The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the Reading region. Included is a guide to the salaries offered in IT jobs that have cited Web Analytics over the 3 months to 3 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
3 May 2016
Same period 2015 Same period 2014
Web Analytics
Rank - 151 -
Permanent jobs citing Web Analytics 0 4 0
As % of all permanent IT jobs located in Reading - 0.16% -
As % of the Processes & Methodologies category - 0.19% -
Number of salaries quoted 0 4 0
Median salary - £50,000 -
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%
Web Analytics
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1667 2062 1978
As % of all permanent IT jobs located in Reading 87.74% 84.61% 80.70%
Number of salaries quoted 1361 1348 1448
Median salary £50,000 £52,500 £49,750
Median salary % change year-on-year
-4.76% +5.52%
90% offered a salary of more than £35,000 £35,000 £34,500
10% offered a salary of more than £67,500 £70,000 £75,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Web Analytics
Jobs Demand Trend in Reading

The demand trend of job ads across the Reading region citing Web Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Reading

Web Analytics
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Reading region.

Web Analytics Salary Trend in Reading

Web Analytics
Top 30 Related IT Skills in Reading

For the 6 months to 3 May 2016, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Reading region with a requirement for Web Analytics.

1 3 (100.00%) Google
1 3 (100.00%) Marketing
1 3 (100.00%) Google Analytics
1 3 (100.00%) Digital Marketing
1 3 (100.00%) Analytics
2 2 (66.67%) Google Tag Manager
2 2 (66.67%) Marketing Analytics
2 2 (66.67%) Social Media
2 2 (66.67%) Tableau
2 2 (66.67%) Marketing Strategy
2 2 (66.67%) Link Building
2 2 (66.67%) Pay per click
2 2 (66.67%) Degree
2 2 (66.67%) SEO
3 1 (33.33%) Automotive
3 1 (33.33%) Ajax
3 1 (33.33%) HTML
3 1 (33.33%) JavaScript
3 1 (33.33%) SQL
3 1 (33.33%) CSS
3 1 (33.33%) CRM
3 1 (33.33%) Adobe
3 1 (33.33%) Web Development
3 1 (33.33%) Multivariate Testing
3 1 (33.33%) Android
3 1 (33.33%) Apple iOS
3 1 (33.33%) Adobe Analytics
3 1 (33.33%) User Experience
3 1 (33.33%) Analytical Skills
3 1 (33.33%) Mobile App

Web Analytics
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 3 (100.00%) Google Analytics
2 2 (66.67%) Google Tag Manager
3 1 (33.33%) Adobe Analytics
General
1 3 (100.00%) Marketing
2 1 (33.33%) Automotive
Job Titles
1 3 (100.00%) Analytics Manager
2 2 (66.67%) SEO Manager
3 1 (33.33%) Web Analytics Manager
3 1 (33.33%) Web Manager
Libraries, Frameworks & Software Standards
1 1 (33.33%) Ajax
1 1 (33.33%) CSS
1 1 (33.33%) HTML
Miscellaneous
1 2 (66.67%) Social Media
2 1 (33.33%) Analytical Skills
2 1 (33.33%) Mobile App
2 1 (33.33%) User Experience
Operating Systems
1 1 (33.33%) Android
1 1 (33.33%) Apple iOS
Processes & Methodologies
1 3 (100.00%) Analytics
1 3 (100.00%) Digital Marketing
2 2 (66.67%) Link Building
2 2 (66.67%) Marketing Analytics
2 2 (66.67%) Marketing Strategy
2 2 (66.67%) Pay per click
2 2 (66.67%) SEO
3 1 (33.33%) CRM
3 1 (33.33%) Digital Analytics
3 1 (33.33%) Multivariate Testing
3 1 (33.33%) Web Development
Programming Languages
1 1 (33.33%) JavaScript
1 1 (33.33%) SQL
Qualifications
1 2 (66.67%) Degree
Vendors
1 3 (100.00%) Google
2 2 (66.67%) Tableau
3 1 (33.33%) Adobe
3 1 (33.33%) Optimizely