The table below looks at the statistics for SEO skills in IT jobs advertised for the Gloucestershire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 90 88 86
Rank change year-on-year
-2 -2
Permanent jobs citing SEO 2 6 2
As % of all permanent IT jobs located in Gloucestershire 0.22% 0.58% 0.22%
As % of the Processes & Methodologies category 0.25% 0.67% 0.28%
Number of salaries quoted 2 6 1
Average salary £35,000 £34,250 £42,500
Average salary % change year-on-year
+2.18% -19.41%
UK excluding London average salary £35,000 £33,000 £32,500
% change year-on-year
+6.06% +1.53%
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Gloucestershire region.

Processes & Methodologies Category
Gloucestershire
Permanent IT job ads with a match in the
Processes & Methodologies category
795 894 706
As % of all permanent IT jobs located in Gloucestershire 88.43% 86.80% 77.58%
Number of salaries quoted 539 748 602
Average salary £50,000 £42,500 £38,000
Average salary % change year-on-year
+17.64% +11.84%
90% offered a salary of more than £32,500 £30,000 £26,000
10% offered a salary of more than £65,000 £50,000 £58,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

SEO
Jobs Demand Trend in Gloucestershire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Gloucestershire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Gloucestershire

SEO
Salary Trend in Gloucestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Gloucestershire region.

SEO Salary Trend in Gloucestershire

SEO
Top 30 Related IT Skills in Gloucestershire

For the 6 months to 5 February 2016, IT jobs across the Gloucestershire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 3 (100.00%) JavaScript
1 3 (100.00%) PHP
1 3 (100.00%) CSS
1 3 (100.00%) HTML
1 3 (100.00%) Web Development
1 3 (100.00%) Git (software)
1 3 (100.00%) Sass
1 3 (100.00%) LESS
1 3 (100.00%) User Experience
1 3 (100.00%) Front End Development
2 2 (66.67%) Line Management
2 2 (66.67%) Mentoring
2 2 (66.67%) Marketing Automation
2 2 (66.67%) AngularJS
2 2 (66.67%) Analytics
2 2 (66.67%) Twitter Bootstrap
2 2 (66.67%) Android Development
2 2 (66.67%) iOS Development
2 2 (66.67%) Web Accessibility
2 2 (66.67%) Magento
2 2 (66.67%) CSS3
2 2 (66.67%) Open Source
2 2 (66.67%) HTML5
2 2 (66.67%) Social Media
2 2 (66.67%) Apple iOS
2 2 (66.67%) JSON
2 2 (66.67%) Google Analytics
2 2 (66.67%) jQuery
2 2 (66.67%) Unit Testing
2 2 (66.67%) Umbraco

SEO
Top Related IT Skills in Gloucestershire by Category

For the 6 months to 5 February 2016, IT jobs across the Gloucestershire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (66.67%) CMS
1 2 (66.67%) Umbraco
1 2 (66.67%) WordPress
2 1 (33.33%) nginx
2 1 (33.33%) Sitecore CMS
Applications
1 1 (33.33%) Adobe Illustrator
1 1 (33.33%) Photoshop
Business Applications
1 2 (66.67%) Magento
Cloud Services
1 2 (66.67%) Google Analytics
Database & Business Intelligence
1 1 (33.33%) MySQL
Development Applications
1 3 (100.00%) Git (software)
2 2 (66.67%) Subversion
General
1 2 (66.67%) Marketing
2 1 (33.33%) Retail
Job Titles
1 3 (100.00%) Developer
2 2 (66.67%) PHP Developer
2 2 (66.67%) Senior Developer
3 1 (33.33%) .NET Developer
3 1 (33.33%) HTML CSS Developer
3 1 (33.33%) HTML Developer
3 1 (33.33%) Magento Developer
3 1 (33.33%) MySQL Developer
3 1 (33.33%) PHP Magento Developer
3 1 (33.33%) PHP MySQL Developer
3 1 (33.33%) Senior .NET Developer
3 1 (33.33%) Senior PHP Developer
Libraries, Frameworks & Software Standards
1 3 (100.00%) CSS
1 3 (100.00%) HTML
1 3 (100.00%) LESS
1 3 (100.00%) Sass
2 2 (66.67%) .NET
2 2 (66.67%) AngularJS
2 2 (66.67%) CSS3
2 2 (66.67%) HTML5
2 2 (66.67%) jQuery
2 2 (66.67%) JSON
2 2 (66.67%) Ruby on Rails
2 2 (66.67%) SOAP
2 2 (66.67%) Twitter Bootstrap
3 1 (33.33%) ASP.NET
3 1 (33.33%) LEMP Stack
Miscellaneous
1 3 (100.00%) User Experience
2 2 (66.67%) Social Media
Operating Systems
1 2 (66.67%) Android
1 2 (66.67%) Apple iOS
2 1 (33.33%) Linux
Processes & Methodologies
1 3 (100.00%) Front End Development
1 3 (100.00%) Web Development
2 2 (66.67%) Agile Software Development
2 2 (66.67%) Analytics
2 2 (66.67%) Android Development
2 2 (66.67%) Content Management
2 2 (66.67%) CRM
2 2 (66.67%) E-Commerce
2 2 (66.67%) iOS Development
2 2 (66.67%) Line Management
2 2 (66.67%) Marketing Automation
2 2 (66.67%) Mentoring
2 2 (66.67%) Open Source
2 2 (66.67%) Unit Testing
2 2 (66.67%) Web Accessibility
2 2 (66.67%) Web Design
3 1 (33.33%) Configuration Management
3 1 (33.33%) MVC
3 1 (33.33%) OO
Programming Languages
1 3 (100.00%) JavaScript
1 3 (100.00%) PHP
2 2 (66.67%) ActionScript
2 2 (66.67%) Java
2 2 (66.67%) Ruby
Vendors
1 2 (66.67%) Adobe
1 2 (66.67%) Google
1 2 (66.67%) Salesforce.com
2 1 (33.33%) Sitecore