The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 1 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Apr 2015
Same period 2014 Same period 2013
Google Analytics
Rank 371 297 360
Rank change year-on-year
-74 +63
Permanent jobs citing Google Analytics 72 136 78
As % of all permanent IT jobs located in the South East 0.34% 0.59% 0.35%
As % of the Business Applications category 4.77% 8.55% 4.28%
Number of salaries quoted 53 119 72
Average salary £30,000 £35,000 £30,000
Average salary % change year-on-year
-14.28% +16.66%
90% offered a salary of more than £22,500 £27,500 £25,000
10% offered a salary of more than £39,500 £45,000 £42,250
UK excluding London average salary £29,650 £32,500 £30,000
% change year-on-year
-8.76% +8.33%
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the South East region.

Business Applications Category
South East
Permanent IT job ads with a match in the
Business Applications category
1510 1590 1821
As % of all permanent IT jobs located in the South East 7.06% 6.91% 8.14%
Number of salaries quoted 1119 1169 1315
Average salary £50,000 £55,000 £50,000
Average salary % change year-on-year
-9.09% +10.00%
90% offered a salary of more than £35,000 £32,500 £32,500
10% offered a salary of more than £65,000 £75,000 £72,500
UK excluding London average salary £50,000 £50,000 £47,500
% change year-on-year
- +5.26%

Google Analytics
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the South East region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in the South East

Google Analytics
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the South East region.

Google Analytics Salary Trend in the South East

Google Analytics
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Google Analytics across the South East region over the 3 months to 1 April 2015.

Google Analytics Salary Histogram in the South East

Google Analytics
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the South East region over the 3 months to 1 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Oxfordshire +14 14 £30,000 -11.11% 1
Berkshire -8 13 £40,000 -3.03% 2
East Sussex -23 9 £33,750 -15.62%
Kent +10 7 £27,500 +5.76%
Hampshire -7 7 £28,000 -20.00% 1
Surrey -32 6 £24,000 -31.42%
West Sussex -2 5 £29,000 -21.62%
Buckinghamshire -5 4 £28,750 -17.85% 1
Sussex -1 1 - -
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the South East

For the 6 months to 1 April 2015, IT jobs across the South East region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 175 (100.00%) Google
1 175 (100.00%) Analytics
2 112 (64.00%) Marketing
3 78 (44.57%) SEO
4 73 (41.71%) HTML
5 57 (32.57%) CSS
6 56 (32.00%) Analytical Skills
7 50 (28.57%) JavaScript
7 50 (28.57%) User Experience
8 48 (27.43%) E-Commerce
9 47 (26.86%) Digital Marketing
10 43 (24.57%) MS Excel
10 43 (24.57%) Degree
11 40 (22.86%) HTML5
12 38 (21.71%) Pay per click
13 37 (21.14%) jQuery
14 36 (20.57%) CMS
14 36 (20.57%) Web Analytics
15 35 (20.00%) Advertising
16 34 (19.43%) Photoshop
17 32 (18.29%) CSS3
18 31 (17.71%) Internet
19 30 (17.14%) Social Media
20 29 (16.57%) Adobe
21 27 (15.43%) Facebook
22 25 (14.29%) Online Marketing
23 24 (13.71%) Agile Software Development
24 23 (13.14%) Content Management
25 21 (12.00%) MS Office
26 20 (11.43%) WebTrends

