The table below looks at the statistics for SEO skills in IT jobs advertised for the Gloucestershire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 28 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Aug 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank - - 96
Permanent jobs citing SEO 0 0 5
As % of all permanent IT jobs located in Gloucestershire - - 0.42%
As % of the Processes & Methodologies category - - 0.58%
Number of salaries quoted 0 0 5
Average salary - - £24,000
UK excluding London average salary £30,000 £31,500 £31,500
% change year-on-year
-4.76% -
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Gloucestershire region.

Processes & Methodologies Category
Gloucestershire
Permanent IT job ads with a match in the
Processes & Methodologies category
618 606 858
As % of all permanent IT jobs located in Gloucestershire 74.82% 75.19% 71.74%
Number of salaries quoted 507 537 783
Average salary £38,000 £37,500 £40,000
Average salary % change year-on-year
+1.33% -6.25%
90% offered a salary of more than £28,000 £27,500 £30,000
10% offered a salary of more than £53,500 £55,000 £50,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

SEO
Jobs Demand Trend in Gloucestershire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Gloucestershire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Gloucestershire

SEO
Salary Trend in Gloucestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Gloucestershire region.

SEO Salary Trend in Gloucestershire

SEO
Top 30 Related IT Skills in Gloucestershire

For the 6 months to 28 August 2014, IT jobs across the Gloucestershire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 5 (100.00%) HTML
1 5 (100.00%) JavaScript
1 5 (100.00%) CSS
1 5 (100.00%) CMS
2 4 (80.00%) Workflow
2 4 (80.00%) Finance
2 4 (80.00%) Stakeholder Management
2 4 (80.00%) Marketing
2 4 (80.00%) MS Excel
2 4 (80.00%) .NET
2 4 (80.00%) Microsoft
2 4 (80.00%) MS Office
2 4 (80.00%) MS PowerPoint
3 3 (60.00%) Process Management
3 3 (60.00%) TeamSite
3 3 (60.00%) Ektron
3 3 (60.00%) Workflow Management
4 1 (20.00%) Digital Media
4 1 (20.00%) Analytics
4 1 (20.00%) Degree
4 1 (20.00%) Email Marketing
4 1 (20.00%) Digital Marketing
4 1 (20.00%) Content Management
4 1 (20.00%) Competitor Analysis
4 1 (20.00%) Web Analytics
4 1 (20.00%) Web Design
4 1 (20.00%) Adobe
4 1 (20.00%) Financial Institution
4 1 (20.00%) Photoshop
4 1 (20.00%) Dreamweaver

SEO
Top Related IT Skills in Gloucestershire by Category

For the 6 months to 28 August 2014, IT jobs across the Gloucestershire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 5 (100.00%) CMS
2 3 (60.00%) TeamSite
Applications
1 4 (80.00%) MS Excel
1 4 (80.00%) MS Office
1 4 (80.00%) MS PowerPoint
2 1 (20.00%) Photoshop
Development Applications
1 1 (20.00%) Dreamweaver
General
1 4 (80.00%) Finance
1 4 (80.00%) Marketing
2 1 (20.00%) Financial Institution
Job Titles
1 4 (80.00%) Developer
2 3 (60.00%) Web Developer
3 2 (40.00%) HTML Developer
3 2 (40.00%) CSS Developer
4 1 (20.00%) Digital Marketing Specialist
Libraries, Frameworks & Software Standards
1 5 (100.00%) HTML
1 5 (100.00%) CSS
2 4 (80.00%) .NET
Miscellaneous
1 1 (20.00%) Digital Media
Processes & Methodologies
1 4 (80.00%) Workflow
1 4 (80.00%) Stakeholder Management
2 3 (60.00%) Process Management
2 3 (60.00%) Workflow Management
3 1 (20.00%) Analytics
3 1 (20.00%) Email Marketing
3 1 (20.00%) Digital Marketing
3 1 (20.00%) Content Management
3 1 (20.00%) Competitor Analysis
3 1 (20.00%) Web Analytics
3 1 (20.00%) Web Design
3 1 (20.00%) B2B
3 1 (20.00%) Pay per click
Programming Languages
1 5 (100.00%) JavaScript
Qualifications
1 1 (20.00%) Degree
Vendors
1 4 (80.00%) Microsoft
2 3 (60.00%) Ektron
3 1 (20.00%) Adobe
3 1 (20.00%) Google