Period
to 23 January 2018

The following table provides summary statistics for contract job vacancies advertised in Bracknell with a requirement for SEO skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited SEO over the 6 months to 23 January 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Search Engine Optimisation (SEO)
Berkshire > Bracknell
6 months to
23 Jan 2018
Same period 2017 Same period 2016
Rank 56 51 29
Rank change year-on-year -5 -22 +12
Contract jobs citing SEO 4 8 22
As % of all contract IT jobs advertised in Bracknell 0.76% 1.44% 4.05%
As % of the Processes & Methodologies category 0.85% 1.65% 4.77%
Number of daily rates quoted 1 4 14
Bracknell median daily rate £155 £210 £190
Median daily rate % change year-on-year -26.19% +10.53% +16.92%
10th Percentile £153 £210 £135
90th Percentile £158 £299 £370
Berkshire median daily rate £325 £345 £240
% change year-on-year -5.80% +43.60% -21.87%
Number of hourly rates quoted 0 3 1
Bracknell median hourly rate - £22.50 £40.00
Median hourly rate % change year-on-year - -43.75% +233.33%
Berkshire median hourly rate £35.50 £21.50 £40.00
% change year-on-year +65.12% -46.25% +150.00%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Bracknell with a requirement for process or methodology skills.

All Process and Methodology Skills
Bracknell
Contract vacancies with a requirement for process or methodology skills 468 485 461
As % of all contract IT jobs advertised in Bracknell 89.48% 87.07% 84.90%
Number of daily rates quoted 170 218 178
Bracknell median daily rate £376 £391 £375
Median daily rate % change year-on-year -3.90% +4.33% +13.64%
10th Percentile £163 £200 £198
90th Percentile £538 £579 £515
Berkshire median daily rate £425 £401 £400
% change year-on-year +6.12% +0.13% +3.23%
Number of hourly rates quoted 28 47 61
Bracknell median hourly rate £12.00 £13.00 £20.00
Median hourly rate % change year-on-year -7.69% -35.00% +23.08%
Berkshire median hourly rate £14.50 £17.75 £26.75
% change year-on-year -18.31% -33.64% +48.61%

SEO
Job Vacancy Trend in Bracknell

Job postings citing SEO as a percentage of all IT jobs advertised in Bracknell.

Job vacancy trend for SEO in Bracknell

SEO
Contractor Daily Rate Trend in Bracknell

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing SEO in Bracknell.

Contractor daily rate trend for SEO in Bracknell

SEO
Contractor Hourly Rate Trend in Bracknell

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing SEO in Bracknell.

Contractor hourly rate trend for SEO in Bracknell

For the 6 months to 23 January 2018, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Bracknell region with a requirement for SEO.

1 4 (100.00%) E-Commerce
2 2 (50.00%) Dreamweaver
2 2 (50.00%) IBM
2 2 (50.00%) HTML
2 2 (50.00%) JavaScript
2 2 (50.00%) CSS
2 2 (50.00%) CMS
2 2 (50.00%) Web Analytics
2 2 (50.00%) Marketing
2 2 (50.00%) WebSphere
2 2 (50.00%) Dojo
2 2 (50.00%) Digital Marketing
2 2 (50.00%) jQuery
2 2 (50.00%) Git (software)
2 2 (50.00%) HTML5
2 2 (50.00%) Responsive Web Design
2 2 (50.00%) Sass
2 2 (50.00%) LESS
2 2 (50.00%) AngularJS
2 2 (50.00%) Analytics
2 2 (50.00%) Content Development
2 2 (50.00%) Compass CSS Framework
3 1 (25.00%) User Experience
3 1 (25.00%) Social Media
3 1 (25.00%) Digital Media
3 1 (25.00%) Microsoft PowerPoint
3 1 (25.00%) Pay per click
3 1 (25.00%) Agile Software Development
3 1 (25.00%) Advertising
3 1 (25.00%) Microsoft Excel

SEO
Co-occurring IT Skills in Bracknell by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (50.00%) CMS
1 2 (50.00%) WebSphere
Applications
1 1 (25.00%) Microsoft Excel
1 1 (25.00%) Microsoft PowerPoint
1 1 (25.00%) Microsoft Project
Development Applications
1 2 (50.00%) Dreamweaver
1 2 (50.00%) Git (software)
General
1 2 (50.00%) Marketing
2 1 (25.00%) Advertising
Job Titles
1 2 (50.00%) Developer
2 1 (25.00%) Project Manager
2 1 (25.00%) Web Manager
2 1 (25.00%) Web Project Manager
Libraries, Frameworks & Software Standards
1 2 (50.00%) AngularJS
1 2 (50.00%) Compass CSS Framework
1 2 (50.00%) CSS
1 2 (50.00%) Dojo
1 2 (50.00%) HTML
1 2 (50.00%) HTML5
1 2 (50.00%) jQuery
1 2 (50.00%) LESS
1 2 (50.00%) Sass
Miscellaneous
1 1 (25.00%) Digital Media
1 1 (25.00%) Social Media
1 1 (25.00%) User Experience
Processes & Methodologies
1 4 (100.00%) E-Commerce
2 2 (50.00%) Analytics
2 2 (50.00%) Content Development
2 2 (50.00%) Digital Marketing
2 2 (50.00%) Responsive Web Design
2 2 (50.00%) Web Analytics
3 1 (25.00%) Agile Software Development
3 1 (25.00%) Pay per click
3 1 (25.00%) Project Management
Programming Languages
1 2 (50.00%) JavaScript
Vendors
1 2 (50.00%) IBM