The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Portsmouth region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank 43 66 26
Rank change year-on-year
+23 -40
Permanent jobs citing Marketing 8 2 18
As % of all permanent IT jobs located in Portsmouth 2.62% 0.52% 6.38%
As % of the General category 8.42% 1.65% 22.78%
Number of salaries quoted 8 2 15
Average salary £43,750 £30,000 £30,000
Average salary % change year-on-year
+45.83% -
90% offered a salary of more than £42,500 £30,000 £23,300
10% offered a salary of more than £62,750 £30,000 £50,000
UK excluding London average salary £40,000 £37,500 £38,000
% change year-on-year
+6.66% -1.31%
Marketing
Hampshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Portsmouth region.

General Category
Portsmouth
Permanent IT job ads with a match in the
General category
95 121 79
As % of all permanent IT jobs located in Portsmouth 31.15% 31.43% 28.01%
Number of salaries quoted 90 100 68
Average salary £40,000 £40,000 £45,000
Average salary % change year-on-year
- -11.11%
90% offered a salary of more than £25,000 £32,500 £30,000
10% offered a salary of more than £55,500 £55,000 £50,000
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing
Jobs Demand Trend in Portsmouth

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Portsmouth region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Portsmouth

Marketing
Salary Trend in Portsmouth

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Portsmouth region.

Marketing Salary Trend in Portsmouth

Marketing
Salary Histogram in Portsmouth

This chart provides a salary histogram for IT jobs citing Marketing across the Portsmouth region over the 3 months to 5 February 2016.

Marketing Salary Histogram in Portsmouth

Marketing
Top 30 Related IT Skills in Portsmouth

For the 6 months to 5 February 2016, IT jobs across the Portsmouth region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 14 (38.89%) SQL
1 14 (38.89%) T-SQL
1 14 (38.89%) SQL Server
2 13 (36.11%) Microsoft
2 13 (36.11%) High Availability
2 13 (36.11%) SQL Server 2012
2 13 (36.11%) SQL Server 2014
3 8 (22.22%) CSS
3 8 (22.22%) JavaScript
3 8 (22.22%) HTML
4 6 (16.67%) TDD
4 6 (16.67%) Business Intelligence
4 6 (16.67%) BDD
5 5 (13.89%) SaaS
5 5 (13.89%) User Experience
5 5 (13.89%) Analytical Skills
5 5 (13.89%) Degree
5 5 (13.89%) Agile Software Development
5 5 (13.89%) Digital Marketing
5 5 (13.89%) Windows
5 5 (13.89%) Advertising
5 5 (13.89%) Electronics
6 4 (11.11%) Adobe Illustrator
6 4 (11.11%) Python
6 4 (11.11%) Java
6 4 (11.11%) Perl
6 4 (11.11%) Photoshop
6 4 (11.11%) Market Research
6 4 (11.11%) Product Management
6 4 (11.11%) Customer Engagement

