The first table below looks at the prevalence of the term Social Media in IT jobs advertised for the Preston region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 25 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category for the Preston region.

Location
3 months to
25 Jul 2014
Same period 2013 Same period 2012
Social Media
Rank 21 28 -
Rank change year-on-year
+7 -
Permanent jobs citing Social Media 4 2 0
As % of all permanent IT jobs located in Preston 3.01% 1.52% -
As % of the Miscellaneous category 9.09% 5.13% -
Number of salaries quoted 1 1 0
Average salary £37,500 £20,000 -
Average salary % change year-on-year
+87.50% -
UK excluding London average salary £37,500 £32,500 £33,500
% change year-on-year
+15.38% -2.98%
Miscellaneous Category
Preston
Permanent IT job ads with a match in the
Miscellaneous category
44 39 12
As % of all permanent IT jobs located in Preston 33.08% 29.55% 11.54%
Number of salaries quoted 31 37 12
Average salary £37,500 £31,250 £32,500
Average salary % change year-on-year
+20.00% -3.84%
90% offered a salary of more than £29,000 £23,600 £20,000
10% offered a salary of more than £70,000 £37,200 £45,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%
Social Media
Lancashire

Social Media
Jobs Demand Trend in Preston

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Preston region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Preston

Social Media
Salary Trend in Preston

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Preston region.

Social Media Salary Trend in Preston

Social Media
Top 24 Related IT Skills in Preston

For the 6 months to 25 July 2014, IT jobs across the Preston region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 5 (83.33%) SEO
1 5 (83.33%) Marketing
2 3 (50.00%) Blog
3 2 (33.33%) Google
3 2 (33.33%) Pay per click
3 2 (33.33%) CMS
3 2 (33.33%) Online Marketing
3 2 (33.33%) Analytics
4 1 (16.67%) Digital Media
4 1 (16.67%) Facebook
4 1 (16.67%) Twitter
4 1 (16.67%) E-Learning
4 1 (16.67%) Yahoo!
4 1 (16.67%) HTML
4 1 (16.67%) JavaScript
4 1 (16.67%) CSS
4 1 (16.67%) SharePoint
4 1 (16.67%) B2B
4 1 (16.67%) B2C
4 1 (16.67%) Project Management
4 1 (16.67%) Google Analytics
4 1 (16.67%) Drupal
4 1 (16.67%) Digital Marketing
4 1 (16.67%) WordPress

Social Media
Top Related IT Skills in Preston by Category

For the 6 months to 25 July 2014, IT jobs across the Preston region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 2 (33.33%) CMS
2 1 (16.67%) Drupal
2 1 (16.67%) WordPress
2 1 (16.67%) SharePoint
Business Applications
1 1 (16.67%) Google Analytics
General
1 5 (83.33%) Marketing
Job Titles
1 2 (33.33%) SEO Executive
2 1 (16.67%) Communications Manager
Libraries, Frameworks & Software Standards
1 1 (16.67%) HTML
1 1 (16.67%) CSS
Miscellaneous
1 3 (50.00%) Blog
2 1 (16.67%) Digital Media
2 1 (16.67%) E-Learning
Processes & Methodologies
1 5 (83.33%) SEO
2 2 (33.33%) Pay per click
2 2 (33.33%) Online Marketing
2 2 (33.33%) Analytics
3 1 (16.67%) Digital Marketing
3 1 (16.67%) B2B
3 1 (16.67%) B2C
3 1 (16.67%) Project Management
Programming Languages
1 1 (16.67%) JavaScript
Vendors
1 2 (33.33%) Google
2 1 (16.67%) Facebook
2 1 (16.67%) Twitter
2 1 (16.67%) Yahoo!