The table below looks at the statistics for SEO skills in IT jobs advertised for the South West region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 27 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Mar 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 185 132 206
Rank change year-on-year
-53 +74
Permanent jobs citing SEO 55 87 18
As % of all permanent IT jobs located in the South West 0.92% 1.65% 0.33%
As % of the Processes & Methodologies category 1.10% 2.02% 0.42%
Number of salaries quoted 52 58 16
Average salary £30,000 £29,750 £32,500
Average salary % change year-on-year
+0.84% -8.46%
90% offered a salary of more than £22,550 £21,700 £27,250
10% offered a salary of more than £33,400 £38,950 £34,625
UK excluding London average salary £31,000 £32,500 £30,000
% change year-on-year
-4.61% +8.33%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
4994 4317 4267
As % of all permanent IT jobs located in the South West 83.34% 81.75% 78.89%
Number of salaries quoted 4153 3640 3748
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £28,500 £27,000 £27,500
10% offered a salary of more than £62,500 £53,900 £57,500
UK excluding London average salary £43,275 £42,500 £40,000
% change year-on-year
+1.82% +6.25%

SEO
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the South West region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the South West

SEO
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the South West region.

SEO Salary Trend in the South West

SEO
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing SEO across the South West region over the 3 months to 27 March 2015.

SEO Salary Histogram in the South West

SEO
Job Locations in the South West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the South West region over the 3 months to 27 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Dorset -7 24 £31,000 +21.56% 4
Bristol -19 10 £30,000 +8.10% 2
Devon +4 9 £26,250 +16.66% 1
Cornwall -7 6 £25,000 +8.69% 2
Gloucestershire -8 3 £33,500 -
Somerset 0 1 £23,000 -29.23% 1
Wiltshire -30 1 £32,500 +8.33%
SEO
England

SEO
Top 30 Related IT Skills in the South West

For the 6 months to 27 March 2015, IT jobs across the South West region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 115 (86.47%) HTML
2 103 (77.44%) CSS
3 92 (69.17%) JavaScript
4 59 (44.36%) Marketing
5 58 (43.61%) PHP
6 48 (36.09%) jQuery
7 45 (33.83%) MySQL
8 42 (31.58%) Web Design
8 42 (31.58%) Analytics
9 39 (29.32%) HTML5
10 38 (28.57%) Web Development
10 38 (28.57%) Adobe
11 37 (27.82%) Degree
11 37 (27.82%) Google Analytics
11 37 (27.82%) Google
12 36 (27.07%) Adobe Creative Suite
13 35 (26.32%) Pay per click
14 32 (24.06%) Responsive Web Design
15 31 (23.31%) CMS
16 30 (22.56%) Agile Software Development
17 28 (21.05%) E-Commerce
17 28 (21.05%) Social Media
17 28 (21.05%) User Experience
18 26 (19.55%) Internet
19 24 (18.05%) .NET
20 23 (17.29%) Digital Marketing
20 23 (17.29%) Time Management
21 22 (16.54%) WordPress
22 18 (13.53%) PHP5
22 18 (13.53%) MVC

