The table below looks at the statistics for SEO skills in IT jobs advertised for the Gloucestershire region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 30 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
30 Jul 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 95 97 -
Rank change year-on-year
+2 -
Permanent jobs citing SEO 4 1 0
As % of all permanent IT jobs located in Gloucestershire 0.40% 0.11% -
As % of the Processes & Methodologies category 0.47% 0.12% -
Number of salaries quoted 3 0 0
Median salary £35,000 - -
UK excluding London median salary £31,500 £32,500 £30,000
% change year-on-year
-3.07% +8.33%
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Gloucestershire region.

Processes & Methodologies Category
Gloucestershire
Permanent IT job ads with a match in the
Processes & Methodologies category
859 805 726
As % of all permanent IT jobs located in Gloucestershire 86.94% 85.37% 79.52%
Number of salaries quoted 671 679 584
Median salary £45,000 £45,000 £38,500
Median salary % change year-on-year
- +16.88%
90% offered a salary of more than £32,500 £30,000 £29,000
10% offered a salary of more than £60,000 £53,500 £62,500
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in Gloucestershire

The demand trend of job ads across the Gloucestershire region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Gloucestershire

SEO
Salary Trend in Gloucestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Gloucestershire region.

SEO Salary Trend in Gloucestershire

SEO
Salary Histogram in Gloucestershire

This chart provides a salary histogram for IT jobs citing SEO across the Gloucestershire region over the 3 months to 30 July 2016.

SEO Salary Histogram in Gloucestershire

SEO
Job Locations in Gloucestershire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Gloucestershire region over the 3 months to 30 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cheltenham - 2 £35,000 -
SEO
South West

SEO
Top 30 Related IT Skills in Gloucestershire

For the 6 months to 30 July 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Gloucestershire region with a requirement for SEO.

1 6 (85.71%) Google
1 6 (85.71%) Google Analytics
1 6 (85.71%) Analytics
2 5 (71.43%) Marketing
2 5 (71.43%) HTML
2 5 (71.43%) CSS
3 4 (57.14%) .NET
3 4 (57.14%) JavaScript
3 4 (57.14%) Android
3 4 (57.14%) HTML5
3 4 (57.14%) Social Media
3 4 (57.14%) Apple iOS
3 4 (57.14%) CSS3
3 4 (57.14%) Android Development
3 4 (57.14%) iOS Development
4 3 (42.86%) WordPress
4 3 (42.86%) Web Development
4 3 (42.86%) PHP
4 3 (42.86%) ASP.NET
4 3 (42.86%) CMS
4 3 (42.86%) Content Management
5 2 (28.57%) SQL Server Reporting Services
5 2 (28.57%) Web Design
5 2 (28.57%) Subversion
5 2 (28.57%) Agile Software Development
5 2 (28.57%) C#
5 2 (28.57%) MVC
5 2 (28.57%) SQL
5 2 (28.57%) ActionScript
5 2 (28.57%) SQL Server

SEO
Top Related IT Skills in Gloucestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (42.86%) CMS
1 3 (42.86%) WordPress
2 2 (28.57%) Umbraco
3 1 (14.29%) Sitecore CMS
Applications
1 1 (14.29%) Adobe Illustrator
1 1 (14.29%) Photoshop
Business Applications
1 1 (14.29%) Magento
Cloud Services
1 6 (85.71%) Google Analytics
2 2 (28.57%) Microsoft Azure
Database & Business Intelligence
1 2 (28.57%) SQL Server
1 2 (28.57%) SQL Server 2012
1 2 (28.57%) SQL Server Reporting Services
Development Applications
1 2 (28.57%) Git (software)
1 2 (28.57%) Subversion
General
1 5 (71.43%) Marketing
2 1 (14.29%) Advertising
2 1 (14.29%) Banking
2 1 (14.29%) Finance
2 1 (14.29%) Telecoms
Job Titles
1 5 (71.43%) Developer
2 3 (42.86%) .NET Developer
3 2 (28.57%) Marketing Executive
3 2 (28.57%) Senior Developer
4 1 (14.29%) Campaign Executive
4 1 (14.29%) Digital Executive
4 1 (14.29%) Digital Marketing Executive
4 1 (14.29%) Email Executive
4 1 (14.29%) Email Marketing Executive
4 1 (14.29%) PHP Developer
4 1 (14.29%) PPC Executive
4 1 (14.29%) Senior .NET Developer
4 1 (14.29%) Senior PHP Developer
4 1 (14.29%) SEO Executive
4 1 (14.29%) Social Media Executive
4 1 (14.29%) Software Developer
Libraries, Frameworks & Software Standards
1 5 (71.43%) CSS
1 5 (71.43%) HTML
2 4 (57.14%) .NET
2 4 (57.14%) CSS3
2 4 (57.14%) HTML5
3 3 (42.86%) ASP.NET
4 2 (28.57%) .NET Framework
4 2 (28.57%) AngularJS
4 2 (28.57%) ASP.NET MVC
4 2 (28.57%) ASP.NET Web API
4 2 (28.57%) ASP.NET Web Forms
4 2 (28.57%) jQuery
4 2 (28.57%) JSON
4 2 (28.57%) LESS
4 2 (28.57%) LINQ
4 2 (28.57%) Ruby on Rails
4 2 (28.57%) Sass
4 2 (28.57%) SOAP
4 2 (28.57%) Twitter Bootstrap
4 2 (28.57%) Web Services
Miscellaneous
1 4 (57.14%) Social Media
2 2 (28.57%) User Experience
3 1 (14.29%) Copywriting
Operating Systems
1 4 (57.14%) Android
1 4 (57.14%) Apple iOS
Processes & Methodologies
1 6 (85.71%) Analytics
2 4 (57.14%) Android Development
2 4 (57.14%) iOS Development
3 3 (42.86%) Content Management
3 3 (42.86%) Web Development
4 2 (28.57%) Continuous Delivery
4 2 (28.57%) Continuous Integration
4 2 (28.57%) Cross-Browser Testing
4 2 (28.57%) Dependency Injection
4 2 (28.57%) Digital Marketing
4 2 (28.57%) Front End Development
4 2 (28.57%) Line Management
4 2 (28.57%) Marketing Automation
4 2 (28.57%) Mentoring
4 2 (28.57%) Open Source
4 2 (28.57%) Refactoring
4 2 (28.57%) Unit Testing
4 2 (28.57%) Web Accessibility
4 2 (28.57%) Web Application Development
4 2 (28.57%) Wireframes
Programming Languages
1 4 (57.14%) JavaScript
2 3 (42.86%) PHP
3 2 (28.57%) ActionScript
3 2 (28.57%) C#
3 2 (28.57%) Java
3 2 (28.57%) Ruby
3 2 (28.57%) SQL
Vendors
1 6 (85.71%) Google
2 2 (28.57%) Adobe
2 2 (28.57%) Salesforce.com
3 1 (14.29%) Sitecore