The table below looks at the statistics for SEO skills in IT jobs advertised for the South West region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 213 175 118
Rank change year-on-year
-38 -57
Permanent jobs citing SEO 32 56 99
As % of all permanent IT jobs located in the South West 0.54% 0.93% 1.98%
As % of the Processes & Methodologies category 0.63% 1.13% 2.41%
Number of salaries quoted 28 45 86
Average salary £42,500 £30,000 £32,500
Average salary % change year-on-year
+41.66% -7.69%
90% offered a salary of more than £28,500 £24,800 £23,500
10% offered a salary of more than £47,500 £45,000 £35,000
UK excluding London average salary £32,500 £30,000 £31,000
% change year-on-year
+8.33% -3.22%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South West region.

Processes & Methodologies Category
South West
Permanent IT job ads with a match in the
Processes & Methodologies category
5106 4962 4112
As % of all permanent IT jobs located in the South West 85.44% 82.23% 82.11%
Number of salaries quoted 4311 4034 3524
Average salary £42,500 £40,000 £37,500
Average salary % change year-on-year
+6.25% +6.66%
90% offered a salary of more than £29,500 £27,500 £27,000
10% offered a salary of more than £60,000 £55,000 £60,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the South West region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the South West

SEO
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the South West region.

SEO Salary Trend in the South West

SEO
Salary Histogram in the South West

This chart provides a salary histogram for IT jobs citing SEO across the South West region over the 3 months to 4 September 2015.

SEO Salary Histogram in the South West

SEO
Job Locations in the South West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the South West region over the 3 months to 4 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Dorset +3 15 £45,000 +44.00%
Bristol -22 7 £28,500 -5.00%
Cornwall - 5 £37,500 - 2
Somerset +3 2 £36,250 -
Wiltshire -12 2 £46,000 +67.27%
Devon -10 1 £45,000 +104.54%
SEO
England

SEO
Top 30 Related IT Skills in the South West

For the 6 months to 4 September 2015, IT jobs across the South West region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 54 (72.97%) HTML
2 49 (66.22%) Marketing
3 34 (45.95%) CSS
4 32 (43.24%) JavaScript
5 28 (37.84%) jQuery
6 26 (35.14%) Digital Marketing
6 26 (35.14%) HTML5
7 22 (29.73%) PHP
8 21 (28.38%) Pay per click
9 20 (27.03%) OO
9 20 (27.03%) Social Media
10 19 (25.68%) MySQL
10 19 (25.68%) Degree
11 17 (22.97%) Finance
11 17 (22.97%) Analytics
12 15 (20.27%) Analytical Skills
12 15 (20.27%) Agile Software Development
12 15 (20.27%) Google
13 14 (18.92%) E-Commerce
13 14 (18.92%) Responsive Web Design
14 13 (17.57%) Google Analytics
14 13 (17.57%) Internet
15 12 (16.22%) .NET
15 12 (16.22%) CMS
15 12 (16.22%) Scrum
16 11 (14.86%) Sitecore
16 11 (14.86%) Git (software)
17 10 (13.51%) CSS3
17 10 (13.51%) Online Marketing
17 10 (13.51%) SQL

