The table below looks at the statistics for SEO skills in IT jobs advertised for the South West region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 26 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 Jun 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 191 210 185
Rank change year-on-year
+19 -25
Permanent jobs citing SEO 46 39 56
As % of all permanent IT jobs located in the South West 0.89% 0.65% 0.90%
As % of the Processes & Methodologies category 1.02% 0.76% 1.06%
Number of salaries quoted 28 35 35
Median salary £32,500 £28,500 £29,000
Median salary % change year-on-year
+14.03% -1.72%
90% offered a salary of more than £26,750 £22,900 £26,000
10% offered a salary of more than £42,500 £46,200 £45,000
UK excluding London median salary £32,500 £32,500 £31,500
% change year-on-year
- +3.17%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4524 5127 5301
As % of all permanent IT jobs located in the South West 87.62% 85.36% 85.60%
Number of salaries quoted 3791 4290 4319
Median salary £42,500 £40,000 £42,000
Median salary % change year-on-year
+6.25% -4.76%
90% offered a salary of more than £30,000 £27,500 £27,500
10% offered a salary of more than £65,000 £60,000 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in the South West

The demand trend of job ads across the South West region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in the South West

SEO
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the South West region.

SEO Salary Trend in the South West

SEO
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing SEO across the South West region over the 3 months to 26 June 2016.

SEO Salary Histogram in the South West

SEO
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the South West region over the 3 months to 26 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wiltshire +31 19 £35,000 -25.53% 3
Bristol +18 9 £32,500 +18.18% 1
Devon +2 6 £30,000 -7.69% 1
Dorset +7 5 £42,500 +28.30% 1
Somerset - 5 £37,500 - 1
Gloucestershire +3 2 £22,500 -18.18%
SEO
England

SEO
Top 30 Related IT Skills in the South West

For the 6 months to 26 June 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for SEO.

1 58 (65.91%) HTML
2 53 (60.23%) CSS
3 48 (54.55%) JavaScript
4 47 (53.41%) HTML5
5 45 (51.14%) Analytics
6 38 (43.18%) jQuery
7 37 (42.05%) PHP
8 36 (40.91%) Google Analytics
8 36 (40.91%) Google
9 35 (39.77%) Web Development
10 34 (38.64%) Agile Software Development
11 30 (34.09%) Marketing
12 25 (28.41%) Adobe
12 25 (28.41%) MVC
12 25 (28.41%) Java
13 24 (27.27%) Android
14 23 (26.14%) Subversion
14 23 (26.14%) Microsoft
14 23 (26.14%) Apple iOS
15 22 (25.00%) Analytical Skills
15 22 (25.00%) OO
15 22 (25.00%) XHTML
15 22 (25.00%) TDD
15 22 (25.00%) Continuous Integration
15 22 (25.00%) Degree
15 22 (25.00%) Computer Science
16 21 (23.86%) Digital Marketing
16 21 (23.86%) AngularJS
17 20 (22.73%) Finance
18 19 (21.59%) SOAP