Google Analytics
Top Related IT Skills in the South East by Category

For the 6 months to 1 April 2015, IT jobs across the South East region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 36 (20.57%) CMS
2 9 (5.14%) SharePoint
2 9 (5.14%) WordPress
3 7 (4.00%) Node.js
4 5 (2.86%) Joomla!
5 3 (1.71%) Umbraco
5 3 (1.71%) IIS
5 3 (1.71%) Sitecore CMS
6 2 (1.14%) Apache
7 1 (0.57%) SAS
7 1 (0.57%) WebSphere
Applications
1 43 (24.57%) MS Excel
2 34 (19.43%) Photoshop
3 21 (12.00%) MS Office
4 11 (6.29%) Adobe Illustrator
5 8 (4.57%) MS PowerPoint
6 2 (1.14%) Adobe Creative Suite
6 2 (1.14%) InDesign
6 2 (1.14%) Adobe Premiere
6 2 (1.14%) Adobe After Effects
Business Applications
1 20 (11.43%) WebTrends
2 10 (5.71%) SiteCatalyst
3 3 (1.71%) Shopify
3 3 (1.71%) Magento
4 2 (1.14%) CubeCart
5 1 (0.57%) Radian6
5 1 (0.57%) Optimost
Cloud Services
1 4 (2.29%) MailChimp
Communications & Networking
1 31 (17.71%) Internet
2 1 (0.57%) HTTP
2 1 (0.57%) SSL
2 1 (0.57%) Intranet
Database & Business Intelligence
1 9 (5.14%) Relational Database
2 5 (2.86%) NoSQL
2 5 (2.86%) SQL Server Reporting Services
3 4 (2.29%) Data Warehouse
4 3 (1.71%) SQL Server Integration Services
4 3 (1.71%) QlikView
5 2 (1.14%) SQL Server Analysis Services
5 2 (1.14%) MySQL
5 2 (1.14%) SQL Server
5 2 (1.14%) Big Data
5 2 (1.14%) Microsoft Analysis Services
6 1 (0.57%) BusinessObjects
6 1 (0.57%) Spotfire
Development Applications
1 13 (7.43%) Subversion
2 8 (4.57%) Dreamweaver
3 7 (4.00%) Grunt
3 7 (4.00%) Firebug
4 6 (3.43%) Eclipse
5 3 (1.71%) Git (software)
6 1 (0.57%) Team Foundation Server
General
1 112 (64.00%) Marketing
2 35 (20.00%) Advertising
3 17 (9.71%) Finance
4 16 (9.14%) Retail
5 8 (4.57%) Publishing
6 5 (2.86%) Games
7 2 (1.14%) Banking
8 1 (0.57%) Pharmaceutical
Job Titles
1 36 (20.57%) Developer
2 32 (18.29%) Analyst
3 19 (10.86%) Web Analyst
3 19 (10.86%) PPC Specialist
3 19 (10.86%) Front-End Developer
3 19 (10.86%) PPC Manager
3 19 (10.86%) PPC Analyst
3 19 (10.86%) PPC Executive
4 15 (8.57%) Marketing Assistant
4 15 (8.57%) Designer
5 12 (6.86%) Web Designer
6 11 (6.29%) Marketing Executive
7 10 (5.71%) Web Developer
8 9 (5.14%) Development Manager
9 7 (4.00%) Senior Developer
9 7 (4.00%) Technical Manager
9 7 (4.00%) Senior Front-End Developer
10 6 (3.43%) Consultant
10 6 (3.43%) Technical Consultant
10 6 (3.43%) Data Analyst
Libraries, Frameworks & Software Standards
1 73 (41.71%) HTML
2 57 (32.57%) CSS
3 40 (22.86%) HTML5
4 37 (21.14%) jQuery
5 32 (18.29%) CSS3
6 12 (6.86%) .NET
7 10 (5.71%) XML
8 7 (4.00%) ASP.NET
8 7 (4.00%) Google Maps API
8 7 (4.00%) Sass
9 6 (3.43%) AngularJS
9 6 (3.43%) JSTL
9 6 (3.43%) JSP
9 6 (3.43%) Flash
9 6 (3.43%) XHTML
10 5 (2.86%) Web Services