SEO
Top Related IT Skills in the South West by Category

For the 6 months to 4 September 2015, IT jobs across the South West region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 12 (16.22%) CMS
2 9 (12.16%) Elasticsearch
3 6 (8.11%) WordPress
3 6 (8.11%) Drupal
4 2 (2.70%) Umbraco
Applications
1 8 (10.81%) Photoshop
1 8 (10.81%) MS Excel
2 7 (9.46%) MS PowerPoint
3 3 (4.05%) Adobe Creative Suite
4 1 (1.35%) Adobe Illustrator
4 1 (1.35%) MS Office
Business Applications
1 5 (6.76%) Magento
2 3 (4.05%) WebTrends
Cloud Services
1 13 (17.57%) Google Analytics
2 3 (4.05%) Adobe Analytics
3 1 (1.35%) MailChimp
Communications & Networking
1 13 (17.57%) Internet
2 1 (1.35%) HTTP
Database & Business Intelligence
1 19 (25.68%) MySQL
2 1 (1.35%) SQL Server
Development Applications
1 11 (14.86%) Git (software)
2 9 (12.16%) Jenkins
3 1 (1.35%) Dreamweaver
3 1 (1.35%) Axure RP
General
1 49 (66.22%) Marketing
2 17 (22.97%) Finance
3 6 (8.11%) Advertising
4 3 (4.05%) Retail
Job Titles
1 36 (48.65%) Developer
2 15 (20.27%) PHP Developer
3 13 (17.57%) Web Developer
4 11 (14.86%) .NET Developer
5 9 (12.16%) PHP Web Developer
5 9 (12.16%) PHP MySQL Developer
6 6 (8.11%) SEO Manager
7 5 (6.76%) Front-End Developer
7 5 (6.76%) SEO Specialist
8 4 (5.41%) SEO Executive
8 4 (5.41%) Account Director
8 4 (5.41%) Digital Account Director
8 4 (5.41%) Marketing Manager
9 3 (4.05%) Web Designer
9 3 (4.05%) Junior
9 3 (4.05%) Junior Developer
9 3 (4.05%) UI Programmer
9 3 (4.05%) PPC Executive
9 3 (4.05%) Designer
9 3 (4.05%) PPC Specialist
Libraries, Frameworks & Software Standards
1 54 (72.97%) HTML
2 34 (45.95%) CSS
3 28 (37.84%) jQuery
4 26 (35.14%) HTML5
5 12 (16.22%) .NET
6 10 (13.51%) CSS3
7 9 (12.16%) beanstalkd
8 5 (6.76%) Ajax
8 5 (6.76%) Sass
9 4 (5.41%) DOM
10 3 (4.05%) JSON
10 3 (4.05%) JSP
11 2 (2.70%) LESS
11 2 (2.70%) Twitter Bootstrap
12 1 (1.35%) XML
12 1 (1.35%) ASP.NET
12 1 (1.35%) Apache Flex
Miscellaneous
1 20 (27.03%) Social Media
2 15 (20.27%) Analytical Skills
3 9 (12.16%) Mobile App
3 9 (12.16%) Computer Science
4 7 (9.46%) User Experience
5 5 (6.76%) Copywriting
6 2 (2.70%) Algorithms
7 1 (1.35%) Blog
7 1 (1.35%) Video Conferencing
7 1 (1.35%) Digital Media
Processes & Methodologies
1 26 (35.14%) Digital Marketing
2 21 (28.38%) Pay per click
3 20 (27.03%) OO
4 17 (22.97%) Analytics
5 15 (20.27%) Agile Software Development
6 14 (18.92%) E-Commerce
6 14 (18.92%) Responsive Web Design
7 12 (16.22%) Scrum
8 10 (13.51%) Online Marketing
9 9 (12.16%) Web Design
9 9 (12.16%) Software Engineering
9 9 (12.16%) Unit Testing
9 9 (12.16%) Continuous Integration
9 9 (12.16%) TDD
9 9 (12.16%) Configuration Management
9 9 (12.16%) OO PHP
10 8 (10.81%) Web Development
10 8 (10.81%) Search Engine Marketing
11 7 (9.46%) Time Management
12 5 (6.76%) Project Management
Programming Languages
1 32 (43.24%) JavaScript
2 22 (29.73%) PHP
3 10 (13.51%) SQL
4 9 (12.16%) Objective-C
4 9 (12.16%) Java
5 4 (5.41%) PHP5
Qualifications
1 19 (25.68%) Degree
Quality Assurance & Compliance
1 2 (2.70%) WAI
Systems Management
1 9 (12.16%) Puppet
Vendors
1 15 (20.27%) Google
2 11 (14.86%) Sitecore
3 8 (10.81%) Adobe
4 7 (9.46%) Microsoft
5 1 (1.35%) Apple
Redruth, Cornwall
Initi8 Recruitment
Salary: £35000 - £40000 Per Annum
Posted: Yesterday
Penzance
Recruitment Genius
Salary: £25000 - £30000 per annum
Posted: 21 days ago