The first table below looks at the demand for Pay per click skills in IT jobs advertised for the Wales region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 31 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Wales region.

Location
3 months to
31 Jul 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 99 93 84
Rank change year-on-year
-6 -9
Permanent jobs citing Pay per click 3 4 1
As % of all permanent IT jobs located in Wales 0.22% 0.31% 0.10%
As % of the Processes & Methodologies category 0.30% 0.43% 0.15%
Number of salaries quoted 3 4 1
Average salary £45,500 £32,500 £24,500
Average salary % change year-on-year
+40.00% +32.65%
UK excluding London average salary £26,000 £30,000 £27,500
% change year-on-year
-13.33% +9.09%
Processes & Methodologies Category
Wales
Permanent IT job ads with a match in the
Processes & Methodologies category
1008 940 685
As % of all permanent IT jobs located in Wales 74.89% 73.21% 71.43%
Number of salaries quoted 885 836 623
Average salary £36,000 £35,000 £35,000
Average salary % change year-on-year
+2.85% -
90% offered a salary of more than £27,500 £27,500 £26,000
10% offered a salary of more than £55,000 £46,150 £52,500
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Pay per click
UK

Pay per click
Jobs Demand Trend in Wales

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Wales region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Wales

Pay per click
Salary Trend in Wales

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Wales region.

Pay per click Salary Trend in Wales

Pay per click
Job Locations in Wales

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the Wales region over the 3 months to 31 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South Wales -8 3 £45,500 +40.00%
Pay per click
UK

Pay per click
Top 8 Related IT Skills in Wales

For the 6 months to 31 July 2014, IT jobs across the Wales region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 6 (85.71%) Marketing
2 3 (42.86%) Web Analytics
2 3 (42.86%) Statistics
2 3 (42.86%) Digital Marketing
2 3 (42.86%) Customer Engagement
2 3 (42.86%) Analytics
2 3 (42.86%) Campaign Analysis
2 3 (42.86%) SAS

Pay per click
Top Related IT Skills in Wales by Category

For the 6 months to 31 July 2014, IT jobs across the Wales region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 3 (42.86%) SAS
General
1 6 (85.71%) Marketing
Job Titles
1 4 (57.14%) Analyst
2 3 (42.86%) Senior Analyst
2 3 (42.86%) Marketing Analyst
2 3 (42.86%) PPC Specialist
2 3 (42.86%) Senior Marketing Analyst
2 3 (42.86%) Marketing Executive
2 3 (42.86%) PPC Manager
2 3 (42.86%) PPC Analyst
2 3 (42.86%) Digital Marketing Executive
2 3 (42.86%) PPC Executive
3 2 (28.57%) Senior Marketing Executive
Miscellaneous
1 3 (42.86%) Statistics
Processes & Methodologies
1 3 (42.86%) Web Analytics
1 3 (42.86%) Digital Marketing
1 3 (42.86%) Customer Engagement
1 3 (42.86%) Analytics
1 3 (42.86%) Campaign Analysis