The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Cornwall region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 8 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
8 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank - 15 7
Permanent jobs citing Marketing 0 1 4
As % of all permanent IT jobs located in Cornwall - 2.38% 21.05%
As % of the General category - 5.56% 80.00%
Number of salaries quoted 0 1 4
Average salary - £20,000 £21,000
Average salary % change year-on-year
- -4.76%
UK excluding London average salary £40,000 £37,500 £38,000
% change year-on-year
+6.66% -1.31%
Marketing
South West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Cornwall region.

General Category
Cornwall
Permanent IT job ads with a match in the
General category
18 18 5
As % of all permanent IT jobs located in Cornwall 30.00% 42.86% 26.32%
Number of salaries quoted 15 16 5
Average salary £40,000 £35,000 £21,000
Average salary % change year-on-year
+14.28% +66.66%
90% offered a salary of more than £37,500 £24,000 £19,400
10% offered a salary of more than £45,000 £22,500 £40,000
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing
Jobs Demand Trend in Cornwall

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Cornwall region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Cornwall

Marketing
Salary Trend in Cornwall

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Cornwall region.

Marketing Salary Trend in Cornwall

Marketing
Top 30 Related IT Skills in Cornwall

For the 6 months to 8 February 2016, IT jobs across the Cornwall region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 9 (69.23%) SEO
2 8 (61.54%) MS PowerPoint
2 8 (61.54%) MS Excel
2 8 (61.54%) Microsoft
2 8 (61.54%) Internet
3 5 (38.46%) Digital Marketing
3 5 (38.46%) Pay per click
4 4 (30.77%) Software Licensing
4 4 (30.77%) Analytical Skills
4 4 (30.77%) People Management
4 4 (30.77%) Presales
4 4 (30.77%) WAN
4 4 (30.77%) Social Media
4 4 (30.77%) Copywriting
4 4 (30.77%) Search Engine Marketing
4 4 (30.77%) WatchGuard
4 4 (30.77%) SonicWALL
4 4 (30.77%) Workflow
4 4 (30.77%) MPLS
4 4 (30.77%) HP
4 4 (30.77%) Dell
4 4 (30.77%) Disaster Recovery
4 4 (30.77%) Wireless
4 4 (30.77%) E-Commerce
5 1 (7.69%) DNA
5 1 (7.69%) Adobe
5 1 (7.69%) HTML
5 1 (7.69%) JavaScript
5 1 (7.69%) PHP
5 1 (7.69%) CSS

Marketing
Top Related IT Skills in Cornwall by Category

For the 6 months to 8 February 2016, IT jobs across the Cornwall region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 8 (61.54%) MS Excel
1 8 (61.54%) MS PowerPoint
Cloud Services
1 1 (7.69%) Adobe Analytics
1 1 (7.69%) Google Analytics
1 1 (7.69%) Google Tag Manager
Communications & Networking
1 8 (61.54%) Internet
2 4 (30.77%) MPLS
2 4 (30.77%) WAN
2 4 (30.77%) Wireless
Job Titles
1 4 (30.77%) Account Director
1 4 (30.77%) Account Executive
1 4 (30.77%) Consultant
1 4 (30.77%) Digital Account Director
1 4 (30.77%) Digital Director
1 4 (30.77%) Digital Executive
1 4 (30.77%) Digital Marketing Executive
1 4 (30.77%) E-Commerce Director
1 4 (30.77%) IT Consultant
1 4 (30.77%) IT Sales Consultant
1 4 (30.77%) Marketing Director
1 4 (30.77%) Marketing Executive
1 4 (30.77%) Presales Consultant
1 4 (30.77%) Sales Consultant
2 1 (7.69%) Analyst
2 1 (7.69%) Data Analyst
2 1 (7.69%) Data Manager
2 1 (7.69%) Digital Analyst
2 1 (7.69%) Excel Analyst
Libraries, Frameworks & Software Standards
1 1 (7.69%) CSS
1 1 (7.69%) HTML
Miscellaneous
1 4 (30.77%) Analytical Skills
1 4 (30.77%) Copywriting
1 4 (30.77%) Social Media
Processes & Methodologies
1 9 (69.23%) SEO
2 5 (38.46%) Digital Marketing
2 5 (38.46%) Pay per click
3 4 (30.77%) Disaster Recovery
3 4 (30.77%) E-Commerce
3 4 (30.77%) People Management
3 4 (30.77%) Presales
3 4 (30.77%) Search Engine Marketing
3 4 (30.77%) Software Licensing
3 4 (30.77%) Workflow
4 1 (7.69%) Analytics
4 1 (7.69%) Data Analysis
4 1 (7.69%) DNA
4 1 (7.69%) Web Development
Programming Languages
1 1 (7.69%) JavaScript
1 1 (7.69%) PHP
Vendors
1 8 (61.54%) Microsoft
2 4 (30.77%) Dell
2 4 (30.77%) HP
2 4 (30.77%) SonicWALL
2 4 (30.77%) WatchGuard
3 1 (7.69%) Adobe
3 1 (7.69%) Google
3 1 (7.69%) Omniture