Marketing
Top Related IT Skills in Portsmouth by Category

For the 6 months to 5 February 2016, IT jobs across the Portsmouth region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (11.11%) Node.js
2 3 (8.33%) Apache
2 3 (8.33%) IIS
Applications
1 4 (11.11%) Adobe Illustrator
1 4 (11.11%) Photoshop
2 1 (2.78%) MS Project
Business Applications
1 3 (8.33%) SAP Oil and Gas
2 1 (2.78%) Salesforce.com CRM
Cloud Services
1 5 (13.89%) SaaS
2 3 (8.33%) Amazon AWS
2 3 (8.33%) Microsoft Azure
Communications & Networking
1 3 (8.33%) DNS
1 3 (8.33%) Firewall
1 3 (8.33%) SAN
1 3 (8.33%) TCP/IP
Database & Business Intelligence
1 14 (38.89%) SQL Server
2 13 (36.11%) SQL Server 2012
2 13 (36.11%) SQL Server 2014
3 2 (5.56%) Big Data
3 2 (5.56%) MongoDB
3 2 (5.56%) NoSQL
3 2 (5.56%) PostgreSQL
4 1 (2.78%) SQL Server Integration Services
4 1 (2.78%) SQL Server Reporting Services
General
1 5 (13.89%) Advertising
1 5 (13.89%) Electronics
2 3 (8.33%) Finance
2 3 (8.33%) Manufacturing
2 3 (8.33%) Retail
2 3 (8.33%) Telecoms
3 2 (5.56%) Aerospace
4 1 (2.78%) Back Office
4 1 (2.78%) Law
Job Titles
1 16 (44.44%) Administrator
2 13 (36.11%) DBA
3 7 (19.44%) Developer
4 4 (11.11%) Designer
4 4 (11.11%) HTML CSS Developer
4 4 (11.11%) HTML Developer
4 4 (11.11%) Java Developer
4 4 (11.11%) JavaScript Developer
4 4 (11.11%) Node.js Developer
4 4 (11.11%) Perl Developer
4 4 (11.11%) UX Designer
5 3 (8.33%) Systems Administrator
6 2 (5.56%) Big Data Developer
6 2 (5.56%) Lead Developer
6 2 (5.56%) Lead Java Developer
6 2 (5.56%) NoSQL Developer
6 2 (5.56%) Python Developer
6 2 (5.56%) Software Developer
6 2 (5.56%) Software Engineer
7 1 (2.78%) New Business Development Executive
Libraries, Frameworks & Software Standards
1 8 (22.22%) CSS
1 8 (22.22%) HTML
2 4 (11.11%) CSS3
2 4 (11.11%) HTML5
3 2 (5.56%) .NET
3 2 (5.56%) Celery
Miscellaneous
1 5 (13.89%) Analytical Skills
1 5 (13.89%) User Experience
2 2 (5.56%) Computer Science
2 2 (5.56%) Device Driver
2 2 (5.56%) Driving Licence
2 2 (5.56%) Mathematics
2 2 (5.56%) Physics
3 1 (2.78%) Data Centre
3 1 (2.78%) Social Media
Operating Systems
1 5 (13.89%) Windows
2 3 (8.33%) Linux
2 3 (8.33%) Windows Server
Processes & Methodologies
1 13 (36.11%) High Availability
2 6 (16.67%) BDD
2 6 (16.67%) Business Intelligence
2 6 (16.67%) TDD
3 5 (13.89%) Agile Software Development
3 5 (13.89%) Digital Marketing
4 4 (11.11%) Continuous Improvement
4 4 (11.11%) Customer Engagement
4 4 (11.11%) Data Protection
4 4 (11.11%) Market Research
4 4 (11.11%) Product Management
4 4 (11.11%) Quantitative Analysis
4 4 (11.11%) Time Management
4 4 (11.11%) Typography
4 4 (11.11%) Use Case
5 3 (8.33%) Programme Management
6 2 (5.56%) Business Development
6 2 (5.56%) E-Commerce
6 2 (5.56%) PRINCE2
6 2 (5.56%) UML
Programming Languages
1 14 (38.89%) SQL
1 14 (38.89%) T-SQL
2 8 (22.22%) JavaScript
3 4 (11.11%) Java
3 4 (11.11%) Perl
3 4 (11.11%) Python
4 3 (8.33%) PowerShell
5 2 (5.56%) Ada
5 2 (5.56%) Assembly Language
5 2 (5.56%) C
5 2 (5.56%) C#
5 2 (5.56%) C++
Qualifications
1 5 (13.89%) Degree
2 1 (2.78%) CIPD
Quality Assurance & Compliance
1 2 (5.56%) MISRA
1 2 (5.56%) MISRA C
2 1 (2.78%) ISO 9001
2 1 (2.78%) ISO/IEC 27001
System Software
1 3 (8.33%) Active Directory
Vendors
1 13 (36.11%) Microsoft
2 3 (8.33%) Cisco
2 3 (8.33%) Dell
2 3 (8.33%) Google
2 3 (8.33%) SAP
3 1 (2.78%) Salesforce.com
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