The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Derby region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank 47 26 46
Rank change year-on-year
-21 +20
Permanent jobs citing Marketing 3 17 5
As % of all permanent IT jobs located in Derby 0.92% 8.02% 1.95%
As % of the General category 3.26% 16.50% 11.36%
Number of salaries quoted 3 17 3
Average salary £16,000 £32,500 £45,000
Average salary % change year-on-year
-50.76% -27.77%
UK excluding London average salary £40,000 £37,500 £38,000
% change year-on-year
+6.66% -1.31%
Marketing
Derbyshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Derby region.

General Category
Derby
Permanent IT job ads with a match in the
General category
92 103 44
As % of all permanent IT jobs located in Derby 28.31% 48.58% 17.12%
Number of salaries quoted 69 88 35
Average salary £40,000 £37,500 £40,000
Average salary % change year-on-year
+6.66% -6.25%
90% offered a salary of more than £29,252 £30,000 £23,100
10% offered a salary of more than £46,000 £52,500 £50,000
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing
Jobs Demand Trend in Derby

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Derby region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Derby

Marketing
Salary Trend in Derby

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Derby region.

Marketing Salary Trend in Derby

Marketing
Salary Histogram in Derby

This chart provides a salary histogram for IT jobs citing Marketing across the Derby region over the 3 months to 5 February 2016.

Marketing Salary Histogram in Derby

Marketing
Top 30 Related IT Skills in Derby

For the 6 months to 5 February 2016, IT jobs across the Derby region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 7 (46.67%) Social Media
2 6 (40.00%) Degree
2 6 (40.00%) Graphic Design
3 5 (33.33%) Advertising
4 4 (26.67%) E-Commerce
4 4 (26.67%) SQL
5 3 (20.00%) C#
5 3 (20.00%) .NET
5 3 (20.00%) Pharmaceutical
5 3 (20.00%) SEO
5 3 (20.00%) Analytical Skills
5 3 (20.00%) Retail
5 3 (20.00%) Digital Marketing
6 2 (13.33%) Sage CRM
6 2 (13.33%) Strategic Planning
6 2 (13.33%) MS PowerPoint
6 2 (13.33%) Mathematics
6 2 (13.33%) Customer Segmentation
6 2 (13.33%) User Experience
6 2 (13.33%) R
6 2 (13.33%) Analytics
6 2 (13.33%) Mobile App
6 2 (13.33%) Email Marketing
6 2 (13.33%) Statistics
6 2 (13.33%) Sage
6 2 (13.33%) SPSS
6 2 (13.33%) MySQL
6 2 (13.33%) MS Excel
6 2 (13.33%) CRM
6 2 (13.33%) SAS

Marketing
Top Related IT Skills in Derby by Category

For the 6 months to 5 February 2016, IT jobs across the Derby region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (13.33%) SAS
Applications
1 2 (13.33%) MS Excel
1 2 (13.33%) MS Office
1 2 (13.33%) MS PowerPoint
1 2 (13.33%) SPSS
Business Applications
1 2 (13.33%) Sage CRM
Cloud Services
1 1 (6.67%) AdWords
1 1 (6.67%) SaaS
Communications & Networking
1 1 (6.67%) SMS
Database & Business Intelligence
1 2 (13.33%) MySQL
2 1 (6.67%) SQL Server
General
1 5 (33.33%) Advertising
2 3 (20.00%) Pharmaceutical
2 3 (20.00%) Retail
Job Titles
1 5 (33.33%) Creative Director
2 3 (20.00%) Developer
2 3 (20.00%) Head of Digital
2 3 (20.00%) Head of E-Commerce
3 2 (13.33%) Designer
3 2 (13.33%) Head of Analytics
3 2 (13.33%) IT Sales Executive
3 2 (13.33%) New Business Sales Executive
3 2 (13.33%) Sales Executive
4 1 (6.67%) .NET Developer
4 1 (6.67%) .NET Web Developer
4 1 (6.67%) Creative Designer
4 1 (6.67%) Junior .NET Developer
4 1 (6.67%) Junior .NET Web Developer
4 1 (6.67%) Junior Developer
4 1 (6.67%) Junior Web Developer
4 1 (6.67%) Systems Developer
4 1 (6.67%) UI Designer
4 1 (6.67%) UX Designer
4 1 (6.67%) Web Developer
Libraries, Frameworks & Software Standards
1 3 (20.00%) .NET
2 2 (13.33%) CSS
2 2 (13.33%) HTML
2 2 (13.33%) Web Services
3 1 (6.67%) Apache Cordova
3 1 (6.67%) HTML5
3 1 (6.67%) XML
Miscellaneous
1 7 (46.67%) Social Media
2 6 (40.00%) Graphic Design
3 3 (20.00%) Analytical Skills
4 2 (13.33%) Mathematics
4 2 (13.33%) Mobile App
4 2 (13.33%) Statistics
4 2 (13.33%) User Experience
5 1 (6.67%) Algorithms
5 1 (6.67%) EPoS
Operating Systems
1 1 (6.67%) Android
1 1 (6.67%) Apple iOS
Processes & Methodologies
1 4 (26.67%) E-Commerce
2 3 (20.00%) Digital Marketing
2 3 (20.00%) SEO
3 2 (13.33%) Analytics
3 2 (13.33%) CRM
3 2 (13.33%) Customer Segmentation
3 2 (13.33%) Email Marketing
3 2 (13.33%) Strategic Planning
4 1 (6.67%) B2B
4 1 (6.67%) B2C
4 1 (6.67%) Data Entry
4 1 (6.67%) Data Modelling
4 1 (6.67%) Marketing Strategy
4 1 (6.67%) Migration
4 1 (6.67%) Pay per click
4 1 (6.67%) Product Management
4 1 (6.67%) Product Marketing
4 1 (6.67%) Typography
Programming Languages
1 4 (26.67%) SQL
2 3 (20.00%) C#
3 2 (13.33%) R
4 1 (6.67%) JavaScript
4 1 (6.67%) VB.NET
Qualifications
1 6 (40.00%) Degree
Vendors
1 2 (13.33%) Sage
2 1 (6.67%) Microsoft