10 5 (2.86%) JSON
11 4 (2.29%) .NET Framework
12 3 (1.71%) LESS
12 3 (1.71%) Backbone.js
Miscellaneous
1 56 (32.00%) Analytical Skills
2 50 (28.57%) User Experience
3 30 (17.14%) Social Media
4 19 (10.86%) W3C
5 10 (5.71%) iPad
5 10 (5.71%) Mobile App
6 9 (5.14%) Digital Media
7 7 (4.00%) Mathematics
8 6 (3.43%) Blog
9 5 (2.86%) Computer Science
9 5 (2.86%) Statistics
9 5 (2.86%) Data Structures
10 4 (2.29%) Graphic Design
11 3 (1.71%) Open Source
12 2 (1.14%) Data Extraction
12 2 (1.14%) New Media
12 2 (1.14%) Management Information System
12 2 (1.14%) Economics
12 2 (1.14%) Copywriting
13 1 (0.57%) Social Network
Operating Systems
1 8 (4.57%) Windows
2 4 (2.29%) Android
2 4 (2.29%) Apple iOS
3 3 (1.71%) UNIX
3 3 (1.71%) Windows Server 2008
3 3 (1.71%) Linux
Processes & Methodologies
1 175 (100.00%) Analytics
2 78 (44.57%) SEO
3 48 (27.43%) E-Commerce
4 47 (26.86%) Digital Marketing
5 38 (21.71%) Pay per click
6 36 (20.57%) Web Analytics
7 25 (14.29%) Online Marketing
8 24 (13.71%) Agile Software Development
9 23 (13.14%) Content Management
10 19 (10.86%) Business Intelligence
11 15 (8.57%) Mentoring
12 14 (8.00%) Performance Management
13 13 (7.43%) Responsive Web Design
13 13 (7.43%) Web Design
14 12 (6.86%) MVC
15 10 (5.71%) CRM
15 10 (5.71%) Scrum
15 10 (5.71%) Web Development
15 10 (5.71%) Data Analysis
16 9 (5.14%) Statistical Analysis
Programming Languages
1 50 (28.57%) JavaScript
2 18 (10.29%) SQL
3 9 (5.14%) PHP
3 9 (5.14%) Ruby
4 5 (2.86%) PowerShell
4 5 (2.86%) Python
5 4 (2.29%) VBA
5 4 (2.29%) Perl
5 4 (2.29%) C#
6 2 (1.14%) Java
6 2 (1.14%) C
6 2 (1.14%) VB
6 2 (1.14%) Shell Script
Qualifications
1 43 (24.57%) Degree
2 3 (1.71%) PhD
Quality Assurance & Compliance
1 6 (3.43%) WAI
2 1 (0.57%) SLA
Vendors
1 175 (100.00%) Google
2 29 (16.57%) Adobe
3 27 (15.43%) Facebook
4 14 (8.00%) Microsoft
5 13 (7.43%) Coremetrics
6 12 (6.86%) IBM
7 10 (5.71%) Twitter
8 7 (4.00%) Business Objects
8 7 (4.00%) Omniture
9 3 (1.71%) Sitecore
10 2 (1.14%) Tealeaf
10 2 (1.14%) Xamarin
10 2 (1.14%) SAP
10 2 (1.14%) Yahoo!
11 1 (0.57%) WebSideStory
11 1 (0.57%) HP
11 1 (0.57%) Quark
11 1 (0.57%) Salesforce.com
11 1 (0.57%) Marketo
11 1 (0.57%) Hitwise
South East
RecruitmentRevolution.com
Posted: Yesterday
Slough, Berkshire
Engage PSG
Salary: £35000 - £55000 per annum + Plus Company Benefits
Posted: 2 days ago
Slough, Berkshire
Engage PSG
Salary: £35000 - £55000 per annum + Plus Company Benefits
Posted: 2 days ago
Witney, Oxfordshire
Haybrook IT Resourcing Ltd
Salary: Up to £30,000 per annum
Posted: 5 days ago
Milton Keynes
360 Resourcing
Salary: £25k per year + Excellent Benefits
Posted: 13 days ago
Hampshire
Explore Group
Salary: £28000 per annum
Posted: 15 days ago