The first table below looks at the prevalence of the term Marketing in IT jobs advertised for the Portsmouth region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 20 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Portsmouth region.

Location
3 months to
20 May 2013
Same period 2012 Same period 2011
Marketing
Rank 29 14 28
Rank change year-on-year
-15 +14
Permanent jobs citing Marketing 7 23 12
As % of all permanent IT jobs located in Portsmouth 3.483% 11.44% 5.854%
As % of the General category 12.50% 28.05% 19.05%
Number of salaries quoted 7 19 12
Average salary £40,000 £30,000 £31,500
Average salary % change year-on-year
+33.33% -4.76%
90% offered a salary of more than £30,900 £26,400 £17,800
10% offered a salary of more than £45,000 £41,500 £34,750
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -
All of the General Category
Portsmouth
Permanent IT job ads with a match in the
General category
56 82 63
As % of all permanent IT jobs located in Portsmouth 27.86% 40.80% 30.73%
Number of salaries quoted 50 68 61
Average salary £40,000 £38,750 £42,500
Average salary % change year-on-year
+3.22% -8.82%
90% offered a salary of more than £27,000 £25,000 £27,500
10% offered a salary of more than £47,500 £49,000 £55,000
UK excluding London average salary £42,500 £42,500 £41,000
% change year-on-year
- +3.65%
Marketing
Hampshire

Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Portsmouth region as a proportion of the total demand within the General category.

Portsmouth Marketing Jobs Demand Trend

Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Portsmouth region.

Portsmouth Marketing Salary Trend

Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing across the Portsmouth region over the 3 months to 20 May 2013.

Portsmouth Marketing Salary Histogram

Marketing
Top 30 Related IT Skills

For the 6 months to 20 May 2013, IT jobs across the Portsmouth region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 10 (45.45%) Google
2 9 (40.91%) Pay per click
2 9 (40.91%) Online Marketing
2 9 (40.91%) Analytics
3 8 (36.36%) SQL
4 7 (31.82%) MySQL
4 7 (31.82%) SEO
4 7 (31.82%) Google Analytics
5 5 (22.73%) jQuery
5 5 (22.73%) WordPress
5 5 (22.73%) HTML5
5 5 (22.73%) CSS
5 5 (22.73%) Web Design
5 5 (22.73%) PHP
6 4 (18.18%) Degree
7 3 (13.64%) Digital Marketing
7 3 (13.64%) Telecoms
7 3 (13.64%) Quantitative Analysis
7 3 (13.64%) Web Marketing
7 3 (13.64%) CRM
7 3 (13.64%) Data Mining
7 3 (13.64%) SAS
7 3 (13.64%) SPSS
8 2 (9.091%) Internet
8 2 (9.091%) Project Management
8 2 (9.091%) HTML
8 2 (9.091%) Finance
8 2 (9.091%) Advertising
8 2 (9.091%) CMS
8 2 (9.091%) Mobile Games

Marketing
Top Related IT Skills by Category

For the 6 months to 20 May 2013, IT jobs across the Portsmouth region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Development
1 5 (22.73%) CSS
1 5 (22.73%) jQuery
1 5 (22.73%) HTML5
2 2 (9.091%) HTML
3 1 (4.545%) .NET
Application Platforms
1 5 (22.73%) WordPress
2 3 (13.64%) SAS
3 2 (9.091%) CMS
3 2 (9.091%) Joomla!
Applications
1 3 (13.64%) SPSS
2 1 (4.545%) Google Apps
2 1 (4.545%) MS Office
Business Applications
1 7 (31.82%) Google Analytics
Communications & Networking
1 2 (9.091%) Internet
Database & Business Intelligence
1 7 (31.82%) MySQL
2 3 (13.64%) Data Mining
3 1 (4.545%) SQL Server
General
1 3 (13.64%) Telecoms
2 2 (9.091%) Finance
2 2 (9.091%) Advertising
2 2 (9.091%) Games
Job Titles
1 5 (22.73%) Developer
1 5 (22.73%) Analyst
1 5 (22.73%) Data Analyst
2 4 (18.18%) Campaign Manager
2 4 (18.18%) Delivery Manager
2 4 (18.18%) Search Manager
2 4 (18.18%) Campaign Delivery Manager
3 3 (13.64%) Data Mining Analyst
3 3 (13.64%) Web Developer
3 3 (13.64%) CRM Analyst
4 2 (9.091%) PPC Manager
4 2 (9.091%) PPC Analyst
4 2 (9.091%) Web Designer
4 2 (9.091%) PPC Specialist
4 2 (9.091%) Consultant
4 2 (9.091%) Website Designer
4 2 (9.091%) Designer
4 2 (9.091%) PPC Executive
5 1 (4.545%) Project Manager
5 1 (4.545%) Marketing Manager
Miscellaneous
1 2 (9.091%) Mobile Games
1 2 (9.091%) Psychology
1 2 (9.091%) Social Media
1 2 (9.091%) Social Gaming
Operating Systems
1 2 (9.091%) Android
1 2 (9.091%) Apple iOS
Processes & Methodologies
1 9 (40.91%) Pay per click
1 9 (40.91%) Online Marketing
1 9 (40.91%) Analytics
2 7 (31.82%) SEO
3 5 (22.73%) Web Design
4 3 (13.64%) Quantitative Analysis
4 3 (13.64%) CRM
4 3 (13.64%) Web Marketing
4 3 (13.64%) Digital Marketing
5 2 (9.091%) Game Development
5 2 (9.091%) Data Analysis
5 2 (9.091%) Project Management
6 1 (4.545%) PRINCE2
6 1 (4.545%) Business Intelligence
6 1 (4.545%) Email Marketing
6 1 (4.545%) Programme Management
6 1 (4.545%) Marketing Management
Programming Languages
1 8 (36.36%) SQL
2 5 (22.73%) PHP
3 1 (4.545%) C#
3 1 (4.545%) JavaScript
Qualifications
1 4 (18.18%) Degree
Vendors
1 10 (45.45%) Google
2 2 (9.091%) Tableau
2 2 (9.091%) Facebook