleared
3 7 (10.00%) Security Cleared
Quality Assurance & Compliance
1 1 (1.43%) QA
Vendors
1 32 (45.71%) Google
2 25 (35.71%) Adobe
3 7 (10.00%) Microsoft
4 1 (1.43%) Zend
Dorchester, Dorset
Deerfoot IT Resources Ltd
Salary: £27000 - £28000 per annum
Posted: 2 hours ago
Redruth, Cornwall
IT Talent Solutions Ltd
Posted: Yesterday
Weston-Super-Mare
Recruitment Genius Ltd
Salary: £18000 - £25000 per annum
Posted: 9 hours ago
Bristol, Avon
Bray leino
Salary: From £30,000 to £45,000 per annum
Posted: 16 days ago