SEO
Top Related IT Skills in the South West by Category

For the 6 months to 27 March 2015, IT jobs across the South West region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 31 (23.31%) CMS
2 22 (16.54%) WordPress
3 12 (9.02%) Drupal
4 10 (7.52%) nginx
5 9 (6.77%) Apache
6 3 (2.26%) IIS
6 3 (2.26%) Joomla!
6 3 (2.26%) Moodle
7 1 (0.75%) Node.js
Applications
1 36 (27.07%) Adobe Creative Suite
2 14 (10.53%) Photoshop
3 7 (5.26%) Adobe Illustrator
4 4 (3.01%) MS Office
5 3 (2.26%) MS Project
6 2 (1.50%) MS Excel
6 2 (1.50%) MS PowerPoint
Business Applications
1 37 (27.82%) Google Analytics
2 8 (6.02%) Magento
3 2 (1.50%) SiteCatalyst
4 1 (0.75%) Shopify
4 1 (0.75%) Summit
Cloud Services
1 5 (3.76%) Microsoft Azure
1 5 (3.76%) GitHub
2 3 (2.26%) SaaS
3 1 (0.75%) MailChimp
3 1 (0.75%) Amazon AWS
Communications & Networking
1 26 (19.55%) Internet
2 5 (3.76%) FTP
Database & Business Intelligence
1 45 (33.83%) MySQL
2 13 (9.77%) SQL Server
3 5 (3.76%) Azure SQL Database
4 1 (0.75%) Data Warehouse
Development Applications
1 8 (6.02%) Subversion
1 8 (6.02%) Git (software)
1 8 (6.02%) Team Foundation Server
2 3 (2.26%) Dreamweaver
3 1 (0.75%) Jasmine
3 1 (0.75%) PhantomJS
3 1 (0.75%) Karma Test Runner
General
1 59 (44.36%) Marketing
2 9 (6.77%) Retail
3 7 (5.26%) Games
4 4 (3.01%) Finance
5 3 (2.26%) Advertising
6 2 (1.50%) Back Office
7 1 (0.75%) Legal
7 1 (0.75%) Banking
7 1 (0.75%) Multimedia
Job Titles
1 88 (66.17%) Developer
2 39 (29.32%) PHP Developer
3 38 (28.57%) Web Developer
4 17 (12.78%) Front-End Developer
5 15 (11.28%) Junior
5 15 (11.28%) Junior Developer
6 14 (10.53%) SEO Specialist
7 11 (8.27%) Designer
7 11 (8.27%) Junior PHP Developer
8 9 (6.77%) PPC Manager
8 9 (6.77%) PPC Analyst
8 9 (6.77%) PPC Executive
8 9 (6.77%) PPC Specialist
9 8 (6.02%) SEO Executive
9 8 (6.02%) PHP Web Developer
9 8 (6.02%) Web Designer
10 7 (5.26%) Project Manager
10 7 (5.26%) UI Designer
10 7 (5.26%) Marketing Executive
10 7 (5.26%) Front-End Web Developer
Libraries, Frameworks & Software Standards
1 115 (86.47%) HTML
2 103 (77.44%) CSS
3 48 (36.09%) jQuery
4 39 (29.32%) HTML5
5 24 (18.05%) .NET
6 17 (12.78%) Ajax
7 16 (12.03%) CSS3
7 16 (12.03%) XML
8 14 (10.53%) Sass
9 12 (9.02%) AngularJS
10 9 (6.77%) Web Services
11 8 (6.02%) ASP.NET Web Forms
11 8 (6.02%) ASP.NET
11 8 (6.02%) ASP.NET MVC
12 6 (4.51%) JSON
12 6 (4.51%) Flash
13 5 (3.76%) WCF
13 5 (3.76%) Twitter Bootstrap
14 3 (2.26%) Zend Framework
14 3 (2.26%) CakePHP
Miscellaneous
1 28 (21.05%) Social Media
1 28 (21.05%) User Experience
2 12 (9.02%) Analytical Skills
3 8 (6.02%) Blog
4 7 (5.26%) Graphic Design
4 7 (5.26%) Statistics
5 3 (2.26%) Web 2.0
6 2 (1.50%) Digital Media
6 2 (1.50%) Mobile App
7 1 (0.75%) Algorithms
7 1 (0.75%) Management Information System
7 1 (0.75%) Smartphone
7 1 (0.75%) Taxonomies
7 1 (0.75%) Computer Science
7 1 (0.75%) Visualisation
7 1 (0.75%) Open Source
Operating Systems
1 13 (9.77%) Linux
2 5 (3.76%) Windows
Processes & Methodologies
1 42 (31.58%) Web Design
1 42 (31.58%) Analytics
2 38 (28.57%) Web Development
3 35 (26.32%) Pay per click
4 32 (24.06%) Responsive Web Design
5 30 (22.56%) Agile Software Development
6 28 (21.05%) E-Commerce
7 23 (17.29%) Digital Marketing
7 23 (17.29%) Time Management
8 18 (13.53%) MVC
9 13 (9.77%) Project Management
10 12 (9.02%) Scrum
10 12 (9.02%) Marketing Strategy
11 10 (7.52%) OO
12 9 (6.77%) OOP
12 9 (6.77%) Email Marketing
13 8 (6.02%) Online Marketing
13 8 (6.02%) Software Engineering
13 8 (6.02%) Social Media Marketing
13 8 (6.02%) OO PHP
Programming Languages
1 92 (69.17%) JavaScript
2 58 (43.61%) PHP
3 18 (13.53%) PHP5
4 14 (10.53%) SQL
5 9 (6.77%) C#
6 8 (6.02%) T-SQL
7 5 (3.76%) VB.NET
8 3 (2.26%) Java
9 1 (0.75%) CoffeeScript
9 1 (0.75%) Golang
9 1 (0.75%) TypeScript
Qualifications
1 37 (27.82%) Degree
2 1 (0.75%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 2 (1.50%) ISO 9001
1 2 (1.50%) WAI
2 1 (0.75%) ISO 14001
Systems Management
1 1 (0.75%) cPanel
Vendors
1 38 (28.57%) Adobe
2 37 (27.82%) Google
3 7 (5.26%) Facebook
4 6 (4.51%) Zend
5 3 (2.26%) Microsoft
6 1 (0.75%) Twitter
6 1 (0.75%) Hitwise
Cornwall
GO Partnership Ltd
Salary: Excellent Benefits
Posted: Yesterday
Cornwall
GO Partnership Ltd
Salary: Benefits+Relocation help
Posted: Yesterday
Bournemouth, Dorset
Edge Specialist Recruitment
Salary: £25000 - £35000 per annum
Posted: 2 days ago
Bournemouth
Spectrum IT
Posted: 2 days ago
Bristol
Recruitment Genius
Salary: £22000 - £25000 per annum
Posted: 2 days ago
Exeter, Devon
Edge Specialist Recruitment
Salary: £25000 - £30000 per annum + Excellent Benefits
Posted: 4 days ago
Poole
Hays IT - Uk Posting account
Salary: £25000.00 - £45000 per annum + Generous Benefits
Posted: 5 days ago
Poole
Hays IT - Uk Posting account
Salary: £25000.00 - £35000 per annum + Generous Benefits
Posted: 5 days ago
Bristol
Hays IT - Uk Posting account
Salary: £25000.00 - £35000.00 per annum
Posted: 10 days ago
Taunton
Recruitment Genius
Salary: £20000 - £25000 per annum
Posted: 16 days ago