SEO
Top Related IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 17 (19.32%) Alfresco
1 17 (19.32%) Joomla!
2 8 (9.09%) WordPress
3 5 (5.68%) Elasticsearch
4 4 (4.55%) CMS
4 4 (4.55%) SharePoint
5 2 (2.27%) Umbraco
6 1 (1.14%) Sitecore CMS
Applications
1 18 (20.45%) MS Excel
2 17 (19.32%) MS PowerPoint
3 9 (10.23%) Photoshop
4 6 (6.82%) Adobe Illustrator
5 5 (5.68%) Fireworks
6 1 (1.14%) Adobe Creative Suite
Business Applications
1 2 (2.27%) SAP Oil and Gas
2 1 (1.14%) Magento
2 1 (1.14%) WebTrends
Cloud Services
1 36 (40.91%) Google Analytics
2 4 (4.55%) Office 365
3 1 (1.14%) AdWords
Communications & Networking
1 17 (19.32%) Internet
2 2 (2.27%) SMS
Database & Business Intelligence
1 17 (19.32%) MongoDB
2 13 (14.77%) MySQL
3 1 (1.14%) OLTP
Development Applications
1 23 (26.14%) Subversion
2 17 (19.32%) Ant
2 17 (19.32%) Apache Ivy
2 17 (19.32%) Maven
3 7 (7.95%) Git (software)
4 5 (5.68%) Jenkins
4 5 (5.68%) Visual Studio
General
1 30 (34.09%) Marketing
2 20 (22.73%) Finance
3 19 (21.59%) Retail
4 18 (20.45%) Telecoms
5 16 (18.18%) Banking
6 7 (7.95%) Advertising
7 2 (2.27%) Electronics
7 2 (2.27%) Manufacturing
Job Titles
1 54 (61.36%) Developer
2 29 (32.95%) Web Developer
3 17 (19.32%) Front End Developer (Client-Side Developer)
4 14 (15.91%) SEO Specialist
5 13 (14.77%) SEO Manager
6 9 (10.23%) JavaScript Developer
7 8 (9.09%) PHP Developer
8 7 (7.95%) Designer
9 6 (6.82%) PHP Web Developer
10 5 (5.68%) Digital Designer
10 5 (5.68%) MySQL Developer
10 5 (5.68%) PHP MySQL Developer
10 5 (5.68%) Web Manager
11 4 (4.55%) Business Analyst
12 3 (3.41%) Analyst
12 3 (3.41%) Digital Developer
12 3 (3.41%) SEO Executive
13 2 (2.27%) Head of Digital
13 2 (2.27%) SharePoint Analyst
13 2 (2.27%) SharePoint Business Analyst
Libraries, Frameworks & Software Standards
1 58 (65.91%) HTML
2 53 (60.23%) CSS
3 47 (53.41%) HTML5
4 38 (43.18%) jQuery
5 22 (25.00%) XHTML
6 21 (23.86%) AngularJS
7 19 (21.59%) SOAP
7 19 (21.59%) Web Services
8 17 (19.32%) Apache Flex
8 17 (19.32%) Backbone.js
8 17 (19.32%) Dojo
8 17 (19.32%) Ember.js
8 17 (19.32%) Hibernate
8 17 (19.32%) JPA
8 17 (19.32%) React
8 17 (19.32%) Spring
8 17 (19.32%) Spring MVC
8 17 (19.32%) Spring Web Flow
8 17 (19.32%) WSDL
9 14 (15.91%) OOCSS
Miscellaneous
1 22 (25.00%) Analytical Skills
1 22 (25.00%) Computer Science
2 17 (19.32%) User Experience
3 14 (15.91%) RIA
4 6 (6.82%) Social Media
5 5 (5.68%) Mobile App
6 4 (4.55%) Graphic Design
6 4 (4.55%) Social Network
7 2 (2.27%) Animation
8 1 (1.14%) Blog
8 1 (1.14%) Clustering
8 1 (1.14%) Fintech
Operating Systems
1 24 (27.27%) Android
2 23 (26.14%) Apple iOS
3 5 (5.68%) Windows
4 1 (1.14%) Windows Mobile
Processes & Methodologies
1 45 (51.14%) Analytics
2 35 (39.77%) Web Development
3 34 (38.64%) Agile Software Development
4 25 (28.41%) MVC
5 22 (25.00%) Continuous Integration
5 22 (25.00%) OO
5 22 (25.00%) TDD
6 21 (23.86%) Digital Marketing
7 19 (21.59%) Android Development
7 19 (21.59%) Front End Development
7 19 (21.59%) iOS Development
7 19 (21.59%) Open Source
8 18 (20.45%) Mobile Development
9 17 (19.32%) BEM - Block Element Modifier
9 17 (19.32%) SDLC
9 17 (19.32%) UML
10 14 (15.91%) Graceful Degradation
10 14 (15.91%) Matrix Organization
10 14 (15.91%) Progressive Enhancement
11 12 (13.64%) E-Commerce
Programming Languages
1 48 (54.55%) JavaScript
2 37 (42.05%) PHP
3 25 (28.41%) Java
4 15 (17.05%) C#
5 8 (9.09%) SQL
6 6 (6.82%) Objective-C
7 2 (2.27%) ActionScript
7 2 (2.27%) Ruby
8 1 (1.14%) Apple Swift
8 1 (1.14%) T-SQL
8 1 (1.14%) VB
8 1 (1.14%) XAML
Qualifications
1 22 (25.00%) Degree
2 17 (19.32%) SC Cleared
2 17 (19.32%) Security Cleared
Systems Management
1 5 (5.68%) Puppet
2 1 (1.14%) cPanel
Vendors
1 36 (40.91%) Google
2 25 (28.41%) Adobe
3 23 (26.14%) Microsoft
4 7 (7.95%) Sitecore
5 4 (4.55%) Sage
6 2 (2.27%) Salesforce.com
6 2 (2.27%) SAP
7 1 (1.14%) Apple
7 1 (1.14%) HubSpot
7 1 (1.14%) Omniture
Swindon, Wiltshire
House of Fraser
Salary: £Competitive + great benefits package
Posted: 5 days ago
Exeter, Devon
Montagu Olsen Associates
Salary: From £35,000 to £45,000 per annum
Posted: 4 days ago
Poole, Dorset
Spectrum IT Recruitment (South) Ltd
Salary: £35000 - £50000 per annum + benefits
Posted: 5 days ago
Marlborough
Recruitment Revolution Limited
Salary: £30,000 to £35,000 per annum + rewards, pension + lots of perks
Posted: 13 days ago
Chippenham, Wiltshire
Global Technology Solutions Ltd
Salary: £25000 - £30000 per annum + 50k OTE +ben
Posted: 3 days ago
Yeovil
Deerfoot IT Resources Ltd
Salary: £25000 per annum
Posted: 26 days ago