The table below looks at the statistics for Competitor Analysis skills in IT jobs advertised for the Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Competitor Analysis over the 3 months to 28 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Aug 2014
Same period 2013 Same period 2012
Competitor Analysis
Rank 234 - 210
Rank change year-on-year
- 0
Permanent jobs citing Competitor Analysis 15 0 9
As % of all permanent IT jobs located in Yorkshire 0.21% - 0.16%
As % of the Processes & Methodologies category 0.26% - 0.20%
Number of salaries quoted 7 0 9
Average salary £32,500 - £24,000
UK excluding London average salary £32,500 £37,500 £34,000
% change year-on-year
-13.33% +10.29%
Competitor Analysis
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Yorkshire region.

Processes & Methodologies Category
Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
5766 4403 4547
As % of all permanent IT jobs located in Yorkshire 80.12% 83.14% 79.00%
Number of salaries quoted 4455 3436 3737
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £27,500 £26,090 £25,500
10% offered a salary of more than £55,000 £55,000 £55,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

Competitor Analysis
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing Competitor Analysis across the Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

Competitor Analysis Jobs Demand Trend in Yorkshire

Competitor Analysis
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Competitor Analysis across the Yorkshire region.

Competitor Analysis Salary Trend in Yorkshire

Competitor Analysis
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Competitor Analysis within the Yorkshire region over the 3 months to 28 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire - 15 £32,500 -
Competitor Analysis
England

Competitor Analysis
Top 30 Related IT Skills in Yorkshire

For the 6 months to 28 August 2014, IT jobs across the Yorkshire region citing Competitor Analysis also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Competitor Analysis.

1 25 (100.00%) SEO
1 25 (100.00%) Marketing
2 24 (96.00%) Pay per click
2 24 (96.00%) Digital Marketing
3 20 (80.00%) Analytics
4 19 (76.00%) Google
5 15 (60.00%) Time Management
5 15 (60.00%) Web Marketing
5 15 (60.00%) Google Analytics
5 15 (60.00%) Advertising
6 9 (36.00%) E-Commerce
6 9 (36.00%) Link Building
7 5 (20.00%) HTML5
7 5 (20.00%) Social Media
7 5 (20.00%) Blog
7 5 (20.00%) Web Accessibility
7 5 (20.00%) HTML
7 5 (20.00%) Web Analytics
7 5 (20.00%) CSS
7 5 (20.00%) Service Management
8 4 (16.00%) Finance
8 4 (16.00%) Yahoo!
8 4 (16.00%) Retail
8 4 (16.00%) Project Management
8 4 (16.00%) B2B
8 4 (16.00%) B2C
8 4 (16.00%) Degree
9 1 (4.00%) MS Office
9 1 (4.00%) Internet
9 1 (4.00%) Search Engine Marketing

Competitor Analysis
Top Related IT Skills in Yorkshire by Category

For the 6 months to 28 August 2014, IT jobs across the Yorkshire region citing Competitor Analysis also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Competitor Analysis. Up to 20 skills are shown per category.

Applications
1 1 (4.00%) MS Office
Business Applications
1 15 (60.00%) Google Analytics
Communications & Networking
1 1 (4.00%) Internet
General
1 25 (100.00%) Marketing
2 15 (60.00%) Advertising
3 4 (16.00%) Finance
3 4 (16.00%) Retail
Job Titles
1 15 (60.00%) PPC Specialist
1 15 (60.00%) PPC Manager
1 15 (60.00%) PPC Analyst
1 15 (60.00%) PPC Executive
2 5 (20.00%) Marketing Assistant
3 3 (12.00%) SEO Analyst
3 3 (12.00%) Analyst
Libraries, Frameworks & Software Standards
1 5 (20.00%) HTML5
1 5 (20.00%) HTML
1 5 (20.00%) CSS
Miscellaneous
1 5 (20.00%) Social Media
1 5 (20.00%) Blog
2 1 (4.00%) New Media
Processes & Methodologies
1 25 (100.00%) SEO
2 24 (96.00%) Pay per click
2 24 (96.00%) Digital Marketing
3 20 (80.00%) Analytics
4 15 (60.00%) Time Management
4 15 (60.00%) Web Marketing
5 9 (36.00%) E-Commerce
5 9 (36.00%) Link Building
6 5 (20.00%) Web Accessibility
6 5 (20.00%) Web Analytics
6 5 (20.00%) Service Management
7 4 (16.00%) Project Management
7 4 (16.00%) B2B
7 4 (16.00%) B2C
8 1 (4.00%) Search Engine Marketing
Qualifications
1 4 (16.00%) Degree
Vendors
1 19 (76.00%) Google
2 4 (16.00%) Yahoo!